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EX-31.1 - CERTIFICATION - SharpSpring, Inc.ex31-1.htm
EX-31.2 - CERTIFICATION - SharpSpring, Inc.ex31-2.htm
EX-32.1 - CERTIFICATION PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 18 U.S.C - SharpSpring, Inc.ex32-1.htm
EX-32.2 - CERTIFICATION PURSUANT TO SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002 18 U.S.C - SharpSpring, Inc.ex32-2.htm

 

 

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

FORM 10-Q

 

(Mark One)

 

[X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

For the quarterly period ended: March 31, 2016

 

Or

 

[  ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

Commission File Number: 001-36280

 

SharpSpring, Inc.

(Exact name of registrant as specified in its charter)

 

Delaware   05-0502529
(State or other jurisdiction of
incorporation or organization)
  (I.R.S. Employer
Identification No.)
     

304 West University Avenue

Gainesville, FL

  32601
(Address of principal executive offices)   (Zip Code)

 

877-705-9362

(Registrant’s telephone number, including area code)

 

 

(Former name, former address and former fiscal year, if changed since last report)

 

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes [X] No [  ]

 

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Date File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes [X] No [  ]

 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act (Check one):

 

Large accelerated filer [  ] Accelerated filer [  ]
Non-accelerated filer [  ] Smaller reporting company [X]

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act.) Yes [  ] No [X]

 

Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date: 7,283,787 shares of common stock as of May 9, 2016.

 

 

 

   
   

 

SharpSpring, Inc.

 

Table of Contents

 

  Page
   
PART I – FINANCIAL INFORMATION 1
Item 1. Financial Statements:. 2
Consolidated Balance Sheets—March 31, 2016 (unaudited) and December 31, 2015 2
Consolidated Statements of Comprehensive Loss (unaudited) 3
Consolidated Statements of Cash Flows (unaudited) 4
Notes to Consolidated Financial Statements (unaudited) 5
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations 19
Item 3. Quantitative and Qualitative Disclosure About Market Risk 23
Item 4. Controls and Procedures 23
PART II – OTHER INFORMATION 24
Item 1. Legal Proceedings. 24
Item 1A. Risk Factors. 24
Item 2. Unregistered Sales of Equity Securities and Use of Proceeds 24
Item 3. Defaults Upon Senior Securities 24
Item 4. Mine Safety Disclosures 24
Item 5. Other Information. 24
Item 6. Exhibits 25
SIGNATURES 26

 

 i 
   

 

PART I – FINANCIAL INFORMATION

 

Forward-Looking Information

 

This report on Form 10-Q contains forward-looking statements. Forward-looking statements involve risks and uncertainties, such as statements about our plans, objectives, expectations, assumptions or future events. In some cases, you can identify forward-looking statements by terminology such as “anticipate,” “estimate,” “plan,” “project,” “continuing,” “ongoing,” “expect,” “we believe,” “we intend,” “may,” “should,” “will,” “could” and similar expressions denoting uncertainty or an action that may, will or is expected to occur in the future. These statements involve estimates, assumptions, known and unknown risks, uncertainties and other factors that could cause actual results to differ materially from any future results, performances or achievements expressed or implied by the forward-looking statements.

 

Examples of forward-looking statements include:

 

  the timing of the development of future products;
     
  projections of costs, revenue, earnings, capital structure and other financial items;
     
  statements of our plans and objectives;
     
  statements regarding the capabilities of our business operations;
     
  statements of expected future economic performance;
     
  statements regarding competition in our market; and
     
  assumptions underlying statements regarding us or our business.

 

Forward-looking statements are neither historical facts nor assurances of future performance. Instead, they are based only on our current beliefs, expectations and assumptions regarding the future of our business, future plans and strategies, projections, anticipated events and trends, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of our control. Our actual results and financial condition may differ materially from those indicated in the forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause our actual results and financial condition to differ materially from those indicated in the forward-looking statements include, among others, the following:

 

  strategic actions, including acquisitions and dispositions and our success in integrating acquired businesses;
     
  the occurrence of hostilities, political instability or catastrophic events;
     
  changes in customer demand;
     
  the extent to which we are successful in gaining new long-term relationships with customers or retaining existing ones and the level of service failures that could lead customers to use competitors’ services;
     
  developments and changes in laws and regulations, including increased regulation of our industry through legislative action and revised rules and standards; and
     
  disruptions to our technology network including computer systems and software, as well as natural events such as severe weather, fires, floods and earthquakes or man-made or other disruptions of our operating systems, structures or equipment.

 

The ultimate correctness of these forward-looking statements depends upon a number of known and unknown risks and events. We discuss our known material risks under Item 1.A “Risk Factors” contained in the Company’s Annual Report on Form 10-K for the year ended December 31, 2015. Many factors could cause our actual results to differ materially from the forward-looking statements. In addition, we cannot assess the impact of each factor on our business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements.

 

The forward-looking statements speak only as of the date on which they are made, and, except as required by law, we undertake no obligation to update any forward-looking statement to reflect events or circumstances after the date on which the statement is made or to reflect the occurrence of unanticipated events.

 

1
 

 

Item 1. Financial Statements.

 

SharpSpring, Inc.

CONSOLIDATED BALANCE SHEETS

 

   March 31, 2016   December 31, 2015 
   (unaudited)   (audited) 
Assets          
Cash and cash equivalents  $3,203,281   $4,158,646 
Restricted cash   250,000    - 
Accounts receivable   764,493    794,123 
Deferred income taxes   16,645    16,645 
Income taxes receivable   807,385    793,189 
Other current assets   379,346    250,840 
Total current assets   5,421,150    6,013,443 
           
Property and equipment, net   859,346    817,046 
Goodwill   8,885,425    8,881,933 
Other intangible assets, net   5,135,078    5,518,305 
Deposits and other   19,253    11,280 
Total assets  $20,320,252   $21,242,007 
           
Liabilities and Shareholders’ Equity          
Accounts payable  $670,191   $609,454 
Accrued expenses and other current liabilities   789,920    1,098,790 
Deferred revenue   881,755    895,158 
Current portion of earn out liabilities   4,901,000    5,191,116 
Income taxes payable   69,358    36,469 
Deferred income taxes   -    7,598 
Total current liabilities   7,312,224    7,838,585 
           
Shareholders’ equity:          
Preferred stock, $0.001 par value, 5,000,000 shares authorized, no shares issued or outstanding at March 31, 2016 and December 31, 2015   -    - 
           
Common stock, $0.001 par value, Authorized shares-50,000,000; issued shares-7,303,787 at March 31, 2016 and 7,233,035 at December 31, 2015; outstanding shares-7,283,787 at March 31, 2016 and 7,233,035 at December 31, 2015   7,304    7,233 
Additional paid in capital   23,004,602    22,607,290 
Accumulated other comprehensive income loss   (141,291)   (142,613)
Accumulated deficit   (9,778,587)   (9,068,488)
Treasury stock, 20,000 shares at March 31, 2016 and zero shares at December 31, 2015   (84,000)   - 
Total shareholders’ equity   13,008,028    13,403,422 
           
Total liabilities and shareholders’ equity  $20,320,252   $21,242,007 

 

See accompanying notes to the consolidated financial statements.

 

2
 

 

CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS

(Unaudited)

 

   Three Months Ended 
   March 31, 
   2016   2015 
Revenue  $4,194,051   $3,285,502 
           
Cost of services   1,377,934    790,966 
Gross profit   2,816,117    2,494,536 
           
Operating expenses:          
Sales and marketing   1,394,833    1,372,361 
Research and development   550,162    471,214 
General and administrative   1,255,241    1,084,016 
Change in earn out liability   120,473    704,000 
Intangible asset amortization   483,297    378,895 
           
Total operating expenses   3,804,006    4,010,486 
           
Operating loss   (987,889)   (1,515,950)
Other income (expense), net   331,451    (50,024)
           
Loss before income taxes   (656,438)   (1,565,974)
Provision (benefit) for income tax   53,660    (395,946)
Net loss  $(710,098)  $(1,170,028)
           
Basic net loss per share  $(0.10)  $(0.21)
Diluted net loss per share  $(0.10)  $(0.21)
Shares used in computing basic net loss per share   7,252,470    5,456,735 
Shares used in computing diluted net loss per share   7,252,470    5,456,735 
           
Other comprehensive income (loss):          
Foreign currency translation adjustment   1,322    (63,471)
Comprehensive loss  $(708,776)  $(1,233,499)

 

See accompanying notes to the consolidated financial statements.

