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8-K - FORM 8-K - CADENCE PHARMACEUTICALS INCd8k.htm
Improving the lives of hospitalized patients
Corporate Overview
September 2011
Exhibit 99.1


2
This presentation includes forward-looking statements, which are based on our current beliefs and expectations. Such
statements include, without limitation, statements regarding: the anticipated U.S. market opportunity for OFIRMEV; our
projections regarding the number of formulary approvals of OFIRMEV, and the potential for those formulary approvals to
create early and broad market adoption and rapidly accelerate sales of OFIRMEV; the potential for us to ultimately acquire
Incline Therapeutics, Inc. or other product candidates; the sufficiency of our capital resources to fund our operations; all of our
financial estimates; and our strategy for building a long-term hospital pain franchise. 
You are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof.
Our
actual
future
results
may
differ
materially
from
our
current
expectations
due
to
the
risks
and
uncertainties
inherent
in
our
business. These risks include: our dependence on the successful commercialization of OFIRMEV, which is our only product;
our ability to achieve broad market acceptance and generate revenues from sales of OFIRMEV; our ability to successfully
enforce our marketing exclusivities and intellectual property rights, and to defend the patents covering OFIRMEV; the potential
product liability exposure associated with OFIRMEV; the risk that we may not be able to raise sufficient capital when needed,
or
at
all;
and
other
risks
detailed
under
“Risk
Factors”
and
elsewhere
in
our
Annual
Report
on
Form
10-K
for
the
period
ended
December 31, 2010, and our other filings made with the Securities and Exchange Commission from time to time.
All forward-looking statements are qualified in their entirety by this cautionary statement, which is made under the safe harbor
provisions of Section 21E of the Private Securities Litigation Reform Act of 1995 and we undertake no obligation to revise or
update this presentation to reflect events or circumstances after the date hereof.
Caution on forward-looking statements
CADENCE
and
OFIRMEV
are
trademarks
of
Cadence
Pharmaceuticals,
Inc..  
IONSYS™
is a trademark of Incline Therapeutics, Inc.
©
2011 Cadence Pharmaceuticals, Inc. All rights reserved.
®
®


3
Cadence:
investment highlights
Hospital-focused specialty pharmaceutical company
OFIRMEV
®
launched with broad pain and fever indication in
January 2011
Rapid formulary adoption demonstrated
Established hospital sales team provides a core platform for the
acquisition of additional products
Management team with significant hospital commercial experience
Option to acquire Incline Therapeutics
IONSYS™
transdermal PCA system
Opportunity to leverage OFIRMEV sales force


4
OFIRMEV
®
:
product
overview
OFIRMEV (acetaminophen) injection
Proprietary IV acetaminophen formulation
First and only IV formulation of acetaminophen
approved in the United States
New class of IV medication
non-narcotic / opioid
non-NSAID
Same formulation of IV acetaminophen marketed
by BMS in Europe since 2002 as Perfalgan
U.S. Commercial launch: January 17, 2011
PERFALGAN™
is
a
trademark
of
Bristol
Myers
Squibb
Company.


5
OFIRMEV
®
:
indication supports message
* Clinical benefit of opioid reduction not demonstrated
Broad Indication
Mild to moderate pain
Moderate to severe pain with adjunctive opioids
Reduction of fever
Adults and children 2 and older
Message
Significant pain relief
Reduced opioid consumption*
Improved patient satisfaction
Established safety profile


6
OFIRMEV
®
:
strong foundation for commercial success
Effective Pain
Control
Sales force average  >10 years hospital selling experience
Extensive relationships, significant overlap with prior
territory
Substantial hospital commercial experience throughout
management
CEO > 25 years, CCO > 15 years, VP of Sales > 25 years
$10.75/ vial
General Surgery DRG $23,000
OFIRMEV may help reduce post surgical ambulation
time, and time to extubation in the ICU
Experienced
Hospital Sales
Force
Economic
Value
* Clinical benefit of opioid reduction not demonstrated
References: (1) Sinatra, et al. 2005, (2) Data on file,
(3) Memis, et al, 2010, (4) Atef, et al. 2008
Significant pain relief
1
Reduced opioid consumption*
1-4
Improved patient satisfaction
1,2


7
OFIRMEV
®
:
strong early launch indicators*
Rapid formulary adoption
On formulary in over 1,150 hospitals
Mix of formulary wins is representative of overall target market
Includes major academic medical centers and large community
healthcare systems
Most hospitals approved OFIRMEV without restriction
Allows access across the hospital by range of physicians
Physician support and early experience positive
Physician support strong driver of formulary success
Physician feedback:
Significant pain relief
Utilization of less opioids
Improved patient satisfaction
80,000 patients treated**
*  Launch through July 31, 2011
** Based on our estimate of 2.5 doses per patient


8
Hospital products:
multi-step launch process
Regulatory
Approval
Physician
Access
Formulary
Access
Sales


9
Phase III
Increase Doses Per Patient
Phase II
Broaden Physician Utilization
Phase I
Create Access
OFIRMEV
®
:
adoption process


