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EX-32 - SECTION 1350 CERTIFICATION - ARISTOCRAT GROUP CORP.ex_32-1.htm
EX-31 - RULE 13(A)-14(A)/15(D)-14(A) CERTIFICATION - ARISTOCRAT GROUP CORP.ex_31-1.htm

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549


FORM 10-Q


(MARK ONE)


þ

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934


For the quarterly period ended January 31, 2014


or


o

TRANSITION REPORT UNDER SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934


For the transition period from _________ to _________


Commission File Number: 333-176491


ARISTOCRAT GROUP CORP.

(Exact name of registrant as specified in its charter)


Florida

 

45-2801371

(State or other jurisdiction of Incorporation or organization)

 

(I.R.S. Employer Identification Number)

 

 

 

495 Grand Blvd., Suite 206
Miramar Beach, FL

 

32550

(Address of principal executive offices)

 

(Zip code)


Registrant’s telephone number, including area code: (850) 269-7208


Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Yes þ No o


Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).

Yes þ No o


Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.


 

Large accelerated filer

o

Accelerated filer

o

 

Non-accelerated filer

o

Smaller reporting company

þ

 

(Do not check is smaller reporting company)

 

 


Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).

Yes o No þ


Indicate the number of shares outstanding of each of the issuer’s classes of common stock, as of the latest practicable date. As of March 14, 2014, 62,250,000 shares of common stock are issued and outstanding.




TABLE OF CONTENTS


PART I FINANCIAL INFORMATION

4

 

 

Item 1. Financial Statements

4

 

 

Consolidated Balance Sheets (Unaudited)

4

 

 

Consolidated Statement of Operations (Unaudited)

5

 

 

Consolidated Statement of Stockholders’ Deficit (Unaudited)

6

 

 

Consolidated Statements of Cash Flows (Unaudited)

7

 

 

Notes to the Unaudited Consolidated Financial Statements

8

 

 

Item 2. Management’s Discussion and Analysis of Financial Condition and Results of Operations

12

 

 

Item 3. Quantitative and Qualitative Disclosures about Market Risk

14

 

 

Item 4. Controls and Procedures

14

 

 

PART II OTHER INFORMATION

15

 

 

Item 1. Legal Proceedings

15

 

 

Item 1A. Risk Factors

15

 

 

Item 2. Unregistered Sales of Equity Securities and Use of Proceeds

15

 

 

Item 3. Defaults upon Senior Securities

15

 

 

Item 4. Mine Safety Disclosures

15

 

 

Item 5. Other Information

15

 

 

Item 6. Exhibits

15


- 2 -



CAUTIONARY STATEMENT REGARDING FORWARD-LOOKING INFORMATION


Certain statements in this report contain or may contain forward-looking statements. These statements, identified by words such as “plan”, “anticipate”, “believe”, “estimate”, “should”, “expect” and similar expressions include our expectations and objectives regarding our future financial position, operating results and business strategy. These statements are subject to known and unknown risks, uncertainties and other factors, which may cause actual results, performance, or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward - looking statements. These forward-looking statements were based on various factors and were derived utilizing numerous assumptions and other factors that could cause our actual results to differ materially from those in the forward-looking statements. These factors include, but are not limited to, our ability to secure suitable financing to continue with our existing business or change our business and conclude a merger, acquisition or combination with a business prospect, economic, political and market conditions and fluctuations, government and industry regulation, interest rate risk, U.S. and global competition, and other factors. Most of these factors are difficult to predict accurately and are generally beyond our control. You should consider the areas of risk described in connection with any forward-looking statements that may be made herein. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this report. Readers should carefully review this report in its entirety, including but not limited to our financial statements and the notes thereto and the risks described in our Annual Report on Form 10-K for the fiscal year ended July 31, 2013. We advise you to carefully review the reports and documents we file from time to time with the Securities and Exchange Commission (the “SEC”), particularly our quarterly reports on Form 10-Q and our current reports on Form 8-K. Except for our ongoing obligations to disclose material information under the Federal securities laws, we undertake no obligation to release publicly any revisions to any forward-looking statements, to report events or to report the occurrence of unanticipated events.