 

3
 

 

CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited)

 

   Three Months Ended 
   March 31, 
   2016   2015 
Cash flows from operating activities:          
Net loss  $(710,098)  $(1,170,028)
Adjustments to reconcile net income to net cash provided by operating activities:          
Depreciation and amortization   550,390    425,995 
Non-cash stock compensation   188,330    201,868 
Deferred income taxes   (7,650)   3,655 
Loss on disposal of property and equipment   13,424    2,491 
Non-cash change in value of earn out liability   36,473    704,000 
Unearned foreign currency gain/loss   (60,477)   - 
Changes in operating assets and liabilities:          
Accounts receivable   49,038    (93,519)
Other assets   (130,635)   (32,665)
Income taxes, net   19,419    (445,507)
Accounts payable   46,123    (26,833)
Accrued expenses and other current liabilities   25,849    (123,789)
Deferred revenue   (29,851)   (20,946)
Net cash used in operating activities   (9,665)   (575,278)
           
Cash flows from investing activities:          
Purchases of property and equipment   (119,120)   (100,928)

Intangible asset acquisitions

   (382,202)   - 
Changes in restricted cash   (250,000)   - 
Net cash used in investing activities   (751,322)   (100,928)
           
Cash flows from financing activities:          
Payment to reduce earn out   (207,929)   - 
Proceeds from exercise of stock options   1,125    3,438 
Net cash provided by (used in) financing activities   (206,804)   3,438 
           
Effect of exchange rate on cash   12,426    3,748 
           
Change in cash and cash equivalents   (955,365)   (669,020)
           
Cash and cash equivalents, beginning of period   4,158,646    2,825,520 
           
Cash and cash equivalents, end of period  $3,203,281   $2,156,500 
           
Supplemental information on consolidated statements of cash flows:          
Cash paid for income taxes  $28,972   $34,325 
           
Supplemental information on non-cash investing and financing activities:          
Receipt of common stock for escrow claim  $84,000   $- 
Issuance of common stock for GraphicMail earn out  $(207,929)  $- 

 

See accompanying notes to the consolidated financial statements.

 

4
 

 

SharpSpring, Inc.

NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

Note 1: Organization

 

We were incorporated in Massachusetts in October 1998 as EMUmail, Inc. and we changed our name in April 2010 to SMTP.com, Inc. In November 2010 we reincorporated in the State of Delaware and changed our name to SMTP, Inc. In December 2013 we effected a 1-for-5 reverse stock split of our common stock whereby every five shares of our pre-reverse stock split common stock was combined and reclassified into one share of post-reverse stock split common stock.

 

On August 15, 2014, we acquired substantially all the assets and assumed the liabilities of SharpSpring LLC, and on October 17, 2014, we acquired substantially all of the outstanding equity of the GraphicMail, group companies. See Note 3 for details of these acquisitions.

 

On December 1, 2015, our Company changed its parent company name from SMTP, Inc. to SharpSpring, Inc. and changed the name of its SharpSpring product U.S. operating subsidiary from SharpSpring, Inc. to SharpSpring Technologies, Inc.

 

Our Company focuses on providing cloud-based marketing automation solutions and email services to its customers. Our SharpSpring marketing automation solution is designed to increase the rate businesses generate leads and convert more leads to sales by improving the way businesses communicate with customers and prospects. Our email relay product is designed to improve the rate at which high volumes of emails are delivered to the desired recipient. Our products are marketed directly by the Company and through reseller partners.

 

Note 2: Summary of Significant Accounting Policies

 

Basis of Presentation and Consolidation

 

The accompanying financial statements have been prepared in conformity with accounting principles generally accepted in the United States of America (U.S. GAAP). Our consolidated financial statements include the accounts of SharpSpring, Inc. and our subsidiaries (all collectively, the “Company”). Our consolidated financial statements reflect the elimination of all significant inter-company accounts and transactions.

 

The results of operations for the interim periods presented are not necessarily indicative of the results to be expected for any subsequent quarter or for the entire year ending December 31, 2016. The year-end balance sheet data was derived from audited financial statements, but this Form 10-Q does not include all disclosures required under U.S. GAAP. Certain information and note disclosures normally included in annual financial statements prepared in accordance with U.S. GAAP have been omitted under the rules and regulations of the SEC.

 

These interim financial statements should be read in conjunction with the audited consolidated financial statements and related notes contained in the Company’s Annual Report on Form 10-K filed with the SEC on March 30, 2016. There have been no changes in the Company’s significant accounting policies from those that were disclosed in the Company’s Annual Report on Form 10-K that have had a material impact on our consolidated financial statements and related notes.

 

Use of Estimates

 

The preparation of the consolidated financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the consolidated financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.

 

5
 

 

Foreign Currencies

 

The Company’s subsidiaries utilize the U.S. Dollar, Swiss Franc, South African Rand and British Pound as their functional currencies. The assets and liabilities of these subsidiaries are translated at ending exchange rates for the respective periods, while revenues and expenses are translated at the average rates in effect for the period. The related translation gains and losses are included in other comprehensive income or loss within the Consolidated Statements of Comprehensive Income (Loss).

 

Cash and Cash Equivalents

 

Cash equivalents are short-term, liquid investments with remaining maturities of three months or less when acquired. Cash and cash equivalents are deposited or managed by major financial institutions and at most times are in excess of Federal Deposit Insurance Corporation (FDIC) insurance limits.

 

Restricted Cash

 

The Company separates restricted cash when arrangements with third parties legally restrict the use of funds. As of March 31, 2016, the Company had $250,000 deposited with a major financial institution that was legally restricted and pledged as collateral against its credit card program.

 

Fair Value of Financial Instruments

 

U.S. GAAP establishes a fair value hierarchy which has three levels based on the reliability of the inputs to determine the fair value. These levels include: Level 1, defined as inputs such as unadjusted quoted prices in active markets for identical assets or liabilities; Level 2, defined as inputs other than quoted prices in active markets that are either directly or indirectly observable; and Level 3, defined as unobservable inputs for use when little or no market data exists, therefore requiring an entity to develop its own assumptions.

 

The Company’s financial instruments consist of cash and cash equivalents, restricted cash, accounts receivable, deposits and accounts payable. The carrying amount of cash and cash equivalents, accounts receivable and accounts payable approximates fair value because of the short-term nature of these items.

 

Accounts Receivable

 

Accounts receivable are carried at the original invoiced amount less an allowance for doubtful accounts based on the probability of future collection. Management reviews accounts receivable on a periodic basis to determine if any receivables will potentially be uncollectible. The Company reserves for receivables that are determined to be uncollectible, if any, in its allowance for doubtful accounts. After the Company has exhausted all collection efforts, the outstanding receivable is written off against the allowance.

 

Intangibles

 

Finite-lived intangible assets include trade names, developed technologies and customer relationships and are amortized based on the estimated economic benefit over their estimated useful lives, with periods ranging from 5 to 11 years. We continually evaluate the reasonableness of the useful lives of these assets. Finite-lived intangibles are tested for recoverability whenever events or changes in circumstances indicate the carrying amounts may not be recoverable. Impairment losses are measured as the amount by which the carrying value of an asset group exceeds its fair value and are recognized in operating results. Judgment is used when applying these impairment rules to determine the timing of the impairment test, the undiscounted cash flows used to assess impairments and the fair value of an asset group. The dynamic economic environment in which the Company operates and the resulting assumptions used to estimate future cash flows impact the outcome of these impairment tests. During the fourth quarter and year ended December 31, 2015, the Company recorded an impairment loss of $1,310,386 related to the impaired recovery of its GraphicMail technology and trade name assets.

