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8-K - FORM 8-K - Wendy's Coform8-k_05102011slides.htm
First Quarter 2011
Earnings Call
May 10, 2011
 
 

 
Opening
Comments
John Barker
SVP and Chief Communications Officer
 
 

 
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Agenda
Business Highlights
Update on Arby’s strategic alternatives
Key first quarter 2011 results
Roland Smith
Financial Results and Outlook
First quarter 2011 financial overview
Cash flow and debt capitalization
Dividends and share repurchases
2011 Outlook
Steve Hare
Wendy’s Key Initiatives and Global Expansion
Roland Smith
Q&A
 
 
 

 
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Forward-Looking Statements and Regulation G
This presentation, and certain information that management may discuss in connection with this
presentation, may contain statements that are not historical facts, including, importantly,
information concerning possible or assumed future results of our operations. Those statements
constitute “forward-looking statements” within the meaning of the Private Securities Litigation
Reform Act of 1995 (the “Reform Act”). For all our forward-looking statements, we claim the
protection of the safe harbor for forward-looking statements contained in the Reform Act.
Many important factors could affect our future results and could cause those results to differ
materially from those expressed in or implied by our forward-looking statements. Such factors,
all of which are difficult or impossible to predict accurately, and many of which are beyond our
control, include but are not limited to those identified under the caption “Forward-Looking
Statements” in our most recent earnings press release and in the “Special Note Regarding
Forward-Looking Statements and Projections” and “Risk Factors” sections of our most recent
Form 10-K and subsequent Form 10-Qs.
In addition, this presentation and certain information management may discuss in connection
with this presentation reference non-GAAP financial measures, such as earnings before interest,
taxes, depreciation and amortization, or EBITDA. Reconciliations of non-GAAP financial measures
to the most directly comparable GAAP financial measure are in the Appendix to this
presentation, and are included in the earnings release and posted on the Investor Relations
section of our website.
 
 

 
Business
Highlights
Roland Smith
President & Chief Executive Officer
 
 

 
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Strategic Alternatives Update
 In January 2011, announced exploring strategic
 alternatives for Arby’s, including a sale of the brand
 Potential bidders interested and active
 Focused on completing process as quickly as possible
 Benefits of the potential sale
  Focus resources on Wendy’s
  Deleverage the balance sheet
 
 

 
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Q1 2011 Business Overview
 Revenues grew 1.2% to $848 million
 Adjusted EBITDA*, including Arby’s, was $83.5 million
  Performance met Company’s expectations
  Includes significant increase in commodities versus
 prior year
  Includes incremental advertising for Wendy’s breakfast
 expansion in new markets
* See Appendix
 
 

 
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Q1 2011 N.A. Same-Store Sales
Systemwide* 0.0%
Company-owned -0.9%
Franchise +0.3%
Company Restaurant Margin
Q1 2011 13.4%
Q1 2010 15.4%
-200 bps
Margin Variances
-110 bps New breakfast advertising
-80 bps Increased commodities
March
February
January
99¢ Everyday
99¢ Everyday
Value Menu
Value Menu
Asiago Ranch
Asiago Ranch
Chicken Club
Chicken Club
Fish & Chips
Fish & Chips
* Q1 2011 U.S. Systemwide same-store sales were +0.3%
 
 

 
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Q1 2011 N.A. Same-Store Sales
Systemwide +5.5%
Company-owned +6.8%
Franchise +4.8%
Company Restaurant Margin
Q1 2011 10.6%
Q1 2010 10.8%
March
February
January
Margin Variances
-160 bps Increased commodities
 
-20 bps
 
 

 
Q1 2011 Results
and
Full-Year Outlook
Steve Hare
Chief Financial Officer
 
 

 
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Q1 2011 Results
*See Appendix.
 
 

 
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Pro Forma Adjusted EBITDA
*See Appendix.
 Q1 2011 pro forma adjusted EBITDA* was
 $75 million
  Excludes Arby’s adjusted EBITDA* of $8.5 million
 Arby’s adjusted EBITDA includes brand G&A and an
 allocation of corporate G&A
  Arby’s portion of the allocation of corporate G&A in Q1
 2011 was $8.8 million, which is equivalent to the
 expected pro forma amount of corporate G&A savings
 
 

 
13
Cash Flow Q1 2011
 
 

 
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Consolidated Debt
*See Appendix.
 
