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EX-10.1 - EXHIBIT 10.1 - Rocket Fuel Inc.exh101leasetermination.htm
8-K - 8-K - Rocket Fuel Inc.a2016q38-kearnings102516.htm


Exhibit 99.1
Rocket Fuel Reports Financial Results for Third Quarter 2016
and Announces Management Changes

GAAP Operating Cash Flow of $8.3 Million and Non-GAAP Free Cash Flow of $3.8 Million in the Third Quarter of 2016

REDWOOD CITY, Calif., October 25, 2016 - Rocket Fuel Inc. (NASDAQ: FUEL), a leading programmatic marketing platform provider, today announced financial results for the third quarter ended September 30, 2016.
“Rocket Fuel’s third quarter net revenue of $62.6 million was slightly below our guidance of $63 to $66 million primarily due to unexpected weakness in our political and EMEA businesses,” said Randy Wootton, chief executive officer.  “While we are disappointed with our top-line performance, we are pleased to see steady growth in our platform solutions business, with revenue increasing 141% year-over-year.  Our ongoing focus to drive further operational improvements was evident, as we delivered adjusted EBITDA at the high-end of our guidance range, representing strong improvement both sequentially and year-over-year.  Additionally, we had a good quarter from a free cash flow perspective, and made progress towards our stated goal of being free cash flow positive for 2016.  We remain committed to our plans to return the company to growth and build a successful platform solutions business.”

Financial Highlights for the Third Quarter of 2016
GAAP Revenue: $109.7 million, 2% below last year's third quarter total of $111.8 million.
Revenue derived from North America was $90.9 million, down 3% from last year's third quarter. Revenue from outside North America was $18.8 million, up 2% from last year.
Platform Solutions revenue grew significantly year-on-year, representing 19% of GAAP revenue in the third quarter versus 8% in last year’s third quarter. Media Services revenue was 81% and 92% of GAAP revenue, respectively.

Non-GAAP Net Revenue: $62.6 million, down 8% compared to $68.2 million non-GAAP Net Revenue in the third quarter of 2015.
GAAP Net Loss: $(10.7) million, or $(0.24) per diluted share compared to a net loss of $(136.6) million, or $(3.19) per diluted share, in the third quarter of 2015.
Non-GAAP Adjusted EBITDA: $6.6 million compared to $3.4 million in the third quarter of 2015.
Non-GAAP Adjusted Net Loss: $(3.6) million, or $(0.08) per diluted share, compared to an adjusted net loss of $(7.0) million, or $(0.16) per diluted share, for the third quarter of 2015.
GAAP Net Cash provided by Operating Activities: $8.3 million, compared to $9.5 million in the third quarter of 2015.
Non-GAAP Free Cash Flow: $3.8 million, compared to $5.6 million in the third quarter of 2015.
Cash and Cash Equivalents: $78.7 million as of September 30, 2016, up sequentially by $12.0 million from the second quarter 2016. Cash and Cash Equivalents was $78.6 million as of December 31, 2015.





Top Customers: Revenue from top 50 customers was 59% of total revenue, compared to 49% in the third quarter of fiscal year 2015. Revenue from top 250 customers was 86% of total revenue, compared to 80% in the third quarter of fiscal year 2015.

Employee Headcount: 858 as of September 30, 2016, down from 962 in the third quarter of 2015.