 

6
 

 

Goodwill and Impairment

 

As of March 31, 2016 and December 31, 2015, we had recorded goodwill of $8,885,425 and $8,881,933, respectively. Goodwill consists of the excess of the purchase price over the fair value of tangible and identifiable intangible net assets acquired in the SharpSpring and GraphicMail acquisitions (See Note 4). Under FASB ASC 350, “Intangibles - Goodwill and Other” deemed to have indefinite lives are no longer amortized but are subject to annual impairment tests, and tests between annual tests in certain circumstances, based on estimated fair value in accordance with FASB ASC 350-10, and written down when impaired.

 

Income Taxes

 

Provision for income taxes are based on taxes payable or refundable for the current year and deferred taxes on temporary differences between the amount of taxable income and pretax financial income and between the tax bases of assets and liabilities and their reported amounts in the financial statements. Deferred tax assets and liabilities are included in the financial statements at currently enacted income tax rates applicable to the period in which the deferred tax assets and liabilities are expected to be realized or settled as prescribed in FASB ASC 740, Accounting for Income Taxes. As changes in tax laws or rates are enacted, deferred tax assets and liabilities are adjusted through the provision for income taxes. A valuation allowance is established to reduce deferred tax assets if it is more likely than not that a deferred tax asset will not be realized.

 

The Company applies the authoritative guidance in accounting for uncertainty in income taxes recognized in the consolidated financial statements. This guidance prescribes a two-step process to determine the amount of tax benefit to be recognized. First, the tax position must be evaluated to determine the likelihood that it will be sustained upon external examination. If the tax position is deemed “more-likely-than-not” to be sustained, the tax position is then assessed to determine the amount of benefit to recognize in the financial statements. The amount of the benefit that may be recognized is the largest amount that has a greater than 50% likelihood of being realized upon ultimate settlement. There are no material uncertain tax positions taken by the Company on its tax returns. Tax years subsequent to 2011 remain open to examination by U.S. federal and state tax jurisdictions.

 

In determining the provision for income taxes, the Company uses statutory tax rates and tax planning opportunities available to the Company in the jurisdictions in which it operates. This includes recognition of deferred tax assets and liabilities for the expected future tax consequences of events that have been included in the consolidated financial statements or tax returns to the extent pervasive evidence exists that they will be realized in future periods. The deferred tax balances are adjusted to reflect tax rates by tax jurisdiction, based on currently enacted tax laws, which are expected to be in effect in the years in which the temporary differences are expected to reverse. In accordance with the Company’s income tax policy, significant or unusual items are separately recognized in the period in which they occur. The Company is subject to routine examination by domestic and foreign tax authorities and frequently faces challenges regarding the amount of taxes due. These challenges include positions taken by the Company related to the timing, nature and amount of deductions and the allocation of income among various tax jurisdictions. Currently, the IRS is examining our 2014 U.S. income tax return.

 

Property and Equipment

 

Property and equipment are recorded at cost and depreciated using the straight-line method over the estimated useful life of the assets. Upon retirement or sale, the cost of assets disposed of and the related accumulated depreciation are eliminated from the accounts and any resulting gain or loss is credited or charged to operations. Repairs and maintenance costs are expensed as incurred. Depreciation expense related to property and equipment was $67,093 and $47,100 for the three months ended March 31, 2016 and 2015, respectively.

 

7
 

 

Property and equipment as of March 31, 2016 and December 31, 2015 is as follows:

 

   March 31, 2016   December 31, 2015 
Property and equipment, net:          
Leasehold improvements  $1,909   $18,154 
Furniture and fixtures   201,374    142,233 
Computer equipment and software   794,673    874,698 
Construction in progress   366,520    280,000 
Total   1,364,476    1,315,085 
Less: Accumulated depreciation and amortization   (505,130)   (498,039)
   $859,346   $817,046 

 

Useful lives are as follows:

 

Leasehold improvements 3-5 years
Furniture and fixtures 3-5 years
Computing equipment 3 years
Software 3-5 years

 

Revenue Recognition

 

The Company recognizes revenue from its services when it is probable that the economic benefits associated with the transactions will flow to the Company and the amount of revenue can be measured reliably. This is normally demonstrated when: (i) persuasive evidence of an arrangement exists; (ii) the fee is fixed or determinable; (iii) performance of service has been delivered; and (iv) collection is reasonably assured.

 

For the Company’s internet-based SMTP email delivery product and GraphicMail email product, the services are offered over various contractual periods for a fixed fee that varies based on a maximum volume of transactions. Revenues are typically paid by clients via credit card, check or wire payments at the inception of the contractual period. Revenue is recognized on a straight-line basis over the contractual period. If the customer’s transactions exceed contractual volume limitations, overages are charged and recorded in the periods in which the transaction overages occur.

 

Certain of the Company’s GraphicMail customers are sold through third party resellers. In some cases, we allow the third party resellers to collect the funds directly from the customer, withhold their own reseller fee, and remit the net amount owed back to the Company. In those situations, because the Company is the primary obligor in the arrangement, the Company records the gross revenue and expenses such that 100% of the end customer revenue is reported by the Company and a corresponding expense is recorded for the reseller fee.

 

For the Company’s internet-based SharpSpring marketing automation solution, the services are typically offered on a month-to-month basis with a fixed fee charged each month depending on the size of the engagement with the customer. Monthly fees are recorded as revenue during the month they are earned. Some customers are charged annually, for which revenues are deferred and recorded ratably over the subscription period. The Company also charges transactional-based fees if monthly email volume limitations are reached or other chargeable activity occurs. Additionally, some of our customers are charged an upfront implementation and training fee. The upfront implementation and training fees represent short-term “use it or lose it” services offered for a flat fee. Such flat fees are recognized over the service period, which is 60 days.

 

The Company offers refunds on a pro-rata basis at any time during the contractual period. The Company also experiences credit card chargebacks relating to cardholder disputes that are commonly experienced by businesses that accept credit cards. The Company makes estimates for refunds and credit card chargebacks based on historical experience.

 

Deferred Revenue

 

Some of the Company’s customers pay for services in advance on a periodic basis (such as monthly, quarterly, annually or bi-annually). Also, the Company charges an upfront implementation and training fee for its SharpSpring marketing automation solution that is paid in advance, for which services are performed over a 60-day period. Deferred revenue consists of payments received in advance of the Company’s providing the services. Deferred revenues are amortized on a straight-line basis in connection with the contractual period or recorded when the services are used.

 

8
 

 

 

Accrued Revenue

 

In cases where our customers pay for services in arrears, we accrue for revenue in advance of billings as long as the criteria for revenue recognition is met. A portion of our accounts receivable balance is therefore unbilled at the balance sheet date.

 

Concentration of Credit Risk and Significant Customers

 

Financial instruments that potentially expose the Company to concentrations of credit risk consist primarily of cash, cash equivalents. At March 31, 2016 and December 31, 2015, the Company had cash balances at financial institutions that exceed federally insured limits. The Company maintains its cash balances with accredited financial institutions. The Company does not believe that it is subject to unusual credit risk beyond the normal credit risk associated with commercial banking relationships.

 

For the three months ended March 31, 2016, and 2015, there were no customers that accounted for more than 10% of total revenue.

 

Cost of Services

 

Cost of services consists primarily of the direct labor costs, technology hosting costs, software license costs, and fees paid to resellers of the Company’s product.

 

Credit Card Processing Fees

 

Credit card processing fees are included as a component of general and administrative expenses and are expensed as incurred.

 

Advertising Costs

 

The Company expenses advertising costs as incurred.

