Attached files

file filename
10-K - FORM 10-K - Vera Bradley, Inc.d10k.htm
EX-31.2 - RULE 13A-14(A)/15D-14(A) CERTIFICATION OF CHIEF FINANCIAL OFFICER - Vera Bradley, Inc.dex312.htm
EX-21.1 - SUBSIDIARIES OF VERA BRADLEY, INC. - Vera Bradley, Inc.dex211.htm
EX-31.1 - RULE 13A-14(A)/15D-4(A) CERTIFICATION OF CHIEF EXECUTIVE OFFICER - Vera Bradley, Inc.dex311.htm
EX-32.1 - SECTION 1350 CERTIFICATIONS - Vera Bradley, Inc.dex321.htm

Exhibit 23.1

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

We hereby consent to the incorporation by reference in the Registration Statement on Form S-1 (File No. 333-167934) of Vera Bradley Inc. of our report dated April 1, 2011 relating to the financial statements which appear in this Form 10-K.

/s/ PricewaterhouseCoopers LLP

Indianapolis, Indiana

April 1, 2011