Financial Outlook for the Fourth Quarter of 2016

For the fourth quarter of 2016, the Company expects:
- Non-GAAP net revenue between $57 million and $62 million.
- Non-GAAP Adjusted EBITDA between $1 million and $6 million.
The Company does not reconcile its forward-looking non-GAAP financial measures, net revenue and Adjusted EBITDA, to the corresponding GAAP measures due to the high variability and difficulty in making accurate forecasts and projections in respect to the interplay between revenue and the corresponding margins. Our Media Services and Platform Solutions have different media margins and the pace of the transition of some of our business from Media Services to Platform Solutions, the pace of adoption, or activation of existing Platform Solutions customers, and the corresponding future margins cannot be reasonably predicted. The GAAP measure net income includes stock-based compensation expense that is impacted by future hiring and retention needs, and the future share price of Rocket Fuel’s stock. Similarly, restructuring charges, which we exclude from our non-GAAP measure Adjusted EBITDA, are impacted by future decisions and by actions involving our facilities that are difficult to predict. The actual amounts of these excluded items will have a significant impact on the Company’s GAAP net income. Accordingly, reconciliations of these two forward-looking non-GAAP financial measures to the corresponding GAAP measures are not available without unreasonable effort.
Management Changes
Today, the Company announces that Stephen Snyder, an experienced SaaS executive, will join the Company as its Chief Financial Officer, effective November 10, 2016.  Mr. Snyder will succeed Rex S. Jackson, who is resigning from the Company, effective October 26, 2016, to pursue another opportunity.  Mr. Snyder brings to Rocket Fuel more than 20 years of financial leadership, most recently as CFO of a technology platform company in the energy industry, and having served in executive roles in finance, operations and sales at Adobe Systems and Hewlett Packard. Beginning on October 27, 2016, Henrik Gerdes, the Company's Vice President, Corporate Controller and Treasurer, will serve as interim Chief Financial Officer.

“Stephen’s financial expertise will be invaluable to Rocket Fuel as we continue our transformation into a SaaS-based platform. He is a great addition to our strong management team,” said CEO Randy Wootton. “Rex has made many valuable contributions to our company that have set us up for success, and I wish him the best of luck in his new role.”

Conference Call, Webcast and Related Information
The Rocket Fuel third quarter 2016 teleconference and webcast is scheduled to begin at 2:00 PM Pacific time on Tuesday, October 25, 2016. To participate on the live call, analysts and investors should dial 1-888-632-5006, or outside the U.S. 913-312-1448, at least ten minutes prior to the call. Rocket Fuel will post supplemental slides with the Company's latest financial results on http://investor.rocketfuel.com under Events & Presentations concurrently with this earnings press release. Rocket Fuel will also offer a live and archived webcast of the conference call, accessible from the “Investors” section of its website at http://investor.rocketfuel.com.






Use of Non-GAAP Measures

We provide information relating to non-GAAP net revenue, non-GAAP adjusted EBITDA, non-GAAP adjusted net income (loss), non-GAAP operating expenses and non-GAAP free cash flow, which are financial measures that have not been prepared in accordance with generally accepted accounting principles in the United States ("GAAP"). These non-GAAP financial measures have been included in this press release, or discussed on our teleconference and webcast, because they are measures used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget, and to develop short- and long-term operational plans.