OTHER PERTINENT INFORMATION


When used in this report, the terms, “we,” the “Company,” “Aristocrat,” “our,” and “us” refers to Aristocrat Group Corp., a Florida corporation.


- 3 -



PART I — FINANCIAL INFORMATION


ITEM 1. FINANCIAL STATEMENTS


ARISTOCRAT GROUP CORP.

CONSOLIDATED BALANCE SHEETS

(Unaudited)


 

 

January 31, 2014

 

July 31, 2013

 

ASSETS

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CURRENT ASSETS

 

 

 

 

 

 

 

Cash and cash equivalents

 

$

22,639

 

$

205,153

 

Accounts receivable

 

 

4,104

 

 

 

Inventory

 

 

70,417

 

 

 

Prepaid expenses

 

 

36,951

 

 

88,609

 

Total current assets

 

 

134,111

 

 

293,762

 

 

 

 

 

 

 

 

 

Security deposits

 

 

1,367

 

 

1,367

 

TOTAL ASSETS

 

$

135,478

 

$

295,129

 

 

 

 

 

 

 

 

 

LIABILITIES AND STOCKHOLDERS’ DEFICIT

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CURRENT LIABILITIES

 

 

 

 

 

 

 

Accounts payable and accrued liabilities

 

$

205,420

 

$

102,874

 

Advances payable

 

 

 

 

516,920

 

Total current liabilities

 

 

205,420

 

 

619,794

 

 

 

 

 

 

 

 

 

Convertible notes payable, net of discount of $843,417 and $139,153, respectively

 

 

41,562

 

 

27,922

 

Accrued interest payable

 

 

28,450

 

 

5,584

 

TOTAL LIABILITIES

 

 

275,432

 

 

653,300

 

 

 

 

 

 

 

 

 

STOCKHOLDERS’ DEFICIT

 

 

 

 

 

 

 

Common stock, $0.0001 par value; 250,000,000 shares authorized; 62,250,000 shares issued and outstanding

 

 

6,225

 

 

6,225

 

Additional paid-in capital

 

 

922,254

 

 

204,350

 

Accumulated deficit

 

 

(1,068,433

)

 

(568,746

)

Total stockholders’ deficit

 

 

(139,954

)

 

(358,171

)

 

 

 

 

 

 

 

 

TOTAL LIABILITIES AND STOCKHOLDERS’ DEFICIT

 

$

135,478

 

$

295,129

 


The accompany notes are an integral part of these unaudited consolidated financial statements.


- 4 -



ARISTOCRAT GROUP CORP.

CONSOLIDATED STATEMENTS OF OPERATIONS

(Unaudited)


 

Six months ended
January 31,

 

Three months ended
January 31,

 

 

2014

 

2013

 

2014

 

2013

 

 

 

 

 

 

 

 

 

 

REVENUE

$

11,036

 

$

 

$

7,592

 

$

 

COST OF GOODS SOLD

 

7,132

 

 

 

 

4,841

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

GROSS PROFIT

 

3,904

 

 

 

 

2,751

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

OPERATING EXPENSES

 

 

 

 

 

 

 

 

 

 

 

 

General and administrative expenses

 

467,085

 

 

177,181

 

 

255,502

 

 

127,310

 

 

 

 

 

 

 

 

 

 

 

 

 

 

LOSS FROM OPERATIONS

 

(463,181

)

 

(177,181

)

 

(252,751

)

 

(127,310

)

 

 

 

 

 

 

 

 

 

 

 

 

 

OTHER INCOME (EXPENSE)

 

 

 

 

 

 

 

 

 

 

 

 

Interest expense

 

(36,506

)

 

 

 

(11,239

)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NET LOSS

$

(499,687

)

$

(177,181

)

$

(263,990

)

$

(127,310

)

 

 

 

 

 

 

 

 

 

 

 

 

 

NET LOSS PER COMMON SHARE
– Basic and fully diluted

$

(0.01

)

$

(0.00

)

$

(0.01

)

$

(0.00

)

 

 

 

 

 

 

 

 

 

 

 

 

 

WEIGHTED AVERAGE NUMBER OF COMMON SHARES OUTSTANDING
Basic and fully diluted

 

62,250,000

 

 

62,250,000

 

 

62,250,000

 

 

62,250,000

 


The accompany notes are an integral part of these unaudited consolidated financial statements.


