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EX-31.2 - EX-31.2 - AeroGrow International, Inc.ex31-2.htm
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EX-31.1 - EX-31.1 - AeroGrow International, Inc.ex31-1.htm
EX-32.2 - EX-32.2 - AeroGrow International, Inc.ex32-2.htm


UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, DC 20549
 

 
FORM 10-Q
 

 
(Mark One)
 
x
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 
For the quarterly period ended December 31, 2015
 
OR
 
o
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
 
For the transition period from  ______________ to ______________
  
Commission File No. 001-33531
 
AEROGROW INTERNATIONAL, INC.
(Exact name of registrant as specified in its charter)
 
NEVADA
46-0510685
(State or other jurisdiction
of incorporation or organization)
(IRS Employer
Identification Number)
  
6075 Longbow Drive, Suite 200, Boulder, Colorado
80301
 (Address of principal executive offices)
 (Zip Code)
 
(303) 444-7755
(Registrant's telephone number, including area code)
 
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required file such reports), and (2) has been subject to such filing requirements for the past 90 days.   Yes x No o             
 
Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).   Yes x No o
 
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer   o
Accelerated filer   o
 
Non-accelerated filer   o (Do not check if smaller reporting company)
Smaller reporting company   x
 
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).   Yes o No x
 
Number of shares of issuer's common stock outstanding as of February 4, 2016:  7,499,966

 
AeroGrow International, Inc.
TABLE OF CONTENTS
FORM 10-Q REPORT
December 31, 2015
 
     
     
PART I   Financial Information
 
     
Item 1.
3
 
3
 
4
 
5
 
7
     
Item 2.
17
Item 3.
30
Item 4.
30
     
PART II  Other Information
 
     
Item 1.
32
Item 1A.  
32
Item 2.
32
Item 3.
32
Item 4.
32
Item 5.
32
Item 6.
33
   
34
 
 
 
PART I - FINANCIAL INFORMATION
 
Item 1. Condensed Financial Statements
 
AEROGROW INTERNATIONAL, INC.
CONDENSED BALANCE SHEETS
 
   
December 31, 2015
   
March 31, 2015
 
(in thousands, except share and per share data)
ASSETS
 
(Unaudited)
   
(Derived from Audited Statements)
 
Current assets
           
Cash
 
$
2,741
   
$
1,015
 
Restricted cash
   
15
     
15
 
Accounts receivable, net of allowance for doubtful accounts of $61 and
$10 at December 31, 2015 and March 31, 2015, respectively
   
6,050
     
1,300
 
Other receivables
   
159
     
214
 
Inventory
   
4,774
     
2,603
 
Prepaid expenses and other
   
432
     
144
 
            Total current assets
   
14,171
     
5,291
 
Property and equipment, net of accumulated depreciation of  $3,560 and $3,284 at December 31, 2015 and March 31, 2015, respectively
   
711
     
525
 
Other assets
               
Deposits and intangible assets
   
158
     
158
 
Total assets
 
$
15,040
   
$
5,974
 
                 
LIABILITIES AND STOCKHOLDERS' EQUITY
               
Current liabilities
               
Accounts payable
 
$
2,803
   
$
1,641
 
Accrued expenses
   
1,900
     
817
 
Customer deposits
   
913
     
30
 
Notes payable – related party
   
6,197
     
207
 
Derivative warrant liability
   
470
     
1,688
 
Debt associated with sale of intellectual property
   
172
     
208
 
            Total current liabilities
   
12,455
     
4,591
 
Commitments and contingencies
               
Stockholders' equity
               
Preferred stock, $.001 par value, 20,000,000 shares authorized, 2,649,007
issued and outstanding at December 31, 2015 and March 31, 2015
   
3
     
3
 
Common stock, $.001 par value, 750,000,000 shares authorized, 7,499,966
and 6,563,518 shares issued and outstanding at December 31, 2015 and
March 31, 2015, respectively
   
7
     
6
 
Additional paid-in capital
   
84,069
     
82,101
 
Stock to be distributed for Scotts Miracle-Gro transactions
   
824
     
1,715
 
Accumulated deficit
   
(82,318
)
   
(82,442
)
Total stockholders' equity
   
2,585
     
1,383
 
Total liabilities and stockholders' equity
 
$
15,040
   
$
5,974
 

See accompanying notes to the condensed financial statements.
 
 
AEROGROW INTERNATIONAL, INC.
CONDENSED STATEMENTS OF OPERATIONS
(Unaudited)
 
   
Three Months ended
December 31,
   
Nine Months ended
December 31,
 
(in thousands, except per share data)
 
2015
   
2014
   
2015
 
2014
 
Net revenue
 
$
11,892
   
$
10,980
   
$
14,552
   
$
14,370
 
Cost of revenue
   
7,413
     
7,635
     
9,262
     
9,862
 
Gross profit
   
4,479
     
3,345
     
5,290
     
4,508
 
                                 
Operating expenses
                               
Research and development
   
121
     
83
     
394
     
280
 
Sales and marketing
   
2,793
     
1,724
     
4,093
     
2,750
 
General and administrative
   
705
     
624
     
1,941
     
1,680
 
Total operating expenses
   
3,619
     
2,431
     
6,428
     
4,710
 
                                 
Profit (loss) from operations
   
860
     
914
     
(1,138
)
   
(202
)
                                 
Other income (expense), net
                               
Fair value changes in derivative warrant liability
   
1,549
     
373
     
1,218
     
160
 
Interest expense
   
-
     
-
     
-
     
-
 
Interest expense – related party
   
(139
)
   
(106
)
   
(197
)
   
(143
)
Other income (expense), net
   
8
     
(1
)
   
8
     
1
 
Total other income (expense), net
   
1,418
     
266
     
1,029
     
18
 
                                 
Net income (loss)
 
$
2,278
   
$
1,180
   
$
(109
)
 
$
(184
)
Change in fair value of stock to be distributed for Scotts Miracle-Gro transactions
   
(507
)
   
(153
)
   
891
     
(238
)
Net income (loss) attributable to common shareholders
 
$
1,771
   
$
1,027
   
$
782
   
$
(422
)
                                 
Net income (loss) per share, basic
 
$
0.24
   
$
0.16
   
$
0.11
   
$
(0.07
)
                                 
Net income (loss) per share, diluted
 
$
0.24
   
$
0.15
   
$
0.11
   
$
(0.07
)
                                 
Weighted average number of common
shares outstanding, basic
   
7,500
     
6,536
     
7,235
     
6,358
 
                                 
Weighted average number of common
shares outstanding, diluted
   
7,500
     
6,775
     
7,235
     
6,358
 

See accompanying notes to the condensed financial statements.
 
 
AEROGROW INTERNATIONAL, INC.
CONDENSED STATEMENTS OF CASH FLOWS
(Unaudited)
 
   
Nine Months Ended
December 31,
(in thousands)
 
   
2015
   
2014
 
Cash flows from operating activities:
           
Net (loss)
 
$
(109
)
 
$
(184
)
Adjustments to reconcile net (loss) to cash (used) by operations:
               
Issuance of common stock and options under equity compensation plans
   
217
     
224
 
Issuance of common stock warrants
   
-
     
36
 
Depreciation and amortization expense
   
276
     
181
 
Bad debt expense
   
51
     
45
 
Fair value remeasurement of derivative warrant liability
   
(1,218
)
   
(160
Accretion of debt associated with sale of intellectual property
   
(36
)
   
(38
)
    SMG intellectual property royalty and branding license
   
769
     
692
 
Change in operating assets and liabilities:
               
(Increase) in accounts receivable
   
(4,801
)
   
(4,873
)
Decrease in other receivable
   
55
     
35
 
(Increase) in inventory
   
(2,171
)
   
(2,161
)
(Increase) decrease  in prepaid expenses and other
   
(288
   
87
 
(Increase) in deposits
   
-
     
(11
Increase in accounts payable
   
1,280
     
1,797
 
Increase in accrued expenses
   
1,083
     
695
 
Increase in accrued interest-related party
   
197
     
143
 
Increase in customer deposits
   
883
     
-
 
(Decrease) in deferred rent
   
-
     
(2
)
Net cash (used) by operating activities
   
(3,812
)
   
(3,494
)
Cash flows from investing activities:
               
Purchases of equipment
   
(462
)
   
(477
)
Net cash (used) by investing activities
   
(462
)
   
(477
Cash flows from financing activities:
               
Proceeds from notes payable – related party
   
6,000
     
4,500
 
Proceeds from the exercise of stock options
   
-
     
25
 
Net cash provided by financing activities
   
6,000
     
4,525
 
Net increase in cash
   
1,726
     
554
 
Cash, beginning of period
   
1,015
     
1,707
 
Cash, end of period
 
$
2,741
   
$
2,261
 
 
See supplemental disclosures below and the accompanying notes to the condensed financial statements.
 
 
Continued from previous page
 
   
Nine Months Ended
December 31,
(in thousands)
 
   
2015
   
2014
 
 Cash paid during the year for:
           
Interest
 
$
-
   
$
-
 
Income taxes
 
$
-
   
$
-
 
                 
Supplemental disclosure of non-cash investing and financing activities:
               
Common stock issued on notes payable – related party
 
$
207
   
$
-
 
Change in fair value of SMG intellectual property royalty, branding license and shares for interest on loan
 
$
210
   
$
-
 
Change in fair value of stock dividends accrued on convertible preferred stock
 
$
475
   
$
238
 
Decrease in accrued stock to be issued due to issuance of SMG shares for intellectual property, branding license and preferred stock dividend
 
$
887
   
$
288
 
 
 


 


 
AEROGROW INTERNATIONAL, INC.
NOTES TO THE CONDENSED FINANCIAL STATEMENTS
(Unaudited)
 
1.    Description of the Business
 
AeroGrow International, Inc. (the “Company," “AeroGrow,” “we,” “our” or “us”) was formed as a Nevada corporation in March 2002. The Company’s principal business is developing, marketing, and distributing advanced indoor aeroponic garden systems designed and priced to appeal to the consumer gardening, cooking and small indoor appliance markets worldwide.   The Company manufactures, distributes and markets ten different models of its AeroGarden systems in multiple colors, as well as over 40 varieties of seed pod kits and a full line of accessory products through multiple channels including retail distribution, catalogue and direct-to-consumer sales primarily in the United States and Canada, as well as selected countries in Europe, Asia and Australia.
 
2.    Liquidity and Basis of Presentation
 
Interim Financial Information

The unaudited interim financial statements of the Company included herein have been prepared in accordance with the rules and regulations of the Securities and Exchange Commission (“SEC”) for interim reporting including the instructions to Form 10-Q and Rule 10-01 of Regulation S-X. These condensed statements do not include all disclosures required by accounting principles generally accepted in the United States of America (“U.S. GAAP”) for annual audited financial statements and should be read in conjunction with the Company’s audited financial statements and related notes included in the Company’s Annual Report on Form 10-K for the year ended March 31, 2015, as filed with the SEC on June 29, 2015.

In the opinion of management, the accompanying unaudited interim financial statements reflect all adjustments, including normal recurring adjustments, necessary to present fairly the financial position of the Company at December 31, 2015, the results of operations for the three- and nine–month periods ended December 31, 2015 and 2014, and the cash flows for the nine–month periods ended December 31, 2015 and 2014. The results of operations for the three and nine months ended December 31, 2015 are not necessarily indicative of the expected results of operations for the full year or any future period. In this regard, the Company’s business is highly seasonal, with approximately 70.5% of revenues in the fiscal year ended March 31, 2015 (“Fiscal 2015”) occurring in the four consecutive calendar months of October through January.  Furthermore, during the nine-month period ended December 31, 2015, the Company continued to expand its distribution channel to prepare for the peak sales season.  The balance sheet as of March 31, 2015 is derived from the Company’s audited financial statements.
 
Sources of funding to meet prospective cash requirements include the Company’s existing cash balances, cash flow from operations, and borrowings under the Company’s debt arrangements.  We may need to seek additional capital, however, to provide a cash reserve against contingencies, address the seasonal nature of our working capital needs, and to enable us to invest further in trying to increase the scale of our business.  There can be no assurance we will be able to raise this additional capital.
 
