Attached files

file filename
EXCEL - IDEA: XBRL DOCUMENT - JONES SODA COFinancial_Report.xls
EX-31.(A) - EX-31.1 - JONES SODA COjsda-20140930xex31a.htm
EX-31.(B) - EX-31.2 - JONES SODA COjsda-20140930xex31b.htm
EX-32.(A) - EX-32.1 - JONES SODA COjsda-20140930xex32a.htm

 

 

 

UNITED STATES SECURITIES AND EXCHANGE COMMISSION

 

Washington, D.C. 20549

_____________________________________________

Form 10-Q

 

June 30, 2014

 

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

For the Quarterly Period Ended September 30, 2014

OR

TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

 

For the transition period from          to

Commission File Number: 000-28820

_____________________________________________

JONES SODA CO.

(Exact name of registrant as specified in its charter)

_____________________________________________

 

 

 

 

Washington

 

52-2336602

(State or other jurisdiction of

 

(I.R.S. Employer

incorporation or organization)

 

Identification No.)

 

 

 

1000 First Avenue South, Suite 100

 

 

Seattle, Washington

 

98134

(Address of principal executive offices)

 

(Zip Code)

_____________________________________________

(206) 624-3357

(Registrant’s telephone number, including area code)

 

Indicate by checkmark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.  Yes      No 

 

Indicate by checkmark whether the registrant has submitted electronically and posted on its corporate Website, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).  Yes       No 

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act. (Check one):

 

 

 

 

Large accelerated filer

 

Accelerated filer 

Non-accelerated filer 

 

Smaller reporting company

                                                (Do not check if a smaller reporting company)

 

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Act).  Yes      No 

 

As of November 3, 2014, there were 40,972,394 shares of the registrant's common stock issued and outstanding.

 

 

 

 

 

 

 

 


 

 

 

JONES SODA CO.

FORM 10-Q

FOR THE QUARTERLY PERIOD ENDED SEPTEMBER 30, 2014

TABLE OF CONTENTS

 

 

 

 

 

Page

Explanatory Note 

3

Cautionary Notice Regarding Forward Looking Statements 

3

PART I. FINANCIAL INFORMATION 

 

Item 1. Financial Statements (Unaudited) 

 

    a) Condensed Consolidated Balance Sheets as of September 30, 2014 and December 31, 2013

5

    b) Condensed Consolidated Statements of Operations – three and nine months ended September 30, 2014 and 2013

6

    c) Condensed Consolidated Statements of Comprehensive Loss – three and nine months ended September 30, 2014 and 2013

7

    d) Condensed Consolidated Statements of Cash Flows – nine months ended September 30, 2014 and 2013

8

    e) Notes to Condensed Consolidated Financial Statements

9

Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations 

14

Item 4. Controls and Procedures 

18

PART II. OTHER INFORMATION 

 

Item 1A. Risk Factors 

19

Item 6. Exhibits 

19

 

 

 

 

 

 

 

 

 

 

 

 

 


 

EXPLANATORY NOTE

Unless otherwise indicated or the context otherwise requires, all references in this Quarterly Report on Form 10-Q to “we,” “us,” “our,” “Jones,” “Jones Soda,” and the “Company” are to Jones Soda Co., a Washington corporation, and our wholly-owned subsidiaries Jones Soda Co. (USA) Inc. and Jones Soda (Canada) Inc.

In addition, unless otherwise indicated or the context otherwise requires, all references in this Quarterly Report to “Jones Soda” refer to our premium soda, including Jones® Soda, Jones Zilch® and Jones Stripped sold under the trademarked brand name “Jones Soda Co.®

CAUTIONARY NOTICE REGARDING FORWARD LOOKING STATEMENTS

We desire to take advantage of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. This Quarterly Report on Form 10-Q (this “Report) contains a number of forward-looking statements that reflect management’s current views and expectations with respect to our business, strategies, products, future results and events, and financial performance. All statements made in this Report other than statements of historical fact, including statements that address operating performance, the economy, events or developments that management expects or anticipates will or may occur in the future, including statements related to case sales, revenues, profitability, distributor channels, new products, adequacy of funds from operations, cash flows and financing, our ability to continue as a going concern, potential strategic transactions, statements regarding future operating results and non-historical information, are forward-looking statements. In particular, the words such as “believe,” “expect,” “intend,” “anticipate,” “estimate,” “may,” “will,” “can,” “plan,” “predict,” “could,” “future,” "continue," variations of such words, and similar expressions identify forward-looking statements, but are not the exclusive means of identifying such statements and their absence does not mean that the statement is not forward-looking.

Readers should not place undue reliance on these forward-looking statements, which are based on management’s current expectations and projections about future events, are not guarantees of future performance, are subject to risks, uncertainties and assumptions and apply only as of the date of this Report. Our actual results, performance or achievements could differ materially from historical results as well as from the results expressed in, anticipated or implied by these forward-looking statements. Except as required by law, we undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

In particular, our business, including our financial condition and results of operations and our ability to continue as a going concern may be impacted by a number of factors, including, but not limited to, the following:

·

Our ability to successfully execute on our turnaround strategy and our operating plan;

·

Our ability to establish, maintain and expand distribution arrangements with independent distributors, retailers, brokers and national retail accounts, most of whom sell and distribute competing products, and whom we rely upon to employ sufficient efforts in managing and selling our products, including re-stocking the retail shelves with our products, on which our business plan and future growth are dependent in part;

·

Our ability to successfully develop and launch new products that match consumer beverage trends;

·

Our ability to increase revenues and achieve case sales goals;

·

Our ability to manage our operating expenses and generate cash flow from operations, or our ability to secure additional financing if our case sales goals take longer to achieve under our operating plan;

·

Our ability to respond to changes in the consumer beverage marketplace, including potential reduced consumer demand due to health concerns (including obesity) and legislative initiatives against sweetened beverages;

·

Our ability to manage our inventory levels and to predict the timing and amount of our sales;

·

Our reliance on third-party contract manufacturers of our products and the geographic locations of their facilities, which could make management of our distribution efforts inefficient or unprofitable;

·

Our ability to secure a continuous supply and availability of raw materials, as well as other factors affecting our supply chain including increases in raw material costs and shortages of glass in the supply chain;

·

High or rising fuel and freight costs may have an adverse impact on our results of operations;

·

Our ability to source our flavors on acceptable terms from our key flavor suppliers;

·

Our ability to attract and retain key personnel, including retaining the services of our CEO, each of which would directly affect our efficiency and operations and could materially impair our ability to execute our turnaround strategy;