- 5 -



ARISTOCRAT GROUP CORP.

CONSOLIDATED STATEMENT OF STOCKHOLDERS’ DEFICIT

(Unaudited)


 

 

Common Stock

 

Additional
Paid In

 

 

 

 

 

 

 

Shares

 

Amount

 

Capital

 

Deficit

 

Total

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

BALANCE, July 31, 2013

 

62,250,000

 

$

6,225

 

$

204,350

 

$

(568,746

)

$

(358,171

)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Shares issued for conversion of notes payable

 

 

 

 

 

 

 

 

 

 

Discount on issuance of convertible note payable

 

 

 

 

 

717,904

 

 

 

 

717,904

 

Net Loss

 

 

 

 

 

 

 

(499,687

)

 

(499,687

)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

BALANCE, January 31, 2014

 

62,250,000

 

$

6,225

 

$

922,254

 

$

(1,068,433

)

$

(139,954

)


The accompany notes are an integral part of these unaudited consolidated financial statements.


- 6 -



ARISTOCRAT GROUP CORP.

CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited)


 

 

Six months ended January 31,

 

 

 

2014

 

2013

 

 

 

 

 

 

 

 

 

 

 

CASH FLOW FROM OPERATING ACTIVITIES:

 

 

 

 

 

 

 

 

 

Net loss

 

$

(499,687

)

 

$

(177,181

)

 

Adjustments to reconcile net loss to net cash used in operating activities:

 

 

 

 

 

 

 

 

 

Amortization of discount on convertible note payable

 

 

13,640

 

 

 

 

 

Changes in operating assets and liabilities:

 

 

 

 

 

 

 

 

 

Accounts receivable

 

 

(4,104

)

 

 

 

 

Inventory

 

 

(70,417

)

 

 

 

 

Prepaid expense

 

 

51,658

 

 

 

 

 

Accounts payable and accrued liabilities

 

 

102,546

 

 

 

58,006

 

 

Accrued interest payable

 

 

22,866

 

 

 

 

 

NET CASH USED IN OPERATING ACTIVITIES

 

 

(383,498

)

 

 

(119,175

)

 

 

 

 

 

 

 

 

 

 

 

CASH FLOWS FROM FINANCING ACTIVITIES

 

 

 

 

 

 

 

 

 

Proceeds from advances

 

 

200,984

 

 

 

160,410

 

 

NET CASH PROVIDED BY FINANCING ACTIVITIES

 

 

200,984

 

 

 

160,410

 

 

 

 

 

 

 

 

 

 

 

 

NET INCREASE (DECREASE) IN CASH

 

 

(182,514

)

 

 

41,235

 

 

 

 

 

 

 

 

 

 

 

 

CASH, at the beginning of the period

 

 

205,153

 

 

 

1,243

 

 

 

 

 

 

 

 

 

 

 

 

CASH, at the end of the period

 

$

22,639

 

 

$

42,478

 

 

 

 

 

 

 

 

 

 

 

 

Supplemental Disclosures of Cash Flow Information:

 

 

 

 

 

 

 

 

 

Cash paid during the period for:

 

 

 

 

 

 

 

 

 

Interest

 

$

 

 

$

 

 

Taxes

 

$

 

 

$

 

 

 

 

 

 

 

 

 

 

 

 

Noncash investing and financing transaction:

 

 

 

 

 

 

 

 

 

Refinance of advances into convertible notes payable

 

$

717,904

 

 

$

 

 

Beneficial conversion feature on convertible note payable

 

$

717,904

 

 

$

 

 


The accompany notes are an integral part of these unaudited consolidated financial statements.


- 7 -



ARISTOCRAT GROUP CORP.

NOTES TO THE UNAUDITED CONSOLIDATED FINANCIAL STATEMENTS

As of and for the six months ended January 31, 2014


Note 1. General Organization and Business


On October 17, 2012, we formed Luxuria Brands LLC (“Luxuria”) as a wholly-owned subsidiary. Luxuria holds our brand management line of business. On January 10, 2013, we formed Level Two Holdings, LLC (“Level Two”) as our wholly-owned subsidiary. On January 15, 2013, we formed Top Shelf Distributing, LLC (“Top Shelf”) as our wholly-owned subsidiary. Level Two holds the Company’s investment in Top Shelf. Top Shelf is focused on developing our distilled spirits line of business.


