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8-K - 8-K - Rocket Fuel Inc.q120168-kearnings.htm


Rocket Fuel Reports Financial Results for First Quarter 2016

Non-GAAP Net Revenue Grew 6% over the First Quarter of 2015

Non-GAAP Adjusted EBITDA Loss Narrowed to $2.6 Million, an $11 Million Improvement Year-on-Year

REDWOOD CITY, Calif., May. 10, 2016 - Rocket Fuel Inc. (NASDAQ: FUEL), a leading programmatic marketing platform provider, today announced financial results for the first quarter ended March 31, 2016.
“I am pleased we have started 2016 with a good first quarter year-on-year performance and ahead of our guidance ranges on all measures, with higher net revenue, substantially lower operating expenses and thus a much-narrowed loss in a seasonally lighter quarter,” said Randy Wootton, chief executive officer. “We are totally focused on our vision to make marketing meaningful, our three strategic imperatives of becoming a trusted platform partner, strengthening our brand value proposition and extending our direct response leadership across all devices, and meeting our financial commitments.”

Financial Highlights for the First Quarter of 2016
GAAP Revenue: $104.7 million, slightly above last year's first quarter total of $104.3 million.
GAAP Net Loss: $(20.8) million, or $(0.48) per diluted share compared to a net loss of $(36.9) million, or $(0.88) per diluted share, in the first quarter of 2015.
Non-GAAP Net Revenue: $62.2 million, up 6% compared to $58.8 million non-GAAP Net Revenue in the first quarter of 2015.
Non-GAAP Adjusted EBITDA: $(2.6) million compared to $(13.6) million in the first quarter of 2015.
Non-GAAP Adjusted Net Loss: $(12.0) million, or $(0.28) per diluted share, compared to an adjusted net loss of $(25.1) million, or $(0.60) per diluted share, for the first quarter of 2015.
Cash and Cash Equivalents: $67.4 million as of March 31, 2016, down from $78.6 million as of December 31, 2015.
Delivery: Revenue derived from mobile, social, and video channels was $36.2 million in the first quarter, a decrease of 3% from $37.4 million for the first quarter of 2015. Revenue derived from delivery of advertising to the mobile channel was $27.1 million, an increase of 6% from $25.4 million in the first quarter of 2015.
Top Customers: Revenue from top 50 customers was 49% of total revenue, compared to 47% in the first quarter of fiscal year 2015. Revenue from top 250 customers was 80% of total revenue, compared to 79% in the first quarter of fiscal year 2015.

Active Customers: 1,530 during the quarter, up from 1,487 in the first quarter of 2015.

Employee Headcount: 917 as of March 31, 2016, down from 1,183 in the first quarter of 2015.






Financial Outlook for the Second Quarter of 2016

For the second quarter of 2016, the Company expects:
- Non-GAAP net revenue between $64 million and $67 million.
- Non-GAAP Adjusted EBITDA between break even and $3 million.

Conference Call, Webcast and Related Information
The Rocket Fuel first quarter 2016 teleconference and webcast is scheduled to begin at 2:00 PM Pacific time on Tuesday, May 10, 2016. To participate on the live call, analysts and investors should dial 1-888-395-3227, or outside the U.S. 719-325-2435, at least ten minutes prior to the call. Rocket Fuel will post supplemental slides with the Company's latest financial results on http://investor.rocketfuel.com under Events & Presentations concurrently with this earnings press release. Rocket Fuel will also offer a live and archived webcast of the conference call, accessible from the “Investors” section of its website at http://investor.rocketfuel.com.

Use of Non-GAAP Measures

We provide information relating to non-GAAP net revenue, non-GAAP adjusted EBITDA, non-GAAP adjusted net income (loss) and non-GAAP operating expenses, which are financial measures that have not been prepared in accordance with generally accepted accounting principles in the United States ("GAAP"). These non-GAAP financial measures have been included in this press release, or discussed on our teleconference and webcast, because they are measures used by our management and board of directors to understand and evaluate our core operating performance and trends, to prepare and approve our annual budget, and to develop short- and long-term operational plans.