 

Research and Development Costs and Capitalized Software Costs

 

We capitalize certain costs associated with internal use software during the application development stage, mostly related to software that we use in providing our hosted solutions. We expense costs associated with preliminary project phase activities, training, maintenance and any post-implementation period costs as incurred. For the three months ended March 31, 2016 and 2015, we capitalized $6,642 and $20,881 in software development costs, respectively. We amortize capitalized software costs over the estimated useful life of the software, which has been estimated to be 3 years, once the related project has been completed and deployed for customer use. At March 31, 2016, the net carrying value of capitalized software was $83,925.

 

All other software development costs are charged to expenses when incurred, and generally consist of salaries, software development tools and personnel-related costs for those engaged in research and development activities.

 

Stock Compensation

 

We account for stock based compensation in accordance with FASB ASC 718, which requires companies to measure the cost of employee services received in exchange for an award of an equity instrument based on the grant-date fair value of the award. Stock-based compensation expense is recognized on a straight-line basis over the requisite service period.

 

Net Income (Loss) Per Share

 

Basic net income (loss) per share is computed using the weighted average number of common shares outstanding during the period. Diluted net income per share is computed using the weighted average number of common shares and, if dilutive, potential common shares outstanding during the period.

 

9
 

 

Comprehensive Income or Loss

 

Comprehensive income or loss includes all changes in equity during a period from non-owner sources, such as net income or loss and foreign currency translation adjustments.

 

Recently Issued Accounting Standards

 

In March 2016, the Financial Accounting Standards Board (“FASB”) issued guidance that changes the accounting for certain aspects of share-based payments to employees. The guidance requires the recognition of the income tax effects of awards in the income statement when the awards vest or are settled, thus eliminating additional paid-in capital pools. The guidance also allows for the employer to repurchase or sell more shares than required under local statutory regulation without triggering liability accounting. In addition, the guidance allows for a policy election to account for forfeitures as they occur rather than on an estimated basis. The guidance is effective in 2017 with early adoption permitted. The Company is currently evaluating the impact of this guidance on the consolidated financial statements.

 

In February 2016, the FASB issued guidance that requires lessees to recognize most leases on their balance sheets but record expenses on their income statements in a manner similar to current accounting. For lessors, the guidance modifies the classification criteria and the accounting for sales-type and direct financing leases. The guidance is effective in 2019 with early adoption permitted. The Company is currently evaluating the impact of this guidance on the consolidated financial statements.

 

In May 2014, the FASB issued updated guidance and disclosure requirements for recognizing revenue. The new revenue recognition standard provides a five-step analysis of transactions to determine when and how revenue is recognized. The core principle is that a company should recognize revenue to depict the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. In July 2015, the FASB approved the deferral of the new standard’s effective date by one year. The new standard now is effective for annual and interim reporting periods beginning December 15, 2017. The FASB will permit companies to adopt the new standard early, but not before the original effective date of December 15, 2016. The Company is evaluating the potential impact of adopting this new accounting guidance.

 

Note 4: Acquisitions

 

During 2014, the Company pursued strategic acquisitions to leverage its existing capabilities and further build its business. Such acquisitions have been accounted for as business combinations pursuant to ASC 805 “Business Combinations.” Under this ASC, acquisition and integration costs are not included as components of consideration transferred, but are accounted for as expenses in the period in which the costs are incurred.

 

SharpSpring

 

On August 15, 2014, the Company acquired substantially all the assets and assumed the liabilities of SharpSpring LLC, a Delaware limited liability company for a cash payment of $5,000,000 plus potential earn out consideration of $10,000,000 that was contingent on the SharpSpring product achieving certain levels of revenue in 2015. SharpSpring is a cloud-based marketing automation platform that enables users to connect with customers and build relationships to drive revenue through marketing automation, call tracking and customer relationship management.

 

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The SharpSpring earn out was initially $10,000,000, payable 60% in cash and 40% in stock, depending on SharpSpring achieving certain revenue levels in 2015. At the time of the acquisition, the Company utilized the income approach to estimate the fair value of the earn out. The Company analyzed scenarios and determined a probability weighting for each scenario. The Company calculated the earn out payments based on the respective revenues for each scenario and then weighted the resulting payment by the probabilities of achieving each scenario. In order to calculate an appropriate risk-adjusted discount rate for the earn out, the Company calculated the weighted average cash-flows of the business based on the three scenarios and their respective weightings. The Company then calculated an implied internal rate of return (“IRR”) of 18.9%, which is the discount rate necessary in order to reconcile the weighed cash-flows of the three scenarios to the total purchase price including the earn out payment. The earn out payment was then discounted by the 18.9% IRR. Based on these methods and the Company’s original assessment of meeting those revenue levels in 2015, an earn out liability of $6,963,000 was originally recorded as a liability during purchase accounting. This was re-measured in each subsequent quarter since the transaction, resulting in additional charges of $682,000 in the quarter ended December 31, 2014, $704,000 in the quarter ended March 31, 2015, $1,030,000 in the quarter ended June 30, 2015, $195,000 in the quarter ended September 30, 2015, $204,000 in the quarter ended December 31, 2015 and $123,000 in the quarter ended March 31, 2016. These earn out adjustments have been recorded on the consolidated statement of comprehensive income (loss) for the respective periods.

 

The Company entered into a transaction with RCTW during May 2015 to pay a portion of the cash-based earn out early, as well as to agree that the future earn out for the SharpSpring assets would be paid in its entirety. Although we are obligated to pay the full earn out for the SharpSpring assets, the earn out liability value will continue to increase over time as a result of the discount factor applied to the liability, with ultimate payment occurring in April and May 2016. As of March 31, 2016, the earn out liability for the $5 million remaining earn out payment was recorded as $4,901,000 as a result of this discount factor. The Company will record the remaining expense of $99,000 in the quarter ended June 30, 2016 to increase the earn out liability to the full value paid upon settlement in April and May 2016.

 

As of March 31, 2016, management had completed its evaluation of the fair value of certain intangible and other net assets acquired and does not expect future changes except for future changes to the earn out liability.

 

GraphicMail

 

On October 17, 2014, we acquired 100% of the equity interest owned, directly or indirectly, in GraphicMail group companies (“GraphicMail”) consisting of InterInbox SA, a Swiss corporation, InterCloud Limited, a Gibraltar limited company, ERNEPH 2012A (Pty) Ltd. dba ISMS, a South African limited company, ERNEPH 2012B (Pty) Ltd. dba GraphicMail South Africa, a South African limited company, and Quattro Hosting LLC, a Delaware limited liability company. The acquisition consideration consisted of $5.3 million, $2.6 million of which was paid in cash and $2.7 million of which was paid in stock, plus potential earn out consideration of up to $0.8 million based on achieving certain revenue levels in 2015 (paid 50% in cash and 50% in stock). GraphicMail operates as a campaign management solution, enabling customers to create content and manage emails being sent to customers and distribution lists.

 

11
 

 

Pursuant to the equity interest purchase agreement, the Company was liable for an earn out of up to $0.8 million, related to GraphicMail achieving certain revenue levels in 2015. The Company utilized the income approach to estimate the fair value of the earn out. The Company analyzed scenarios and determined a probability weighting for each scenario. The Company calculated the earn out payments based on the respective revenues for each scenario and then weighted the resulting payment by the probabilities of achieving each scenario. In order to calculate an appropriate risk-adjusted discount rate for the earn out, the Company calculated the weighted average cash-flows of the business based on the three scenarios and their respective weightings. The Company then calculated an implied internal rate of return (“IRR”) of 29.8%, which is the discount rate necessary in order to reconcile the weighed cash-flows of the three scenarios to the total purchase price including the earn out payment. The earn out payment was then discounted by the 29.8% IRR. Based on these methods and the Company’s initial assessment of meeting those revenue levels in 2015, an earn out liability of $36,000 was recorded as a liability during purchase accounting. This was re-measured in the subsequent quarters, resulting in additional charges of $637,332 during the quarter ended June 30, 2015 and $75,065 during the quarter ended September 30, 2015, and a reduction to expense of $288,085 during the quarter ended December 31, 2015, resulting in a earn out liability of $413,116 at December 31, 2015 for GraphicMail. During the quarter ended March 31, 2016, the Company paid $415,858 in the form of $207,929 in cash and 53,924 shares of common stock in full settlement of the earn out liability to the former GraphicMail shareholders.