On July 6, 2015, the Company entered into a Term Loan Agreement in the principal amount of up to $6.0 million with a wholly owned subsidiary of The Scotts Miracle-Gro Company (collectively with its subsidiary, “SMG” or “Scotts Miracle-Gro”).  See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” below.
 
Significant Accounting Policies
 
Use of Estimates

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period.  Actual results could differ from those estimates.  It is reasonably possible that a change in the Company’s estimates could occur in the near term as information becomes available.
 
 
Net Income (Loss) per Share of Common Stock

The Company computes net income (loss) per share of common stock in accordance with Accounting Standards Codification (“ASC”) 260.  ASC 260 requires companies with complex capital structures to present basic and diluted earnings per share (“EPS”).  Basic EPS is measured as the income or loss available to common stockholders divided by the weighted average shares of common stock outstanding for the period. Diluted EPS is similar to basic EPS, but presents the dilutive effect on a per share basis of potential common stock (e.g., convertible securities, options, and warrants) as if they had been converted at the beginning of the periods presented. Potential shares of common stock that have an anti-dilutive effect (i.e., those that increase income per share or decrease loss per share) are excluded from the calculation of diluted EPS.  Employee stock options to purchase approximately 656,000 shares and warrants to purchase approximately 444,000 shares of common stock were outstanding, but were not included in the computation of diluted net income per share because the effect of including such shares would have been antidilutive for the three months ended December 31, 2015, and 93,000 shares of employee stock options and approximately 525,000 warrants to purchase common stock were outstanding but were not included in the computation of diluted net income for December 31, 2014.  All potentially dilutive securities outstanding have been excluded for the nine months ended December 31, 2015 and December 31, 2014 since their effect would be antidilutive.

Reclassifications

Certain prior year amounts have been reclassified to conform to current year presentation.

Concentrations of Risk

ASC 825-10-50-20 requires disclosure of significant concentrations of credit risk regardless of the degree of such risk.  Financial instruments with significant credit risk include cash deposits.  The amount on deposit with one financial institution exceeded the $250,000 federally insured limit as of December 31, 2015.  However, management believes that the financial institution is financially sound and the risk of loss is minimal.
 
Customers:
For the three months ended December 31, 2015, one customer, Amazon.com, that represented 61.0% of the Company’s net revenue. For the three months ended December 31, 2014, three customers, Amazon.com, Wal-Mart, and Costco warehouses, represented 27.2%, 25.0% and 17.4% of the Company’s net revenue, respectively. For the nine months ended December 31, 2015, one customer, Amazon.com, that represented 57.1% of the Company’s net revenue. For the nine months ended December 31, 2014, three customers, Amazon.com, Wal-Mart, and Costco, represented 24.6%, 19.1% and 13.5% of the Company’s net revenue, respectively.

Suppliers:
For the three months ended December 31, 2015, the Company purchased inventories and other inventory-related items from one supplier totaling $4.1 million, representing 55.4%, of cost of revenue. For the three months ended December 31, 2014, the Company purchased inventories and other inventory-related items from one supplier totaling $1.7 million, representing 22.0% of cost of revenue. For the nine months ended December 31, 2015, the Company purchased inventories and other inventory-related items from one supplier totaling $6.7 million representing 72.2% of cost of revenue. For the nine months ended December 31, 2014, the Company purchased inventories and other inventory-related items from three suppliers totaling $4.5 million, $1.7 million, and $1.2 million representing 45.7%, 17.2%, and 11.7% of cost of revenue, respectively.

The Company’s primary contract manufacturers are located in China.  As a result, the Company may be subject to political, currency, regulatory, transportation, third-party labor and weather/natural disaster risks.  Although the Company believes alternate sources of manufacturing could be obtained, these risks could have an adverse impact on operations.

Accounts Receivable:
As of December 31, 2015, the Company had three customers, Amazon.com, QVC, and Bed, Bath and Beyond, that represented 49.4%, 20.2%, and 13.0% of the Company’s outstanding accounts receivable, respectively.  As of March 31, 2015, the Company had five customers, Amazon.com, Wal-Mart Stores, QVC, Costco.com and Wal-Mart.com, that represented 54.2%, 21.1%, 14.8%, 14.6% and 11.1%, respectively, of outstanding accounts receivable.  The Company believes that all receivables from these customers are collectible.
 

Fair Value of Financial Instruments

The Company follows the guidance in ASC 820, Fair Value Measurements and Disclosures (“ASC 820”), as it relates to the fair value of its financial assets and liabilities. ASC 820 provides for a standard definition of fair value to be used in new and existing pronouncements. This guidance requires disclosure of fair value information about certain financial instruments (insurance contracts, real estate, goodwill and taxes are excluded) for which it is practicable to estimate such values, whether or not these instruments are included in the balance sheet at fair value. The fair values presented for certain financial instruments are estimates which, in many cases, may differ significantly from the amounts that could be realized upon immediate liquidation.
 
Fair value is defined as the price that would be received to sell an asset or paid to transfer a liability, i.e., exit price, in an orderly transaction between market participants.  ASC 820 also provides a hierarchy for determining fair value, which emphasizes the use of observable market data whenever available. The three broad levels defined by the hierarchy are as follows, with the highest priority given to Level 1, as these are the most reliable, and the lowest priority given to Level 3.
 
Level 1 – Quoted prices in active markets for identical assets.

Level 2 – Quoted prices for similar assets in active markets, quoted prices for identical or similar assets in markets that are not active, or other inputs that are observable or can be corroborated by observable market data, including model-derived valuations.
 
Level 3 – Unobservable inputs that are supported by little or no market activity.

The carrying value of financial instruments including cash, receivables, accounts payable and accrued expenses, approximates their fair value at December 31, 2015 and March 31, 2015 due to the relatively short-term nature of these instruments. 

The Company has three liabilities for which the fair value is determined by Level 3 inputs: (1) Notes payable – related party; (2) sale of intellectual property liability; and (3) derivative warrant liability.  As discussed below in Notes 3 and 4, each of these liabilities was incurred in conjunction with the Company’s strategic alliance with Scotts Miracle-Gro.  As of December 31, 2015 and March 31, 2015, the fair value of the Company’s note payable and the sale of intellectual property liability were estimated using the discounted cash flow method, which is based on expected future cash flows, discounted to present value using a discount rate of 15%.  The Company also issued a derivative warrant liability that entitles, but does not obligate, Scotts Miracle-Gro to purchase a number of shares of common stock that, on a fully diluted basis, would constitute 80% of the Company’s outstanding capital stock.  The Company accounts for the warrant as a liability and measures the value of the warrant using the Monte Carlo simulation model as of the end of each quarterly reporting period until the warrant is exercised or expires.  As of December 31, 2015, and March 31, 2015, the estimated fair value of the warrant was $470,000 and $1.7 million, respectively. As of December 31, 2015 and March 31, 2015, the Company did not have any financial assets or liabilities that were measured at fair value on a recurring basis subsequent to initial recognition, except for the derivative warrant liability.  The table below summarizes the fair value and carry value of each Level 3 category liability:
 
   
December 31, 2015
(in thousands)
   
March 31, 2015
(in thousands)
 
   
Fair Value
   
Carry Value
   
Fair Value
   
Carry Value
 
Liabilities
                       
Notes payable-related party
 
$
5,865
   
$
6,197
   
$
207
   
$
207
 
Derivative warrant liability
   
470
     
470
     
1,688
     
1,688
 
Sale of intellectual property liability
   
124
     
172
     
145
     
208
 
Total
 
$
6,459
   
$
6,839
   
$
2,040
   
$
2,103
 
 
Accounts Receivable and Allowance for Doubtful Accounts
 
The Company sells its products to retailers and direct-to-consumer. Direct-to-consumer transactions are primarily paid by credit card.  Retailer sales terms vary by customer, but generally range from net 30 days to net 60 days.  Accounts receivable are reported at net realizable value and net of the allowance for doubtful accounts. The Company uses the allowance method to account for uncollectible accounts receivable. The Company's allowance estimate is based on a review of the current status of trade accounts receivable, which resulted in an allowance of $61,000 and $10,000 at December 31, 2015 and March 31, 2015, respectively.
 
 
Other Receivables

In conjunction with the Company’s processing of credit card transactions for its direct-to-consumer sales activities and as security with respect to the Company’s performance for credit card refunds and charge backs, the Company is required to maintain a cash reserve with Vantiv, the Company’s credit card processor. This reserve is equal to 5% of the credit card sales processed during the previous six months. As of December 31, 2015 and March 31, 2015, the balance in this reserve account was $159,000 and $214,000, respectively.

Inventory
 
Inventories are valued at the lower of cost, determined on the basis of standard costing, which approximates the first-in, first-out method, or market.  When the Company is the manufacturer raw materials, labor, and manufacturing overhead are included in inventory costs. The Company records the raw materials at delivered cost. Standard labor and manufacturing overhead costs are applied to the finished goods based on normal production capacity as prescribed under ASC 330 Inventory Pricing.  A majority of the Company’s products are manufactured overseas and are recorded at standard cost which includes product costs for purchased and manufactured products, and freight and transportation costs for inbound freight from manufacturers.
 
   
December 31,
2015
   
March 31,
2015
 
   
(in thousands)
   
(in thousands)
 
Finished goods
 
$
4,045
   
$
1,919
 
Raw materials
   
729
     
684
 
   
$
4,774
   
$
2,603
 

The Company determines an inventory obsolescence reserve based on management’s historical experience and establishes reserves against inventory according to the age of the product. As of December 31, 2015 and March 31, 2015, the Company had reserved $285,000 and $267,000 for inventory obsolescence, respectively.

Revenue Recognition

The Company recognizes revenue from product sales, net of estimated returns, when persuasive evidence of a sale exists: that is, a product is shipped under an agreement with a customer; risk of loss and title has passed to the customer; the fee is fixed or determinable; and collection of the resulting receivable is reasonably assured.

The Company records estimated reductions to revenue for customer and distributor programs and incentive offerings, including promotions, rebates, and other volume-based incentives.  Certain incentive programs require the Company to estimate the number of customers who will actually redeem the incentive based on industry experience. As of December 31, 2015 and March 31, 2015, the Company had accrued $715,000 and $110,000, respectively, as its estimate of the foregoing deductions and allowances.  These expenses are included in the accrued expenses line of the condensed balance sheets.

Warranty and Return Reserves

The Company records warranty liabilities at the time of sale for the estimated costs that may be incurred under its basic warranty program. The specific warranty terms and conditions vary depending upon the product sold, but generally include technical support, repair parts, and labor for periods up to one year. Factors that affect the Company’s warranty liability include the number of installed units currently under warranty, historical and anticipated rates of warranty claims on those units, and cost per claim to satisfy the Company’s warranty obligation.  Based upon the foregoing, the Company has recorded a provision for potential future warranty costs of $118,000 and $58,000 as of December 31, 2015 and March 31, 2015, respectively.
 
The Company reserves for known and potential returns from customers and associated refunds or credits related to such returns based upon historical experience. In certain cases, retailer customers are provided a fixed allowance, usually in the 1% to 2% range, to cover returned goods and this allowance is deducted from payments made to us by such customers. As of December 31, 2015 and March 31, 2015, the Company has recorded a reserve for customer returns of $267,000 and $119,000, respectively.
 
 
Advertising and Production Costs

The Company expenses all production costs related to advertising, including print, television, and radio advertisements when the advertisement has been broadcast or otherwise distributed.  The Company records media costs related to its direct-to-consumer advertisements, inclusive of postage and printing costs incurred in conjunction with mailings of direct-response catalogues, and related direct-response advertising costs, in accordance with ASC 340-20 Reporting on Advertising Costs.  As prescribed by ASC 340-20-25, direct-to-consumer advertising costs incurred are reported as assets and are amortized over the estimated period of the benefits, based on the proportion of current period revenue from the advertisement to probable future revenue.  