·

Our inability to protect our trademarks and trade secrets, which may prevent us from successfully marketing our products and competing effectively;

3

 


 

·

Our ability to create and maintain brand name recognition and acceptance of our products, which is critical to our success in our competitive, brand-conscious industry;

·

Our ability to maintain brand image and product quality and avoid risks from other product issues such as product recalls;

·

Our ability to compete successfully against much larger, well-funded, established companies currently operating in the beverage industry;

·

Litigation or legal proceedings, which could expose us to significant liabilities and damage our reputation;

·

Our ability to maintain effective disclosure controls and procedures and internal control over financial reporting;

·

Our ability to maintain an effective information technology infrastructure;

·

Dilutive and other adverse effects on our existing shareholders and our stock price arising from future securities issuances;

·

Our ability to access the capital markets for any future equity financing, and any actual or perceived limitations to our common stock by being traded on the OTCQB Marketplace, including the level of trading activity, volatility or market liquidity;

·

Regional, national or global economic conditions that may adversely impact our business and results of operations; and

·

Our ability to comply with the many regulations to which our business is subject.

For a discussion of some of the factors that may affect our business, results and prospects, see “Item 1A. Risk Factors” in our Annual Report on Form 10-K for the year ended December 31, 2013 filed with the Securities and Exchange Commission on March 31, 2014 and Item 1A in this Report. Readers are also urged to carefully review and consider the various disclosures made by us in this Report and in our other reports we file with the Securities and Exchange Commission, including our periodic reports on Forms 10-Q and current reports on Form 8-K, and those described from time to time in our press releases and other communications, which attempt to advise interested parties of the risks and factors that may affect our business, prospects and results of operations.

 

 

 

4

 


 

PART 1 – FINANCIAL INFORMATION

 

ITEM 1.FINANCIAL STATEMENTS

 

JONES SODA CO.

CONDENSED CONSOLIDATED BALANCE SHEETS

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

September 30, 2014

 

December 31, 2013

 

 

(Unaudited)

 

 

 

 

 

(In thousands, except share data)

ASSETS

 

 

 

 

 

 

Current assets:

 

 

 

 

 

 

Cash and cash equivalents

 

$

577 

 

$

1,464 

Accounts receivable, net of allowance of $51 and $42

 

 

2,392 

 

 

1,034 

Inventory

 

 

2,610 

 

 

2,315 

Prepaid expenses and other current assets

 

 

146 

 

 

410 

Total current assets

 

 

5,725 

 

 

5,223 

Fixed assets, net of accumulated depreciation of $1,347 and $1,194

 

 

77 

 

 

232 

Other assets

 

 

24 

 

 

59 

Total assets

 

$

5,826 

 

$

5,514 

LIABILITIES AND SHAREHOLDERS’ EQUITY

 

 

 

 

 

 

Current liabilities:

 

 

 

 

 

 

Accounts payable

 

$

1,478 

 

$

871 

Accrued expenses

 

 

893 

 

 

892 

Taxes payable

 

 

30 

 

 

37 

Other current liabilities

 

 

51 

 

 

48 

Total current liabilities

 

 

2,452 

 

 

1,848 

Long-term liabilities — other

 

 

368 

 

 

406 

Shareholders’ equity:

 

 

 

 

 

 

Common stock, no par value:

 

 

 

 

 

 

Authorized — 100,000,000; issued and outstanding shares — 40,972,394 and 38,710,416 shares, respectively

 

 

53,657 

 

 

52,981 

Additional paid-in capital

 

 

8,199 

 

 

7,941 

Accumulated other comprehensive income

 

 

368 

 

 

355 

Accumulated deficit

 

 

(59,218)

 

 

(58,017)

Total shareholders’ equity

 

 

3,006 

 

 

3,260 

Total liabilities and shareholders’ equity

 

$

5,826 

 

$

5,514 

 

See accompanying notes to condensed consolidated financial statements.

5

 


 

 

JONES SODA CO.

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(Unaudited)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three months ended September 30,

 

Nine months ended September 30,

 

 

2014

 

2013

 

2014

 

2013

 

 

(In thousands, except share data)

Revenue

 

$

4,375 

 

$

4,217 

 

$

11,144 

 

$

11,600 

Cost of goods sold

 

 

3,325 

 

 

3,203 

 

 

8,529 

 

 

8,592 

Gross profit

 

 

1,050 

 

 

1,014 

 

 

2,615 

 

 

3,008 

Operating expenses:

 

 

 

 

 

 

 

 

 

 

 

 

Selling and marketing

 

 

592 

 

 

646 

 

 

1,681 

 

 

1,744 

General and administrative

 

 

635 

 

 

692 

 

 

2,023 

 

 

2,057 

 

 

 

1,227 

 

 

1,338 

 

 

3,704 

 

 

3,801 

Loss from operations

 

 

(177)

 

 

(324)

 

 

(1,089)

 

 

(793)

Other (expense) income, net

 

 

(30)

 

 

14 

 

 

(38)

 

 

18 

Loss before income taxes

 

 

(207)

 

 

(310)

 

 

(1,127)

 

 

(775)

Income tax expense, net

 

 

(26)

 

 

(20)

 

 

(74)

 

 

(49)

Net loss

 

$

(233)

 

$

(330)

 

$

(1,201)

 

$

(824)

 

 

 

 

 

 

 

 

 

 

 

 

 

Net loss per share - basic and diluted

 

$

(0.01)

 

$

(0.01)

 

$

(0.03)

 

$

(0.02)

Weighted average basic and diluted common shares outstanding

 

 

39,850,694 

 

 

38,622,724 

 

 

39,215,288 

 

 

38,561,298 

 

See accompanying notes to condensed consolidated financial statements.

6

 


 

 

 

JONES SODA CO.

CONDENSED CONSOLIDATED STATEMENTS OF COMPREHENSIVE LOSS

(Unaudited)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three months ended September 30,

 

Nine months ended September 30,

 

 

2014

 

2013

 

2014

 

2013

 

 

(In thousands)

Net loss

 

$

(233)

 

$

(330)

 

$

(1,201)

 

$

(824)

Other comprehensive loss:

 

 

 

 

 

 

 

 

 

 

 

 

Foreign currency translation adjustment (loss) gain

 

 

(45)

 

 

26 

 

 

13 

 

 

(49)

Total comprehensive loss

 

$

(278)

 

$

(304)

 

$

(1,188)

 

$

(873)

 

See accompanying notes to condensed consolidated financial statements.

 

7

 


 

 

JONES SODA CO.