 

Additionally, in March 2016, the Company received $175,970 in cash and 20,000 shares of stock from the GraphicMail escrow fund related to an indemnified claim for unrecorded liabilities at the time of the acquisition. The total value of the claim of $259,970 was recorded as a gain in other income (expense), net during the three months ended March 31, 2016.

 

Note 5: Asset Acquisitions

 

In the fourth quarter of 2015 and the first quarter of 2016, the Company entered into separation agreements with three third-party GraphicMail resellers to terminate the reseller arrangements and for the Company to purchase the customer relationships that each had accumulated as a GraphicMail reseller. Pursuant to the terms of the separation agreements, the Company will make cash payments to the resellers in exchange for the rights to the customer relationships. The Company accounted for these purchases as intangible asset acquisitions. The aggregate estimated purchase price for the intangible assets acquired during the quarter ended December 31, 2015 and March 31, 2016 was approximately $574,000 and $26,542, respectively. As of March 31, 2016, $382,202 of the consideration had been paid and $237,973 was included in accrued liabilities on the consolidated balance sheet.

 

Note 6: Intangible Assets

 

Intangible assets are as follows:

 

    As of March 31, 2016  
    Gross           Net  
    Carrying     Accumulated     Carrying  
    Amount     Amortization     Value  
Amortized intangible assets:                        
Trade names   $ 361,371     $ (270,370 )   $ 91,001  
Technology     3,944,751       (2,082,001 )     1,862,750  
Customer relationships     4,317,519       (1,136,192 )     3,181,327  
Unamortized intangible assets:     8,623,641       (3,488,563 )     5,135,078  
Goodwill                     8,885,425  
Total intangible assets                   $ 14,020,503  

 

Estimated amortization expense for the remainder of 2016 and subsequent years is as follows:

 

Remainder of 2016   $ 866,721  
2017     979,104  
2018     857,836  
2019     689,294  
2020     578,857  
Thereafter     1,163,266  
Total   $ 5,135,078  

 

12
 

 

Amortization expense for the three months ended March 31, 2016 and 2015 was $483,297 and $378,895, respectively.

 

Note 7: Credit Facility

 

In March 2016, the Company entered into a $2.5 million revolving loan agreement (the “Loan Agreement”) with Western Alliance Bank. The facility matures on March 21, 2018 and has no mandatory amortization provisions and is payable in full at maturity. Loan proceeds accrue interest at the higher of Western Alliance Bank’s Prime interest rate or 3.5%, plus 1.75%. The Loan Agreement is collateralized by a lien on substantially all of the existing and future assets of the Company and secured by a pledge of 100% of the capital stock of SharpSpring Technologies, Inc. and Quattro Hosting, LLC and a 65% pledge of the Company’s foreign subsidiaries’ stock. The Loan Agreement subjects the Company to a number of restrictive covenants, including financial and non-financial covenants customarily found in loan agreements for similar transactions. There are no amounts outstanding under the Loan Agreement as of March 31, 2016 and no events of default have occurred to date.

 

Note 8: Shareholders’ Equity

 

On, January 28, 2015, the Company transferred 30,000 warrants issued on August 1, 2013 in connection with a consulting agreement in exchange for the Company issuing 5,000 shares of Company common stock.

 

In February 2015, the Company announced it was suspending its quarterly dividends with no dividends being paid during 2015. For the year ended December 31, 2014, the Company paid aggregate dividends of $2,459,711.

 

On May 18, 2015, the Company entered into a subscription agreement with investors for the sale of an aggregate of 363,909 shares of the Company’s common stock, at a price of $5.50 per share, which shares have been registered with the Securities and Exchange Commission on the Company’s registration statement on Form S-3. The closing occurred on May 21, 2015.

 

On May 18, 2015, the Company entered into a subscription agreement with RCTW, LLC, a Delaware limited liability company, f/k/a SharpSpring, LLC (“RCTW”), for the issuance of 545,455 shares of common stock to RCTW for an aggregate value of $3,000,000, which is in satisfaction of an equal amount of the earn-out due and payable by the Company to RCTW under the Asset Purchase Agreement dated August 12, 2014 between the Company and RCTW. The closing occurred on May 21, 2015.

 

In August 2015 the Company completed a registered public offering, which raised $3.4 million (net of expenses) by offering 800,000 shares of common stock for sale.

 

In March 2016, the Company issued 53,924 shares of common stock to the former owners of GraphicMail in satisfaction of the stock-based earn out. Additionally, in March 2016, the Company received 20,000 shares of stock from the GraphicMail escrow fund related to an indemnified claim.

 

The Company anticipates issuing 1,039,636 shares of stock in the second quarter of 2016 to satisfy the stock-based portion of the SharpSpring earn out. Since such share issuance, when aggregated with other share issuances related to the acquisition of SharpSpring, will exceed 20% of the shares outstanding immediately prior to the acquisition of SharpSpring, the Company is required to receive shareholder approval of the upcoming stock issuance. Therefore, the Company will request shareholder approval at its upcoming annual meeting, scheduled to take place in May 2016. If shareholder approval is not received and the Company cannot issue the stock-based earn out in the form of Company stock, the former owners of SharpSpring may force the Company to pay the stock-based earn out in cash or may put a lien on the assets of the Company, among other alternatives.

 

Note 9: Changes in Accumulated Other Comprehensive (Income) Loss

 

    Foreign Currency  
    Translation  
    Adjustment  
Balance as of December 31, 2015   $ (142,613 )
Other comprehensive income (loss) prior to reclassifications     -  
Amounts reclassified from accumulated other comprehensive income     -  
Tax effect     -  
Net current period other comprehensive loss     1,322  
Balance as of March 31, 2016   $ (141,291 )

 

13
 

 

Note 10: Net Loss Per Share

 

Computation of net loss per share is as follows:

 

    Three Months Ended  
    March 31,  
    2016     2015  
Net loss   $ (710,098 )   $ (1,170,028 )
                 
Basic weighted average common shares outstanding     7,252,470       5,456,735  
Add incremental shares for:                
Warrants     -       -  
Stock options     -       -  
Diluted weighted average common shares outstanding     7,252,470       5,456,735  
                 
Net loss per share:                
Basic   $ (0.10 )   $ (0.21 )
Diluted   $ (0.10 )   $ (0.21 )

 

For the three months ended March 31, 2016, 1,159,412 stock options and 170,973 warrants were excluded from diluted net loss per share, because the effect of including these potential shares was anti-dilutive. For the three months ended March 31, 2015, 821,940 stock options and 170,973 warrants were excluded from diluted net loss per share, because the effect of including these potential shares was anti-dilutive.

 

Note 11: Income Taxes

 

The income tax expense we record in any interim period is based on our estimated effective tax rate for the year for each jurisdiction that we operate in. The calculation of our estimated effective tax rate requires an estimate of pre-tax income by tax jurisdiction, as well as total tax expense for the fiscal year. Accordingly, this tax rate is subject to adjustment if, in subsequent interim periods, there are changes to our initial estimates of total tax expense, pre-tax income, or pre-tax income by jurisdiction.

 

During the three months ended March 31, 2016 and 2015, the Company recorded income tax expense of $53,660 and a tax benefit of $395,946, respectively. The blended effective tax rate for the three months ending March 31, 2016 and 2015 was (8%) and 25%, respectively. The effective blended tax rate varies from our statutory US tax rate due to the valuation allowance on our US deferred tax assets described below and due to income generated in certain other jurisdictions at various tax rates.

