Attached files

file filename
EX-32 - EXHIBIT 32 - SuperDirectories Inc.exhibit32.htm
EX-31 - EXHIBIT 31 - SuperDirectories Inc.exhibit31.htm

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549


FORM 10 Q


QUARTERLY REPORT PURSUANT TO SECTION 13 OF THE SECURITIES EXCHANGE ACT OF 1934


For the quarterly period ended June 30, 2012


Commission File Number:  000-51533


SuperDirectories, Inc.

(Name of small business issuer specified in its charter)


a Wyoming corporation

Incorporated in Delaware on October 1, 1999.

14-1817301

 

 

Jurisdiction of incorporation and domicile

I.R.S. Employer ID Number

changed to Wyoming on August 25, 2010.



5337 Route 374, Merrill, New York 12955

(Address of principal executive offices) (Zip Code)


Issuer's telephone number, including area code (518) 425-0320


Indicate by a check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.

Yes x  No ¨


Indicate by a check mark whether the registrant has submitted and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-K (232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files). Yes ¨ No x


Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of large accelerated filer, accelerated filer and smaller reporting company in Rule 12b-2 of the Exchange Act. (Check One):


Large Accelerated Filer ¨

Non-Accelerated Filer (do not check if Smaller Reporting Company) ¨

 

Accelerated Filer ¨

Smaller Reporting Company x


Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes ¨ No x


As of June 30, 2012 there were 891,181,337 shares of the issuers common stock, par value $0.00000001, issued and outstanding.


 



SuperDirectories, Inc.

(A Development Stage Company)

Consolidated Balance Sheets



June 30, 2012



September 30, 2011











   ASSETS



(Unaudited and Un-reviewed)






   Current assets









   

    Cash and cash equivalents

 

$

9,160

 

 

$

49,576

 

    Prepaid expenses



829




3,419


    Stock subscriptions receivable



-




25,000


   Total current assets



9,989




77,995


    Property and equipment, net



2,054




9,722


    Trade name, net



1,000




1,162


TOTAL ASSETS


$

13,043



$

88,879











   LIABILITIES & STOCKHOLDERS' DEFICIT









   Current liabilities









    Accrued expenses


$

10,000



$

10,000


    Accounts payable



45,528




13,761


    Accounts payable - related party



6,000




4,000


    Advances from officer



349,709




344,709


   Total current liabilities



411,237




372,470


   Stockholders' deficit









    Series A preferred stock, par value $0.00000001 per share, 10,000,000 shares    authorized, 1 share issued and outstanding



-




-


   Series B preferred stock, par value $0.00000001 per share, 90,000,000 shares authorized, 12,253,840 shares issued and outstanding



-




-


    Series C preferred stock, par value $0.00000001 per share, 20,000,000 shares authorized, -0- shares issued and outstanding



-




-


    Common stock, par value $0.00000001 per share, 49,880,000,000 shares authorized, 891,181,337 and 1,161,246 shares issued and outstanding as of June 30, 2012 and September 30, 2011, respectively



9




29


    Additional paid-in capital



8,407,094




8,345,134


    Deficit accumulated during the development stage



(8,805,297

)



(8,628,754

)

    Total stockholders' deficit



(398,194

)



(283,591

)

   TOTAL LIABILITIES & STOCKHOLDERS' DEFICIT


$

13,043



$

88,879


See accompanying notes to the unaudited consolidated financial statements.



2





 

SuperDirectories, Inc.

(A Development Stage Company)

Consolidated Statements of Operations

(Unaudited and Unreviewed)















November 15, 1999
















(Inception)




Three Months Ended



Nine Months Ended



through




June 30,



June 30,



June 30,




2012



2011



2012



2011



2012


















   Revenues


$

-



$

-



$

-



$

-



$

-























   Expenses





















    General and  administrative expenses   


 

48,407 


 

23,572

 

 

 

146,803

 

 

 

106,537

 

 

 

7,252,784

 

    Software costs



10,336




21,385




20,916




92,142




1,255,404


    Depreciation and amortization



606




4,137




8,824




12,502




128,856


    Impairment loss



-




-




-




-




243,903























   Total operating expenses



59,349




49,094




176,543




211,181




8,880,947























   Other income





















    Other income



-




-




-




-




125


    Interest income



-




1




-




3




75,525


   Total other income



-




1




-




3




75,650























    Income tax expense



-




-




-




-




-























   Net loss


$

(59,349

)


$

(49,093

)


$

(176,543

)


$

(211,178

)


$

(8,805,297

)






















   Loss per common share - Basic and diluted


$

(0.00

)


$

(0.04

)


$

(0.01

)


$

(0.32

)


























   Weighted average common shares outstanding - Basic and diluted



40,283,086




1,161,024




20,722,193




659,925






See accompanying notes to the unaudited consolidated financial statements.

3








 

SuperDirectories, Inc.