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited)

 

 

 

 

 

 

 

 

 

 

Nine months ended September 30,

 

 

2014

 

2013

 

 

(In thousands)

OPERATING ACTIVITIES:

 

 

 

 

 

 

Net loss

 

$

(1,201)

 

$

(824)

Adjustments to reconcile net loss to net cash used in operating activities:

 

 

 

 

 

 

Depreciation and amortization

 

 

154 

 

 

174 

Stock-based compensation

 

 

258 

 

 

249 

Change in allowance for doubtful accounts

 

 

10 

 

 

(59)

Gain on sale of fixed asset

 

 

 

 

(6)

Deferred income taxes

 

 

 

 

(2)

Changes in operating assets and liabilities:

 

 

 

 

 

 

Accounts receivable

 

 

(1,372)

 

 

(415)

Inventory

 

 

(310)

 

 

(575)

Prepaid expenses and other current assets

 

 

264 

 

 

100 

Other assets

 

 

34 

 

 

385 

Accounts payable

 

 

608 

 

 

466 

Accrued expenses

 

 

15 

 

 

(83)

Taxes payable

 

 

(4)

 

 

(12)

Other liabilities

 

 

(26)

 

 

(21)

Net cash used in operating activities

 

 

(1,570)

 

 

(623)

INVESTING ACTIVITIES:

 

 

 

 

 

 

Sale of fixed assets

 

 

 

 

38 

Net cash provided by investing activities

 

 

 

 

38 

FINANCING ACTIVITIES:

 

 

 

 

 

 

Proceeds from exercise of stock options

 

 

676 

 

 

Proceeds from issuance of common stock, net

 

 

 

 

105 

Payment of capital lease obligations

 

 

(10)

 

 

(50)

Net cash provided by financing activities

 

 

666 

 

 

55 

Net decrease in cash and cash equivalents

 

 

(903)

 

 

(530)

Effect of exchange rate changes on cash

 

 

16 

 

 

38 

Cash and cash equivalents, beginning of period

 

 

1,464 

 

 

1,654 

Cash and cash equivalents, end of period

 

$

577 

 

$

1,162 

Supplemental disclosure:

 

 

 

 

 

 

Cash paid during period for:

 

 

 

 

 

 

Interest

 

$

10 

 

$

Income taxes

 

 

32 

 

 

33 

 

See accompanying notes to condensed consolidated financial statements.

8

 


 

JONES SODA CO.

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

 

1.

Nature of Operations and Summary of Significant Accounting Policies

Jones Soda Co. develops, produces, markets and distributes premium beverages which we sell and distribute primarily in North America through our network of independent distributors located throughout the U.S. and Canada and directly to our national and regional retail accounts. We also sell products in select international markets.

We are a Washington corporation and have two operating subsidiaries, Jones Soda Co. (USA) Inc. and Jones Soda (Canada) Inc. (Subsidiaries).

Basis of presentation and consolidation

The accompanying condensed consolidated balance sheet as of December 31, 2013, which has been derived from audited consolidated financial statements, and unaudited interim condensed consolidated financial statements as of September 30, 2014, has been prepared in accordance with accounting principles generally accepted in the United States of America (GAAP) and the Securities and Exchange Commission (SEC) rules and regulations applicable to interim financial reporting. The condensed consolidated financial statements include our accounts and accounts of our wholly owned subsidiaries. All intercompany transactions between us and our subsidiaries have been eliminated in consolidation.

In the opinion of management, the accompanying unaudited condensed consolidated financial statements contain all material adjustments, consisting only of those of a normal recurring nature, considered necessary for a fair presentation of our financial position, results of operations and cash flows at the dates and for the periods presented. The operating results for the interim periods presented are not necessarily indicative of the results expected for the full year. These financial statements should be read in conjunction with the audited financial statements and notes thereto included in our Annual Report on Form 10-K for the fiscal year ended December 31, 2013.

Recent accounting pronouncements

In May 2014, the FASB issued ASU 2014-09, “Revenue from Contracts with Customers (Topic 606)” (“ASU 2014-09”). ASU 2014-09 is intended to improve the financial reporting requirements for revenue from contracts with customers by providing a principle based approach. The core principal of the standard is that revenue should be recognized when the transfer of promised goods or services is made in an amount that the entity expects to be entitled to in exchange for the transfer of goods and services. ASU 2014-09 also requires disclosures enabling users of financial statements to understand the nature, amount, timing, and uncertainty of revenue and cash flows arising from contracts with customers. This standard will be effective for financial statements issued by public companies for annual reporting periods beginning after December 15, 2016. Early adoption is not permitted. The Company is currently evaluating the potential impact of ASU 2014-09 on the consolidated financial statements.

Use of estimates

The preparation of the condensed consolidated financial statements requires management to make a number of estimates and assumptions relating to the reported amounts of assets and liabilities and the disclosure of contingent assets and liabilities at the date of the condensed consolidated financial statements and the reported amounts of revenue and expenses during the reporting period. Significant items subject to such estimates and assumptions include, but are not limited to, inventory valuation, depreciable lives and valuation of capital assets, valuation allowances for receivables, trade promotion liabilities, stock-based compensation expense, valuation allowance for deferred income tax assets, contingencies, and forecasts supporting the going concern assumption and related disclosures. Actual results could differ from those estimates.

Liquidity

As of September 30, 2014, we had cash and cash-equivalents of approximately $577,000 and working capital of $3.3 million. Cash used in operations during the nine months ended September 30, 2014 totaled $1.6 million compared to $623,000 for the same period a year ago. The increase in cash used in operations compared to the same period a year ago is primarily driven by the increase in accounts receivables from higher sales in the latter half of the quarter and the timing of certain larger receivables that were collected subsequent to September 30, 2014. We incurred a net loss of $233,000 for the three months ended September 30, 2014.

As of the date of this Report, we believe that our current cash and cash equivalents will be sufficient to meet our anticipated cash needs through the first half of 2015. Additionally, our Loan Facility (described below), is available for our working capital needs. Beginning in 2012, we made significant reductions in operating expenses and personnel, primarily in the second half of 2012, to better align our operations with available capital and slow our cash used in operations. We have

9

 


 

continued at these reduced operating expense levels. We believe that these cost controls and realigned expenses are strategically important to further the Company's long-term viability.

We have a revolving secured credit facility (the “Loan Facility”) with BFI Business Finance (“BFI”). The Loan Facility allows us to borrow a maximum aggregate amount of up to $2.0 million based on eligible accounts receivable and inventory. As of September 30, 2014, our eligible borrowing base was approximately $1.7 million. (The Loan Facility is described in Note 3 in this Report.) We may use the Loan Facility for our working capital needs. Starting on July 1, 2014 and throughout the quarter, we drew on our Loan Facility,  which we fully paid down as of September 30, 2014. The Loan Facility is available for future borrowing, as discussed further in Note 3.

