Exhibit 99.1

Earnings Release

Pinnacle Foods Finance LLC

Reports 2010 Fiscal Year Results

Mountain Lakes, NJ March 10, 2011 - Pinnacle Foods Finance LLC (“Pinnacle”, “we”, or “our”), a leading manufacturer, marketer and distributor of branded, high-quality food products in North America, announced its financial results for the fourth quarter and year ended December 26, 2010. Net sales were $662 million compared to $412 million in last year’s fourth quarter. This increase was principally due to the acquisition of Birds Eye Foods, Inc. late in 2009. Net earnings were $16 million compared to net earnings of $292 million in the fourth quarter of last year, which is an increase of $40 million excluding the one-time $316 million reversal of deferred tax valuation reserves in the fourth quarter of last year. For fiscal year 2010, net sales were $2.44 billion compared with $1.64 billion last year, again principally due to the acquisition of Birds Eye Foods, Inc. On a proforma basis, net sales in the North American retail business, excluding the Birds Eye® Steamfresh® and the U.S. Swanson® frozen meals businesses which we have exited, were down 1.2% for the year. Net earnings were $22 million compared to $303 million a year ago, also impacted by the one-time $316 million reversal of deferred tax valuation reserves in the fourth quarter of last year. Net cash provided by operating activities was $257 million in 2010 compared to $116 million last year primarily driven by a significant improvement in working capital and the earnings of Birds Eye Foods. Consolidated EBITDA, as defined in our Senior Secured Credit Facility and the Indentures governing our Senior Notes and Senior Subordinated Notes, was $475 million in 2010 compared to $472 million last year, an increase of approximately 1%. Consolidated EBITDA is defined below under “Non-GAAP Financial Matters”.

“2010 was a year of significant accomplishment for Pinnacle Foods. Our integration of the Birds Eye Foods acquisition is complete and we have already realized $25 million of synergies. In a highly competitive marketplace, we grew or held market share on brands accounting for 66% of our product contribution, re-energized our innovation pipeline, and delivered significant productivity gains. Our cash flow from operations was strong, topping $250 million and we successfully refinanced a portion of our debt at attractive interest rates,” said Pinnacle’s Chief Executive Officer, Bob Gamgort.

Fourth Quarter 2010

Consolidated net sales were $662 million in the fourth quarter of 2010 compared to $412 million in last year’s fourth quarter, an increase of $250 million. The acquisition of Birds Eye Foods added $264 million of net sales. On a proforma basis after giving effect to the acquisition of Birds Eye Foods, net sales for the fourth quarter of 2010 were down 4.9% compared to the same period year ago, with net sales in our North American retail businesses down 5.0% driven by weak category performance. Excluding the Birds Eye® Steamfresh® and U.S. Swanson® frozen meals businesses which we have exited, net sales in the North American retail business were down 3.4%.

Net sales in the Birds Eye Frozen Division were $288 million in the fourth quarter compared to $117 million in last year’s fourth quarter. The acquisition of Birds Eye Foods added $180 million of net sales, led by Birds Eye® Steamfresh® vegetables and Birds Eye® Voila!® compete bagged meals. The net sales of the remaining businesses in the division decreased $9 million, driven by declines in Aunt Jemima®, Lenders® bagels, and the exit of the U.S. Swanson® dinners.

Net sales in the Duncan Hines Grocery Division were $273 million in the fourth quarter compared to $229 million in last year’s fourth quarter. The acquisition of Birds Eye Foods added $46 million of net sales. The net sales of the remaining businesses in the division declined $2 million driven by increases in our Canadian business, Armour® canned meats, and syrups offset by declines in Duncan Hines®, where we chose not to participate in inefficient promotions in a category marked by significant competitive activity.

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Net sales in the Specialty Foods Division were $101 million in the fourth quarter compared to $67 million in last year’s fourth quarter. The acquisition of Birds Eye Foods added $38 million of net sales. The net sales of the remaining businesses in the division declined $4 million, driven by exiting lower margin foodservice products.

Earnings before interest and taxes (EBIT) were $78 million in the fourth quarter of 2010, or 11.8% of net sales, compared to 6.4% of net sales in the fourth quarter of 2009. Excluding the impact of the non-cash tradename impairment ($29 million) and integration costs ($1 million), EBIT would have been $108 million, or 16.3% of net sales. The growth in the EBIT margin was principally driven by lower commodity costs, improved product mix and our productivity initiatives taking hold, as well as lower administrative costs, reflecting the synergies realized from the Birds Eye Foods acquisition. Synergies realized, defined as reduction in operating costs resulting from the combination of Pinnacle and Birds Eye Foods, increased EBIT by $11 million in the fourth quarter of 2010.

Net earnings were impacted by higher interest expense to fund the Birds Eye Foods acquisition which occurred at the end of 2009. The effective tax rate in this year’s fourth quarter was 36.2%.