During the six months ended January 31, 2014, we acquired inventory and began to generate revenues from the sales of vodka and thereby ceased to be classified as a development stage entity.


Our fiscal year end is July 31.


Note 2. Going Concern


The accompanying financial statements have been prepared assuming that the Company will continue as a going concern. As of January 31, 2014, the Company has an accumulated deficit of $1,068,433. The Company has not generated positive cash flow from operations and does not expect to do so in the near future. There is no assurance that revenue will be adequate to cover expenses and generate positive cash flow from operations during the next twelve months. In view of these matters, the Company’s ability to continue as a going concern is dependent upon its ability to achieve a level of profitability. The Company intends to finance its future activities and its working capital needs from borrowings until such time that funds provided by operations are sufficient to fund working capital requirements. The Company has no commitment from a lender to provide funds and there is no guarantee that funds will be available to the Company when needed or that, if available, they are on terms which are acceptable to the Company. The consolidated financial statements of the Company do not include any adjustments relating to the recoverability and classification of recorded assets, or the amounts and classifications of liabilities that might be necessary should the Company be unable to continue as a going concern.


Note 3. Summary of Significant Accounting Policies


Interim Financial Statements


The accompanying unaudited consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of America (“GAAP”) for interim financial information and with the instructions to Form 10-Q and Regulation S-X. Accordingly, the unaudited consolidated financial statements do not include all of the information and footnotes required by generally accepted accounting principles for complete financial statements. In the opinion of management, all adjustments considered necessary for a fair presentation have been included and such adjustments are of a normal recurring nature. These consolidated financial statements should be read in conjunction with the audited consolidated financial statements for the fiscal year ended July 31, 2013 and notes thereto and other pertinent information contained in our Form 10-K the Company has filed with the Securities and Exchange Commission (the “SEC”).


The results of operations for the six-month period ended January 31, 2014 are not necessarily indicative of the results to be expected for the full fiscal year ending July 31, 2014.


Basis of Presentation


The consolidated financial statements and related disclosures have been prepared pursuant to the rules and regulations of the SEC.  The financial statements have been prepared using the accrual basis of accounting in accordance with GAAP. See Note 2 regarding the assumption that the Company is a going concern.


- 8 -



Development Stage Company


The Company was a development stage enterprise reporting under the provisions of Accounting Standards Codification (“ASC”) 915 “Development Stage Entities” until July 31, 2013. In September 2013, the Company began to recognize recurring revenue from the sales of vodka and exited the development stage.


Principles of Consolidation


The consolidated financial statements include the accounts Aristocrat Group Corp. and our wholly-owned subsidiaries, Level Two Holdings, LLC; Luxuria Brands LLC; and Top Shelf Distributing LLC. All intercompany accounts and transactions are eliminated upon consolidation.


Use of Estimates


The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenue and expenses during the reporting period. Actual results could differ from those estimates.


Cash and Cash Equivalents


For the purpose of the financial statements, cash equivalents include all highly liquid investments with maturity of three months or less. Cash and cash equivalents were $22,639 and $205,153 at January 31, 2014 and July 31, 2013, respectively.


Advertising


The Company expenses advertising as general and administrative expense when incurred. Advertising expense for the six months ended January 31, 2014 and 2013 were $204,588 and $34,459, respectively.


Revenue Recognition


The Company follows ASC 605, Revenue Recognition recognizing revenue when persuasive evidence of an arrangement exists, product delivery has occurred or the services have been rendered, the price is fixed or determinable and collectability is reasonably assured.


Earnings (Loss) per Common Share


The Company computes basic and diluted earnings per common share amounts in accordance with ASC Topic 260, Earnings per Share. The basic earnings (loss) per common share are calculated by dividing the Company’s net income available to common shareholders by the weighted average number of common shares outstanding during the year. The diluted earnings (loss) per common share are calculated by dividing the Company’s net income (loss) available to common shareholders by the diluted weighted average number of shares outstanding during the year. The diluted weighted average number of shares outstanding is the basic weighted number of shares adjusted as of the first of the year for any potentially dilutive debt or equity. There are no dilutive shares outstanding for any periods reported.