We define non-GAAP net revenue as GAAP revenue less media costs. Media costs consist of costs for advertising impressions we purchase from advertising exchanges or other third parties. A limitation of non-GAAP net revenue is that it is a measure designed for internal purposes that may be unique to Rocket Fuel and may not enhance the comparability of Rocket Fuel’s results to other companies in the same industry that have similar business arrangements but present the impact of media costs differently. Our management compensates for this limitation by also considering the comparable GAAP financial measures of revenue, media costs and other costs of revenue.
We define non-GAAP adjusted EBITDA as GAAP net income (loss) before interest expense, other income (expense), net, income tax provision (benefit), depreciation and amortization expense (including amortization of capitalized software development expenses), stock-based compensation expense and related payroll taxes, acquisition and restructuring related expenses, and impairment charges. Non-GAAP adjusted EBITDA has a number of limitations, including the following: although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future and non-GAAP adjusted EBITDA does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements; non-GAAP adjusted EBITDA is often considered an approximation of operating cash flow, but in our case excludes software development costs capitalized in a current period and excludes those costs as they are amortized over future periods; non-GAAP adjusted EBITDA does not reflect changes in, or cash requirements for, our working capital needs; non-GAAP adjusted EBITDA does not consider the potentially dilutive impact of equity-based compensation; non-GAAP adjusted EBITDA does not reflect acquisition and restructuring related expenses, the expenses capitalized for internal-use software, tax and interest expenses that may represent payments reducing the cash available to us; and other companies, including those in our industry, may calculate non-GAAP adjusted EBITDA differently, which reduces its usefulness as a comparative measure. Because of these limitations, our management considers non-GAAP adjusted EBITDA alongside other financial performance measures, including cash flow metrics, net income (loss) and our other GAAP results.





We define non-GAAP adjusted net income (loss) as GAAP net income (loss) excluding stock-based compensation expense, amortization of intangible assets, impairment charges, acquisition and restructuring related expenses and the estimated tax impact of the foregoing items. A limitation of non-GAAP adjusted net income (loss) is that it is a measure that may be unique to Rocket Fuel and may not enhance the comparability of Rocket Fuel’s results to other companies in the same industry that define adjusted net income (loss) differently. This measure may also exclude expenses that may have a material impact on Rocket Fuel’s reported financial results. Our management compensates for these limitations by also considering the comparable GAAP financial measure of net income (loss).
We define non-GAAP operating expenses as GAAP total costs and expenses less media costs, depreciation and amortization expense (including amortization of capitalized software development costs), impairment charges, stock-based compensation expense and related payroll taxes, and acquisition and restructuring related expense. Non-GAAP operating expenses has a number of limitations, including the following: although depreciation and amortization are non-cash charges, the assets being depreciated and amortized may have to be replaced in the future and this measure does not reflect cash capital expenditure requirements for such replacements or for new capital expenditure requirements; non-GAAP operating expenses is often considered an approximation of operating cash flow, but in our case excludes software development costs capitalized in a current period and excludes those costs as they are amortized over future periods; non-GAAP operating expenses does not reflect changes in, or cash requirements for, our working capital needs; non-GAAP operating expenses does not consider the potentially dilutive impact of equity-based compensation; non-GAAP operating expenses does not reflect acquisition and restructuring related expenses, the expenses capitalized for internal-use software, tax and interest expenses that may represent payments reducing the cash available to us; and other companies, including those in our industry, may calculate non-GAAP operating expenses differently, which reduces its usefulness as a comparative measure. Because of these limitations, our management considers non-GAAP operating expenses alongside other financial performance measures, including total expenses, cash from operating activities and our other GAAP results.
For a reconciliation of non-GAAP financial measures to the nearest comparable GAAP financial measures, see “Reconciliation from GAAP Revenue to Non-GAAP Net Revenue,” “Reconciliation from GAAP Net Income (Loss) to Non-GAAP Adjusted EBITDA,” “Reconciliation from GAAP Net Income (Loss) to Non-GAAP Adjusted Net Income (Loss)” and “Reconciliation from GAAP Total Cost and Expenses to Non-GAAP Operating Expenses " included in this press release.
These non-GAAP financial measures are not intended to be considered in isolation from, as substitutes for, or as superior to, the corresponding financial measures prepared in accordance with GAAP.