We define non-GAAP net revenue as GAAP revenue less media costs. Media costs consist of costs for advertising impressions we purchase from advertising exchanges or other third parties. A limitation of non-GAAP net revenue is that it is a measure designed for internal purposes that may be unique to Rocket Fuel and may not enhance the comparability of Rocket Fuel’s results to other companies in the same industry that have similar business arrangements but present the impact of media costs differently. Our management compensates for this limitation by also considering the comparable GAAP financial measures of revenue, media costs and other costs of revenue.
We define non-GAAP adjusted EBITDA as GAAP net income (loss) before interest expense, other income (expense), net, income tax provision (benefit), depreciation and amortization expense (including amortization of capitalized software development expenses), stock-based compensation expense and related payroll taxes, acquisition and restructuring related expenses, and impairment charges. Non-GAAP adjusted EBITDA has a number of limitations, including the following: although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future and non-GAAP adjusted EBITDA does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements; non-GAAP adjusted EBITDA is often considered an approximation of operating cash flow, but in our case excludes software development costs capitalized in a current period and excludes those costs as they are amortized over future periods; non-GAAP adjusted EBITDA does not reflect changes in, or cash requirements for, our working capital needs; non-GAAP adjusted EBITDA does not consider the potentially dilutive impact of equity-based compensation; non-GAAP adjusted EBITDA does not reflect acquisition and restructuring related expenses, the expenses capitalized for internal-use software, tax and interest expenses that may represent payments reducing the cash available to us; and other companies, including those in our industry, may calculate non-GAAP adjusted EBITDA differently, which reduces its usefulness as a comparative measure. Because of these limitations, our management considers non-GAAP adjusted EBITDA alongside other financial performance measures, including cash flow metrics, net income (loss) and our other GAAP results.
We define non-GAAP adjusted net income (loss) as GAAP net income (loss) excluding stock-based compensation expense, amortization of intangible assets, impairment charges, acquisition and restructuring related expenses and the estimated tax impact of the foregoing items. A limitation of non-GAAP adjusted net income (loss) is that it is a measure that may be unique to Rocket Fuel and may not enhance the comparability of Rocket Fuel’s results to other companies in the same industry that define adjusted net income (loss) differently. This measure may also exclude expenses that may have a material impact on Rocket Fuel’s reported financial results. Our management compensates for these limitations by also considering the comparable GAAP financial measure of net income (loss).
We define non-GAAP operating expenses as GAAP total costs and expenses less media costs, depreciation and amortization expense (including amortization of capitalized software development costs), impairment charges, stock-based compensation expense and related payroll taxes, and acquisition and restructuring related expense. Non-GAAP operating expenses has a number of limitations, including the following: although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future and this measure does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements; non-GAAP operating expenses is often considered an approximation of operating cash flow, but in our case excludes software development costs capitalized in a current period and excludes those costs as they are amortized





over future periods; non-GAAP operating expenses does not reflect changes in, or cash requirements for, our working capital needs; non-GAAP operating expenses does not consider the potentially dilutive impact of equity-based compensation; non-GAAP operating expenses does not reflect acquisition and restructuring related expenses, the expenses capitalized for internal-use software, tax and interest expenses that may represent payments reducing the cash available to us; and other companies, including those in our industry, may calculate non-GAAP operating expenses differently, which reduces its usefulness as a comparative measure. Because of these limitations, our management considers non-GAAP operating expenses alongside other financial performance measures, including total expenses, cash from operating activities and our other GAAP results.
In addition, we provide information about our non-GAAP free cash flow. We define non-GAAP free cash flow as the net cash provided by (or used in) operating activities less the cash used for purchases of property, equipment and software and for capitalized internal-use software development costs. A limitation of free cash flow is that it may be unique to Rocket Fuel and may not enhance the comparability of Rocket Fuel’s results to other companies in the same industry that define free cash flow differently from us. This measure also does not represent the residual cash flow available to us for discretionary expenditures or investments because we have mandatory capital leases and debt service requirements that may have a material impact on Rocket Fuel’s liquidity. Our management compensates for these limitations by also considering the comparable GAAP financial measure of net cash provided by (or used in) operating activities.
For a reconciliation of non-GAAP financial measures to the nearest comparable GAAP financial measures, see “Reconciliation from GAAP Revenue to Non-GAAP Net Revenue,” “Reconciliation from GAAP Net Income (Loss) to Non-GAAP Adjusted EBITDA,” “Reconciliation from GAAP Net Income (Loss) to Non-GAAP Adjusted Net Income (Loss)”, “Reconciliation from GAAP Total Cost and Expenses to Non-GAAP Operating Expenses" and “Reconciliation from GAAP Net Cash Provided by (or Used in) Operating Activities to Non-GAAP Free Cash Flow" included in this press release.
These non-GAAP financial measures are not intended to be considered in isolation from, as substitutes for, or as superior to, the corresponding financial measures prepared in accordance with GAAP.



Cautions Regarding Forward-Looking Statements

This press release and the webcast of the same date contain forward-looking statements regarding future events and our future financial performance, including but not limited to expected progress against achieving our three strategic imperatives; the value of our Moment Scoring technology; our sales and marketing execution and focus on high value accounts; expectations regarding our platform solutions business and our media services business; expected changes in our revenue mix and shifts in margins; our ability to improve and activate relationships with agencies and agency holding companies; our customer and supplier relationships; our operating expenses and cost structure; and expectations for fourth quarter non-GAAP net revenue and non-GAAP adjusted EBITDA, and financial goals for fiscal year 2017. Words such as "expect," "believe," "intend," "plan," "goal," "focus," "anticipate," and other similar words are also intended to identify forward-looking statements.