Income Taxes


The Company accounts for income taxes under ASC 740 Income Taxes. Under the asset and liability method of ASC 740, deferred tax assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statements carrying amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period the enactment occurs. A valuation allowance is provided for certain deferred tax assets if it is more likely than not that the Company will not realize tax assets through future operations. No deferred tax assets or liabilities were recognized as of January 31, 2014 or July 31, 2013


- 9 -



Financial Instruments


The Company’s balance sheet includes certain financial instruments. The carrying amounts of current assets and current liabilities approximate their fair value because of the relatively short period between the origination of these instruments and their expected realization.


FASB Accounting Standards Codification (ASC) 820 Fair Value Measurements and Disclosures (ASC 820) defines fair value as the exchange price that would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants on the measurement date. ASC 820 also establishes a fair value hierarchy that distinguishes between (1) market participant assumptions developed based on market data obtained from independent sources (observable inputs) and (2) an entity’s own assumptions about market participant assumptions developed based on the best information available in the circumstances (unobservable inputs). The fair value hierarchy consists of three broad levels, which gives the highest priority to unadjusted quoted prices in active markets for identical assets or liabilities (Level 1) and the lowest priority to unobservable inputs (Level 3). The three levels of the fair value hierarchy are described below:


 

Level 1 -

Unadjusted quoted prices in active markets that are accessible at the measurement date for identical, unrestricted assets or liabilities.

 

 

 

 

Level 2 -

Inputs other than quoted prices included within Level 1 that are observable for the asset or liability, either directly or indirectly, including quoted prices for similar assets or liabilities in active markets; quoted prices for identical or similar assets or liabilities in markets that are not active; inputs other than quoted prices that are observable for the asset or liability (e.g., interest rates); and inputs that are derived principally from or corroborated by observable market data by correlation or other means.

 

 

 

 

Level 3 -

Inputs that are both significant to the fair value measurement and unobservable.


Fair value estimates discussed herein are based upon certain market assumptions and pertinent information available to management as of January 31, 2014. The respective carrying value of certain on-balance-sheet financial instruments approximated their fair values due to the short-term nature of these instruments. These financial instruments include accounts receivable, other current assets, accounts payable, and accrued expenses. The fair value of the Company’s notes payable is estimated based on current rates that would be available for debt of similar terms that is not significantly different from its stated value.


Recently Issued Accounting Pronouncements


We have reviewed the FASB issued Accounting Standards Update (“ASU”) accounting pronouncements and interpretations thereof that have effectiveness dates during the periods reported and in future periods. The Company has carefully considered the new pronouncements that alter previous generally accepted accounting principles and does not believe that any new or modified principles will have a material impact on the corporation’s reported financial position or operations in the near term. The applicability of any standard is subject to the formal review of our financial management and certain standards are under consideration.


Note 4. Inventory


Inventory consists solely of finished goods, which is made up entirely of bottled vodka.  Inventory is recorded at weighted average cost.


Note 5. Prepaid Expenses


Prepaid expense consists solely of a prepayment to a vendor for distilling and bottling our distilled spirits product.


Note 6. Advances


During the six months ended January 31, 2014, the Company received proceeds for working capital in the amount of $200,984. These advances are non-interest bearing and payable upon demand.  The lender of these advances is the same lender of the convertible promissory notes discussed in Notes 7. The funds were advanced to the Company through an intermediary agent which also provides certain legal, accounting and support services to the Company.


