Attached files

file filename
EX-21 - SUBSIDIARIES OF REGISTRANT - ALASKA AIR GROUP, INC.alk10-k123114ex21.htm
EX-31.2 - CERTIFICATION OF CHIEF FINANCIAL OFFICER - ALASKA AIR GROUP, INC.alk10-k123114ex312.htm
EX-32.2 - CERTIFICATION OF CHIEF FINANCIAL OFFICER - ALASKA AIR GROUP, INC.alk10-k123114ex322.htm
EX-31.1 - CERTIFICATION OF CHIEF EXECUTIVE OFFICER - ALASKA AIR GROUP, INC.alk10-k123114ex311.htm
EX-32.1 - CERTIFICATION OF CHIEF EXECUTIVE OFFICER - ALASKA AIR GROUP, INC.alk10-k123114ex321.htm
EXCEL - IDEA: XBRL DOCUMENT - ALASKA AIR GROUP, INC.Financial_Report.xls
10-K - 10-K - ALASKA AIR GROUP, INC.alk10-k123114.htm


EXHIBIT 23.1

CONSENT OF INDEPENDENT REGISTERED PUBLIC ACCOUNTING FIRM

The Board of Directors
Alaska Air Group, Inc.:

We consent to the incorporation by reference in the registration statements (Nos. 333‑176051, 333-168293, 333-151743, and 333-117725) on Form S-8 of Alaska Air Group, Inc. of our reports dated February 11, 2015, with respect to the consolidated balance sheets of Alaska Air Group, Inc. as of December 31, 2014 and 2013, and the related consolidated statements of operations, comprehensive operations, shareholders’ equity, and cash flows for each of the years in the three-year period ended December 31, 2014, and the effectiveness of internal control over financial reporting as of December 31, 2014, which reports appear in the December 31, 2014 annual report on Form 10‑K of Alaska Air Group, Inc.

Our report on the consolidated financial statements refers to a change in the method of accounting for consideration received under an affinity card agreement upon the adoption of Accounting Standards Update No. 2009-13, Multiple Deliverable Revenue Arrangements, in 2013.
    

/s/ KPMG LLP

Seattle, Washington
February 11, 2015