These forward-looking statements are subject to a number of risks and uncertainties that may cause actual results to differ materially from the results anticipated by such statements, including, without limitation: our limited operating history, particularly as a relatively new public company; fluctuations in our operating results, including but not limited to fluctuations due to seasonality; our history of losses; our ability to achieve the expected benefits of our efficiency improvement plans; risks due to employee attrition and integration of new leadership and employees; risks associated with our growth, including growth outside of the U.S.; risks associated with margin shifts in the industry; our ability to adequately address competition, particularly from agency trading desks; our ability to serve the needs of agencies and agency holding companies and make the right investment decisions with regard to new





products, technology, and sales strategies; and risks associated with maintaining or increasing sales to new and existing customers and maintaining customer satisfaction.

Additional factors that could cause actual results to differ materially from those anticipated by our forward-looking statements are under the caption “Risk Factors” in our Quarterly Report on Form 10-Q filed with the Securities and Exchange Commission (“SEC”) on August 8, 2016 and in subsequent SEC filings. These forward-looking statements are made as of the date of this press release and the related webcast, and Rocket Fuel expressly disclaims any obligation or undertaking to update the forward-looking statements contained herein or therein to reflect events that occur or circumstances that exist after the date on which the statements were made.
 
About Rocket Fuel

Rocket Fuel applies artificial intelligence and big data to predict the potential of every moment and make marketing more meaningful and accountable.

Headquartered in Redwood City, California, Rocket Fuel has more than 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol "FUEL." For more information, please visit http://www.rocketfuel.com or call 1-888-717-8873.

Investor Relations:
(650) 481-6082
ir@rocketfuel.com

Rocket Fuel, the Rocket Fuel logo, and Moment Scoring are trademarks or registered trademarks of Rocket Fuel Inc. in the United States and other countries.






Rocket Fuel Inc.
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
(In thousands)
 
 
 
 
 
September 30,
 
December 31,
 
2016
 
2015
Assets
 
 
 
Current Assets:
 
 
 
Cash and cash equivalents
$
78,663

 
$
78,560

Accounts receivable, net
113,169

 
124,998

Prepaid expenses
2,812

 
3,803

Other current assets
4,034

 
2,081

Total current assets
198,678

 
209,442

Property, equipment and software, net
65,431

 
82,781

Restricted cash
1,839

 
2,141

Intangible assets, net
38,639

 
50,919

Deferred tax assets, net
676

 
718

Other assets
640

 
1,053

Total Assets
$
305,903

 
$
347,054

 
 
 
 
Liabilities and Stockholders' Equity
 
 
 
Current Liabilities:
 
 
 
Accounts payable
$
64,068

 
$
71,292

Accrued and other current liabilities
33,623

 
40,734

Deferred revenue
3,556

 
2,116

Current portion of capital leases
8,807

 
8,602

Current portion of debt
71,112

 
45,720

Total current liabilities
181,166

 
168,464

Debt - Less current portion

 
17,617

Capital leases - Less current portion
7,911

 
11,855

Deferred rent - Less current portion
15,254

 
14,042

Other liabilities
850

 
1,176

Total liabilities
205,181

 
213,154

 
 
 
 
Stockholders' Equity:
 
 
 
Common stock
45

 
44

Additional paid-in capital
468,907

 
453,338

Accumulated other comprehensive loss
(698
)
 
(151
)
Accumulated deficit
(367,532
)
 
(319,331
)
Total stockholders' equity
100,722

 
133,900

Total Liabilities and Stockholders' Equity
$
305,903

 
$
347,054






Rocket Fuel Inc.
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(In thousands, except loss per share data)
 
 
 
 
 
 
 