Overall, net earnings were $16 million in the fourth quarter of 2010, compared to net earnings of $292 million in the same period a year ago, which included a $316 million one-time adjustment of the deferred tax valuation allowance.

Fiscal Year 2010

Consolidated net sales were $2.44 billion in 2010 compared to $1.64 billion last year, an increase of $794 million. The acquisition of Birds Eye Foods added $893 million of net sales. On a proforma basis after giving effect to the acquisition of Birds Eye Foods, net sales for fiscal 2010 were down 4.4% compared to the same period year ago, with net sales in our North American retail businesses down 2.4% and Specialty Foods Division net sales down 13%. Excluding the Birds Eye® Steamfresh® and the U.S. Swanson® frozen meals businesses which we have exited, net sales in the North American retail business were down 1.2% for the year.

Net sales in the Birds Eye Frozen Division were $1.07 billion in 2010 compared to $473 million last year. The acquisition of Birds Eye Foods added $625 million of net sales. Birds Eye® Steamfresh® vegetables and Birds Eye® Voila!® complete bagged meals showed sizable sales and market share gains. The net sales of the remaining businesses in the division declined $33 million. The decrease was mainly driven by Hungry Man® and Swanson® dinners, a category marked by significant competitive activity, and Lenders® bagels, partially offset by gains in Aunt Jemima®, principally in the first six months of 2010.

Net sales in the Duncan Hines Grocery Division were $958 million in the year compared to $855 million last year. The acquisition of Birds Eye Foods added $121 million of net sales. The net sales of the remaining businesses in the division declined $18 million, mostly due to the Duncan Hines® brand in the face of intense competition. Armour® canned meats posted a 3% increase in sales in 2010, and our syrup businesses rebounded in the fourth quarter.

Net sales in the Specialty Foods Division were $413 million in the year compared to $315 million last year. The acquisition of Birds Eye Foods added $146 million of net sales. The net sales of the remaining businesses in the division declined $48 million, in line with our strategic initiative to de-emphasize lower margin foodservice and private label products.

Earnings before interest and taxes (EBIT) were $265 million in the year, or 10.9% of net sales, compared to 8.9% of net sales in 2009. Excluding the impact of the write-up of Birds Eye Foods’ inventories to fair value at the date of acquisition ($37 million), the non-cash tradename impairment ($29 million), employee severance benefits and lease termination costs ($13 million) and integration costs ($6 million), EBIT would have been $350 million, or 14.4% of net sales. The growth in the EBIT margin was principally driven by lower commodity costs and improved product mix, our productivity initiatives taking hold, and synergies realized of $25 million in 2010.

Earnings were also impacted by higher interest expense to fund the Birds Eye Foods acquisition and the refinancing costs of $21 million related to the third quarter refinancing of certain of our debt, which will reduce future interest expense and improves our debt maturity profile. This year’s effective tax rate was 25.1%.

Overall, net earnings were $22 million in 2010, compared to $303 million in the same period a year ago, which included a $316 million one-time adjustment of the deferred tax valuation allowance.

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Our cash flow from operating activities in 2010 was $257 million dollars, a significant increase over the 2009 level of $116 million dollars, driven by working capital improvements and earnings from Birds Eye Foods.

In 2010, we paid down $104 million of the bank term loans. In August, we refinanced the Tranche C Term Loan which initially partially funded the Birds Eye Foods acquisition. We fully paid off the Tranche C Term Loan of $842 million with the proceeds of a new $442 million Tranche D Term Loan and $400 million of 8.25% Senior Notes maturing in 2017.

Conference Call Information

We will hold a conference call on Thursday, March 10, 2011 at 2:00PM (ET) to discuss results for the year ended December 26, 2010.

To access the call, you can dial (866) 871-4877 and reference conference name: Pinnacle Foods Q4 Earnings Call. A replay of the call will be available beginning March 10, 2011 at 5:30 PM (ET) until March 25, 2011 by dialing 1-888-266-2081 and referencing Access Code 1517523.

About Pinnacle Foods Finance LLC

Millions of times a day in more than 85% of American households, consumers reach for Pinnacle Foods brands. We are a leading producer, marketer and distributor of high-quality branded food products, which have been trusted household names for decades. Headquartered in Mountain Lakes, NJ, our approximately $2.5 billion business employs more than 4,500 people in 21 sites around North America. We are a leader in the shelf stable and frozen foods segments and our brands hold the #1 or #2 market position in 8 out of 12 major category segments in which they compete. Our Duncan Hines Grocery Division manages brands such as Duncan Hines® baking mixes and frostings, Vlasic® pickles, peppers, and relish, Mrs. Butterworth’s® and Log Cabin® syrups, Armour® canned meats, Nalley® and Brooks® chili and chili ingredients, and Open Pit® barbecue sauces. Our Birds Eye Frozen Division brands consist primarily of Birds Eye® vegetables, Birds Eye Steamfresh® vegetables, Birds Eye Viola!® meals, C&W® vegetables and McKenzie’s® vegetables, Freshlike® vegetables, Aunt Jemima® frozen breakfasts, Swanson® and Hungry-Man® dinners and entrees, Van de Kamp’s® and Mrs. Paul’s® seafood, Lender’s® bagels and Celeste® frozen pizza. Our Specialty Food group manages Tim’s Cascade Snacks®, Snyder of Berlin® and Husman’s®. Further information is available at www.pinnaclefoods.com.