- 10 -



Note 7. Convertible Notes Payable


Convertible notes payable consist of the following as of January 31, 2014 and July 31, 2013:


 

 

January 31, 2014

 

July 31, 2013

 

Convertible note payable, dated March 31, 2013, bearing interest at 10% per annum, matures on March 31, 2015 and convertible into shares of common stock at $0.02 per share

 

$

167,075

 

$

167,075

 

Convertible note payable, dated October 31, 2013, bearing interest at 10% per annum, matures on October 31, 2015 and convertible into shares of common stock at $0.02 per share

 

 

516,920

 

 

 

Convertible note payable, dated November 30, 2013, bearing interest at 10% per annum, matures on November 30, 2015 and convertible into shares of common stock at $0.01 per share

 

 

83,265

 

 

 

Convertible note payable, dated January 31, 2014, bearing interest at 10% per annum, matures on January 31, 2016 and convertible into shares of common stock at $0.01 per share

 

 

117,719

 

 

 

Total convertible notes payable

 

 

884,979

 

 

167,075

 

Less: current portion of convertible notes payable

 

 

(843,417

)

 

(139,153

)

Long-term convertible notes payable, net of discount

 

$

41,562

 

$

27,922

 


During the six months ended January 31, 2014, the Company signed convertible promissory notes of $717,904 in total with Vista View Ventures Inc. that refinanced non-interest bearing advances. These notes are payable at maturity and bear interest at 10% per annum. The holder of the notes may not convert the convertible promissory note into common stock if that conversion would result in the holder owing more than 4.99% of the number of shares of common stock outstanding on the conversion date. The convertible promissory notes are convertible into common stock at the option of the holder.


Date Issued

 

Maturity Date

 

Note Amount

 

Conversion Rate per Share

October 31, 2013

 

October 31, 2015

 

$

516,920

 

$

0.02

November 30, 2013

 

November 30, 2015

 

 

83,265

 

 

0.01

January 31, 2014

 

January 31, 2016

 

 

117,719

 

 

0.01

Total

 

 

 

$

717,904

 

 

 


The Company evaluated the terms of the notes in accordance with ASC Topic No. 815 – 40, Derivatives and Hedging - Contracts in Entity’s Own Stock and determined that the underlying common stock is indexed to the Company’s common stock. The Company determined that the conversion feature did not meet the definition of a liability and therefore did not bifurcate the conversion feature and account for it as a separate derivative liability. The Company evaluated the conversion feature for a beneficial conversion feature. The effective conversion price was compared to the market price on the date of the notes and was deemed to be less than the market value of underlying common stock at the inception of the notes.  Therefore, the Company recognized a beneficial conversion feature for each of the notes in the amount of $516,920, $83,265 and $117,719 at October 31, 2013, November 30, 2013 and January 31, 2014, respectively. The discount is amortized over the life of the notes using the effective interest method. The Company amortized $13,640 of the discount on the convertible notes payable to interest expense during the six months ended January 31, 2014.


- 11 -



ITEM 2. MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS


Overview


Aristocrat Group Corp. was incorporated in Florida on July 20, 2011 to open Prenatal-Postpartum Supercare Centers (“Supercare Centers”) in target areas across the United States. Under the original business plan, the Supercare Centers will provide women who are planning to start a family, are pregnant or have recently had a baby, with a one-stop destination offering pregnancy, childbirth and parenting educational classes, nutritional counseling health and fitness classes and training and spa services, internet shopping for women’s and infant’s products related to pregnancy though the first year of the infant’s life.  The Company has not yet implemented this business plan and is unsure when the business plan will be implemented.  


The Board of Directors believed that to continue to protect and increase shareholder value, it would be to the advantage, welfare and best interests of the shareholders for the Company to consider alternative corporate strategies to generate new business revenue for the Company. Thus, the Board of Directors approved adding a second business to the Company’s business plan:  Luxuria Brands, a focused brand management company.  The Luxuria Brands and Supercare Centers business lines will be operated under two separate divisions of Aristocrat Group Corp.  Although the Supercare Centers will continue to be a business line, the primary focus from this point forward will be on Luxuria Brands.


In connection with our Luxuria Brands business plan, on January 15, 2013, we formed Top Shelf Distributing, LLC (“Top Shelf”) as our wholly-owned subsidiary. Top Shelf will be focused on developing our distilled spirits line of business.  During the three months ended October 31, 2013, we acquired inventory and began to generate modest revenues from the sales of vodka under the Luxuria Brands business line.


Plan of Operations


The new business line’s goal will be to identify and promote unique brands that have a mass market appeal across a diverse demographic. The approach by Luxuria Brands will be to select product opportunities that have the largest audience and broad market appeal.