 
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Revenue
$
109,720

 
$
111,836

 
$
331,433

 
$
336,235

Costs and expenses:
 
 
 
 
 
 
 
Media costs
47,092

 
43,673

 
140,573

 
138,389

Other cost of revenue (1)
22,790

 
20,105

 
63,272

 
59,887

Research and development (1)
7,913

 
11,022

 
27,990

 
34,136

Sales and marketing (1)
29,084

 
41,681

 
102,114

 
126,309

General and administrative (1)
11,912

 
12,328

 
38,998

 
44,663

Impairment of goodwill

 
117,521

 

 
117,521

Restructuring

 

 
1,567

 
6,471

Total costs and expenses
118,791

 
246,330

 
374,514

 
527,376

Operating loss
(9,071
)
 
(134,494
)
 
(43,081
)
 
(191,141
)
Interest expense
1,082

 
1,087

 
3,351

 
3,472

Other (income) expense, net
411

 
797

 
1,083

 
2,309

Loss before income taxes
$
(10,564
)
 
$
(136,378
)
 
$
(47,515
)
 
$
(196,922
)
Income tax provision
171

 
213

 
686

 
942

Net loss
$
(10,735
)
 
$
(136,591
)
 
$
(48,201
)
 
$
(197,864
)
 
 
 
 
 
 
 
 
Basic and diluted net income (loss) per share attributable to common stockholders
$
(0.24
)
 
$
(3.19
)
 
$
(1.09
)
 
$
(4.67
)
Basic and diluted weighted-average shares used to compute net loss per share attributable to common stockholders
44,353

 
42,763

 
44,167

 
42,350


(1)
Includes unaudited stock-based compensation expense as follows (in thousands):
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Other cost of revenue
$
523

 
$
465

 
$
1,546

 
$
1,567

Research and development
451

 
1,688

 
2,797

 
5,769

Sales and marketing
1,011

 
2,478

 
3,857

 
7,634

General and administrative
1,127

 
1,676

 
3,804

 
5,218

 
$
3,112

 
$
6,307

 
$
12,004

 
$
20,188







Rocket Fuel Inc.
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(In thousands)
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Operating Activities:
 
 
 
 
 
 
 
   Net loss
$
(10,735
)
 
$
(136,591
)
 
$
(48,201
)
 
$
(197,864
)
      Adjustments to reconcile net loss to net cash provided by operating activities:
 
 
 
 
 
 
 
         Impairment of goodwill

 
117,521

 

 
117,521

         Depreciation and amortization
12,546

 
14,055

 
37,691

 
38,078

         Impairment of long-lived assets

 

 
1,225

 
2,704

         Accelerated amortization of leasehold improvements

 

 
7,059

 

         Stock-based compensation
3,112

 
6,307

 
12,004

 
20,188

Deferred taxes
(152
)
 
20

 
41

 

         Other non-cash adjustments, net
1,110

 
71

 
2,717

 
1,115

         Changes in operating assets and liabilities:
 
 
 
 
 
 
 
Accounts receivable
(173
)
 
8,771

 
9,929

 
24,133

Prepaid expenses and other assets
1,109

 
3,574

 
(1,100
)
 
9,892

Accounts payable, accrued and other liabilities
317

 
(3,764
)
 
(5,599
)
 
(15,120
)
Deferred rent
(392
)
 
(206
)
 
(6,495
)
 
684

Deferred revenue
1,568

 
(280
)
 
1,440

 
1,058

Net cash provided by operating activities
8,310

 
9,478

 
10,711

 
2,389

 
 
 
 
 
 
 
 
Investing Activities:
 
 
 
 
 
 
 
   Purchases of property, equipment and software
(1,977
)
 
(712
)
 
(5,032
)
 
(10,797
)
Business acquisition, net

 
(367
)
 

 
(367
)
   Capitalized internal-use software development costs
(2,496
)
 
(3,159
)
 
(8,420
)
 
(9,207
)
Other investing activities
92

 

 
424

 
636

Net cash used in investing activities
(4,381
)
 