Cautions Regarding Forward-Looking Statements

This press release and the webcast of the same date contain forward-looking statements regarding future events and our future financial performance, including but not limited to expected progress against achieving our strategic business imperatives including but not limited to growing our brand, direct response, and platform businesses; the value of our moment scoring technology; our customer strategy and focus on high value accounts; expectations regarding growth in our platform solutions business and changes in revenue mix and margins; our ability to grow our media services business and improve relationships with agencies and agency holding companies; expected investment in international growth; our anticipated capital expenditures; and expectations for second quarter non-GAAP net revenue and non-GAAP adjusted EBITDA, and financial goals for fiscal year 2016. Words such as "expect", "believe", "intend", "plan", "goal", "focus" and other similar words are also intended to identify forward-looking statements.

These forward-looking statements are subject to a number of risks and uncertainties that may cause actual results to differ materially from the results anticipated by such statements, including, without limitation: our limited operating history, particularly as a relatively new public company; fluctuations in our operating results, including but not limited to fluctuations due to seasonality; our history of losses; our ability to achieve the expected benefits of our efficiency improvement plans; risks due to employee attrition and integration of new leadership and employees;





risks associated with our growth, including growth outside of the U.S.; our ability to adequately address competition, particularly from agency trading desks; our ability to serve the needs of agencies and agency holding companies and make the right investment decisions with regard to new products, technology, and sales strategies; and risks associated with maintaining or increasing sales to new and existing customers and maintaining customer satisfaction.

Additional factors that could cause actual results to differ materially from those anticipated by our forward-looking statements are under the caption “Risk Factors” in our Quarterly Report on Form 10-Q filed with the Securities and Exchange Commission (“SEC”) on May 10, 2016 and in subsequent SEC filings. These forward-looking statements are made as of the date of this press release and the related webcast, and Rocket Fuel expressly disclaims any obligation or undertaking to update the forward-looking statements contained herein or therein to reflect events that occur or circumstances that exist after the date on which the statements were made.
 
About Rocket Fuel

Rocket Fuel applies artificial intelligence and big data to predict the potential of every moment and make marketing more meaningful and accountable.

We serve 96 of the Ad Age 100 and three of the top five agency holding company trading desks, and we partner with some of the world's leading CRM platforms, marketing platforms and systems integrators.
Headquartered in Redwood City, California, Rocket Fuel has more than 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol "FUEL." For more information, please visit http://www.rocketfuel.com or call 1-888-717-8873.

Investor Relations:
(650) 481-6082
ir@rocketfuel.com

Rocket Fuel, the Rocket Fuel logo, Moment Scoring, Advertising That Learns and Marketing That Learns are trademarks or registered trademarks of Rocket Fuel Inc. in the United States and other countries.






Rocket Fuel Inc.
UNAUDITED CONDENSED CONSOLIDATED BALANCE SHEETS
(In thousands)
 
 
 
 
 
March 31,
 
December 31,
 
2016
 
2015
Assets
 
 
 
Current Assets:
 
 
 
Cash and cash equivalents
$
67,392

 
$
78,560

Accounts receivable, net
109,821

 
124,998

Prepaid expenses
4,474

 
3,803

Other current assets
2,987

 
2,081

Total current assets
184,674

 
209,442

Property, equipment and software, net
75,715

 
82,781

Restricted cash
2,002

 
2,141

Intangible assets, net
46,792

 
50,919

Deferred tax assets, net
722

 
718

Other assets
1,059

 
1,053

Total Assets
$
310,964

 
$
347,054

 
 
 
 
Liabilities and Stockholders' Equity
 
 
 
Current Liabilities:
 
 
 
Accounts payable
$
59,999

 
$
71,292

Accrued and other current liabilities
34,596

 
40,734

Deferred revenue
1,642

 
2,116

Current portion of capital leases
8,723

 
8,602

Current portion of debt
61,957

 
45,720

Total current liabilities
166,917

 
168,464

Debt - Less current portion

 
17,617

Capital leases - Less current portion
9,793

 
11,855

Deferred rent - Less current portion
14,866

 
14,042

Other liabilities
1,143

 
1,176

Total liabilities
192,719

 
213,154

 
 