Advertising expense for the three and nine months ended December 31, 2015 and December 31, 2014, were as follows:
 
   
Three Months Ended
December 31,
(in thousands)
   
Nine Months Ended
December 31,
(in thousands)
 
   
2015
   
2014
   
2015
   
2014
 
Direct-to-consumer
 
$
354
   
$
415
   
$
552
   
$
582
 
Retail
   
1,079
     
565
     
1,174
     
578
 
Brand and other
   
667
     
8
     
681
     
27
 
Total advertising expense
 
$
2,100
   
$
988
   
$
2,408
   
$
1,187
 

As of December 31, 2015 and March 31, 2015, the Company deferred $165,000 and $48,000, respectively, related to such media and advertising costs which include the catalogue cost described above and commercial production costs.  The costs are included in the prepaid expenses and other line of the condensed balance sheets.
 
Recently Issued Accounting Pronouncements
 
In November 2015, the FASB issued Accounting Standards Update (“ASU”) 2015-17, “Balance Sheet Classification of Deferred Taxes,” which requires that deferred tax liabilities and assets be classified as noncurrent in a classified statement of financial position to simplify the presentation of deferred income taxes. The standard is effective prospectively for fiscal years, and interim periods within those fiscal years, beginning after December 15, 2017, with early adoption permitted. The Company does not expect the adoption of this update to have a material impact on its financial statements.

In August 2015, the FASB issued ASU 2015-14 which updated (to defer the effective date by one year) previously issued ASU 2014-09, "Revenue from Contracts with Customers," which amended revenue recognition guidance to clarify the principles for recognizing revenue from contracts with customers.  The guidance requires an entity to recognize revenue to depict the transfer of goods or services to customers in an amount that reflects the consideration to which an entity expects to be entitled in exchange for those goods or services.  The guidance also requires expanded disclosures relating to the nature, amount, timing, and uncertainty of revenue and cash flows arising from contracts with customers. Additionally, qualitative and quantitative disclosures are required about customer contracts, significant judgments and changes in judgments, and assets recognized from the costs to obtain or fulfill a contract.   This accounting guidance is effective for the Company beginning in the first quarter of fiscal year 2018 using one of two prescribed retrospective methods.  Early adoption is not permitted.  We have not yet selected a transition method, nor have we determined the effect of the standard on our ongoing financial reporting. 

In July 2015, the FASB issued Accounting Standards Update (“ASU”) 2015-11, “Simplifying the Measurement of Inventory.” Under this ASU, inventory will be measured at the “lower of cost and net realizable value” and options that currently exist for “market value” will be eliminated. The ASU defines net realizable value as the “estimated selling prices in the ordinary course of business, less reasonably predictable costs of completion, disposal, and transportation.” No other changes were made to the current guidance on inventory measurement. ASU 2015-11 is effective for interim and annual periods beginning after December 15, 2016. Early application is permitted and should be applied prospectively. Management does not believe the adoption of ASU 2015-11 will have an impact on the Company's financial position or results of operations. 

In August 2014, the FASB issued Accounting Standard Update ("ASU") No. 2014-15, "Presentation of Financial Statements - Going Concern, Disclosure of Uncertainties about an Entity’s Ability to Continue as a Going Concern", which requires an entity's management to evaluate whether there are conditions or events, considered in the aggregate, that raise substantial doubt about the entity’s ability to continue as a going concern within one year after the date that the financial statements are issued or within one year after the date that the financial statements are available to be issued, when applicable. The standard is effective for annual reporting periods ending after December 15, 2016, including interim periods within that reporting period. The Company is currently evaluating this new standard, and after adoption, it will incorporate this guidance in its assessment of going concern.
 
 
3.    Notes Payable, Long Term Debt and Current Portion – Long Term Debt
 
For a detailed discussion on Notes Payable, Long Term Debt and Current Portion – Long Term Debt, refer to the Company’s Annual Report on Form 10-K for the year ended March 31, 2015, as filed with the SEC on June 29, 2015.  The following are the changes to our Notes Payable, Long Term Debt and Current Portion – Long Term Debt for the periods presented.

As of December 31, 2015 and March 31, 2015, the outstanding balance of the Company’s note payable and debt, including accrued interest, is as follows:
 
   
December 31,
2015
   
March 31,
2015
 
   
(in thousands)
   
(in thousands)
 
Notes Payable –related party
 
$
6,197
   
$
207
 
Derivative warrant liability (see Note 4)
   
470
     
1,688
 
Sale of intellectual property liability (see Note 4)
   
172
     
208
 
Total debt
   
6,839
     
2,103
 
Less notes payable and current portion – long term debt
   
6,839
     
2,103
 
Long term debt
 
$
-
   
$
-
 
 
Scotts Miracle-Gro Term Loan

On July 6, 2015, AeroGrow entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro.  The proceeds were made available as needed in three advances of up to $2.0 million, $2.5 million, and $1.5 million beginning in July, August, and September of 2015, respectively, with a due date of April 15, 2016.  The funding provides general working capital and is being used for the purpose of acquiring inventory to support anticipated growth as the Company expands its retail and its direct-to-consumer sales channels.  The Term Loan Agreement is secured by a lien on the assets of the Company.  Interest is charged at the stated rate of 10% per annum, but will be paid in shares of AeroGrow common stock, valued at a price per share equal to the $1.51 conversion price of the Series B Convertible Preferred Stock (which was previously issued to Scotts Miracle-Gro in April 2013).  The accrued and unpaid interest on the Term Loan is due and payable within thirty (30) days after the Interest Payment Trigger Date (as defined in the Term Loan Agreement).  The Term Loan may be prepaid from time to time, in whole or in part, in an amount greater than or equal to $25,000, without penalty or premium.  Amounts repaid or prepaid in respect of the Term Loan may not be reborrowed.  The Term Loan Agreement has been filed as an exhibit to a Current Report on Form 8-K filed with the SEC on July 10, 2015.  As of December 31, 2015, the outstanding balance of the Term Loan, including accrued interest, was $6.2 million and we were current and in compliance with all terms and conditions.  See Note 9, Subsequent Events for a description of loan repayments after the quarter ended.
 
Liability Associated with Scotts Miracle-Gro Transaction

On April 22, 2013, the Company issued Series B Convertible Preferred Stock and a warrant to a wholly-owned subsidiary of Scotts Miracle-Gro.  Pursuant to U.S. GAAP, the Company has recorded the warrant as a liability at its estimated fair value.  The derivative warrant liability will be re-measured to fair value, on a recurring basis, at the end of each reporting period until it is exercised or expires.  The techniques used to determine the fair value of the derivative warrant liability and the terms of the warrant are further explained in Note 4.  As of December 31, 2015 and March 31, 2015, the estimated fair value of the warrant was $470,000 and $1.7 million, respectively. 

The Company and Scotts Miracle-Gro also agreed to enter an Intellectual Property Sale Agreement, a Technology License Agreement, a Brand License Agreement, and a Supply Chain Services Agreement.  The Intellectual Property Sale Agreement and the Technology License constitute an agreement of sales of future revenues. Since the Company received cash from Scotts Miracle-Gro and agreed to pay for a defined period a specified percentage of revenue, and because the Company has significant involvement in the generation of its revenue, the excess paid over net book value is classified as debt and is being amortized under the effective interest method.  As of December 31, 2015 and March 31, 2015, the Company recorded a liability of $172,000 and $208,000, respectively, as a liability on the condensed balance sheets.
 
 
4.    Scotts Miracle-Gro Transactions – Convertible Preferred Stock, Warrants and Other Transactions
 
Series B Convertible Preferred Stock and Related Transactions

On April 22, 2013, the Company entered into a Securities Purchase Agreement with Scotts Miracle-Gro.  Pursuant to the Securities Purchase Agreement, Scotts Miracle-Gro acquired 2,649,007 shares of the Company’s Series B Convertible Preferred Stock, par value $0.001 per share and (ii) a warrant to purchase shares of the Company’s common stock (the “Warrant,” as described in greater detail below) for an aggregate purchase price of $4.0 million.  After deducting offering expenses, including commissions and expenses paid to the Company’s advisor, net cash proceeds totaled to $3.8 million.  The Company used $950,000 of the net proceeds to repay “in full” (with concessions) a promissory note payable to one of its principal suppliers (Main Power).  

The Company also issued a warrant to purchase 125,000 shares of the Company’s common stock to the placement agent.  This warrant has an exercise price of $1.54 per share (125% of the average closing price of the Company’s common stock during the five-day period prior to the April 22, 2013 closing date). The value of this warrant was estimated at $108,000, based on the Black-Scholes model with a stock price of $1.30, calculated exercise price of $1.54, expected life of three years, annualized volatility of 117.2% and a discount rate of 0.39%. The value of the warrant was recorded as stock issuance costs.

The Series B Preferred Stock is convertible into 2,649,007 shares of the Company’s common stock ($4.0 million divided by a conversion price of $1.51 per share).  The Series B Preferred Stock bears a cumulative annual dividend of 8.0%, payable in shares of the Company’s common stock at a conversion price of $1.51 per share (subject to customary anti-dilution rights, as described in the Series B Preferred Stock Certificates of Designations).  The Series B Preferred Stock does not have a liquidation preference and shall vote on an “as-converted” basis with the common stock.  The stock dividend accrues from day to day and is payable in shares of our common stock within thirty days after the end of each fiscal year end.  The stock dividend issuable will be recorded at the fair market value of our common stock at the end of each quarter in the equity section of the balance sheet.  The corresponding charge will be recorded below net income to arrive at net income available to common shareholders.  The Series B Preferred Stock automatically converts into the Company’s common stock: (i) upon the affirmative election of the holders of at least a majority of the then outstanding shares of the Series B Preferred Stock voting together as a single class on an as-if-converted to common stock basis; or (ii) if, at the date of exercise in whole or in part of the Warrant, the holder (or holders) of the Series B Preferred Stock own 50.1% of the issued and the Company’s then-outstanding common stock, giving effect to the issuance of shares of common stock in connection with the conversion of the Series B Preferred Stock and such exercise of the Warrant.
 
The Warrant entitles, but does not obligate, Scotts Miracle-Gro to purchase a number of shares of common stock that, on a “fully diluted basis” (as defined in the Securities Purchase Agreement), constitute 80% of the Company’s outstanding capital stock (when added to all other shares owned by Scotts Miracle-Gro), as calculated as of the date or dates of exercise.  The Warrant can be exercised at any time and from time to time for a period of five years between April 22, 2016 and April 22, 2021 (the third and eighth anniversary of the closing date, respectively).  In addition, the Warrant can be exercised in any increment; there is no obligation to exercise the entire Warrant at one time.  The exercise price of the Warrant shall be equal to the quotient obtained by dividing:

 
(a)  
an amount equal to (i) 1.34 times the trailing twelve months “Net Sales” (which includes sales of the Company’s products by Scotts Miracle-Gro and its affiliates) minus (ii) “Debt Outstanding” net of cash (as such terms are defined in the Warrant),

by

 
(b)  
the total shares of capital stock outstanding, including outstanding in-the-money options and warrants, but not the Warrant contemplated in this Private Offering.
 
 
The Warrant expires on April 22, 2021, the eighth anniversary of the closing date.  The Warrant contains customary anti-dilution rights (for stock splits, stock dividends and sales of substantially all the Company’s assets).  Scotts Miracle-Gro also has the right to participate pro rata, based on Scotts Miracle-Gro’s percentage equity ownership in the Company (assuming the exercise of Scotts Miracle-Gro’s Warrant, but not the exercise of any options outstanding under the Company’s equity compensation plans) in future issuances of the Company’s equity securities.  Upon exercise of the Warrant and demand by Scotts Miracle-Gro, the Company must use its best efforts to file a Registration Statement on Form S-3, or, if the Company is not eligible for Form S-3, on Form S-1 (collectively, the “Registration Statement”), covering the shares of the Company’s common stock covered by the Preferred Stock and the Warrant, within 120 calendar days after receipt of Scotts Miracle-Gro’s demand for registration and shall use its best efforts to cause the Registration Statement to become effective as soon as possible thereafter.
 