On August 20, 2014, we received $523,000 from the cash exercise of stock options by our CEO. On April 1, 2014, we received $124,000 from the cash exercise of stock options by several of our directors and officers. We may receive additional cash through the exercise of stock options or warrants in the future. However, we cannot predict the timing or amount of cash proceeds we may receive from the exercise, if at all, of any of the outstanding stock options or warrants.

We may require additional financing to support our working capital needs in the future. The amount of additional capital we may require, the timing of our capital needs and the availability of financing to fund those needs will depend on a number of factors, including our strategic initiatives and operating plans, the performance of our business and the market conditions for debt or equity financing. Additionally, the amount of capital required will depend on our ability to meet our case sales goals and otherwise successfully execute our operating plan. We believe it is imperative to meet these sales objectives in order to lessen our reliance on external financing in the future. We intend to continually monitor and adjust our business plan as necessary to respond to developments in our business, our markets and the broader economy. Although we believe various debt and equity financing alternatives will be available to us to support our working capital needs, financing arrangements on acceptable terms may not be available to us when needed. Additionally, these alternatives may require significant cash payments for interest and other costs or could be highly dilutive to our existing shareholders. Any such financing alternatives may not provide us with sufficient funds to meet our long-term capital requirements. If necessary, we may explore strategic transactions that we consider to be in the best interest of the Company and our shareholders, which may include, without limitation, public or private offerings of debt or equity securities, a rights offering, and other strategic alternatives; however, these options may not ultimately be available or feasible.

The uncertainties relating to our ability to successfully execute on our business plan and finance our operations continue to raise substantial doubt about our ability to continue as a going concern. Our financial statements for the periods presented were prepared assuming we would continue as a going concern, which contemplates that we will continue in operation for the foreseeable future and will be able to realize assets and settle liabilities and commitments in the normal course of business. These financial statements do not include any adjustments to reflect the possible future effects on the recoverability and classification of assets or the amounts and classifications of liabilities that could result should we be unable to continue as a going concern.

Seasonality

Our sales are seasonal and we experience fluctuations in quarterly results as a result of many factors. We historically have generated a greater percentage of our revenues during the warm weather months of April through September. Timing of customer purchases will vary each year and sales can be expected to shift from one quarter to another. As a result, management believes that period-to-period comparisons of results of operations are not necessarily meaningful and should not be relied upon as any indication of future performance or results expected for the fiscal year.

 

2. Inventory

Inventory consisted of the following (in thousands):

 

 

 

 

 

 

 

 

 

 

September 30, 2014

 

December 31, 2013

Finished goods

 

$

1,947 

 

$

1,455 

Raw materials

 

 

663 

 

 

860 

 

 

$

2,610 

 

$

2,315 

Finished goods primarily include product ready for shipment, as well as promotional merchandise held for sale. Raw materials primarily include ingredients, concentrate and packaging.

 

 

10

 


 

3. Line of Credit

On December 27, 2013, we entered into a revolving secured Loan Facility with BFI, pursuant to which we, through our Subsidiaries, may borrow a maximum aggregate amount of up to $2.0 million, subject to satisfaction of certain conditions.

Under this Loan Facility, we may periodically request advances equal to the lesser of: (a) $2.0 million, or (b) the Borrowing Base which is, in the following priority, the sum of: (i) 85% of eligible U.S. accounts receivable, plus (ii) 35% of finished goods inventory not to exceed $300,000, plus (iii) 50% of eligible Canadian accounts receivable not to exceed $300,000, subject to any reserve amount established by BFI. As of September 30, 2014, our eligible borrowing base was approximately $1.7 million. Advances under the Loan Facility bear interest at the prime rate plus 2%, where prime may not be less than 4%, and a loan fee of 0.15% on the daily loan balance is payable to BFI on a monthly basis. The Loan Facility has an initial term of one year which automatically extends for successive one year terms unless either party gives at least 30 days' prior written notice of its intent to terminate the Loan Facility at the end of the then current term, with an annual fee of $15,000. BFI has the right to terminate the Loan Facility at any time upon 120 days’ prior written notice. All present and future obligations of the Subsidiaries arising under the Loan Facility are guaranteed by us and are secured by a first priority security interest in all of our assets. The Loan Facility contains customary representations and warranties as well as affirmative and negative covenants. As of September 30, 2014, we were in compliance with all covenants under the Loan Facility.

Starting on July 1, 2014 and throughout the quarter, we drew on our Loan Facility, which we fully paid down as of September 30, 2014. The draws on the Loan Facility were used to fulfill short-term working capital needs due to increased demand for production during the quarter ended September 30, 2014. We will continue to utilize the Loan Facility, as needed, for working capital needs in the future.

 

4.  Warrants

In February 2012 as part of our registered offering, we sold and issued warrants for the purchase of up to 3,207,500 shares of common stock. Each warrant has an exercise price of $0.70 per share, for total potential proceeds to us of up to $2,245,250 if all of the warrants are exercised in full for cash. The warrants are exercisable for cash or, solely in the absence of an effective registration statement, by cashless exercise. The exercise price of the warrants is subject to adjustment in the case of stock splits, stock dividends, combinations of shares and similar recapitalization transactions, and also upon any distributions to Company shareholders, business combinations, sale of substantially all assets and other fundamental transactions. The exercise of the warrants is subject to certain beneficial ownership limitations and other restrictions set forth in the warrant documents. The term of the warrants expires on August 6, 2017.  Any remaining Warrants that are outstanding on August 6, 2017, the expiration date, will automatically be exercised at that time by cashless exercise.

As of September 30, 2014,  3,057,500 of the warrants remain outstanding and warrants for 150,000 shares were previously exercised for cash in the quarter ended September 2013.  No warrants were exercised during the nine months ended September 30, 2014.

 

5.Shareholders’ Equity

Under the terms of our 2011 Incentive Plan (the “Plan), the number of shares authorized under the Plan may be increased each January 1st by an amount equal to the least of (a) 1,300,000 shares, (b) 4.0% of our outstanding common stock as of the end of our immediately preceding fiscal year, and (c) a lesser amount determined by the Board of Directors (the Board), provided that the number of shares that may be granted pursuant to awards in a single year may not exceed 10% of our outstanding shares of common stock on a fully diluted basis as of the end of the immediately preceding fiscal year. Effective January 1, 2014, the total number of shares of common stock authorized under the Plan increased to 6,884,032 shares.