 

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Valuation Allowance

 

We record a deferred tax asset if we believe that it is more likely than not that we will realize a future tax benefit. Ultimate realization of any deferred tax asset is dependent on our ability to generate sufficient future taxable income in the appropriate tax jurisdiction before the expiration of carryforward periods, if any. Our assessment of deferred tax asset recoverability considers many different factors including historical and projected operating results, the reversal of existing deferred tax liabilities that provide a source of future taxable income, the impact of current tax planning strategies and the availability of future tax planning strategies. We establish a valuation allowance against any deferred tax asset for which we are unable to conclude that recoverability is more likely than not. This is inherently judgmental, since we are required to assess many different factors and evaluate as much objective evidence as we can in reaching an overall conclusion. The particularly sensitive component of our evaluation is our projection of future operating results since this relies heavily on our estimates of future revenue and expense levels by tax jurisdiction.

 

At March 31, 2016 we have established a $3.4 million valuation allowance against certain U.S. deferred tax assets given the uncertainty of recoverability of these amounts.

 

In making our assessment of U.S. deferred tax asset recoverability at March 31, 2016, we considered our historical financial results, our projected future financial results, the planned reversal of existing deferred tax liabilities and the impact of any tax planning actions. Based on our analysis we noted both positive and negative factors relative to our ability to support realization of certain U.S. deferred tax assets. However, based on the weighting of all the evidence, including the near term effect on our U.S. income projections of investments we are making in our team, product and systems infrastructure, we concluded that it was more likely than not that the majority of our U.S. deferred tax assets may not be recovered. The establishment of a valuation allowance has no effect on our ability to use the underlying deferred tax assets prior to expiration to reduce cash tax payments in the future to the extent that we generate U.S. taxable income.

 

Note 12: Stock-Based Compensation

 

From time to time, the Company grants stock option awards to officers and employees and grants stock awards to directors as compensation for their service to the Company.

 

In November 2010, the Company adopted the 2010 Stock Incentive Plan (“the Plan”) which was amended in April 2011, August 2013 and April 2014. As amended, up to 1,350,000 shares of common stock are available for issuance under the Plan. The Plan provides for the issuance of stock options and other stock-based awards.

 

Stock Options

 

Stock option awards under the Plan have a 10-year maximum contractual term and must be issued at an exercise price of not less than 100% of the fair market value of the common stock at the date of grant. The Plan is administered by the Board of Directors, which has the authority to determine to whom options may be granted, the period of exercise and what other restrictions, if any, should apply. Vesting for awards granted to date under the Plan is principally over four years from the date of the grant, with 25% of the award vesting after one year with monthly vesting thereafter.

 

Option awards are valued based on the grant date fair value of the instruments, net of estimated forfeitures, using a Black-Scholes option pricing model with the following assumptions:

 

      Three Months Ended March 31,  
      2016       2015  
                 
Volatility     38% - 47 %     69% - 76 %
Risk-free interest rate     1.30% - 1.65 %     1.34% - 1.75 %
Expected term     6.25 years       6.25 years  

 

The weighted average grant date fair value of stock options granted during the three months ended March 31, 2016 was $2.04.

 

For grants prior to January 1, 2015, the volatility assumption was based on historical volatility of similar sized companies due to lack of historical data of the Company’s stock price. For all grants subsequent to January 1, 2015, the volatility assumption reflects the Company’s historic stock volatility for the period of February 1, 2014 forward, which is the date the Company’s stock started actively trading. The risk free interest rate was determined based on treasury securities with maturities equal to the expected term of the underlying award. The expected term was determined based on the simplified method outlined in Staff Accounting Bulletin No. 110.

 

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Stock option awards are expensed on a straight-line basis over the requisite service period. During the three months ended March 31, 2016 and 2015, the Company recognized expense of $135,666 and $156,868, respectively, associated with stock option awards. At March 31, 2016, future stock compensation expense associated with stock options (net of estimated forfeitures) not yet recognized was $1,578,072 and will be recognized over a weighted average remaining vesting period of 3.1 years. The following summarizes stock option activity for the three months ended March 31, 2016:

 

          Weighted     Weighted Average     Aggregate  
    Number of     Average     Remaining     Intrinsic  
    Options     Exercise Price     Contractual Life     Value  
Outstanding at December 31, 2015     1,066,360     $ 5.37       7.4     $ 64,500  
                                 
Granted     129,500       3.41                  
Exercised     (900 )     1.25                  
Forfeited     (35,548 )     4.95                  
Outstanding at March 31, 2016     1,159,412     $ 5.37       7.4     $ 64,500  
                                 
Exercisable at March 31, 2016     377,790     $ 5.29       4.7     $ 46,350  

  

The total intrinsic value of stock options exercised during the three months ended March 31, 2016 was $1,854.

 

Stock Awards

 

During the three months ended March 31, 2016 and 2015, the Company issued 15,913 and 7,368 shares, respectively, to non-employee directors as compensation for their service on the board. Such stock awards are immediately vested.

 

Stock awards are valued based on the closing price of our common stock on the date of grant, and compensation cost is recorded on a straight line basis over the share vesting period. The total fair value of stock awards granted, vested and expensed during the three months ended March 31, 2016 and 2015 was $52,664 and $45,000, respectively. As of March 31, 2016, there was no unrecognized compensation cost related to stock awards.

 

Note 13: Warrants

 

On January 30, 2014, in connection with an $11.5 million financing transaction, the Company issued 80,000 warrants to purchase common stock at an exercise price of $7.81 per share with a term of 5 years. The fair value of the warrants was determined using the Black-Scholes option valuation model. The warrants expire on January 30, 2020 and have a remaining contractual life of 2.8 years as of March 31, 2016. These warrants became exercisable on January 30, 2015.

 

On, January 28, 2015, the Company cancelled 30,000 warrants originally issued on August 1, 2013 in connection with a consulting agreement in exchange for the Company issuing 5,000 shares of restricted Company common stock.

 

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The following table summarizes information about the Company’s warrants at March 31, 2016:

  

          Weighted     Weighted Average        
    Number of     Average     Remaining     Intrinsic  
    Units     Exercise Price     Contractual Term     Value  
Outstanding at December 31, 2015     170,973     $ 6.26       2.8     $ -  
                                 
Granted     -       -                  
Cancelled     -       -                  
Outstanding at March 31, 2016     170,973     $ 6.26       2.8     $ -  
                                 
Exercisable at March 31, 2016     170,973     $ 6.26       2.8     $ -  

 

No warrants were issued in 2015 or 2016 to date.

 

Note 14: Commitments and Contingencies

 

Litigation

 

The Company may from time to time be involved in legal proceedings arising from the normal course of business. The Company is not a party to any litigation of a material nature.

 

Operating Leases and Service Contracts

 

The Company rents its facilities with leases ranging from month-to-month to several years in duration. Most of its service contracts are on a month-to-month basis, however, some contracts and agreements extend out to longer periods. Future minimum lease payments and payments due under non-cancelable service contracts are as follows as of March 31, 2016:

 

Remainder of 2016   $ 637,770  
2017     367,622  
2018     348,235  
2019     329,965  
2020     317,909  
Thereafter     243,790  
Total   $ 2,245,291  

 

Employment Agreements

 

The Company has employment agreements with several members of its leadership team and executive officers.

 

Note 15: Subsequent Events

 

GraphicMail Migration

 

On November 4, 2015, the Company announced its intentions to eventually discontinue the GraphicMail brand and migrate its existing GraphicMail product customers to its SharpSpring product. This customer migration began in April 2016. Customer attrition is expected to increase during the period of migration. Following the migration, the Company expects to discontinue the use of the GraphicMail brand name and GraphicMail technology platform.

 

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SharpSpring Earn Out and Shareholder Approval Requirement

 

The Company paid $1.0 million in cash on April 6, 2016 to the former SharpSpring shareholders and agreed to issue 1,039,636 shares of stock in settlement of the $4.0 million stock-based earn out in the second quarter of 2016. Since such share issuance, when aggregated with other share issuances related to the acquisition of SharpSpring, will exceed 20% of the shares outstanding immediately prior to the acquisition of SharpSpring, the Company is required to receive shareholder approval of the upcoming stock issuance. Therefore, the Company will request shareholder approval at its upcoming annual meeting, scheduled to take place in May 2016. If shareholder approval is not received and the Company cannot issue the stock-based earn out in the form of Company stock, the former owners of SharpSpring may force the Company to pay the stock-based earn out in cash or may put a lien on the assets of the Company, among other alternatives.