Forward Looking Statements

This release may contain statements that predict or forecast future events or results, depend on future events for their accuracy or otherwise contain “forward-looking information.” The words “estimates,” “expects,” “contemplates,” “anticipates,” “projects,” “plans,” “intends,” “believes,” “forecasts,” “may,” “should,” and variations of such words or similar expressions are intended to identify forward-looking statements. These statements are made based on management’s current expectations and beliefs concerning future events and various assumptions and are not guarantees of future performance. Actual results may differ materially as a result of various factors, some of which are beyond our control, including but not limited to: general economic and business conditions, deterioration of the credit and capital markets, industry trends, our substantial leverage and changes in our leverage, interest rate changes, changes in our ownership structure, competition, the loss of any of our major customers or suppliers, changes in demand for our products, changes in distribution channels or competitive conditions in the markets where we operate, costs of integrating acquisitions, the successful integration and achievement of estimated future cost savings related to the Birds Eye Foods acquisition, loss of our intellectual property rights, fluctuations in price and supply of raw materials, seasonality, our reliance on co-packers to meet our manufacturing needs, availability of qualified personnel, changes in the cost of compliance with laws and regulations, including environmental laws and regulations, and the other risks and uncertainties detailed in our Annual Report on Form 10-K for the fiscal year ended December 26, 2010 and subsequent reports filed with the Securities and Exchange Commission. There may be other factors that may cause our actual results to differ materially from the forward-looking statements. We assume no obligation to update the information contained in the presentation.

Non-GAAP Financial Matters Pinnacle believes that the presentation of Consolidated EBITDA provides investors with useful information, as it is important in measuring covenant compliance with the financial covenants and determining our ability to engage in certain transactions in compliance with our debt facilities and it is a metric used internally by our Board of Directors and senior management.

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Consolidated EBITDA is a non-GAAP measure and may not be comparable to similarly named measures used by other companies. You should not consider Consolidated EBITDA as an alternative to operating or net earnings(loss), determined in accordance with GAAP, as an indicator of Pinnacle’s operating performance, or as an alternative to cash flows from operating activities, determined in accordance with GAAP, as an indicator of cash flows, or as a measure of liquidity.

Consolidated EBITDA is defined as earnings (loss) before interest expense, taxes, depreciation and amortization (“EBITDA”), further adjusted to exclude non-cash items, non-recurring items and other adjustment items permitted in calculating covenant compliance under the Senior Secured Credit Facility and the indentures governing the Senior Notes and Senior Subordinated Notes.

EBITDA and Consolidated EBITDA do not represent net earnings or (loss) or cash flow from operations as those terms are defined by Generally Accepted Accounting Principles (“GAAP”) and do not necessarily indicate whether cash flows will be sufficient to fund cash needs. In particular, the definitions of Consolidated EBITDA in the Senior Secured Credit Facility and the indentures allow us to add back certain non-cash, extraordinary, unusual or non-recurring charges that are deducted in calculating net earnings or loss. However, these are expenses that may recur, vary greatly and are difficult to predict. While EBITDA and Consolidated EBITDA and similar measures are frequently used as measures of operations and the ability to meet debt service requirements, they are not necessarily comparable to other similarly titled captions of other companies due to the potential inconsistencies in the method of calculation.

Our ability to comply with the financial covenants and engage in certain transactions in compliance with our debt agreements in future periods will depend on events beyond our control, and we cannot assure you that we will meet those ratios. A breach of any of these covenants in the future could result in a default under, or an inability to undertake certain activities in compliance with, the Senior Secured Credit Facility and the indentures governing the Senior Notes and Senior Subordinated Notes, at which time the lenders could elect to declare all amounts outstanding under the Senior Secured Credit Facility to be immediately due and payable. Any such acceleration would also result in a default under the indentures governing the Senior Notes and Senior Subordinated Notes.

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The following table provides a reconciliation from our net earnings to EBITDA and Consolidated EBITDA for the year ended December 26, 2010 and the year ended December 27, 2009. The terms and related calculations are defined in the Senior Secured Credit Facility and the indentures governing the Senior Notes and Senior Subordinated Notes.

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PINNACLE FOODS FINANCE LLC AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF OPERATIONS

(in thousands)

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PINNACLE FOODS FINANCE LLC AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS

(in thousands)

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PINNACLE FOODS FINANCE LLC AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF CASH FLOWS

(in thousands)

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