The private offering and sale of the Series B Preferred Stock and Warrant was conducted in reliance upon exemptions from registration requirements under the Securities Act, including, without limitation, those under Regulation D promulgated under the Securities Act.  Scotts Miracle-Gro is an “accredited investor,” as defined in Rule 501 of Regulation D under the Securities Act.  Because the Series B Preferred Stock and the Warrant have not been registered under the Securities Act, they may not be reoffered or resold in the United States absent registration or an applicable exemption from registration.

The foregoing description of the Securities Purchase Agreement, the Certificates of Designations for the Series B Convertible Preferred Stock, the Warrant, and the resulting transaction is only a summary, does not purport to be complete, and is qualified in its entirety by reference to the full text of the applicable documents, each of which was included as an exhibit to the Company’s Current Report on Form 8-K, as filed with the SEC on April 23, 2013. The warrant on the Series B Convertible Preferred Stock was accounted for as a liability at its estimated fair value of $470,000 and $1.7 million as of December 31, 2015 and March 31, 2015, respectively. The derivative warrant liability is re-measured to fair value, on a recurring basis, at the end of each reporting period until it is exercised or expires. The Company calculated the fair value of the Warrant during the quarter ended December 31, 2015 using a Monte Carlo simulation model.

In conjunction with the private offering described above, the Company and Scotts Miracle-Gro also agreed to enter an Intellectual Property Sale Agreement, a Technology License Agreement, a Brand License Agreement, and a Supply Chain Services Agreement.  The Intellectual Property Sale Agreement and the Technology License constitute an agreement of sales of future revenues. For more details regarding these agreements, please refer to Note 3 “Scotts Miracle-Gro Transactions” to the financial statements included in the Company’s Annual Report on Form 10-K, as filed with the SEC on June 29, 2015.  See also Note 3 for the Term Loan with Scotts Miracle-Gro.

5.    Equity Compensation Plans
 
For the three months ended December 31, 2015, the Company did not grant any options to purchase the Company’s common stock under the Company’s 2005 Equity Compensation Plan (the “2005 Plan”).  For the nine months ended December 31, 2015, the Company granted 212,000 options to purchase the Company’s common stock under the 2005 Plan.  For the three months ended December 31, 2014, the Company did not grant options to purchase the Company’s common stock under the 2005 Plan. For the nine months ended December 31, 2014, the Company granted options to purchase 93,000 shares of the Company’s common stock under the 2005 Plan.
 
During the three months ended December 31, 2015, no options to purchase shares of common stock were cancelled or expired, and no shares of common stock were issued upon exercise of outstanding stock options under the 2005 Plan.  During the three months ended December 31, 2014, no options to purchase shares of common stock were cancelled or expired, and no shares of common stock were issued upon exercise of outstanding stock options under the 2005 Plan.
 
During the nine months ended December 31, 2015, no options to purchase shares of common stock were cancelled or expired, and no shares of common stock were issued upon exercise of outstanding stock options under the 2005 Plan.  During the nine months ended December 31, 2014, options to purchase 2,000 shares of common stock were cancelled or expired, and 17,000 shares of common stock were issued upon exercise of outstanding stock options under the 2005 Plan.

As of December 31, 2015, the Company had granted options to purchase 183,000 shares of the Company’s common stock that are unvested and that will result in $212,000 of compensation expense in future periods if fully vested.  
 
 
Information regarding all stock options outstanding under the 2005 Plan as of December 31, 2015 is as follows:

     
OPTIONS OUTSTANDING
   
OPTIONS EXERCISABLE
 
           
Weighted-
                     
Weighted-
             
           
average
   
Weighted-
   
Aggregate
         
average
   
Weighted-
   
Aggregate
 
           
Remaining
   
average
   
Intrinsic
         
Remaining
   
average
   
Intrinsic
 
Exercise
   
Options
   
Contractual
   
Exercise
   
Value
   
Options
   
Contractual
   
Exercise
   
Value
 
price
   
(in thousands)
   
Life (years)
   
Price
   
(in thousands)
   
(in thousands)
   
Life (years)
   
Price
   
(in thousands)
 
$ 1.01       79       2.11     $ 1.01               79       2.11     $ 1.01          
$ 1.10       50       2.25     $ 1.10               50       2.25     $ 1.10          
$ 1.21       50       2.25     $ 1.21               50       2.25     $ 1.21          
$ 1.55       212       4.63     $ 1.55               52       4.63     $ 1.55          
$ 2.20       162       2.70     $ 2.20               162       2.70     $ 2.20          
$ 2.42       10       2.77     $ 2.42               10       2.77     $ 2.42          
$ 5.31       93       3.60     $ 5.31               70       3.60     $ 5.31          
          656       3.32     $ 2.13     $ -       473       2.86     $ 2.18     $ -  

The aggregate intrinsic value in the preceding table represents the difference between the Company’s closing stock price and the exercise price of each in-the-money option on the last trading day of the period presented, which was December 31, 2015.
 
6.    Income Taxes
 
The Company follows the guidance in ASC 740, Accounting for Uncertainty in Income Taxes (“ASC 740”) which clarifies the accounting for uncertainty in income taxes recognized in an enterprise’s financial statements.  This interpretation defines the minimum recognition threshold a tax position is required to meet before being recognized in the financial statements.

Deferred income taxes are recognized for the tax consequences in future years of differences between the tax basis of assets and liabilities and their financial reporting amounts at the end of each period, based on enacted laws and statutory rates applicable to the periods in which the differences are expected to affect taxable income.  Any liability for actual taxes to taxing authorities is recorded as income tax liability. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date.  A valuation allowance is established against such assets where management is unable to conclude more likely than not that such asset will be realized. As of December 31, 2015 and March 31, 2015, the Company recognized a valuation allowance equal to 100% of the net deferred tax asset balance and the Company has no unrecognized tax benefits related to uncertain tax positions.
 
7.    Related Party Transactions
 
See Note 6 “Related Party Transactions” of Form 10-K for the year ended March 31, 2015, as filed with the SEC on June 29, 2015 for a detailed discussion of related party transactions.
 
On July 6, 2015, AeroGrow entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro.  Interest is charged at the stated rate of 10% per annum, but will be paid in shares of AeroGrow common stock, valued at a price per share equal to the $1.51 conversion price of the Series B Convertible Preferred Stock (which was previously issued to Scotts Miracle-Gro in April 2013).  The accrued and unpaid interest on the Term Loan is due and payable within thirty (30) days after the Interest Payment Trigger Date (as defined in the Term Loan Agreement).  See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” above. 
 
 
8.    Stockholders’ Equity
 
A summary of the Company’s common stock warrant activity for the period from April 1, 2015 through December 31, 2015 is presented below:

   
Warrants
Outstanding
(in thousands)
   
Weighted
Average
Exercise Price
   
Aggregate
Intrinsic Value
(in thousands)
 
Outstanding, April 1, 2015
   
567
   
$
9.38
   
$
45
 
Granted
   
-
     
-
         
Exercised
   
-
     
-
         
Expired
   
(123
)
   
20.00
         
Outstanding, December 31, 2015
   
444
   
$
6.45
   
$
-
 
 
As of December 31, 2015, the Company had the following outstanding warrants to purchase its common stock:

     
Weighted Average
 
Warrants Outstanding
(in thousands)
   
Exercise Price
   
Remaining Life (years)
 
 
50
   
$
 2.10
     
   2.77
 
 
394
   
$
7.00
     
1.28
 
 
 444
   
$
6.45
     
1.45
 
 
Preferred Stock and Preferred Stock Warrants

As discussed in Note 4, the Company also issued a warrant that entitles, but does not obligate Scotts Miracle-Gro to purchase a number of shares of common stock that, on a fully diluted basis, constitute 80% of the Company’s outstanding capital stock.  The warrant on the Series B Convertible Preferred Stock was accounted for as a liability at its estimated fair value.  The warrant liability will be re-measured to fair value at the end of each reporting period until it is exercised or expires.  The tables above exclude the warrant issued to Scotts Miracle-Gro because the warrant is not issuable in any certain number of shares as discussed above.

As described in Note 4 above, on April 22, 2013 the Company issued 2,649,007 shares of the Company’s Series B Convertible Preferred Stock, par value $0.001 per share to an affiliate of Scotts Miracle-Gro as part of the Scotts Miracle-Gro Transaction.  The Securities Purchase Agreement, Certificates of Designations for the Series B Preferred Stock, Form of Warrant, Indemnification Agreement, Investor’s Rights Agreement and Voting Agreement have been filed as exhibits to a Current Report on Form 8-K that was filed with the SEC on April 23, 2013.  The Series B Preferred Stock is convertible into 2,649,007 shares of common stock ($4.0 million divided by a conversion price of $1.51 per share).  The Series B Convertible Preferred Stock bears a cumulative annual dividend of 8.0%, payable in shares of the Company’s common stock at a conversion price of $1.51 per share (subject to customary anti-dilution rights, as described in the Series B Convertible Preferred Stock Certificates of Designations).  As of December 31, 2015, based on the number of shares issuable to Scotts Miracle-Gro the Company has accrued $160,000 for the stock dividend.  For additional details regarding the Series B Convertible Preferred Stock, see “Note 4 – Scotts Miracle-Gro Transaction” above.

9.    Subsequent Events
 
In January 2016, the Company completed aggregate payments of $2.0 million to Scotts Miracle-Gro for payment on the July 2015 Term Loan Agreement as discussed above.  The remaining balance owed on the Term Loan Agreement is $4.2 million, including accrued interest of $197,000, of which interest will be paid in shares of common stock.  

 
Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations

The discussion contained herein is for the three and nine months ended December 31, 2015 and December 31, 2014.  The following discussion should be read in conjunction with the financial statements of AeroGrow International, Inc. (the “Company,” “we,” “AeroGrow,” or “our”) and the notes to the financial statements included in Item 1 above in this Quarterly Report on Form 10-Q for the period ended December 31, 2015 (this “Quarterly Report”). The following discussion contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), including statements that include words such as “anticipates,” “expects,” “intends,” “plans,” “believes,” “may,” “will,” or similar expressions that are intended to identify forward-looking statements. In addition, any statements that refer to expectations, projections, or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. Such statements include, but are not limited to, statements regarding our intent, belief, or current expectations regarding our strategies, plans, and objectives, our product release schedules, our ability to design, develop, manufacture, and market products, the ability of our products to achieve or maintain commercial acceptance, our ability to obtain financing necessary to fund our future operations, and our ability to continue as a going concern. Such statements are not guarantees of future performance and are subject to risks, uncertainties, and assumptions that are difficult to predict. Therefore, our actual results could differ materially and adversely from those expressed in any forward-looking statements as a result of various factors. Factors that could cause or contribute to the differences are discussed in this Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations and in Item 1A. “Risk Factors” of our Annual Report on Form 10-K for the year ended March 31, 2015.  Except as required by applicable law or regulation, we undertake no obligation to revise or update any forward-looking statements contained in this Quarterly Report. The information contained in this Quarterly Report is not a complete description of our business or the risks associated with an investment in our common stock. Each reader should carefully review and consider the various disclosures we made in this Quarterly Report and in our other filings with the U.S. Securities and Exchange Commission (“SEC”).

Overview

AeroGrow International, Inc. was formed as a Nevada corporation in March 2002. The Company’s principal business is developing, marketing, and distributing advanced indoor aeroponic garden systems designed and priced to appeal to the consumer gardening, cooking and small indoor appliance markets worldwide.  The Company’s principal activities from its formation through March 2006, consisted of product research and development, market research, business planning, and raising the capital necessary to fund these activities. In December 2005, the Company commenced initial production of its AeroGarden system and, in March 2006, began shipping these systems to retail and catalogue customers. The Company manufactures, distributes and markets ten different models of its AeroGarden systems in multiple colors, as well as over 40 varieties of seed pod kits and a full line of accessory products through multiple channels including online retail distribution, in-store retail distribution, catalogue and direct-to-consumer sales primarily in the United States and Canada as well as selected countries in Europe, Asia and Australia.