Under the terms of the Plan, the Board may grant awards to employees, officers, directors, consultants, agents, advisors and independent contractors. Awards may consist of stock options, stock appreciation rights, stock awards, restricted stock, stock units, performance awards or other stock or cash-based awards. Stock options are granted at the closing price of our stock on the date of grant, and generally have a ten-year term and vest over a period of 48 months with the first 25.0% cliff vesting one year from the grant date and monthly thereafter. As of September 30, 2014, there were 2,681,871 shares of unissued common stock authorized and available for future awards under the Plan.

11

 


 

(a)

Stock options:

A summary of our stock option activity is as follows:

 

 

 

 

 

 

 

 

 

Outstanding Options

 

 

Number of Shares

 

Weighted Average Exercise Price

Balance at January 1, 2014

 

4,227,820 

 

$

0.44 

Options granted

 

555,000 

 

 

0.44 

Options exercised

 

(2,261,978)

 

 

0.30 

Options cancelled/expired

 

(163,855)

 

 

0.34 

Balance at September 30, 2014

 

2,356,987 

 

$

0.59 

Exercisable, September 30, 2014

 

1,534,237 

 

$

0.69 

Vested and expected to vest

 

2,197,628 

 

$

0.60 

(b) Stock-based compensation expense:

Stock-based compensation expense is recognized using the straight-line attribution method over the employees’ requisite service period. We recognize compensation expense for only the portion of stock options or restricted stock expected to vest. Therefore, we apply estimated forfeiture rates that are derived from historical employee termination behavior. If the actual number of forfeitures differs from those estimated by management, additional adjustments to stock-based compensation expense may be required in future periods.

At September 30, 2014, we had unrecognized compensation expense related to stock options of $165,300 to be recognized over a weighted-average period of 2.4 years. At September 30, 2014, all prior awards of restricted stock had vested, and we had no unrecognized compensation expense related to non-vested restricted stock.

The following table summarizes the stock-based compensation expense (in thousands):

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three months ended September 30,

 

Nine months ended September 30,

 

 

2014

 

2013

 

2014

 

2013

Type of awards:

 

 

 

 

 

 

 

 

 

 

 

 

Stock options

 

$

71 

 

$

102 

 

$

258 

 

$

246 

Restricted stock

 

 

 

 

 

 

 

 

 

 

$

71 

 

$

102 

 

$

258 

 

$

249 

Income statement account:

 

 

 

 

 

 

 

 

 

 

 

 

Selling and marketing

 

$

16 

 

$

22 

 

$

34 

 

$

54 

General and administrative

 

 

55 

 

 

80 

 

 

224 

 

 

195 

 

 

$

71 

 

$

102 

 

$

258 

 

$

249 

We employ the following key weighted-average assumptions in determining the fair value of stock options, using the Black-Scholes option pricing model and the simplified method to estimate the expected term of “plain vanilla” options:

 

 

 

 

 

 

 

 

 

 

 

 

 

Nine months ended September 30,

 

 

2014

 

2013

Expected dividend yield

 

 

 

 

 

 

Expected stock price volatility

 

 

101.6 

%

 

 

107.9 

%

Risk-free interest rate

 

 

1.8 

%

 

 

1.1 

%

Expected term (in years)

 

 

5.5 

years

 

 

5.7 

years

Weighted-average grant date fair-value

 

$

0.34 

 

 

$

0.34 

 

During the nine months ended September 30, 2014, no modifications were made to outstanding stock options.

The aggregate intrinsic value of stock options outstanding at September 30, 2014 and 2013 was $150,000 and $572,500 and for options exercisable was $109,000 and $718,700, respectively. Additionally, the aggregate intrinsic value of options exercised during the nine months ended September 30, 2014 and 2013 was 107,000 and $0, respectively. The intrinsic value of outstanding and exercisable stock options is calculated as the quoted market price of the stock at the balance sheet date less the exercise price of the option. There was no intrinsic value of restricted stock vested during the three and nine months ended September 30, 2014 and 2013.

 

12

 


 

6. Segment Information

We have one operating segment with operations primarily in the United States and Canada. Sales are assigned to geographic locations based on the location of customers. Sales by geographic location are as follows (in thousands):

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three months ended September 30,

 

Nine months ended September 30,

 

 

2014

 

2013

 

2014

 

2013

Revenue:

 

 

 

 

 

 

 

 

 

 

 

 

United States

 

$

2,672 

 

$

3,031 

 

$

7,365 

 

$

8,160 

Canada

 

 

1,542 

 

 

1,170 

 

 

3,516 

 

 

3,344 

Other countries

 

 

161 

 

 

16 

 

 

263 

 

 

96 

Total revenue

 

$

4,375 

 

$

4,217 

 

$

11,144 

 

$

11,600 

During each of the three months ended September 30, 2014 and 2013, three of our customers represented approximately 43% and 32%, respectively, of revenue. During the nine months ended September 30, 2014 and 2013, three of our customers represented approximately 36%  and 34%, respectively, of revenue.

 

 

13

 


 

ITEM 2.MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS.

You should read the following discussion and analysis in conjunction with our unaudited condensed consolidated financial statements and related notes included elsewhere in this Report and the 2013 audited consolidated financial statements and notes thereto included in our Annual Report on Form 10-K, which was filed with the Securities and Exchange Commission (SEC) on March 31, 2014.

This Report contains forward-looking statements. These statements relate to future events or our future financial performance. In some cases, you can identify forward-looking statements by terminology such as “believe,” “expect,” “intend,” “anticipate,” “estimate,” “may,” “will,” “can,” “plan,” “predict,” “could,” “future,” “continue,” variations of such words, and similar expressions. These statements are only predictions. Actual events or results may differ materially. In evaluating these statements, you should specifically consider various factors, including the risks outlined at the beginning of this report under “Cautionary Notice Regarding Forward-Looking Statements” and in Item 1A of our most recent Annual Report on Form 10-K filed with the SEC. These factors may cause our actual results to differ materially from any forward-looking statements. Except as required by law, we undertake no obligation to publicly release any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

Overview

We develop, produce, market and distribute premium beverages which we sell and distribute primarily in North America through our network of independent distributors located throughout the United States and Canada and directly to our national and regional retail accounts. We also sell products in select international markets.  Our products are sold primarily in grocery stores, convenience and gas stores, “up and down the street” in independent accounts such as delicatessens and sandwich shops, as well as through our national accounts with several large retailers. We refer to our network of independent distributors as our direct store delivery (DSD) channel, and we refer to our national and regional accounts who receive shipments directly from us as our direct to retail (DTR) channel. We do not directly manufacture our products but instead outsource the manufacturing process to third-party contract manufacturers. We also sell various products online, including soda with customized labels, wearables, candy and other items, and we license our trademarks for use on products sold by other manufacturers.