10
OFIRMEV
®
:
vial sales off to strong start
Source:
Wolters
Kluwer
Pharma
Solutions,
Source®
PHAST
Institution.
Cubist
Pharmaceuticals,
Inc.
Form
10-Q
reports.  Based on Cadence comparison to other selected product launches in hospital market over period March
2006 –
July 2011.
* # of doses are shown for Entereg, which is an oral product
** Cubicin monthly sales are averaged within each quarter
Monthly Vial* Sales of Comparable New Hospital Product Launches
(Launches Over Last 5 Years and Cubicin)
0
20,000
40,000
60,000
80,000
100,000
120,000
1
2
3
4
5
6
7
8
9
10
11
12
Month Post Launch
OFIRMEV
(1-11)
CUBICIN**
(11-03)
TEFLARO
(1-11)
DORIBAX
(10-07)
CLEVIPREX
(9-08)
VAPRISOL
(3-06)
VIBATIV
(10-09)
LUSEDRA
(11-09)
ENTEREG*
(06-08)
CALDOLOR
(9-09)
Average
(Excl OFIRMEV)
(Month of 1st sale)
OFIRMEV vs Avg:
6.5X
OFIRMEV Rank:
1


11
Limitations of other IV pain therapies
Sedation
Nausea
Vomiting
Constipation
Headache
Cognitive impairment
Respiratory depression
Opioids
NSAIDs
Black Box Warning
Bleeding
GI complications
Kidney complications
Cardiovascular risks
Prolonged recovery
Increased length of stay
Higher costs to the institution
Limited use


12
Pain Intensity
Current US Approach
Current EU Approach
Severe
Opioids
IV
acetaminophen
+ opioids
Moderate
Opioids
IV
acetaminophen
+/-
opioids*
Mild
Opioids
IV
acetaminophen
Multi-modal analgesia:
the norms
* First post operative analgesic drug, then add opioids if necessary


13
Sinatra,
et
al.
Anesthesiology,
V
102,
No.
4,
April
2005.
IV acetaminophen
placebo
p-value
Weighted sums of pain relief over 6hrs
41%
23%
<0.01
Morphine consumption over 24 hrs**
38.3 mg (33%
)
57.4 mg
<0.001
Safety
IV acetaminophen comparable to placebo
placebo
IV acetaminophen
Placebo-controlled, total hip or total knee replacement
(n=49/52)
p<0.001
.
.
Sinatra Study:
pivotal acute pain clinical trial
IV acetaminophen
placebo
p-value
Sum of pain intensity differences over 24hrs*
-.28
-242.3
<0.001
6.6
2.2
<0.05
41%
23%
<0.01
38.3 mg (33%
)
57.4 mg
*   Post hoc analysis based on currently acceptable regulatory endpoint
** Clinical benefit of opioid reduction was not demonstrated
Patient Satisfaction
(Good/excellent – 24 hrs)


14
OFIRMEV
®
:
established safety profile
% of adult patients with AST/ALT elevations
in five repeat-dose clinical trials
IV
APAP
(n=402)
Placebo
(n=379)
ALT
>
3x ULN
>
5x ULN
1.1% (n=4)
0.3% (n=1)
1.7% (n=6)
0.6% (n=2)
AST
>
3x ULN
>
5x ULN
1.0% (n=4)
0.5% (n=2)
1.1% (n=4)
0.8% (n=3)
* Data from a pooled analysis of 5 multiple–dose clinical studies involving adult patients.  P value is based on
Fisher’s Exact Test.
Established safety profile; well tolerated in clinical trials


15
Pain Intensity
Opioid Reduction*
Time
p Value
Severe
24h
<0.01
24h
<0.05
Moderate
53%
3
0-6h
0.016
Mild
86%
4
24h
<0.001
78%
5
24h
<0.01
Consistent opioid reduction across studies
*Reduction
in
number
of
patients
requiring
analgesic
rescue
with
ketorolac
and
fentanyl
1)
Sinatra, et al, 2005;
2)
Memis, et al, 2005;
3)
Viscusi, et al, 2005;
4)
Hong, et al, 2005;
5)
Atef, Fawaz, 2007
33%
1
61%
2


16
OFIRMEV
®
:
economic value
Placebo-controlled studies using IV acetaminophen demonstrated
results that may be associated with possible hospital cost savings:
Decreased opioid consumption *
Total
hip/knee
replacement
(1)
Total
hip
replacement
(2,
3)
Adult
tonsillectomy
(4)
Endoscopic
thyroidectomy
(5)
Decreased
time
in
PACU
(post-anesthesia
care
unit)
(6)
Decreased
time
to
ambulation
(7)
Decreased
time
to
extubation
in
ICU
(8)
* Note: (1-5) Clinical
benefit of opioid reduction was not demonstrated
References: (1) Sinatra, 2005; (2) Viscusi, 2008; (3) Gimbel, 2008; (4) Atef, 2007; (5) Hong, 2010a; (6) Salihoglu, 2009; (7) Ohnesorge, 2009;
(8) Memis, 2010