In April 2013, we entered into a Securities Purchase Agreement and strategic alliance with a wholly owned subsidiary of The Scotts Miracle-Gro Company (collectively with its subsidiary, “SMG” or “Scotts Miracle-Gro”). Pursuant to the Securities Purchase Agreement, we issued (i) 2.6 million shares of Series B Convertible Preferred Stock, par value $0.001 per share (the “Series B Preferred Stock); and (ii) a warrant to purchase shares of our common stock for an aggregate purchase price of $4.0 million.  In addition, as part of the strategic alliance, we entered into several other agreements with Scotts Miracle-Gro, including: (i) an Intellectual Property Sale Agreement; (ii) a Technology Licensing Agreement; (iii) a Brand License Agreement; and (iv) a Supply Chain Management Agreement.

Pursuant to the Intellectual Property Agreement, we agreed to sell all intellectual property associated with our hydroponic products (the “Hydroponic IP”), other than the AeroGrow and AeroGarden trademarks, free and clear of all encumbrances, to Scotts Miracle-Gro for $500,000.  Scotts Miracle-Gro has the right to use the AeroGrow and AeroGarden trademarks in connection with the sale of products incorporating the Hydroponic IP.  In addition to the working capital infusion of approximately $4.5 million from the Securities Purchase Agreement and Intellectual Property Sale Agreement, the strategic alliance allows us to use the globally recognized and highly trusted Miracle-Gro brand name.  We believe that the strategic alliance also gives Scotts Miracle-Gro an entry into the burgeoning indoor gardening market, while providing AeroGrow a broad base of support in marketing, distribution, supply chain logistics, R&D, and sourcing.  We intend to use our strategic alliance with Scotts Miracle-Gro to re-establish our presence in the retail and international sales channels.
 
 
On July 6, 2015, the Company entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro. The proceeds were made available as needed in three advances of up to $2.0 million, $2.5 million, and $1.5 million beginning in July, August, and September of 2015, respectively, with a due date of April 15, 2016.  The Term Loan Agreement is secured by a lien on the assets of the Company.  Interest is charged at the stated rate of 10% per annum, but will be paid in shares of AeroGrow common stock, valued at a price per share equal to the $1.51 conversion price of the Series B Preferred Stock, (which was previously issued to Scotts Miracle-Gro in April 2013) up to 30 days after the date the Term Loan is paid in full.  The funding provides general working capital and is being used for the purpose of acquiring inventory to support anticipated growth as the Company expands its retail and its direct-to-consumer sales channels.   See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” and Note 9 “Subsequent Events” to our condensed financial statements.
 
Results of Operations

Three Months Ended December 31, 2015 and December 31, 2014

Summary Overview
For the three months ended December 31, 2015, we generated $11.9 million of total revenue, an increase of 8.3%, or $912,000, relative to the same period in the prior year.  Retail sales increased 7.0% to $8.9 million due primarily to our increased focus on selling through web/internet channels (Amazon.com, Costco.com, etc.) and tests in the housewares channel (namely QVC and Bed Bath & Beyond).  Our success in selling to these retailers more than offset the revenue that was not repeated this year with tests at Mass retail stores (namely Home Depot, Walmart and Sam’s Club).  Sales in our Direct-to-consumer channel increased 12.2%, to $3.0 million.  This increase resulted primarily from new product offerings and generally higher pricing.  In addition, an increased level of general advertising drove sales increases in all of our channels.

For the three months ended December 31, 2015, sales of AeroGardens increased by 9.2% from the prior year period.  We recognized revenue on fewer units sold compared to the prior period Seed pod kit and accessory sales increased by 43.6% over the prior year period as our established base of AeroGardeners continues to grow. This percentage increase, on a product line basis, was attributable to increased retail and direct-to-consumer sales distribution, which tends initially to favor garden sales over seed pod kit or accessory sales, especially during the high demand holiday season.  The sales increase from the prior year period is even more impressive in that we have little risk of returns from sales that occurred this year (and we have reserved for any know risks) while last year we agreed to take back returns from certain in-store retailers that we had included in the quarter ended December 31, 2014 revenue.

One of the company’s key strategic initiatives for Fiscal 2016 has been to increase the general brand and category awareness of our products in the minds of targeted consumers.  As a result, during the three months ended December 31, 2015, we spent $2.1 million in advertising expenditures to support our direct-to-consumer and retail channels, a 112.5% year-over-year increase compared to the same period in Fiscal 2015. These expenditures included:
 
·
Direct-to-consumer advertising actually decreased to $354,000 from $415,000 for the three months ended December 31, 2015 and December 31, 2014, respectively.  This decrease reflects a reallocation of our advertising spending away from catalogues and toward TV and retail-specific campaigns.  Efficiency, as measured by dollars of direct-to-consumer sales per dollar of related advertising expense, increased to $8.45 for the three months ended December 31, 2015, a 31.5% increase from $6.42 for the same period in Fiscal 2015.

·
Retail-specific advertising increased to $1.1 million from $565,000 for the three months ended December 31, 2015 and December 31, 2014, respectively, as the Company invested in driving product awareness through platforms made available by our retail (e.g. website banner ads, email blasts, targeted search campaigns, inclusion in retail catalogues, etc.).
   
·
Finally, in support of driving increased levels of category and brand awareness during the quarter ended December 31, 2015, we spent over $600,000 in general TV, YouTube, Face Book and other media advertising.  The Company views this investment as a long term commitment to increasing awareness of the AeroGarden brand.
 
 
Another key strategic initiative for Fiscal 2016 has been to increase our gross margins.  Gross margin for the three months ended December 31, 2015 was 37.7%, up from 30.5% in the prior year period. This increase was achieved through (1) lower product costs throughout our supply chain, (2) revised product pricing resulting in higher selling costs, and (3) a focus on selling to retail partners with a distribution model that allowed us to achieve higher margins.  Long term, we also believe that creating increased brand awareness through advertising will help us maintain higher prices and deliver better margins.

In aggregate, our total operating expenses increased 48.9%, or $1.2 million, year-over-year, principally to support general advertising and media in anticipation of the current quarter and future revenue growth.  Gross spending increased in the following areas:

·
$1.1 million in advertising primarily with our larger retailers and general advertising and media;

·
$97,000 in salaries and wages, benefits, and taxes as two key positions were added to the company (one of which replace an outside IT consultant); and
 
·
$31,000 of general expenses for depreciation and bad debt allowance.
 
Despite the 8.3% increase in sales and because of our increase in general advertising and media, our operating profit was $860,000 for the three months ended December 31, 2015, as compared to an operating profit of $914,000 in the prior year period.
 
Net other income for the three months ended December 31, 2015 totaled $1.4 million, as compared to net other income of $265,000 in the prior year period.  The net other income in the current period includes $1.5 million of non-cash income relating to the fair value revaluation of the warrant held by Scotts Miracle-Gro.  The net other income in the prior year period included $373,000 of non-cash income relating to the fair value revaluation of the warrant held by Scotts Miracle-Gro.

Net income for the three months ended December 31, 2015 was $2.3 million, as compared to the $1.2 million income a year earlier.  The increase in net income reflected the non-cash income relating to the fair value revaluation of the warrant held by Scotts Miracle-Gro and on more strategic growth with key retailers.
 
The following table sets forth, as a percentage of sales, our financial results for the three months ended December 31, 2015 and the three months ended December 31, 2014:

   
Three Months Ended December 31,
(in thousands)
 
   
2015
   
2014
 
Net revenue
           
Direct-to-consumer
   
25.1
%
   
24.3
%
Retail
   
74.9
%
   
75.7
%
Total net revenue
   
100.0
%
   
100.0
%
                 
Cost of revenue
   
62.3
%
   
69.5
%
Gross profit
   
37.7
%
   
30.5
%
                 
Operating expenses
               
Research and development
   
1.0
%
   
0.7
%
Sales and marketing
   
23.5
%
   
15.7
%
General and administrative
   
5.9
%
   
5.7
%
Total operating expenses
   
30.4
%
   
22.1
%
Profit from operations
   
7.3
%
   
8.3
%
 

Revenue
For the three months ended December 31, 2015, revenue totaled $11.9 million, a year-over-year increase of 8.3% or $912,000, from the three months ended December 31, 2014.

   
Three Months Ended December 31,
(in thousands)
 
Net revenue
 
2015
   
2014
 
Direct-to-consumer
 
$
2,990
   
$
2,664
 
Retail
   
8,902
     
8,316
 
Total
 
$
11,892
   
$
10,980
 

Direct-to-consumer sales for the three months ended December 31, 2015 totaled $3.0 million, up $326,000, or 12.2%, from the prior year period.  The increase in sales to direct-to-consumer channels results from the increased size in our active customer database, demand for our new products (particularly AeroGardens with LED lighting systems), and increased visibility from an expanded retail and general advertising presence.  
  
Sales to retailer customers for the three months ended December 31, 2015 totaled $8.9 million, up $586,000, or 7.0%, principally reflecting sales to the existing Amazon.com and Costco.com accounts, as well as newly acquired retail accounts such as Bed, Bath and Beyond. We spent $1.1 million in advertising dollars in the retail distribution channel, primarily to promote general brand awareness which included a broad-based campaign involving 30, 60 and 120 second television commercials and third party catalogues.  

Our products consist of AeroGardens, and seed pod kits and accessories.  A summary of the sales of these two product categories for the three months ended December 31, 2015 and December 31, 2014 is as follows:

   
Three Months Ended December 31,
(in thousands)
 
   
2015
   
2014
 
Product revenue
           
AeroGardens
 
$
11,896
   
$
10,889
 
Seed pod kits and accessories
   
1,728
     
1,203
 
Discounts, allowances and other
   
(1,732
)
   
(1,112
)
Total
 
$
11,892
   
$
10,980
 
% of total revenue
               
AeroGardens
   
100.0
%
   
99.1
%
Seed pod kits and accessories
   
14.5
%
   
11.0
%
Discounts, allowances and other
   
(14.5
)%
   
(10.1
)%
Total
   
100.0
%
   
100.0
%

AeroGarden sales increased $1.0 million, or 9.2%, from the prior year period, reflecting growth in both the retail channel sales and the direct-to-consumer channel, as we introduced several new higher-end gardens with LED lighting and focused more advertising and general awareness campaigns toward the general population, which directed sales into the retail market and the direct-to-consumer market.  The increase in seed pod kit and accessory sales of $525,000, or 43.6%, principally reflects our established base of AeroGardens. For the three months ended December 31, 2015, sales of seed pod kits and accessories represented 14.5% of total revenue, as compared to 11.0% in the prior year period.  Other revenue, which is comprised primarily of grow club revenue, shipping revenue, accruals and deductions, increased as a percent of total revenue to (14.5)% from (10.1)% in the prior year period, primarily due to increases in revenue deductions for cooperative advertising allowances for certain retail accounts.
 
 
Cost of Revenue
Cost of revenue for the three months ended December 31, 2015 totaled $7.4 million, a decrease of $222,000, or 2.9%, from the three months ended December 31, 2014.  Cost of revenue includes product costs for purchased and manufactured products, freight costs for inbound freight from manufacturers, costs related to warehousing and the shipping of products to customers, credit card processing fees for direct sales, and duties and customs applicable to imported products.  As a percent of total revenue, cost of revenue represented 62.3% of revenue, as compared to 69.5% for the quarter ended December 31, 2014.  The decrease in costs as a percent of revenue reflected increased focus on the supply chain efficiencies for product manufacturing and customer mix from higher margin retailers, as compared to last year’s strategy of offering aggressive pricing to several of our retail partners in exchange for in store promotions.