 
 
Stockholders' Equity:
 
 
 
Common stock
44

 
44

Additional paid-in capital
458,631

 
453,338

Accumulated other comprehensive loss
(326
)
 
(151
)
Accumulated deficit
(340,104
)
 
(319,331
)
Total stockholders' equity
118,245

 
133,900

Total Liabilities and Stockholders' Equity
$
310,964

 
$
347,054






Rocket Fuel Inc.
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS
(In thousands, except loss per share data)
 
 
 
 
 
Three Months Ended
 
March 31,
 
2016
 
2015
Revenue
$
104,745

 
$
104,334

Costs and expenses:
 
 
 
Media costs
42,559

 
45,561

Other cost of revenue (1)
20,085

 
19,956

Research and development (1)
10,639

 
11,323

Sales and marketing (1)
36,840

 
42,878

General and administrative (1)
14,321

 
17,574

Restructuring
(199
)
 

Total costs and expenses
124,245

 
137,292

Operating loss
(19,500
)
 
(32,958
)
Interest expense
1,237

 
1,340

Other (income) expense, net
(194
)
 
2,208

Loss before income taxes
$
(20,543
)
 
$
(36,506
)
Income tax provision
230

 
357

Net loss
$
(20,773
)
 
$
(36,863
)
 
 
 
 
Basic and diluted net income (loss) per share attributable to common stockholders
$
(0.48
)
 
$
(0.88
)
Basic and diluted weighted-average shares used to compute net loss per share attributable to common stockholders
43,601

 
41,981



(1)
Includes unaudited stock-based compensation expense as follows (in thousands):
 
Three Months Ended
 
March 31,
 
2016
 
2015
Other cost of revenue
$
530

 
$
625

Research and development
1,365

 
2,247

Sales and marketing
1,489

 
2,831

General and administrative
1,426

 
1,744

 
$
4,810

 
$
7,447







Rocket Fuel Inc.
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
(In thousands)
 
Three Months Ended
 
March 31,
 
2016
 
2015
Operating Activities:
 
 
 
   Net loss
$
(20,773
)
 
$
(36,863
)
      Adjustments to reconcile net loss to net cash used in operating activities:
 
 
 
         Depreciation and amortization
12,264

 
11,866

         Accelerated amortization of leasehold improvements
3,533

 

         Stock-based compensation
4,810

 
7,447

         Other non-cash adjustments, net
1,350

 
794

         Changes in operating assets and liabilities:
 
 
 
Accounts receivable
14,103

 
22,549

Prepaid expenses and other assets
(1,796
)
 
5,379

Accounts payable
(10,846
)
 
(14,812
)
Accrued and other liabilities
(1,851
)
 
(4,271
)
Deferred rent
(3,074
)
 
1,184

Deferred revenue
(474
)
 
2,530

Net cash used in operating activities
(2,754
)
 
(4,197
)
 
 
 
 
Investing Activities:
 
 
 
   Purchases of property, equipment and software
(1,787
)
 
(5,519
)
   Capitalized internal-use software development costs
(2,924
)
 
(3,076
)
Proceeds from sale of property
293

 

Change in restricted cash
39

 
636

Net cash used in investing activities
(4,379
)
 
(7,959
)
 
 
 
 
Financing Activities:
 
 
 
   Proceeds from employee stock plans, net
28

 
189

Tax withholdings related to net share settlements of restricted stock units
(241
)
 

   Repayment of capital lease obligations
(2,092
)
 
(1,090
)
Proceeds from debt facilities, net of issuance costs
22,350

 
(242
)
Repayment of debt facilities
(24,000
)
 
(1,500
)
Net cash used in financing activities
(3,955
)
 
(2,643
)
 
 
 
 
Effect of Exchange Rate Changes on Cash and Cash Equivalents
(80
)
 
(202
)
Change in Cash and Cash Equivalents
(11,168
)
 
(15,001
)
Cash and Cash Equivalents—Beginning of period
78,560

 
107,056

Cash and Cash Equivalents—End of period
$
67,392

 
$
92,055







 
Three Months Ended
 
March 31,
 
2016
 
2015
Supplemental Disclosures of Other Cash Flow Information:
 
 
 