 

 
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 Quarterly Cash Dividend
  $0.02 per share
  Payable on June 15, 2011 to stockholders of record as
 of June 1, 2011
 Stock Repurchases
  Total amount authorized and available is $250 million
  No repurchases during the first quarter due to Arby’s
 strategic alternatives process
Dividends and Stock Repurchases
 
 

 
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Commodity Prices Increasing Significantly in 2011
 
 

 
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Revised 2011 Outlook
 Expect $330-340 million pro forma adjusted EBITDA1
 Key Assumptions:
  Wendy’s same-store sales growth +1% to +3%
  Flat to slightly negative Wendy’s company-operated
 restaurant margin2
  Capital expenditures of $145 million
1 Assumes sale of Arby’s and related G&A reductions occurred as of the beginning of 2011.
2 Includes incremental new breakfast advertising expense in 2010 and 2011.
 
 

 
Wendy’s Initiatives
& Global Expansion
Roland Smith
President & Chief Executive Officer
 
 

 
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Value
Hamburgers
Salads
Fries
 
 

 
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Wendy’s Q2 2011 Marketing Calendar
June
May
April
Natural-Cut Fries
with Sea Salt
Natural-Cut Fries
with Sea Salt
Flavor
Flavor
Dipped
Dipped
Chicken
Chicken
Bacon
Bacon
Mushroom
Mushroom
Melt
Melt
Coming in July:
Fresh Berry Frosty
 
 

 
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Wendy’s #1 in Salad Category
Share of QSR/Fast Casual Entrée Salads
Source: Third Party Research, for 3 month period ended January 2011
1st
2nd
3rd
 
 

 
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Dave’s Hot ‘N Juicy Cheeseburgers
 
 

 
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Enhanced Chicken Menu
Asiago Ranch Q1 2011
Gold Chicken Q4 2011
Enhanced Filet Q3 2010
 
 

 
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Strategic Pricing
 Strategic pricing model provides information on
 demand elasticity for pricing actions
 Wendy’s implementing selective price increases in
 2011
 Objective is to partially offset commodity increases
 while protecting transactions and market share
 
 

 
25
Wendy’s Facility Remodels
Artist rendering of a Wendy’s facility remodel.
 
 

 
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QSR Annual Sales:
Hamburger Category
Source: industry reports
QSR Breakfast Opportunity
$7 bil
Late Night
$42 bil
Core
$13 bil
Breakfast
 
 

 
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Wendy’s Breakfast Update
 Awareness, trial and repeat rates improving
 Sales trends growing
 Annualized average weekly sales meeting incremental
 breakfast sales target of $150,000
 10% sales lift to $1.4 million average unit volumes
 
 

 
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Breakfast Products Score High with Consumers
Artisan Egg Sandwich
9.2 out of 10.0
Mornin’ Melt Panini
9.1 out of 10.0
Biscuit Sandwich
9.1 out of 10.0
Fire Roasted Burrito
9.0 out of 10.0
All Top-2 Box scores of 95% or higher
Average Attribute Score:
 
 

 
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2011 Breakfast Expansion Timeline
Q4
2011
Q2
2011
Q3
2011
Q1
2011
2010
1,000
STORES
YE
2011
CONVERT 300 OLD MENU
STORES
NEW
MENU
LAUNCH
LOUISVILLE &
SAN ANTONIO
ADDITIONAL
MARKETS
 Kansas City
 Phoenix
 Pittsburgh
 Shreveport
 
 

 
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Wendy’s/Arby’s International
Development Since the Merger
Singapore
35 restaurants
Middle East
79 restaurants
Turkey
100 restaurants
Russia
180 restaurants
Eastern Caribbean
24 restaurants
Argentina
50 restaurants
Japan
joint venture
 Six long-term development agreements covering 23 countries
 Joint venture agreement with Higa Industries Co., Ltd. to develop
 restaurants in Japan
 
 

 
31
Russia Restaurant Openings
 First two restaurants in Moscow to open this month
  Mall food court at Capitoly Vernadskogo
  Arbat area of Moscow
 Openings part of the development agreement
 announced in August 2010 with Wenrus Restaurant
 Group Limited
  180 restaurants in Russia over the next 10 years
 
 

 
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 Working on the strategic alternatives process for
 Arby’s, including a potential sale
 Focusing our resources on the Wendy’s brand for
 future growth
2011: Transition Year
 
 

 
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Wendy’s Growth Initiatives - Summary
 Deliver “Real” brand positioning
 Improve core menu
 Introduce exciting, new products
 Expand breakfast
 Modernize our facilities
 Pursue global expansion
Average annual EBITDA growth of 10-15%, beginning in 2012
 
 

 
Q&A
 
 

 
Appendix
 
 

 
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