Gross Margin
Our gross margin varies based upon the factors impacting net revenue and cost of revenue as discussed above, as well as the mix of our revenue that comes from the retail, direct-to-consumer, and international channels.  In a direct-to-consumer sale, we recognize as revenue the full consumer purchase price for the product.  In retail and international sales, by comparison, we recognize as revenue the wholesale price that we charge to the retailer or international distributor.  Media costs associated with direct sales are included in sales and marketing expenses.  For international sales, when we sell to a distributor margins are structured based on the distributor purchasing products by letter of credit or cash in advance, terms with the distributor bearing all of the marketing and distribution costs within its territory.  As a result, international sales generally have lower gross margins than domestic retail sales.  We have begun testing selling internationally through Amazon in various countries, so this margin model may change over time.  The gross margin for the quarter ended December 31, 2015 was 37.7% as compared to 30.5% for the quarter ended December 31, 2014.  The increase in our gross margin was primarily attributable to the increased focus on the supply chain efficiencies, introduction of new high end AeroGardens with higher margins, as well as a better pricing strategy and product mix compared to the prior year.
  
Sales and Marketing
Sales and marketing costs for the three months ended December 31, 2015 totaled $2.8 million, as compared to $1.7 million for the three months ended December 31, 2014, an increase of 62.0%, or $1.1 million.  Sales and marketing costs include all costs associated with the marketing, sales, operations, customer support, and sales order processing for our products, and consisted of the following:

   
Three Months Ended December 31,
(in thousands)
 
   
2015
   
2014
 
Advertising
 
$
2,100
   
$
988
 
Personnel
   
445
     
386
 
Sales commissions
   
102
     
8
 
Trade shows
   
14
     
6
 
Public relations
   
-
     
99
 
Travel
   
52
     
43
 
Media production and promotional products
   
26
     
10
 
Other
   
54
     
184
 
   
$
2,793
   
$
1,724
 
 
Advertising expense is composed primarily of television advertising, catalogue development, production, printing, and postage costs, web media expenses for search and affiliate web marketing programs, and the cost of developing and employing other forms of advertising.  Each is a key component of our integrated marketing strategy because it helps build consumer awareness and demand for our products in the retailer and direct-to-consumer sales channels.  As noted above, during the three months ended December 31, 2015, we spent $2.1 million in advertising expenditures to support our direct-to-consumer and retail channels, a 112.5% year-over-year increase compared to the same period in Fiscal 2015.  These expenditures included:  (1) Direct-to-consumer advertising (a reduction to $354,000 from $415,000 for the three months ended December 31, 2015 and December 31, 2014, respectively); (2) Retail-specific advertising increased to $1.1 million from $565,000 for the three months ended December 31, 2015 and December 31, 2014, respectively, as the Company invested in driving product awareness through platforms made available by our retail partners; and (3) we spent over $600,000 in general TV, YouTube, Face Book and other general media advertising.
 

Sales and marketing personnel costs include salaries, payroll taxes, employee benefits and other payroll costs for our sales, operations, customer service, graphics and marketing departments.  For the three months ended December 31, 2015, personnel costs for sales and marketing were $445,000, up $60,000 or 15.5% from the three months ended December 31, 2014.   The increase reflected employee promotions and increased headcount necessary to drive increased sales to retailers and through our direct-to-consumer channel.  Personnel expenses include all related payroll and equity-based compensation expenses.

Other marketing expenses decreased year-over-year as a result of eliminating our public relations programs and in-store retailer displays, in comparison to the prior year, as our focus shifted to more advertising to drive product awareness.

General and Administrative
General and administrative costs for the three months ended December 31, 2015 totaled $705,000, as compared to $624,000 for the three months ended December 31, 2014, an increase of 13.0%, or $81,000. The increase is attributable to expenses associated with the addition of an IT employee which replaced a consultant, and increased depreciation expense, bad debt expense, and employee related expenses such as travel and non-cash compensation. 
 
Research and Development
Research and development costs for the quarter ended December 31, 2015 totaled $121,000, an increase of $38,000 from the quarter ended December 31, 2014.  The increase principally reflected expenses related to design and consulting service expenses for sales displays provided to new retail related accounts.

Operating Income and EBITDA
Our operating income for the three months ended December 31, 2015 was $860,000, a decrease of $54,000 over the $914,000 operating income for the three months ended December 31, 2014, as we strategically decided to focus on specific retail partners, along with higher operating expenses such as general advertising and brand awareness, as discussed in greater detail above. 

As a non-U.S. GAAP measure of our operating performance, we track earnings before interest, taxes, depreciation and amortization (“EBITDA”) as an indicator of our ability to generate cash, which we define as operating income or loss excluding the non-cash depreciation, amortization, Scott’s Miracle-Gro IP royalty and branding, common stock warrant expense and stock based compensation expense incurred during the period (“Adjusted EBITDA”).  As calculated in the table below, our Adjusted EBITDA income for the quarter ended December 31, 2015 totaled $1.7 million, a $28,000 increase over the $1.6 million of Adjusted EBITDA income recorded during the prior year quarter.

   
Three Months Ended December 31,
(in thousands)
 
   
2015
   
2014
 
Profit from operations
 
$
860
   
$
914
 
Add back non-cash items:
               
Depreciation
   
97
     
76
 
Stock based compensation
   
60
     
88
 
Scott’s Miracle-Gro IP royalty and branding license
   
646
     
557
 
Total non-cash items
   
803
     
721
 
Adjusted EBITDA
 
$
1,663
   
$
1,635
 

The U.S. GAAP measure most directly comparable to Adjusted EBITDA is income (loss) from operations. The non-U.S. GAAP financial measure of Adjusted EBITDA should not be considered as an alternative to net earnings. Adjusted EBITDA is not a presentation made in accordance with U.S. GAAP and has important limitations as an analytical tool. Adjusted EBITDA should not be considered in isolation or as a substitute for analysis of our results as reported under U.S. GAAP. Because Adjusted EBITDA excludes some, but not all, items that affect net earnings and is defined differently by different companies, our definition of Adjusted EBITDA may not be comparable to similarly titled measures of other companies.
 
 
Net Income and Loss
For the three months ended December 31, 2015, we recorded net income of $2.3 million, a $1.1 million increase over the $1.2 million net income for the three months ended December 31, 2014.  The increase in the net income reflected the non-cash income relating to the fair value revaluation of the warrant held by Scotts Miracle-Gro and a more focused strategic growth with key retailers offset with spending on general advertising and brand awareness.

Nine Months Ended December 31, 2015 and December 31, 2014

Summary Overview
For the nine months ended December 31, 2015, total revenue of $14.5 million was up 1.3%, or $182,000, relative to the same period in the prior year.  Retail sales increased $160,000 or 1.6% due primarily to our increased focus on selling through web/internet channels (Amazon.com, Costco.com, etc.) and tests in the housewares channel (namely QVC and Bed Bath & Beyond).  Our success in selling to these retailers more than offset the revenue that was not repeated this year with tests at Mass retail stores (namely Home Depot, Walmart and Sam’s Club).  Sales in our Direct-to-consumer channel increased 1.0%, or $45,000.  This increase resulted primarily from new product offerings and generally higher pricing.  In addition, an increased level of general advertising drove sales increases in all of our channels.
 
For the nine months ended December 31, 2015, sales of AeroGardens increased by 2.8% from the prior year period.  This percentage increase, on a product line basis was attributable to existing and new customers purchasing AeroGardens and introduction into newly acquired retail accounts.  Seed pod kit and accessory sales increased by 23.6% year-over-year, as our established base of AeroGardener customers continues to grow. This percentage increase, on a product line basis, was attributable to increased retail distribution, which tends initially to favor garden sales over seed pod kit or accessory sales, particularly during the high demand holiday season.  Seed pod kit and accessory gross sales decreased as a percent of the total in the prior year period due largely to the size of the increase in garden sales.  The sales increase from the prior year period is even more impressive in that we have little risk of returns from sales that occurred this year (and we have reserved for any know risks) while last year we agreed to take back returns from certain in-store retailers that we had included in the quarter ended December 31, 2014 revenue.
 
One of the company’s key strategic initiatives for Fiscal 2016 has been to increase the general brand and category awareness of our products in the minds of targeted consumers.  As a result, during the nine months ended December 31, 2015, we spent $2.4 million in advertising expenditures to support our direct-to-consumer and retail channels, a 102.9% year-over-year increase compared to the same period in Fiscal 2015.  These expenditures were divided as follows:

·
Direct-to-consumer advertising decreased to $552,000 from $582,000 for the nine months ended December 31, 2015 and December 31, 2014, respectively.  This decrease reflects a reallocation of our advertising spending away from catalogues and toward TV and retail-specific campaigns.  Efficiency, as measure by dollars of direct-to-consumer sales per dollar of related advertising expense, increased to $8.18 or 6.5% for the nine months ended December 31, 2015, as compared to $7.68 for the same period in Fiscal 2015.

·
Retail-specific advertising increased to $1.2 million from $578,000 for the nine months ended December 31, 2015 and December 31, 2014, respectively, as the Company invested in driving product awareness through platforms made available by our retailers (e.g. website banner ads, email blasts, targeted search campaigns, inclusion in retail catalogues, etc.).

·
Finally, other advertising related expenses increased $665,000 to $691,000 during the nine months ended December 31, 2015, we spent over $600,000 in general TV, YouTube, Face Book and other media advertising. The Company views this investment as a long term commitment to increasing awareness of the AeroGarden brand.
 
Another key strategic initiative for Fiscal 2016 has been to increase our gross margins.  Gross margin for the nine months ended December 31, 2015 was 36.4%, as compared to 31.4% during the prior year period. This increase was achieved through (1) lower product costs throughout our supply chain, (2) revised product pricing resulting in higher selling costs, and (3) a focus on selling to retail partners with a distribution model that allowed us to achieve higher margins.  Long term, we also believe that creating increased brand awareness through advertising will help us maintain higher prices and deliver better margins.
 

During the nine months ended December 31, 2015, we experienced higher margins associated with our strategic growth with several key retailers.  Additionally, we consolidated manufacturers which allowed economies of scale and are experiencing the benefit of new product introductions.

In aggregate, our total operating expenses increased 36.5%, or $1.7 million, year-over-year, principally to support new product introductions and general brand awareness and marketing campaigns.  Gross spending increased in the following areas:

·
$1.2 million increase in advertising primarily related to general brand awareness and marketing and promotional programs with our key retailers;  

·
$180,000 increase in sales and marketing personnel through employee promotions and increased headcount in an effort to promote the retail sales channel and support customer service;

·
$48,000 increase in travel expenses as we deployed new products and new strategies for the peak holiday season; 

·
$96,000 increase in a variety of other areas including depreciation expense on new tooling from products introduced in the current year, legal fees, courier expenses on new products and testing and certification.

As a result of our efforts to execute our strategy and provide general awareness of our product, our operating loss increased by $936,000 to $1.1 million for the nine months ended December 31, 2015, from $202,000 in the prior year period.

Other income for the nine months ended December 31, 2015, totaled to a net other income of $1.1 million, as compared to net other income of $18,000 in the prior year period.  The net other income in the current year period includes $1.2 million of non-cash income relating to the fair value revaluation of the warrant held by Scotts Miracle-Gro as compared to $160,000 in the prior year.  

The net loss for the nine months ended December 31, 2015, was $109,000, as compared to a $184,000 loss in the prior year principally because of significantly increased advertising and marketing campaigns offset by the non-cash revaluation of the warrant held by Scotts Miracle-Gro.  
  
The following table sets forth, as a percentage of sales, our financial results for the nine months ended December 31, 2015 and the nine months ended December 31, 2014:

   
Nine Months Ended December 31,
 
   
2015
   
2014
 
Net revenue
           
Direct-to-consumer
   
31.0
%
   
31.1
%
Retail
   
69.0
%
   
68.7
%
International
   
0.0
%
   
0.2
%
Total net revenue
   
100.0
%
   
100.0
%
                 
Cost of revenue
   
63.6
%
   
68.6
%
Gross profit
   
36.4
%
   
31.4
%
                 
Operating expenses
               
Research and development
   
2.7
%
   
2.0
%
Sales and marketing
   
28.1
%
   
19.1
%
General and administrative
   
13.4
%
   
11.7
%
Total operating expenses
   
44.2
%
   
32.8
%
Loss from operations
   
(7.8
)%
   
(1.4
)%
 

Revenue
For the nine months ended December 31, 2015, revenue totaled $14.6 million, a year-over-year increase of 1.3%, or $182,000, from the nine months ended December 31, 2014.