Luxuria Brands will initially concentrate on the distilled spirits industries, with a focus on the vodka segment.  As a core direction, alcohol beverage marketing can be used as a platform to promote other business segments of the Company, such as event promotion. Vodka accounts for almost one quarter of all distilled spirits sales and continues to grow.  Selecting the distilled spirits sector enables Aristocrat to enter into a large diverse market with broad appeal and several similar supporting categories, such as the spirit industry and the music industry.  These two sectors are easily linkable and present many original opportunities for partnership, sponsorship and brand awareness activities.


On November 1, 2013, the Company signed a joint venture agreement with Westcoast Spirits Company, Ltd. (“WSCL”). The purpose of the joint venture is to export and distribute the Company’s distilled spirits in Canada. Under the terms of the joint venture agreement, the Company will provide funding of up to $125,000 in monthly payments of $12,500. The Company will also provide oversight for the rollout of its products in Canada. WSCL will operate the joint venture and will take all steps necessary for the import and marketing of the Company’s products in Canada. Under the terms of the joint venture agreement, the Company will receive 15% of the profit of the joint venture.


Critical Accounting Policies


We prepare our consolidated financial statements in conformity with GAAP, which requires management to make certain estimates and apply judgments. We base our estimates and judgments on historical experience, current trends and other factors that management believes to be important at the time the consolidated financial statements are prepared. On a regular basis, we review our accounting policies and how they are applied and disclosed in our condensed consolidated financial statements.


While we believe that the historical experience, current trends and other factors considered support the preparation of our condensed consolidated financial statements in conformity with GAAP, actual results could differ from our estimates and such differences could be material.


For a full description of our critical accounting policies, please refer to Item 7, “Management’s Discussion and Analysis of Financial Condition and Results of Operations” in our Annual Report for the year ended July 31, 2013 on Form 10-K.


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Results of Operations


Six months ended January 31, 2014 compared to the six months ended January 31, 2013.


Revenue


The Company earned revenue of $11,036 for the six months ended January 31, 2014, compared to $0 for the six months ended January 31, 2013. The Company began selling vodka during fiscal year 2014.


Cost of Goods Sold


Cost of goods sold was $7,132 for the six months ended January 31, 2014, compared to $0 for the comparable period in 2013, as the company began selling vodka during fiscal year 2014.


Gross Profit


Gross profit increased to $3,904 for the six months ended January 31, 2014, compared to $0 for the six months ended January 31, 2013 due to the launch of product sales.


General and Administrative Expenses


We recognized general and administrative expenses in the amount of $467,085 and $177,181 for the six months ended January 31, 2014 and 2013, respectively.  The increase is mainly due to increased spending on advertising and promotion and higher professional fees.


Interest Expense


Interest expense increased from $0 for the six months ended January 31 2013 to $36,506 for the six months ended January 31, 2014. We issued interest bearing promissory notes, whereas we had none during the six months ended January 31, 2013.


Net Loss


We incurred a net loss of $499,687 for the six months ended January 31, 2014 as compared to a net loss of $177,181 for the comparable period of 2013. The increase in the net loss was primarily the result of the changes in general and administrative expenses and interest expense, as discussed above.


Three months ended January 31, 2014 compared to the three months ended January 31, 2013.


Revenue


Revenue increase to $7,592 for the three months ended January 31, 2014, compared to $0 for the three months ended January 31, 2013, as the Company began selling vodka during fiscal year 2014.


Cost of Goods Sold


Cost of goods sold increased to $4,841 for the three months ended January 31, 2014, compared to $0 for the comparable period in 2013, as the Company began selling vodka during fiscal year 2014.


Gross Profit


Gross profit was $2,751 for the three months ended January 31, 2014, compared to $0 for the three months ended January 31, 2013 as a result of beginning product sales earlier this year.


General and Administrative Expenses


We recognized general and administrative expenses in the amount of $255,502 and $127,310 for the three months ended January 31, 2014 and 2013, respectively.  The increase is primarily due to higher advertising and promotional spending and higher professional fees.


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Interest Expense


Interest expense increased from $0 for the three months ended January 31 2013 to $11,239 for the three months ended January 31, 2014.  We issued interest bearing promissory notes during 2014, whereas we had none during the three months ended January 31, 2013.