(4,238
)
 
(13,028
)
 
(19,735
)
 
 
 
 
 
 
 
 
Financing Activities:
 
 
 
 
 
 
 
Proceeds from issuance of stock, net of issuance costs
1,632

 

 
1,632

 

   Proceeds from employee stock plans, net
174

 
234

 
1,254

 
3,373

Tax withholdings related to net share settlements of restricted stock units
(411
)
 
(441
)
 
(1,020
)
 
(974
)
   Repayment of capital lease obligations
(2,191
)
 
(1,582
)
 
(6,409
)
 
(4,337
)
Proceeds from debt facilities, net of issuance costs
9,000

 

 
31,350

 
(242
)
Repayment of debt facilities

 
(1,500
)
 
(24,000
)
 
(4,500
)
Net cash provided by (used in) financing activities
8,204

 
(3,289
)
 
2,807

 
(6,680
)
 
 
 
 
 
 
 
 
Effect of Exchange Rate Changes on Cash and Cash Equivalents
(134
)
 
67

 
(387
)
 
53

Change in Cash and Cash Equivalents
11,999

 
2,018

 
103

 
(23,973
)
Cash and Cash Equivalents—Beginning of period
66,664

 
81,065

 
78,560

 
107,056

Cash and Cash Equivalents—End of period
$
78,663

 
$
83,083

 
$
78,663

 
$
83,083







 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Supplemental Disclosures of Other Cash Flow Information:
 
 
 
 
 
 
 
Cash paid for income taxes, net of refunds
$
65

 
$
380

 
$
449

 
$
834

Cash paid for interest
939

 
1,009

 
2,876

 
2,930

Supplemental Disclosures of Non-Cash Investing and Financing Activities:
 
 
 
 
 
 
 
Purchases of property, equipment and software recorded in accounts payable and accruals
$
556

 
$
1,664

 
$
556

 
$
1,664

Stock issuance costs recorded in in accounts payable and accruals
132

 

 
132

 

Property, equipment and software acquired under capital lease obligations
2,024

 
3,330

 
2,670

 
5,116

Vesting of early exercised options
39

 
36

 
64

 
133

Stock-based compensation capitalized in internal-use software costs
573

 
732

 
1,881

 
2,018







Rocket Fuel Inc.
UNAUDITED NON-GAAP MEASURES
(In thousands, except per share data)
 
 
 
 
 
 
 
 
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Non-GAAP net revenue
$
62,628

 
$
68,163

 
$
190,860

 
$
197,846

Non-GAAP adjusted EBITDA
$
6,587

 
$
3,422

 
$
8,181

 
$
(8,810
)
Non-GAAP adjusted net income (loss)
$
(3,597
)
 
$
(6,957
)
 
$
(22,350
)
 
$
(39,233
)
Non-GAAP adjusted diluted net income (loss) per share
$
(0.08
)
 
$
(0.16
)
 
$
(0.51
)
 
$
(0.93
)
Non-GAAP operating expenses
$
56,041

 
$
64,741

 
$
182,679

 
$
206,656

Non-GAAP free cash flow
$
3,837

 
$
5,607

 
$
(2,741
)
 
$
(17,615
)


Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP REVENUE TO NON-GAAP NET REVENUE
(In thousands)
 
 
 
 
 
 
 
 
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Revenue
$
109,720

 
$
111,836

 
$
331,433

 
$
336,235

Less: Media costs
47,092

 
43,673

 
140,573

 
138,389

Non-GAAP net revenue
$
62,628

 
$
68,163

 
$
190,860

 
$
197,846








Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP NET LOSS TO NON-GAAP ADJUSTED EBITDA
(In thousands)
 
 
 
 
 
 
 
 
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Net loss
$
(10,735
)
 
$
(136,591
)
 
$
(48,201
)
 
$
(197,864
)
Adjustments:
 
 
 
 
 
 
 