   
Nine Months Ended December 31,
(in thousands)
 
Net Revenue
 
2015
   
2014
 
Direct-to-consumer
 
$
4,516
   
$
4,471
 
Retail
   
10,036
     
9,876
 
International
   
-
     
23
 
Total
 
$
14,552
   
$
14,370
 

Direct-to-consumer sales for the nine months ended December 31, 2015 totaled $4.5 million, up $45,000, or 1.0%, from the prior year period.  The increase in sales to direct-to-consumer channels was the result of increased size of our active customer database, demand for our new products (particularly AeroGardens with LED lighting systems), and increased visibility from our expanded retail and general advertising presence.

Sales to retailer customers for the nine months ended December 31, 2015 totaled $10.0 million, up $160,000, or 1.6%, from the prior-year period, principally reflecting increased sales to existing Amazon.com and Costco.com accounts and a newly acquired retail account, Bed, Bath and Beyond.  We focused on strategic growth with key retailers as compared to the prior year when we offered products to big box stores without advertising support. In the prior year, we also offered aggressive pricing to several of our retail partners in exchange for in store promotions.

International sales principally reflect the timing of reorders from existing international distributors, as well as our continued focus on building the North American retail market.  As a result for the nine months ended December 31, 2015 sales were down $23,000.
 
Our products consist of AeroGardens, and seed pod kits and accessories.  A summary of the sales of these product categories for the nine months ended December 31, 2015 and December 31, 2014 is as follows:

   
Nine Months Ended December 31,
(in thousands)
 
   
2015
   
2014
 
Product Revenue
           
AeroGardens
 
$
13,470
   
$
13,109
 
Seed pod kits and accessories
   
2,886
     
2,335
 
Discounts, allowances and other
   
(1,804
)
   
(1,074
Total
 
$
14,552
   
$
14,370
 
% of Total Revenue
               
AeroGardens
   
92.6
%
   
91.2
%
Seed pod kits and accessories
   
19.8
%
   
16.3
%
Discounts, allowances and other
   
(12.4
)%
   
(7.5
)%
Total
   
100.0
%
   
100.0
%

AeroGarden sales increased $361,000, or 2.8%, from the prior year period.  We sold fewer AeroGardens during the current period as compared to the prior year period, but at higher prices and higher margins.  Sales of seed pod kits and accessories increased $551,000, or 23.6%, reflecting an increase in direct-to-consumer sales.  For the nine months ended December 31, 2015, sales of seed pod kits and accessories represented 19.8% of total revenue, as compared to 16.3% in the prior year period.  Other revenue, which is comprised of items that are not specifically identifiable to a product, such as grow club revenue, shipping revenue, accruals and deductions which increased as a percent of the total to (12.4)% from (7.5)% in the prior year period due to increases in revenue deductions for sales allowances and discounts for retail accounts as we test the in store retail market.
 

Cost of Revenue
Cost of revenue for the nine months ended December 31, 2015 totaled $9.3 million, a decrease of $600,000, or 6.1%, from the nine months ended December 31, 2014.  Cost of revenue includes product costs for purchased and manufactured products, freight costs for inbound freight from manufacturers, costs related to warehousing and the shipping of products to customers, credit card processing fees for direct sales, and duties and customs applicable to imported products. As a percent of total revenue, cost of revenue for the nine months ended December 31, 2015, represented 63.6% of revenue, as compared to 68.6% during the nine months ended December 31, 2014.  The decrease in costs as a percent of revenue resulted from our prior year strategy in which we shifted our revenue mix: (i) from higher margin direct-to-consumer customers to lower margin retailers, including aggressive pricing to several of our retail partners in exchange for in store promotions; and (ii) from higher margin seed pod kits and accessories to lower margin AeroGardens.  In the current year, we were more strategic about our retail presence and the products and promotions that occurred and maintained a larger online presence.

Gross Margin
Our gross margin varies based upon the factors affecting net revenue and cost of revenue as discussed above, as well as the mix of our revenue that comes from the retail, direct-to-consumer, and international channels.  In a direct-to-consumer sale, we recognize as revenue the full consumer purchase price for the product.  In retail and international sales, by comparison, we recognize as revenue the wholesale price that we charge to the retailer or international distributor.  Media costs associated with direct sales are included in sales and marketing expenses.  For international sales, when we sell to a distributor margins are structured based on the distributor purchasing products by letter of credit or cash in advance terms, with the distributor bearing all of the marketing and distribution costs within its territory.  As a result, international sales generally have lower gross margins than domestic retail sales.  We have begun testing selling internationally through Amazon in various countries, so this margin model may change over time.  The gross margin for the nine months ended December 31, 2015 was 36.4% as compared to 31.4% for the nine months ended December 31, 2014.  The increase in our gross margin was primarily attributable to the focus on the supply chain efficiencies, general brand advertising instead of aggressive pricing with in-store retailers, higher pricing for new AeroGarden products and maintaining a larger online presence.

Sales and Marketing
Sales and marketing costs for the nine months ended December 31, 2015 totaled $4.1 million, as compared to $2.7 million for the nine months ended December 31, 2014, an increase of 48.9%, or $1.3 million.  Sales and marketing costs include all costs associated with the marketing, sales, operations, customer support, and sales order processing for our products, and consisted of the following:

   
Nine Months Ended December 31,
(in thousands)
 
   
2015
   
2014
 
Advertising
 
$
2,408
   
$
1,187
 
Personnel
   
1,207
     
1,027
 
Sales commissions
   
109
     
15
 
Trade shows
   
22
     
6
 
Public relations
   
8
     
116
 
Travel
   
92
     
135
 
Sales displays and promotional products
   
17
     
189
 
Other
   
230
     
75
 
   
$
4,093
   
$
2,750
 
 
Advertising expense totaled $2.4 million for the nine months ended December 31, 2015, a year-over-year increase of 102.9%, or $1.2 million.  These expenditures included:  (1) Direct-to-consumer advertising (a reduction to $552,000 from $582,000 for the nine months ended December 31, 2015 and December 31, 2014, respectively); (2) Retail-specific advertising increased to $1.2 million from $578,000 for the nine months ended December 31, 2015 and December 31, 2014, respectively, as the Company invested in driving product awareness through platforms made available by our retail partners; and (3) we spent over $600,000 in general TV, YouTube, Face Book and other general media advertising.
 

Sales and marketing personnel costs include salaries, payroll taxes, employee benefits and other payroll costs for our sales, operations, customer service, graphics and marketing departments.  For the nine months ended December 31, 2015, personnel costs for sales and marketing were $1.2 million, up from $1.0 million for the nine months ended December 31, 2014, an increase of 17.5%.  The increase reflected employee promotions and increased headcount necessary to drive the growth in retail sales and through the direct-to-consumer channel.  Personnel expenses include all related payroll and equity-based compensation expenses.

Other marketing expenses decreased year-over-year because of decreases in a variety of spending categories, including a public relations, travel and sign and displays advertising at specific retail locations that wasn’t repeated and promotional products more focused market research and travel costs.

General and Administrative
General and administrative costs for the nine months ended December 31, 2015 totaled $1.9 million, as compared to $1.7 million for the nine months ended December 31, 2014, an increase of 15.5%, or $260,000.  The increase is attributable to legal expenses, the addition of an IT employee while not immediately eliminating the IT consultant and additional depreciation expense for new fixed assets at our new manufacturers.
 
Research and Development
Research and development costs for the nine months ended December 31, 2015 totaled $394,000, an increase of 40.7%, or $114,000, from the nine months ended December 31, 2014.  The increase reflects the support of new product development activities, including the ongoing courier expenses related to shipping new products from the manufacturer to the headquarters, ongoing certification and testing of the LED products introduced in the prior year and the testing of new products introduced in the current year.
 
Operating Loss and EBITDA
Our operating loss for the nine months ended December 31, 2015 was $1.1 million, an increase of $936,000 from the operating loss of $202,000 for the nine months ended December 31, 2014.  The increased loss reflected higher advertising expenses such as general advertising and brand awareness, as discussed in greater detail above.

As a non-U.S. GAAP measure of our operating performance, we track earnings before interest, taxes, depreciation and amortization (“EBITDA”) as an indicator of our ability to generate cash, which we define as operating income or loss excluding the non-cash depreciation, amortization, Scotts Miracle-Gro Intellectual property royalty and branding, common stock warrant expense and stock based compensation expense incurred during the period (“Adjusted EBITDA”).  As calculated in the table below, our Adjusted EBITDA income for the nine months ended December 31, 2015 totaled $122,000, as compared to an Adjusted EBITDA income of $931,000 recognized during the prior year period. 
 
   
Nine Months Ended December 31,
(in thousands)
 
   
2015
   
2014
 
Loss from operations
 
$
(1,138
)
 
$
(202
)
Add back non-cash items:
               
   Depreciation
   
276
     
181
 
   Stock based compensation
   
217
     
224
 
   Common stock warrant expense
   
-
     
36
 
   Scotts Miracle-Gro IP royalty and branding license
   
769
     
692
 
Total non-cash items
   
1,261
     
1,133
 
Adjusted EBITDA
 
$
122
   
$
931
 

The U.S. GAAP measure most directly comparable to EBITDA is income (loss) from operations. The non-U.S. GAAP financial measure of Adjusted EBITDA should not be considered as an alternative to net income (loss). Adjusted EBITDA is not a presentation made in accordance with U.S. GAAP and has important limitations as an analytical tool and should not be considered in isolation or as a substitute for analysis of our results as reported under U.S. GAAP. Because Adjusted EBITDA excludes some, but not all, items that affect net earnings and is defined differently by different companies, our definition of Adjusted EBITDA may not be comparable to similarly titled measures of other companies.
 

Net Loss
The net loss for the nine months ended December 31, 2015 was $109,000, as compared to a $184,000 net loss in the prior year, as discussed above.
 
Liquidity and Capital Resources

After adjusting the net loss for non-cash items and changes in operating assets and liabilities, the net cash used by operating activities totaled $3.8 million for the nine months ended December 31, 2015, as compared to cash used of $3.5 million in the prior year period.  

Non-cash items, comprising depreciation, amortization, bad debt (recoveries) allowances, change in fair value of the Scotts Miracle-Gro warrant liability and non-cash compensation expense, totaled to a net gain of $57,000 for the nine months ended December 31, 2015, as compared to a net gain of $980,000 in the prior year period.  The decrease principally reflected non-cash income or charges arising from the change in fair value of the derivative warrant liability, depreciation and non-cash compensation expenses.

Changes in current assets used net cash of $7.2 million during the nine months ended December 31, 2015, principally from increases in inventory and accounts receivable balances, as a result of our retail channel sales during the peak holiday season.

As of December 31, 2015, the total inventory balance was $4.8 million, representing approximately 148 days of sales activity, and 59 days of sales activity, at the average daily rate of product cost expensed during the twelve months and three months ended December 31, 2015, respectively.  The days in inventory calculation is based on the three months of sales activity is greatly affected by the seasonality of our sales, which are at their highest level during our quarter ending December 31.

Current operating liabilities increased $3.4 million during the nine months ended December 31, 2015, because of seasonal increases in all operating liability accounts.  Accounts payable as of December 31, 2015 totaled $2.8 million, representing approximately 52 days of daily expense activity, and 23 days of daily expense activity, at the average daily rate of expenses incurred during the twelve months and three months ended December 31, 2015, respectively.

Net investing activity used $462,000 of cash in the current year period, principally because of the purchases of equipment as we change our supply manufacturers and introduce new products.

Net financing activity provided net cash of $6.0 million during the nine months ended December 31, 2015, due the Term Loan agreement with Scotts Miracle-Gro.
 