Focus on Sales Growth

Since the second half of 2012, under the leadership of Jennifer Cue, our Chief Executive Officer, we developed and implemented a comprehensive turnaround strategy geared to returning the Company to future profitable operations. We have achieved significant reductions in our operating expenses over this long-term period and are now shifting our focus towards revenue growth and profitability.

The following key components of this next phase of the turnaround strategy are the foundation of our focus on top-line growth:

·

Utilize the strategic distribution improvements implemented across North America and direct resources to support our distributor network through promotion allowances at retail;

·

Increase the focus on international expansion;

·

Launch nationwide Jones Stripped, our natural line, made with only 8 grams of sugar, containing 30 calories and no artificial preservatives colors or sweeteners;

·

Build upon partnerships with major retail chains in innovative ways, while continuing to build our base of independent accounts;

·

Deploy grass roots marketing campaigns to drive sales growth organically while reinvigorating the Jones Soda brand through initiatives that are highly creative, unique and fun for our consumers; and

·

Continue to develop and market lower calorie, yet full flavor and good tasting products to answer the growing demand for more healthful beverage options.

14

 


 

Results of Operations

The following selected financial and operating data are derived from our condensed consolidated financial statements and should be read in conjunction with “Management’s Discussion and Analysis of Financial Condition and Results of Operations” and our condensed consolidated financial statements.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three months ended September 30,

 

Nine months ended September 30,

 

2014

 

% of Revenue

 

2013

 

% of Revenue

 

2014

 

% of Revenue

 

2013

 

% of Revenue

Consolidated statements of operations data:

(Dollars in thousands, except per share data)

Revenue

$

4,375 

 

100.0 

%

 

$

4,217 

 

100.0 

%

 

$

11,144 

 

100.0 

%

 

$

11,600 

 

100.0 

%

Cost of goods sold

 

(3,325)

 

(76.0)

%

 

 

(3,203)

 

(76.0)

%

 

 

(8,529)

 

(76.5)

%

 

 

(8,592)

 

(74.1)

%

Gross profit

 

1,050 

 

24.0 

%

 

 

1,014 

 

24.0 

%

 

 

2,615 

 

23.5 

%

 

 

3,008 

 

25.9 

%

Selling and marketing expenses

 

(592)

 

(13.5)

%

 

 

(646)

 

(15.3)

%

 

 

(1,681)

 

(15.1)

%

 

 

(1,744)

 

(15.0)

%

General and administrative expenses

 

(635)

 

(14.5)

%

 

 

(692)

 

(16.4)

%

 

 

(2,023)

 

(18.1)

%

 

 

(2,057)

 

(17.8)

%

Loss from operations

 

(177)

 

(4.0)

%

 

 

(324)

 

(7.7)

%

 

 

(1,089)

 

(9.7)

%

 

 

(793)

 

(6.9)

%

Other (expense)  income, net

 

(30)

 

(0.7)

%

 

 

14 

 

0.3 

%

 

 

(38)

 

(0.4)

%

 

 

18 

 

0.2 

%

Loss before income taxes

 

(207)

 

(4.7)

%

 

 

(310)

 

(7.4)

%

 

 

(1,127)

 

(10.1)

%

 

 

(775)

 

(6.7)

%

Income tax expense, net

 

(26)

 

(0.6)

%

 

 

(20)

 

(0.4)

%

 

 

(74)

 

(0.7)

%

 

 

(49)

 

(0.4)

%

Net loss

$

(233)

 

(5.3)

%

 

$

(330)

 

(7.8)

%

 

$

(1,201)

 

(10.8)

%

 

$

(824)

 

(7.1)

%

Basic and diluted net loss per share

$

(0.01)

 

 

 

 

$

(0.01)

 

 

 

 

$

(0.03)

 

 

 

 

$

(0.02)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

As of

 

 

 

 

 

 

 

 

 

 

 

 

September 30, 2014

 

December 31, 2013

Balance sheet data:

 

 

 

 

 

 

 

(Dollars in thousands)

Cash and cash equivalents and accounts receivable, net

 

 

 

 

 

 

 

$

2,969 

 

$

 

2,498 

Fixed assets, net

 

 

 

 

 

 

 

 

77 

 

 

 

232 

Total assets

 

 

 

 

 

 

 

 

5,826 

 

 

 

5,514 

Long-term liabilities

 

 

 

 

 

 

 

 

368 

 

 

 

406 

Working capital

 

 

 

 

 

 

 

 

3,273 

 

 

 

3,375 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Three months ended September 30,

 

Nine months ended September 30,

 

2014

 

2013

 

2014

 

2013

Case sale data (288-ounce equivalent):

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Finished product cases

 

330,000 

 

 

327,000 

 

 

821,000 

 

 

858,000 

Quarter Ended September 30, 2014 Compared to Quarter Ended September 30, 2013

Revenue

For the quarter ended September 30, 2014, revenue was approximately $4.4 million, an increase of $158,000, or 3.7% from $4.2 million in revenue for the quarter ended September 30, 2013. The increase in revenue was due to a 1% increase in case sales combined with reduced trade spend during the quarter.

For the quarter ended September 30, 2014, trade spend and promotion allowances, which offset revenue, totaled $468,000, a decrease of $175,000 or 27.2%, from $643,000 in 2013 primarily due to tighter controls over promotional programming.

Gross Profit

For the quarter ended September 30, 2014, gross profit increased by approximately $36,000 or 3.6%, to $1.1 million compared to $1.0 million for the quarter ended September 30, 2013 due to an increase in sales and reduction in trade spend as noted above. For the quarter ended September 30, 2014 and quarter ended September 30, 2013, gross margin as a percentage of revenue remained flat at 24.0%.

15

 


 

Selling and Marketing Expenses

Selling and marketing expenses for the quarter ended September 30, 2014 were approximately $592,000, a decrease of $54,000, or 8.4%, from $646,000 for the quarter ended September 30, 2013, due to continued expense controls and a decrease in stock-based compensation expense. Selling and marketing expenses as a percentage of revenue decreased to 13.5% for the quarter ended September 30, 2014, from 15.3% in 2013. We will continue to balance selling and marketing expenses with our working capital resources.