Net Loss


We incurred a net loss of $263,990 for the three months ended January 31, 2014 as compared to $127,310 for the comparable period of 2013.  The increase in the net loss was primarily the result of increases in general and administrative expense and interest expense as noted above.


Liquidity and Capital Resources


At January 31, 2014, we had cash on hand of $22,639.  The Company has negative working capital of $71,309. Net cash used in operating activities for the six months ended January 31, 2014 was $383,498.  Cash on hand is adequate to fund our operations for less than one month. We do not expect to achieve positive cash flow from operating activities in the near future. We will require additional cash in order to fully implement our business plan. There is no guarantee that we will be able to attain fund when we need them or that funds will be available on terms that are acceptable to the Company.  We have no material commitments for capital expenditures as of January 31, 2014.


Off-Balance Sheet Arrangements


The Company has no off-balance sheet arrangements as of January 31, 2014.


ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK


Not applicable to a smaller reporting company.


ITEM 4. CONTROLS AND PROCEDURES


Management’s Report on Internal Control over Financial Reporting


We carried out an evaluation, under the supervision and with the participation of our management, including our principal executive officer and principal financial officer, of the effectiveness of our disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) as of January 31, 2014. Based upon that evaluation, our principal executive officer and principal financial officer concluded that, as of January 31, 2014, our disclosure controls and procedures were not effective to ensure that information required to be disclosed in reports filed by us under the Securities Exchange Act of 1934 is recorded, processed, summarized and reported within the required time periods and is accumulated and communicated to our management, including our principal executive officer and principal financial officer, as appropriate to allow timely decisions regarding required disclosure.


1.

As of January 31, 2014, we did not maintain effective controls over the control environment. Specifically, we have not developed and effectively communicated to our employees our accounting policies and procedures. This has resulted in inconsistent practices. Further, the Board of Directors does not currently have any independent members and no director qualifies as an audit committee financial expert as defined in Item 407(d)(5)(ii) of Regulation S-K. Since these entity level programs have a pervasive effect across the organization, management has determined that these circumstances constitute a material weakness.

 

 

2.

As of January 31, 2014, we did not maintain effective controls over financial statement disclosure. Specifically, controls were not designed and in place to ensure that all disclosures required were originally addressed in our financial statements. Accordingly, management has determined that this control deficiency constitutes a material weakness.


Our management, including our principal executive officer and principal financial officer, who is the same person, does not expect that our disclosure controls and procedures or our internal controls will prevent all error or fraud. A control system, no matter how well conceived and operated, can provide only reasonable, not absolute, assurance that the objectives of the control system are met. Further, the design of a control system must reflect the fact that there are resource constraints and the benefits of controls must be considered relative to their costs. Due to the inherent limitations in all control systems, no evaluation of controls can provide absolute assurance that all control issues and instances of fraud, if any, have been detected.


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Change in Internal Controls Over Financial Reporting


There was no change in our internal controls over financial reporting that occurred during the period covered by this report, which has materially affected, or is reasonably likely to materially affect, our internal controls over financial reporting.


PART II OTHER INFORMATION


ITEM 1. LEGAL PROCEEDINGS


None.


ITEM 1A. RISK FACTORS


Not applicable to a smaller reporting company.


ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS


None.


ITEM 3. DEFAULTS UPON SENIOR SECURITIES


None.


ITEM 4. MINE SAFETY DISCLOSURES


Not applicable.


ITEM 5. OTHER INFORMATION


None.


ITEM 6. EXHIBITS


10.1*

Joint venture agreement with Westcoast Spirits Company, Ltd.

31.1

Rule 13(a)-14(a)/15(d)-14(a) Certification of principal executive officer and principal financial and account officer.

32.1

Section 1350 Certification of principal executive officer and principal financial accounting officer.

101*

XBRL data files of Financial Statement and Notes contained in this Quarterly Report on Form 10-Q.


*   To be submitted by amendment


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SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.


 

Aristocrat Group Corp.

 

 

 

 

Date: March 17, 2014

BY: /s/ Robert Federowicz

 

Robert Federowicz

 

Chief Executive Officer, President, Secretary, Treasurer, Principal Executive Officer, Principal Financial and Accounting Officer and Sole Director.


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