As of December 31, 2015, we had a cash balance of $2.7 million, of which $15,000 was restricted as collateral for various corporate obligations.  This compares to a cash balance of $1.0 million as of March 31, 2015, of which $15,000 was restricted.

As of December 31, 2015 and March 31, 2015, the outstanding balance of our note payable and debt, including accrued interest, was as follows:
 
   
December 31,
2015
   
March 31,
2015
 
   
(in thousands)
   
(in thousands)
 
Notes payable-related party
 
$
6,197
   
$
207
 
Derivative warrant liability
   
470
     
1,688
 
Sale of intellectual property liability
   
172
     
208
 
Total debt
   
6,839
     
2,103
 
Less notes payable and current portion – long term debt
   
6,839
     
2,103
 
Long term debt
 
$
-
   
$
-
 
 

As discussed in Note 9, “Subsequent Events” to our financial statements, we repaid $2.0 million of the Note Payable-Related Party in January 2016.

Cash Requirements

We generally require cash to:

·
fund our operations and working capital requirements,
·
develop and execute our product development and market introduction plans
·
execute our sales and marketing plans,
·
fund research and development efforts, and
·
pay debt obligations as they come due.

At this time, we do not expect to enter into additional capital leases to finance major purchases.  In addition, we do not currently have any binding commitments with third parties to obtain any material amount of equity or debt financing other than the financing arrangements described in this report.
  
Assessment of Future Liquidity and Results of Operations

Liquidity
To assess our ability to fund ongoing operating requirements, we developed assumptions regarding operating cash flow.  Critical sources of funding, and key assumptions and areas of uncertainty include:

·
our cash of $2.7 million ($15,000 of which is restricted as collateral for our various corporate obligations) as of December 31, 2015,
·
our cash of $3.1 million, ($15,000 of which is restricted as collateral for our various corporate obligations) as of February 4, 2016,
·
continued support of, and extensions of credit by, our suppliers and lenders, including, but not limited to, the Term Loan from Scotts Miracle-Gro,
·
our historical pattern of increased sales between September and March, and lower sales volume from April through August,
·
the level of spending necessary to support our planned initiatives, and
·
our sales to consumers, retailers, and international distributors, and the resulting cash flow from operations, which will depend in great measure on the success of  our direct-to-consumer sales initiatives, and the acceptance of the product at our various retail distribution customers

On July 6, 2015, the Company entered into a Term Loan Agreement in the principal amount of up to $6.0 million with Scotts Miracle-Gro.  The proceeds will be made available as needed in three advances of up to $2.0 million, $2.5 million, and $1.5 million beginning in July, August, and September of 2015, respectively, with a due date of April 15, 2016.  The Term Loan Agreement is secured by a lien on the assets of the Company.  Interest will be charged at the stated rate of 10% per annum, but will be paid in shares of AeroGrow common stock, valued at a price per share equal to the $1.51 conversion price of the Series B Preferred Conversion Price on the date the Term Loan is paid in full.  The funding will provide general working capital and was used for the purpose of acquiring inventory to support anticipated growth as the Company expands its retail and its direct-to-consumer sales channels.  The first advance of $2.0 million, as noted above was borrowed in July 2015, followed by an additional $2.5 million in September and an additional $1.5 million in October.  See Note 3 “Notes Payable, Long Term Debt and Current Portion – Long Term Debt” to our condensed financial statements.  See also Note 9 “Subsequent Events” for discussion of payments made on the Term Loan Agreement subsequent to December 31, 2015.

Based on these facts and assumptions, we believe our existing cash and cash equivalents and the cash generated by our anticipated results from operations, will be sufficient to meet our operating needs for the next twelve months.  However, we may need to seek additional capital to provide a cash reserve against contingencies, address the seasonal nature of our working capital needs, and to enable us to invest further in trying to increase the scale of our business.  There can be no assurance we will be able to raise this additional capital.
 

Results of Operations
There are several factors that could affect our future results of operations.  These factors include, but are not limited to, the following:

·
the effectiveness of our consumer marketing efforts in generating both direct-to-consumer sales, and sales to consumers by our retailer customer,
·
uncertainty regarding the impact of macroeconomic conditions on consumer spending,
·
uncertainty regarding the capital markets and our access to sufficient capital to support our current and projected scale of operations,
·
the seasonality of our business, in which we have historically experienced higher sales volume (September through March),
·
a continued, uninterrupted supply of product from our third-party manufacturing suppliers in China, and
·
the success of the Scotts Miracle-Gro relationship.
 
Off-Balance Sheet Arrangements

Other than our headquarter facility lease commitment incurred in the normal course of business, we do not have any off-balance sheet financing arrangements or liabilities, guarantee contracts, retained or contingent interest in transferred assets, and have not entered into any contracts for financial derivative such as futures, swaps, and options.
 
Item 3. Quantitative and Qualitative Disclosures About Market Risk

Interest Rate Risk
 
Our interest income is most sensitive to fluctuations in the general level of U.S. interest rates. As such, changes in U.S. interest rates affect the interest earned on our cash, cash equivalents, and short-term investments, and the value of those investments. Due to the short-term nature of our cash equivalents and investments, we have concluded that a change in interest rates does not pose a material market risk to us with respect to our interest income. Our debt carries fixed interest rates and therefore changes in the general level of market interest rates will not impact our interest expense during the terms of our existing debt arrangements.

Foreign Currency Exchange Risk

We transact business primarily in U.S. currency.  Although we purchase our products in U.S. dollars, the prices charged by our suppliers in China are predicated upon their cost for components, labor and overhead. Therefore, changes in the valuation of the U.S. dollar in relation to the Chinese currency may cause our manufacturers to raise prices of our products which could reduce our profit margins.
  
In future periods, it is possible that we could be exposed to fluctuations in foreign currency exchange rates on accounts receivable from sales and net monetary assets denominated in foreign currencies and liabilities.  To date, however, virtually all of our transactions have been denominated in U.S. dollars.
 
Item 4. Controls and Procedures

(a) Evaluation of Disclosure Controls and Procedures

Disclosure controls and procedures are designed to ensure that information required to be disclosed in the reports filed or submitted by the Company under the Securities Exchange Act of 1934 (the “Exchange Act”), is recorded, processed, summarized, and reported, within the time periods specified in the rules and forms of the SEC. Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed in the reports filed under the Exchange Act is accumulated and communicated to the Company’s management, including its principal executive and financial officer, as appropriate, to allow timely decisions regarding required disclosure.
 

The Company carried out an evaluation, under the supervision and with the participation of its management, including its principal executive officer and principal financial officer, of the effectiveness of the design and operation of the Company’s disclosure controls and procedures as of the end of the period covered by this report. Based upon and as of the date of that evaluation, the Company’s principal executive officer and financial officer concluded that the Company’s disclosure controls and procedures are effective to ensure that information required to be disclosed in the reports the Company files and submits under the Exchange Act is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms.

(b) Changes in Internal Controls
 
There were no changes in the Company’s internal controls or in other factors that could have significantly affected those controls during the three months ended December 31, 2015.
  
 
 

 
 
PART II - OTHER INFORMATION

Item 1. Legal Proceedings
 
None.

Item 1A. Risk Factors
 
Our operations and financial results are subject to various risks and uncertainties that could adversely affect our business, results of operations, financial condition, future results, and the trading price of our common stock. In addition to the other information set forth in this Quarterly Report, you should also carefully consider the factors described in “Part I. Item 1A. Risk Factors” of our Annual Report on Form 10-K for the year ended March 31, 2015, which could materially affect our business, results of operations, financial condition, future results, and the trading price of our common stock.

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds
 
None.

Item 3. Defaults Upon Senior Securities
 
None.

Item 4. Mine Safety Disclosures
 
Not applicable.

Item 5. Other Information
 
None.
 
 
Item 6. Exhibits
 
Exhibit Number
 
Description
     
3.1
 
Articles of Incorporation of the Company (incorporated by reference to Exhibit 3.1 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.2
 
Certificate of Amendment to Articles of Incorporation, dated June 25, 2002 (incorporated by reference to Exhibit 3.2 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.3
 
Certificate of Amendment to Articles of Incorporation, dated November 3, 2002 (incorporated by reference to Exhibit 3.3 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.4
 
Certificate of Change to Articles of Incorporation, dated January 31, 2005 (incorporated by reference to Exhibit 3.4 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.5
 
Certificate of Amendment to Articles of Incorporation, dated July 27, 2005 (incorporated by reference to Exhibit 3.5 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.6
 
Certificate of Amendment to Articles of Incorporation, dated February 24, 2006 (incorporated by reference to Exhibit 3.5 of our Current Report on Form 8-K/A-2, filed November 16, 2006)
3.7
 
Certificate of Amendment to Articles of Incorporation, certified May 3, 2010 (incorporated by reference to Exhibit 3.7 of our Quarterly Report on Form 10-Q, filed August 12, 2010
3.8
 
Certificate of Amendment to Articles of Incorporation, certified May 3, 2010 (incorporated by reference to Exhibit 3.8 of our Quarterly Report on Form 10-Q, filed August 10, 2012)
3.9
 
Amended and Restated Bylaws of the Registrant (incorporated by reference to Exhibit 3.1 of our Current Report on Form 8-K, filed September 26, 2008)
3.10
 
Amendment to Bylaws (incorporated by reference to Exhibit 3.9 of our Annual Report on Form 10-K for the fiscal year ended March 31, 2009, filed July 6, 2009)
3.11
 
Amendment No. 2 to Bylaws (incorporated by reference to Exhibit 3.1 of our Current Report on Form 8-K,, filed April 23, 2013)
3.12
 
Certificate of Designations of Series A Convertible Preferred Stock (incorporated by reference to Exhibit 3.7 of our Annual Report on Form 10-K for the fiscal year ended March 31, 2009, filed July 6, 2009)
3.13
 
Certificate of Amendment to Series A Convertible Preferred Stock Certificate of Designations, certified June 21, 2010 (incorporated by reference to Exhibit 3.11 of our Quarterly Report on Form 10-Q for the quarter year ended June 30, 2010, filed August 12, 2010)
3.14
 
Amendment Number 2 to Series A Convertible Preferred Stock Certificate of Designations, as filed with the Nevada Secretary of State on April 6, 2012 (incorporated by reference to our Current Report on Form 8-K, filed April 16, 2012)
3.15
 
Certificates of Designation of Series B Convertible Preferred Stock (incorporated by reference to Exhibit 3.2 of our Current Report on Form 8-K filed April 23, 2013)
4.1
 
Form of Certificate of Common Stock of Registrant (incorporated by reference to Exhibit 4.1 of our Current Report on Form 8-K, filed September 5, 2007)
4.2
 
Form of 2007 September Offering Investor Warrant (incorporated by reference to Exhibit 4.1 of our Current Report on Form 8-K, filed September 5, 2007)
4.3
 
Form of 2007 September Offering Agent Warrant (incorporated by reference to Exhibit 4.2 of our Current Report on Form 8-K, filed September 5, 2007)
31.1*
 
31.2*
 
32.1*
 
32.2*
 
101.INS
 
XBRL Instance Document
101.SCH
 
XBRL Taxonomy Extension Schema Document
101.CAL
 
XBRL Taxonomy Extension Calculation Linkbase Document
101.DEF
 
XBRL Taxonomy Extension Definition Linkbase Document
101.LAB
 
XBRL Taxonomy Extension Label Linkbase Document
101.PRE
 
XBRL Taxonomy Extension Presentation Linkbase Document
     
* Filed herewith.

 

In accordance with the requirements of the Securities Exchange Act of 1934 the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.
 
       
 
AeroGrow International, Inc.
 
       
Date:  February 11, 2016
 
/s/ J. Michael Wolfe
 
 
By: J. Michael Wolfe
 
 
Its: President and Chief Executive Officer
 (Principal Executive Officer) and Director
 
       
       
       
Date:  February 11, 2016
 
/s/ Grey H. Gibbs
 
 
By: Grey H. Gibbs
 
 
Its: Senior Vice President Finance and Accounting
(Principal Accounting Officer)
 
 
 
 
 
 
34