Cash paid for income taxes, net of refunds
$
351

 
$
205

Cash paid for interest
1,021

 
914

Supplemental Disclosures of Noncash Investing and Financing Activities:
 
 
 
Purchases of property, equipment and software recorded in accounts payable and accruals
$
563

 
$
623

Property, equipment and software acquired under capital lease obligations
151

 
325

Vesting of early exercised options
25

 
53

Stock-based compensation capitalized in internal-use software costs
711

 
494







Rocket Fuel Inc.
UNAUDITED NON-GAAP MEASURES
(In thousands, except per share data)
 
 
 
 
 
Three Months Ended
 
March 31,
 
2016
 
2015
Non-GAAP net revenue
$
62,186

 
$
58,773

Non-GAAP adjusted EBITDA
$
(2,625
)
 
$
(13,626
)
Non-GAAP adjusted net income (loss)
$
(12,035
)
 
$
(25,099
)
Non-GAAP adjusted diluted net income (loss) per share
$
(0.28
)
 
$
(0.60
)
Non-GAAP operating expenses
$
64,811

 
$
72,399



Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP REVENUE TO NON-GAAP NET REVENUE
(In thousands)
 
 
 
 
 
Three Months Ended
 
March 31,
 
2016
 
2015
Revenue
$
104,745

 
$
104,334

Less: Media costs
42,559

 
45,561

Non-GAAP net revenue
$
62,186

 
$
58,773








Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP NET LOSS TO NON-GAAP ADJUSTED EBITDA
(In thousands)
 
 
 
 
 
Three Months Ended
 
March 31,
 
2016
 
2015
Net loss
$
(20,773
)
 
$
(36,863
)
Adjustments:
 
 
 
Interest expense
1,237

 
1,340

Income tax provision (benefit)
230

 
357

Amortization of intangibles
4,127

 
4,227

Amortization of capitalized software
2,290

 
1,637

Depreciation
5,847

 
6,002

Stock-based compensation expense
4,810

 
7,447

Other (income) expense, net
(194
)
 
2,208

Restructuring expense (credit)
(199
)
 

Payroll tax expense related to stock-based compensation

 
19

Total adjustments
18,148

 
23,237

Non-GAAP adjusted EBITDA
$
(2,625
)

$
(13,626
)



Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP NET LOSS TO NON-GAAP ADJUSTED NET INCOME (LOSS)
(In thousands, except per share data)
 
 
 
 
 
Three Months Ended
 
March 31,
 
2016
 
2015
Net loss
$
(20,773
)
 
$
(36,863
)
Stock-based compensation expense
4,810

 
7,447

Amortization of intangible assets
4,127

 
4,227

Restructuring expense (credit)
(199
)
 

Tax impact of the above items

 
90

Non-GAAP adjusted net income (loss)
$
(12,035
)

$
(25,099
)
 
 
 
 
Basic and diluted net income (loss) per share attributable to common stockholders
$
(0.48
)
 
$
(0.88
)
 
 
 
 
Non-GAAP adjusted net income (loss) per diluted share
$
(0.28
)
 
$
(0.60
)
 
 
 
 
Weighted average shares used in computing non-GAAP adjusted net income (loss) per diluted share
43,601

 
41,981







Rocket Fuel Inc.
UNAUDITED RECONCILIATION FROM GAAP TOTAL COSTS AND EXPENSES TO NON-GAAP OPERATING EXPENSES
(In thousands)
 
 
 
 
 
Three Months Ended
 
March 31,
 
2016
 
2015
Total costs and expenses
$
124,245

 
$
137,292

Less media costs
42,559

 
45,561

Adjustments:
 
 
 
Amortization of intangibles
4,127

 
4,227

Amortization of capitalized software
2,290

 
1,637

Depreciation
5,847

 
6,002

Stock-based compensation
4,810

 
7,447

Restructuring expense (credit)
(199
)
 

Payroll tax expense related to stock based compensation

 
19

Total adjustments
16,875

 
19,332

Non-GAAP operating expenses
$
64,811

 
$
72,399