 

Restructuring Event

 

On May 3, 2016, the Company initiated a restructuring event whereby approximately 21 resources were made redundant. Severance, notice pay where services are not performed and other restructuring costs related to the event are expected to total approximately $75,000.

 

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Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations.

 

The following discussion and analysis should be read in conjunction with our consolidated financial statements, included herewith. This discussion should not be construed to imply that the results discussed herein will necessarily continue into the future, or that any conclusion reached herein will necessarily be indicative of actual operating results in the future. Such discussion represents only the best present assessment of our management. This information should also be read in conjunction with our audited historical consolidated financial statements which are included in our Annual Report on Form 10-K for the fiscal year ended December 31, 2015, filed with the Securities and Exchange Commission on March 30, 2016.

 

Overview

 

We provide SaaS based marketing technologies, ranging from advanced marketing automation tools to email delivery services. Our marketing automation solution (SharpSpring) allows customers to interact with a potential customer from an early stage and nurture that potential customer using marketing automation techniques until it becomes a qualified sales lead or customer. Our email marketing solution (SharpSpring Mail+ and GraphicMail) allows customers to conduct email marketing campaigns using template-driven tools with easy-to-use graphical interfaces and associated analytics. Our SMTP relay service provides customers with the ability to increase the deliverability of email with less time, cost and complexity than handling it themselves.

 

In addition to our growth through strategic acquisitions in 2014, we believe our growth since inception has been driven by the combination of our technological offering with our excellent service and support, all offered at competitive pricing. We currently operate in over 100 countries worldwide, with approximately half of our revenues coming from the United States and half of our revenues being derived overseas. We employ a subscription-based revenue model. We also earn revenues from additional usage charges that may come into effect when a customer exceeds its quota, as well as fees earned for related products and services.

 

On August 15, 2014, we acquired substantially all the assets and assumed certain liabilities of SharpSpring LLC, a Delaware limited liability company, which were assigned to our wholly owned subsidiary SharpSpring Technologies, Inc. (formerly called SharpSpring, Inc.). The SharpSpring product engages in the business of creating, marketing, and selling software that provides marketing automation, call tracking, and website traffic analysis and customer relationship management. It is a cloud-based marketing automation platform that enables users to connect with customers and build relationships to drive revenue.

 

On October 17, 2014, we acquired the GraphicMail group companies (“GraphicMail”) consisting of InterInbox SA, a Swiss corporation, InterCloud Ltd, a Gibraltar limited company, ERNEPH 2012A (Pty) Ltd. dba ISMS, a South African limited company, ERNEPH 2012B (Pty) Ltd. dba GraphicMail South Africa, a South African limited company, and Quattro Hosting LLC, a Delaware limited liability company. GraphicMail operates as an email service provider, enabling customers to create content and manage emails being sent to customers and distribution lists.

 

On December 1, 2015, we changed our name from SMTP, Inc. to SharpSpring, Inc., and we changed the name of our SharpSpring operating subsidiary from SharpSpring, Inc. to SharpSpring Technologies, Inc.

 

Unless the context otherwise requires, in this section titled Management’s Discussion and Analysis Of Financial Condition and Results of Operations all references to “SharpSpring” relate to the SharpSpring product, while all references to “our Company,” “we,” “our” or “us” and other similar terms means SharpSpring, Inc., a Delaware corporation, and all subsidiaries as of the dates of their respective acquisitions.

 

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Results of Operations

 

Three Months Ended March 31, 2016

 

                      Percent  
                Change     Change  
    March 31,     from     from  
    2016     2015     Prior Year     Prior Year  
Revenues and Cost of Sales:                                
Revenues   $ 4,194,051     $ 3,285,502     $ 908,549       28 %
Cost of Sales     1,377,934       790,966       586,968       74 %
Gross Profit   $ 2,816,117     $ 2,494,536     $ 321,581       13 %

 

Revenues increased for the three months ended March 31, 2016 as compared to the three months ended March 31, 2015, primarily due to growth in our SharpSpring marketing automation customer base. We continue to acquire new customers that add to the base of customers paying us monthly for using the SaaS marketing automation platform. Currency had an approximate $83,000 negative impact on our first quarter 2016 revenues compared to our first quarter in 2015.

 

Cost of services increased for the three months ended March 31, 2016 as compared to the three months ended March 31, 2015 primarily due to costs to support increased revenues and incremental business from new customer additions to SharpSpring. As a percentage of revenues, cost of services were 33% and 24% of revenues for the three months ended March 31, 2016 and 2015, respectively. This reflects a lower gross margin for our SharpSpring product, which has become a much larger percent of the overall business, as we invest in resources to support the future growth of that product. Additionally, we added infrastructure costs during the quarter ended March 31, 2016 related to our planned migration of GraphicMail customers to the SharpSpring platform.

 

                      Percent  
                Change     Change  
    March 31,     from     from  
    2016     2015     Prior Year     Prior Year  
Operating expenses:                                
Sales and marketing   $ 1,394,833     $ 1,372,361     $ 22,472       2 %
Research and development     550,162       471,214       78,948       17 %
General and administrative     1,255,241       1,084,016       171,225       16 %
Change in earn out liability     120,473       704,000       (583,527 )     -83 %
Intangible asset amortization     483,297       378,895       104,402       28 %
    $ 3,804,006     $ 4,010,486     $ (206,480 )     -5 %

 

Sales and marketing expenses increased marginally for the three months ended March 31, 2016 as compared to the three months ended March 31, 2015. The increase was primarily due to an increase in marketing program spending for events and other lead generation activities. Additionally, we experienced an increase in sales and marketing headcount-related costs due to recent hires and expanded benefits programs offered to our team members. These increases were somewhat offset by lower partner reseller fees related to the fact that the Company acquired the customer bases for several resellers during the fourth quarter of 2015, and ceased paying reseller fees to those partners at that time.

 

Research and development expenses increased for the three months ended March 31, 2016 as compared to the three months ended March 31, 2015 primarily due to additional hiring of development and quality assurance staff since last year. Headcount-related costs for this group increased by approximately $91,000 in the first quarter of 2016 compared to the first quarter of 2015.

 

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General and administrative expenses increased for the three months ended March 31, 2016 as compared to the three months ended March 31, 2015 primarily due to higher facility-related costs, professional fees, credit card fees and other costs related to general business growth.

 

The acquisitions of SharpSpring and GraphicMail included liability-based contingent consideration which is re-measured during each reporting period until the ultimate settlement dates between March 2016 and May 2016. These re-measurements resulted in additional charges that are recorded on the consolidated statements of comprehensive income (loss). During the three months ended March 31, 2016 and 2015, we incurred charges of $120,473 and $704,000, respectively, related to the adjustment to the earn out liabilities for SharpSpring and GraphicMail. The GraphicMail earn out was settled during the quarter ended March 31, 2016.

 

Amortization of intangible assets increased for the three months ended March 31, 2016 as compared to the three months ended March 31, 2015 due to a the increased amortization of intangibles acquired as part of the SharpSpring acquisition related to expected benefit and the acquisition of intangible assets related to the buy-out of several country partners during late 2015 and early 2016 which began to be amortized.

 

                      Percent  
                Change     Change  
    March 31,     from     from  
    2016     2015     Prior Year     Prior Year  
Other                                
Other income (expense), net   $ 331,451     $ (50,024 )   $ 381,475       -763 %
Provision (benefit) for income tax   $ 53,660     $ (395,946 )   $ 449,606       -114 %

 

Other income (expense) is generally related to foreign exchange gains and losses derived from owing amounts or having amounts owed in currencies other than the entity’s functional currency. However, during the three months ended March 31, 2016, the Company recorded a gain related to a favorable claim from the GraphicMail escrow hold-back account of $259,760.