Interest expense
1,082

 
1,087

 
3,351

 
3,472

Income tax provision (benefit)
171

 
213

 
686

 
942

Amortization of intangibles
4,026

 
5,799

 
12,280

 
14,253

Amortization of capitalized software
2,891

 
2,027

 
7,924

 
5,471

Depreciation
5,629

 
6,229

 
17,487

 
18,354

Stock-based compensation expense
3,112

 
6,307

 
12,004

 
20,188

Other (income) expense, net
411

 
797

 
1,083

 
2,309

Restructuring expense (credit), net

 

 
1,567

 
6,471

Payroll tax expense related to stock-based compensation

 
33

 

 
73

Impairment of goodwill

 
117,521

 

 
117,521

Total adjustments
17,322

 
140,013

 
56,382

 
189,054

Non-GAAP adjusted EBITDA
$
6,587


$
3,422

 
$
8,181

 
$
(8,810
)



Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP NET LOSS TO NON-GAAP ADJUSTED NET INCOME (LOSS)
(In thousands, except per share data)
 
 
 
 
 
 
 
 
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Net loss
$
(10,735
)
 
$
(136,591
)
 
$
(48,201
)
 
$
(197,864
)
Stock-based compensation expense
3,112

 
6,307

 
12,004

 
20,188

Amortization of intangible assets
4,026

 
5,799

 
12,280

 
14,253

Restructuring expense (credit), net

 

 
1,567

 
6,471

Tax impact of the above items

 
7

 

 
198

Impairment of goodwill

 
117,521

 
$

 
117,521

Non-GAAP adjusted net income (loss)
$
(3,597
)

$
(6,957
)
 
$
(22,350
)
 
$
(39,233
)
 
 
 
 
 
 
 
 
Basic and diluted net income (loss) per share attributable to common stockholders
$
(0.24
)
 
$
(3.19
)
 
$
(1.09
)
 
$
(4.67
)
 
 
 
 
 
 
 
 
Non-GAAP adjusted net income (loss) per diluted share
$
(0.08
)
 
$
(0.16
)
 
$
(0.51
)
 
$
(0.93
)
 
 
 
 
 
 
 
 
Weighted average shares used in computing non-GAAP adjusted net income (loss) per diluted share
44,353

 
42,763

 
44,167

 
42,350







Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP TOTAL COSTS AND EXPENSES TO NON-GAAP OPERATING EXPENSES
(In thousands)
 
 
 
 
 
 
 
 
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Total costs and expenses
$
118,791

 
$
246,330

 
$
374,514

 
$
527,376

Less media costs
47,092

 
43,673

 
140,573

 
138,389

Adjustments:
 
 
 
 
 
 
 
Amortization of intangibles
4,026

 
5,799

 
12,280

 
14,253

Amortization of capitalized software
2,891

 
2,027

 
7,924

 
5,471

Depreciation
5,629

 
6,229

 
17,487

 
18,354

Stock-based compensation
3,112

 
6,307

 
12,004

 
20,188

Restructuring expense (credit), net

 

 
1,567

 
6,471

Payroll tax expense related to stock based compensation

 
33

 

 
73

  Impairment of goodwill

 
117,521

 

 
117,521

Total adjustments
15,658

 
137,916

 
51,262

 
182,331

Non-GAAP operating expenses
$
56,041

 
$
64,741

 
$
182,679

 
$
206,656


Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM CASH PROVIDED BY (USED IN) OPERATING ACTIVITIES TO NON-GAAP FREE CASH FLOW
(In thousands)
 
 
 
 
 
 
 
 
 
Three Months Ended
September 30,
 
Nine Months Ended
September 30,
 
2016
 
2015
 
2016
 
2015
Cash provided by (used in) operating activities
8,310

 
9,478

 
10,711

 
2,389

Less: Purchases of property, equipment and software
(1,977
)
 
(712
)
 
(5,032
)
 
(10,797
)
Less: Capitalized internal-use software development costs
(2,496
)
 
(3,159
)
 
(8,420
)
 
(9,207
)
Non-GAAP free cash flow
$
3,837

 
$
5,607

 
$
(2,741
)
 
$
(17,615
)