General and Administrative Expenses

General and administrative expenses for the quarter ended September 30, 2014 were $635,000, a decrease of $57,000 or 8.2%, compared to $692,000 for the quarter ended September 30, 2013, due primarily to a decease in stock-based compensation expense. General and administrative expenses as a percentage of revenue decreased to 14.5% for the quarter ended September 30, 2014 from 16.4% in 2013. We will continue to balance general and administrative expenses with our working capital resources.

Income Tax Expense

We had income tax expense of $26,000 for the quarter ended September 30, 2014, compared to $20,000 for the quarter ended September 30, 2013, primarily related to the tax provision on income from our Canadian operations. We have not recorded any tax benefit for the loss in our U.S. operations as we have recorded a full valuation allowance on our U.S. net deferred tax assets. We expect to continue to record a full valuation allowance on our U.S. net deferred tax assets until we sustain an appropriate level of taxable income through improved U.S. operations. Our effective tax rate is based on recurring factors, including the forecasted mix of income before taxes in various jurisdictions, estimated permanent differences and the recording of a full valuation allowance on our U.S. net deferred tax assets.

Net Loss

Net loss for the quarter ended September 30, 2014 decreased to $233,000 from a net loss of $330,000 for the quarter ended September 30, 2013 due to the increase in our gross profit discussed above.

Nine Months Ended September 30, 2014 Compared to Nine Months Ended September 30, 2013

Revenue

For the nine months ended September 30, 2014, revenue was approximately $11.1 million, a decrease of $456,000, or 3.9% from $11.6 million in revenue for the nine months ended September 30, 2013. The decrease in revenue was primarily due to adverse winter weather in several major markets in the first quarter and key distributor transitions in certain regions implemented during the second quarter, which contributed to the overall decline in case sales of 4.3%for the nine month period, offsetting the 1% increase in case sales during the third quarter.

For the nine months ended September 30, 2014, trade spend and promotion allowances, which offset revenue, totaled $1.2 million a decrease of $301,000 or 19.9%, from $1.5 million in 2013 primarily due to the decline in sales and tighter controls over promotional programming.

Gross Profit

For the nine months ended September 30, 2014, gross profit decreased by approximately $393,000 or 13.1%, to $2.6 million compared to $3.0 million for the nine months ended September 30, 2013 due to the case sales decrease noted above combined with higher production costs. For the nine months ended September 30, 2014, gross margin decreased to 23.5% from 25.9% for the nine months ended September 30, 2013.

Selling and Marketing Expenses

Selling and marketing expenses for the nine months ended September 30, 2014 were approximately $1.7 million, a decrease of $63,000, or 3.6%, from $1.7 million for the nine months ended September 30, 2013, due to continued expense controls and a decrease in stock-based compensation expenses. Selling and marketing expenses as a percentage of revenue remained relatively flat at 15.1% for the nine months ended September 30, 2014, compared to 15.0% in 2013. We will continue to balance selling and marketing expenses with our working capital resources.

16

 


 

General and Administrative Expenses

General and administrative expenses for the nine months ended September 30, 2014 were $2.0 million a decrease of $34,000 or 1.7%, compared to $2.1 million for the nine months ended September 30, 2013 due primarily to the continued effort to manage costs to a sustainable level as well as a decrease in stock-based compensation expense. General and administrative expenses as a percentage of revenue increased to 18.1% for the nine months ended September 30, 2014 from 17.8% in 2013. We will continue to balance general and administrative expenses with our working capital resources.

Income Tax Expense

We had income tax expense of $74,000 for the nine months ended September 30, 2014, compared to $49,000 for the nine months ended September 30, 2013, primarily related to the tax provision on income from our Canadian operations. We have not recorded any tax benefit for the loss in our U.S. operations as we have recorded a full valuation allowance on our U.S. net deferred tax assets. We expect to continue to record a full valuation allowance on our U.S. net deferred tax assets until we sustain an appropriate level of taxable income through improved U.S. operations. Our effective tax rate is based on recurring factors, including the forecasted mix of income before taxes in various jurisdictions, estimated permanent differences and the recording of a full valuation allowance on our U.S. net deferred tax assets.

Net Loss

Net loss for the nine months ended September 30, 2014 increased to $1.2 million from a net loss of $824,000 for the nine months ended September 30, 2013 primarily due to the decline in our gross profit discussed above.

 

Liquidity and Capital Resources

As of September 30, 2014, we had cash and cash-equivalents of approximately $577,000 and working capital of $3.3 million. Cash used in operations during the nine months ended September 30, 2014 totaled $1.6 million compared to $623,000 for the same period a year ago. The increase in cash used in operations compared to the same period a year ago is primarily driven by the increase in accounts receivable from higher sales in the latter half of the quarter and the timing of certain larger receivables that were collected subsequent to September 30, 2014. We incurred a net loss of $233,000 for the three months ended September 30, 2014.

As of the date of this Report, we believe that our current cash and cash equivalents will be sufficient to meet our anticipated cash needs through the first half of 2015. Additionally, our Loan Facility (described below), is available for our working capital needs. Beginning in 2012, we made significant reductions in operating expenses and personnel, primarily in the second half of 2012, to better align our operations with available capital and slow our cash used in operations. We have continued at these reduced operating expense levels. We believe that these cost controls and realigned expenses are strategically important to further the Company's long-term viability.

We have a revolving secured credit facility (the “Loan Facility”) with BFI Business Finance (“BFI”). The Loan Facility allows us to borrow a maximum aggregate amount of up to $2.0 million based on eligible accounts receivable and inventory. As of September 30, 2014, our eligible borrowing base was approximately $1.7 million. (The Loan Facility is described in Note 3 in this Report.) We may use the Loan Facility for our working capital needs. Starting on July 1, 2014 and throughout the quarter, we drew on our Loan Facility,  which we fully paid down as of September 30, 2014. The Loan Facility is available for future borrowing, as discussed further in Note 3.

On August 20, 2014, we received $523,000 from the cash exercise of stock options by our CEO. On April 1, 2014, we received $124,000 from the cash exercise of stock options by several of our directors and officers, as described in Note 1. We may receive additional cash through the exercise of stock options or warrants in the future. However, we cannot predict the timing or amount of cash proceeds we may receive from the exercise, if at all, of any of the outstanding stock options or warrants.