17
Source:  IMS Data
*(SOM –
Share of market)
>20% unit share of injectable analgesic market
IV acetaminophen:
EU market leader
European IV Acetaminophen Sales
2002
2003
2004
2006
2005
2007
2008
2009


18
Europe:
78% receive IV acetaminophen post-op
% of Inpatients Given Each of the Following Treatments Post-operatively
PharmaSavvy market research 2009. n=60 anesthetists (commissioned by Cadence Pharmaceuticals)
4.0%
4.0%
5.0%
7.0%
10.0%
15.0%
24.0%
29.0%
IV opioid alone
IV NSAID alone
Other
IV opioid + IV NSAID
IV acetaminophen alone
IV acetaminophen + IV NSAID
IV acetaminophen + IV opioid + IV NSAID
IV acetaminophen + IV opioid


19
US:
>70% may receive IV acetaminophen post-op
Post-op inpatient treatment assignments assuming
availability of IV acetaminophen* (Product X)
PharmaSavvy market research 2009. n=102 (52 surgeons, 50 anesthesiologists)
* Based
on
target
product
profile
similar
to
OFIRMEV
®
approved
indications
2.6%
5.9%
8.0%
8.1%
16.0%
20.1%
39.4%
73.4%
3.3%
6.5%
9.9%
7.9%
17.8%
16.7%
37.9%
71.0%
IV NSAID alone
Product X + IV
NSAID
Product X + IV
opioid + IV NSAID
IV Opioid + IV
NSAID
IV Opioid alone
Product X alone
Product X + IV
Opioid
Total Product X
Surgeons
Anesthesiologists


20
ATU Research 10/2010
Base: Anesthesiologists and surgeons
Q55. How soon after FDA approval would you expect to first use Product X (IV acetaminophen)?
Virtually all respondents expect to use OFIRMEV at some point.
About half of respondents across specialties would expect to try
OFIRMEV within one month after it is approved.
0
20
40
60
80
100
As soon as it is
available
1 month
3 months
6 months
Within one year
After more than
1 year
Anesthesiologist
General Surgeon
Orthopedic Surgeon
OB-GYN
Cardiothoracic Surgeon
Neurosurgeon
OFIRMEV
®
:
early adoption


21
The UK experience:
an appropriate model
UK treatment paradigms for moderate
and acute pain are similar to those in
the US
Higher opioid than NSAID usage
Multimodal pain therapy
Perfalgan, BMY’s IV acetaminophen
Launched in 2004
Has taken approximately 35% market
share
Most share taken from opioids, some
from NSAIDS
Used alone and in combination
with opioids
Multimodal therapy provides broader
market opportunity
UK Injectable Analgesics
Source:  IMS data, 2009
2004
2009
Opioids
Perfalgan
NSAIDS
89%
2%
35%
1%
9% 
63%


22
Oral opioids:
acetaminophen
combinations
dominate
Opioid-acetaminophen combinations
Opioid-only products
Opioid-NSAID combinations
73%
25%
1%
Source: IMS data, 2008.
73% of oral opioid doses sold in U.S. contain acetaminophen
Approximately 14.4 billion total doses sold in 2008
Acetaminophen + hydrocodone is the most frequently dispensed Rx
drug in the US (FDA, 2009)


23
OFIRMEV
®
:
US market opportunity
US and EU injectable analgesics markets are similarly sized
Approximately 87 million IV acetaminophen units sold in
Europe in 2009
Continued EU market expansion after introduction of IV
acetaminophen
Sources: IMS data, company estimates


24
Injectable analgesic market:
highly concentrated
Source:  WoltersKluwer Non-Retail Outlet Data, June 2009 MAT
*Injectable analgesics consist of USCs 02221, 02211, 02131, 02231
The top 1,874 (28%)
hospitals generated
80% of the total
market volume
Less than 750 (11%)
hospitals generated
50% of the total
market volume
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
0
1,000
2,000
3,000
4,000
5,000
6,000
Number of Hospitals


25
Experienced, Seasoned, Tested Sales Organization
147 Hospital Sales Specialists at launch
>10 years hospital selling experience
90% resigned to join Cadence
Extensive relationships, 70% overlap with prior territory
Deep hospital commercial experience
CEO > 25 years
CCO > 15 years
VP Sales > 25 years
Regional Business Directors > 20 years
District Sales Managers > 9 years


26
Cadence:
financial position
12 Months
Ended
12/31/10
(MM)
6 Months
Ended
6/30/11
(MM)
Operating expenses
$  54.9
$  46.4  
Cash, cash equivalents &
short-term investments
$134.1
$  94.1
Shares outstanding
63.1
63.6


27
OFIRMEV
®
:
product overview
OFIRMEV (acetaminophen) injection
Proprietary IV acetaminophen formulation
First and only IV formulation of acetaminophen
approved in the United States
New Class of IV Analgesic
OFIRMEV launched with broad pain and fever
indication in January 2011
Rapid formulary adoption demonstrated; over
1,150 approvals by July 31
Management team with significant hospital
commercial experience
Established hospital sales team provides a core
platform for the acquisition of additional products