 

During the three months ended March 31, 2016, our income tax expense related primarily to income derived in foreign jurisdictions at the applicable statutory tax rates. During the quarter ended March 31, 2016, we continued to record a deferred tax valuation allowance for the creation of any new U.S. deferred tax assets. During the three months ended March 31, 2015, our income tax expense primarily related to a benefit derived from net operating losses from our U.S. operations.

 

Liquidity and Capital Resources

 

Sources and Uses of Cash

 

Our primary source of cash inflows are net remittances from customers for our services. Such payments are sometimes received in advance of providing the services, yielding a deferred revenue liability on our consolidated balance sheet. From time to time, we also raise funds from offering our common stock for sale to new and existing investors. Additionally, in March 2016, the Company obtained a $2.5 million revolving credit facility to provide additional financing flexibility in the future. No amounts have been borrowed under the facility to date.

 

Our primary sources of cash outflows include payroll and payments to vendors and third party service providers. During 2016, we also acquired customer relationship assets for cash from several former GraphicMail third party resellers. Additionally, we also disbursed $207,929 of cash in March 2016 for an earn out payment to the former GraphicMail shareholders.

 

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Analysis of Cash Flows

 

Net cash used in operating activities increased by $565,613 to $9,665 for the three months ended March 31, 2016, compared to $575,278 for the three months ended March 31, 2015. The increase in cash provided by operating activities was attributable primarily to an increase in revenue and a reduction in cash used through changes in net working capital and other adjustments.

 

Net cash used in investing activities was $751,322 and $100,928 during the three months ended March 31, 2016, and 2015, respectively. For the three months ending March 31, 2016, cash used in investing activities includes $382,202 cash paid to former GraphicMail third-party resells to acquire customer relationships. The Company also placed $250,000 of cash into a restricted account to collateralize the Company’s credit card program in the U.S. Additionally, the company used $119,120 to purchase property and equipment, consisting mostly of computers, servers, furniture and other equipment. For the three months ended March 31, 2015, all of the cash used in investing activities related to acquisitions of property and equipment.

 

Net cash (used in) provided by financing activities was ($206,804) and $3,438 during the three months ended March 31, 2016 and 2015, respectively. During the three months ending March 31, 2016, the Company paid $207,929 to the former GraphicMail shareholders related to the earn out for the 2014 acquisition of GraphicMail. During each period, the Company received a small amount of funds from the exercise of employee stock options.

 

We had net working capital of approximately negative $1.9 million and $1.8 million as of March 31, 2016 and December 31, 2015, respectively. The negative net working capital during each period was primarily attributable to our short term earn out liability of $4.9 million and $5.2 million, respectively for March 31, 2016 and December 31, 2015. The majority of this earn out liability relates to SharpSpring, for which 80% of the liability at each of the balance sheet dates will be paid in stock. Our cash balance decreased to $3,453,281 at March 31, 2016 compared to $4,158,646 at December 31, 2015.

 

Contractual Obligations

 

We rent our facilities with leases ranging from month-to-month to several years in duration. Most of our service contracts are also on a month-to-month basis. However, from time to time, we enter into non-cancelable service contracts including longer-term contracts and payments for the acquisition of customer relationships from resellers. Future minimum lease payments and payments due under non-cancelable service contracts are as follows as of March 31, 2016:

 

Remainder of 2016   $ 637,770  
2017     367,622  
2018     348,235  
2019     329,965  
2020     317,909  
Thereafter     243,790  
Total   $ 2,245,291  

 

Significant Accounting Policies

 

Our significant accounting policies, including the assumptions and judgments underlying them, are disclosed in the Notes to the Consolidated Financial Statements. We have consistently applied these policies in all material respects. We do not believe that our operations to date have involved uncertainty of accounting treatment, subjective judgment, or estimates, to any significant degree.

 

Off-balance sheet arrangements

 

We do not have any off-balance sheet arrangements that have or are reasonably likely to have a current or future effect on our financial condition, changes in financial condition, revenues or expenses, results of operations, liquidity, capital expenditures or capital resources that is material to investors.

 

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Item 3. Quantitative and Qualitative Disclosure About Market Risk

 

Not applicable.

 

Item 4. Controls and Procedures

 

Evaluation of Disclosure Controls and Procedures. The Company’s management, with the participation of the Company’s principal executive officer and principal financial officer, evaluated the effectiveness of the Company’s disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Securities Exchange Act of 1934, as amended) as of March 31, 2016. Based on this evaluation, the Company’s principal executive officer and principal financial officer concluded that, as of March 31, 2016 the Company’s disclosure controls and procedures were effective, in that they provide reasonable assurance that information required to be disclosed by the Company in the reports that it files or submits under the Securities Exchange Act of 1934, as amended, is recorded, processed, summarized and reported within the time periods specified in the Securities and Exchange Commission’s rules and forms, and is accumulated and communicated to the Company’s management, including the Company’s principal executive officer and principal financial officer, as appropriate to allow timely decisions regarding required disclosure.

 

Changes in Internal Controls Over Financial Reporting. We disclosed in our Annual Report on Form 10-K for the year ended December 31, 2015 that management had concluded that our internal control over financial reporting was not effective as of December 31, 2015 due to gaps in segregation of duties. We are working to improve such documentation in order to render our internal controls effective.

 

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PART II – OTHER INFORMATION

 

Item 1. Legal Proceedings.

 

Not applicable.

 

Item 1A. Risk Factors.

 

Not Applicable.

 

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds.

 

Date   Security/Value
     
March 2016   Common stock – 53,924 shares of common stock issued to satisfy earn out liability valued at $207,929 or $3.85 per share.

 

No underwriters were utilized and no commissions or fees were paid with respect to any of the above transactions. We relied on Section 4(2) of the Securities Act of 1933, as amended, since the transactions did not involve any public offering.

 

Item 3. Defaults Upon Senior Securities.

 

Not Applicable.

 

Item 4. Mine Safety Disclosures.

 

Not Applicable.

 

Item 5. Other Information.

 

Not Applicable.

 

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Item 6. Exhibits.

 

INDEX TO EXHIBITS

 

SEC
Reference
Number
  Title of Document   Location
         
10.1   Extension Agreement dated March 15, 2016, by and between the Company and RCTW, LLC.   Incorporated by reference to the Company’s Form 8-K filed 3/17/16
         

10.2

 

  Asset Purchase Agreement dated August 12, 2014, by and between the Company and RCTW, LLC   Incorporated by reference to the Company’s Form 8-K filed on 8/15/14
         
10.3   Loan Agreement dated March 21, 2016, by and among SharpSpring, Inc., Quattro Hosting LLC, SharpSpring Technologies, Inc. and Western Alliance Bank   Incorporated by reference to the Company’s Form 8-K filed 3/22/16
         
10.4   Intellectual Property Security Agreement dated March 21, 2016, by and among SharpSpring, Inc., Quattro Hosting LLC, SharpSpring Technologies, Inc. and Western Alliance Bank   Incorporated by reference to the Company’s Form 8-K filed 3/22/16
         
31.1    Certification of Principal Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002   Filed herewith
         
31.2   Certification of Principal Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002   Filed herewith
         
32.1   Certification of Principal Executive Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002   Filed herewith
         
32.2   Certification of Principal Financial Officer pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002   Filed herewith
         
101   XBRL   Filed herewith

  

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SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the Registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

  SharpSpring, Inc.
     
  By: /s/ Richard A. Carlson
    Richard A. Carlson
   

Chief Executive Officer and President

(Principal Executive Officer) 

     
  Date: May 12, 2016

 

  SharpSpring, Inc.
     
  By: /s/ Edward Lawton
   

Edward Lawton

Chief Financial Officer

   

(Principal Financial Officer)

     
  Date: May 12, 2016

 

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