We may require additional financing to support our working capital needs in the future. The amount of additional capital we may require, the timing of our capital needs and the availability of financing to fund those needs will depend on a number of factors, including our strategic initiatives and operating plans, the performance of our business and the market conditions for debt or equity financing. Additionally, the amount of capital required will depend on our ability to meet our case sales goals and otherwise successfully execute our operating plan. We believe it is imperative to meet these sales objectives in order to lessen our reliance on external financing in the future. We intend to continually monitor and adjust our business plan as necessary to respond to developments in our business, our markets and the broader economy. Although we believe various debt and equity financing alternatives will be available to us to support our working capital needs, financing arrangements on acceptable terms may not be available to us when needed. Additionally, these alternatives may require significant cash payments for interest and other costs or could be highly dilutive to our existing shareholders. Any such financing alternatives may not provide us with sufficient funds to meet our long-term capital requirements. If necessary, we may explore strategic transactions that we consider to be in the best interest of the Company and our shareholders, which may include, without

17

 


 

limitation, public or private offerings of debt or equity securities, a rights offering, and other strategic alternatives; however, these options may not ultimately be available or feasible.

The uncertainties relating to our ability to successfully execute on our business plan and finance our operations continue to raise substantial doubt about our ability to continue as a going concern. Our financial statements for the periods presented were prepared assuming we would continue as a going concern, which contemplates that we will continue in operation for the foreseeable future and will be able to realize assets and settle liabilities and commitments in the normal course of business. These financial statements do not include any adjustments to reflect the possible future effects on the recoverability and classification of assets or the amounts and classifications of liabilities that could result should we be unable to continue as a going concern.

Seasonality

Our sales are seasonal and we experience fluctuations in quarterly results as a result of many factors. We historically have generated a greater percentage of our revenues during the warm weather months of April through September. Timing of customer purchases will vary each year and sales can be expected to shift from one quarter to another. As a result, management believes that period-to-period comparisons of results of operations are not necessarily meaningful and should not be relied upon as any indication of future performance or results expected for the fiscal year.

Off-balance Sheet Arrangements

We have no off-balance sheet arrangements.

Critical Accounting Policies

See the information concerning our critical accounting policies included under “Item 7. Management’s Discussion and Analysis of Financial Condition and Results of Operation – Critical Accounting Policies” in our Annual Report on Form 10-K for the fiscal year ended December 31, 2013, filed with the Securities Exchange Commission on March 31, 2014. There have been no material changes in our critical accounting policies during the three months ended September 30, 2014.

 

 

ITEM 4. CONTROLS AND PROCEDURES.

 

Procedures

 

(a) Evaluation of disclosure controls and procedures

We maintain disclosure controls and procedures (as defined under Rules 13a-15(e) and 15d-15(e) of the Securities Exchange Act of 1934, as amended). Management, under the supervision and with the participation of our Chief Executive Officer and our Principal Financial Officer, evaluated the effectiveness of our disclosure controls and procedures pursuant to Exchange Act Rule 13a-15(b) as of September 30, 2014. Based on that evaluation, our Chief Executive Officer and Principal Financial Officer concluded that these disclosure controls and procedures were effective as of September 30, 2014.

 

(b) Changes in internal controls

There were no changes in our internal controls over financial reporting during the three months ended September 30, 2014 that have materially affected, or are reasonably likely to materially affect, our internal controls over financial reporting.

 

18

 


 

PART IIOTHER INFORMATION

 

ITEM 1A.RISK FACTORS

 

For a discussion of some of the factors that may affect our business, results and prospects, see “Item 1A. Risk Factors” in our Annual Report on Form 10-K for the year ended December 31, 2013 filed with the Securities and Exchange Commission on March 31, 2014, in addition to the following:

 

Our business and periodic financial results can be affected by currency rate fluctuations, because a significant percentage of our business is in Canada.

A significant percentage of our sales are conducted through our Canadian subsidiary, for which we receive revenues in the Canadian dollar. In addition, a significant percentage of our costs of goods are denominated in the Canadian dollar, due to our co-packing facility in Canada. Because of this we are affected by changes in U.S. exchange rates with the Canadian dollar.

In preparing our consolidated financial statements, certain financial information is required to be translated from the Canadian dollar to the U.S. dollar. The translation of our Canadian revenues, cash and other assets is adversely affected when the U.S. strengthens against the Canadian dollar and is positively affected when the U.S. dollar weakens. Similarly, translation of our Canadian expenses and liabilities is positively affected when the U.S. dollar strengthens against the Canadian dollar and adversely affected when the U.S. dollar weakens. This exposure to foreign currency risk could significantly affect our revenues and profitability from our Canadian operations and could result in significant fluctuations to our periodic income statements and consolidated balance sheets.

Over the past year the exchange rate between the Canadian dollar and the U.S. dollar has fluctuated drastically with the United States dollar significantly strengthening, and is currently near a five-year low in favor of the U.S. dollar. As of November 6, 2014, the U.S. dollar exchange rate for one Canadian dollar was 0.875 (compared to 0.89 as of September 30, 2014 and 0.97 as of September 30, 2013). We cannot predict future changes in these exchange rates; however, for our internal budgeting purposes, we have assumed for the fourth quarter of 2014 and into fiscal 2015 that the U.S. dollar will continue to be strong against the Canadian dollar. We do not engage in foreign currency hedging transactions.

 

 

ITEM 6.EXHIBITS

 

 

 

 

31.1

 

Certification by Jennifer L. Cue, Chief Executive Officer, pursuant to Rule 13a-14(a), pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 (Filed herewith.)

31.2

 

Certification by Mark J. Miyata, Vice President of Finance, pursuant to Rule 13a-14(a), pursuant to Section 302 of the Sarbanes-Oxley Act of 2002 (Filed herewith.)

32.1

 

Certification by Jennifer L. Cue, Chief Executive Officer and Mark J. Miyata, Vice President of Finance, pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (Filed herewith.)

101.INS*

 

XBRL Instance Document.

101.SCH*

 

XBRL Taxonomy Extension Schema Document.

101.CAL*

 

XBRL Taxonomy Extension Calculation Linkbase Document.

101.DEF*

 

XBRL Taxonomy Extension Definition Linkbase Document.

101.LAB*

 

XBRL Taxonomy Extension Label Linkbase Document.

101.PRE*

 

XBRL Taxonomy Extension Presentation Linkbase Document.

______________________________________

*   Pursuant to Rule 406T of Regulation S-T, these interactive data files are deemed not filed or part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933 or Section 18 of the Securities Exchange Act of 1934 and otherwise are not subject to liability.

 

 

19

 


 

 

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

November 10, 2014 

 

 

 

 

 

JONES SODA CO.

 

By: 

/s/ Jennifer L. Cue

 

 

Jennifer L. Cue

 

 

Chief Executive Officer

 

 

 

 

By: 

/s/ Mark J. Miyata

 

 

Mark J. Miyata

 

 

Vice President of Finance

 

20