(A Development Stage Company)

Consolidated Statements of Cash Flows

(Unaudited and Unreviewed)










November 15, 1999




Nine Months Ended



(Inception)




June 30,



through




2012



2011



June 30, 2012


   Cash Flows from Operating Activities













    Net loss


 

 

 


 

 

 


 

 

 

 

 

$

(176,543

)

 

$

(211,178

)

 

$

(8,805,297

)

    Adjustments to reconcile net loss to net cash used in operating activities:













    Stock-based compensation expense



-




4,716




4,850,955


    Depreciation and amortization



8,825




12,502




128,857


    Impairment loss



-




-




243,903


Changes in operating assets and liabilities:













    Prepaid expenses and other current assets



2,590




(502 )




(829

)

    Accounts payable



31,767




4,782




45,527


    Accounts payable - related party



2,000




10,000




6,000


    Accrued expense



-




(10,000

)



10,000


   Net Cash Used in Operating Activities



(131,361

)



(189,680

)



(3,520,884

)

   Cash Flows from Investing Activities













    Purchase of fixed assets



(995

)



(776

)



(372,557

)

    Trade name



-




-




(3,257

)

   Net Cash Used in Investing Activities



(995

)



(776

)



(375,814

)

   Cash Flows From Financing Activities













    Proceeds from sale of common stock



86,940




84,096




3,739,841


    Proceeds from subscription receivable













    Retirement of common stock



-




-




(183,692

)

    Repayments of advances from officer



-




-




(100,000

)

    Advances from officer



5,000




99,001




449,709


   Net Cash Provided by Financing Activities



91,940




183,097




3,905,858


    Net Increase (Decrease) in Cash and Cash Equivalents



(40,416

)



(7,359

)



9,160


    Cash and Cash Equivalents at Beginning of Period



49,576




8,346




-


    Cash and Cash Equivalents at End of Period


$

9,160



$

987



$

9,160















    Supplemental Disclosures of Cash Flow Information:













    Cash paid for interest


$

-



$

-






    Cash paid for income taxes


$

-



$

-






    Non-Cash Financing Activity:













    Conversion of Series B preferred stock to common stock


$

-



$

29



$

29


See accompanying notes to the unaudited consolidated financial statements.



4



 

SuperDirectories, Inc.

(A Development Stage Company)

Notes to Consolidated Financial Statements

(Unaudited and Unreviewed)



Note 1 Description of business and basis of presentation:

SuperDirectories, Inc. (we, our, the Company) is a corporation originally organized under the State of Delaware General Corporation Law. The Corporation was created on November 15, 1999 under the name LukeSmart, Inc. and was renamed SuperDirectories, Inc. on July 9, 2002. On August 19, 2010, the Company amended in Articles of Incorporation and transferred its registered address to the state of Wyoming.


The accompanying unaudited consolidated financial statements of SuperDirectories, Inc. have been prepared in accordance with generally accepted accounting principles used in the United States of America and should be read in conjunction with the audited financial statements and notes thereto contained in the Companys most recent Annual Financial Statements filed with the SEC on Form 10-K. Accordingly, they do not include all information and footnotes required by generally accepted accounting principles for complete financial statements. In the opinion of management, all adjustments considered necessary for a fair presentation (consisting of normal recurring adjustments) have been included. Operating results for the three and nine months ended June 30, 2012 are not necessarily indicative of the results that may be expected for the fiscal year ending September 30, 2012.


Use of Estimates

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.


Note 2 Going concern:

During the nine months ended June 30, 2012, SuperDirectories, Inc. has not generated any revenue and therefore has been unable to generate cash flows sufficient to support its operations and has been dependent on advances from its officer. In addition to negative cash flow from operations, SuperDirectories, Inc. has experienced recurring net losses, and has a working capital deficit of approximately $401,248 as of June 30, 2012.


These factors raise substantial doubt about the Companys ability to continue as a going concern. The consolidated financial statements do not include any adjustments that might be necessary if SuperDirectories, Inc. is unable to continue as a going concern. Management believes that actions presently being taken to obtain additional equity funding and implement its strategic plans provide the opportunity for the Company to continue as a going concern.


Note 3 Related party transactions:

SuperDirectories, Inc. receives services and rents its administrative offices from Aqua Nature of USA, Inc., a company controlled by the majority shareholder of SuperDirectories, Inc. Services and rentals from related parties of $36,000 for each of the nine months ended June 30, 2012 and 2011, are included in general and administrative expenses. As of June 30, 2012, $11,000 is due to this related party.


5

 

 

 


 

Note 3 Related party transactions: (continued)


During the nine months ended June 30, 2012 and 2011, the Companys President and majority shareholder advanced $5,000 and $99,001, respectively, to the Company to fund its current operations. As of June 30, 2012, the amount due to the President and majority shareholder was $349,709. The advances to the Company are unsecured, non-interest bearing and are payable upon demand.



Note 4 Shareholders equity:

During the nine months ended June 30, 2012, the Company sold 20,091 common shares at $3.08 per share for $61,940.


Stock issuances for services


On June 21, 2012, the Companys Board of Directors authorized the issuance of 850,000,000 shares of common stock to its President and majority shareholder as compensation for services to be rendered to the Company, in accordance with an employment agreement executed on that date.


The Company entered into an agreement with a consultant for a one-year term, in exchange foe a total of 40,000,000 shares of common stock.  The shares of common stock were issued in June 2012.  


Management determined the fair value of these common shares issued for services approximates its par value.  Accordingly, the estimated value of these shares of common stock was recognized in the accompanying consolidated statements of operations during the nine months ended June 30, 2012 under general and administrative expenses.


Common stock split


On June 1, 2012, the Company recorded a 1-for-2,500 reverse split of its common stock.


The reverse split does not affect the number of common shares authorized for issuance.  All share and per share information has been retroactively adjusted to reflect the reverse stock split in the financial statements and in the notes to financial statements for all periods presented, to reflect the reverse stock split as if it occurred at inception.  












6











MANAGEMENTS DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS


Forward-Looking Statements.

This section of the report includes a number of forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, and Section 21E of the Securities Exchange Act of 1934 that reflect our current views with respect to future events and financial performance. Forward-looking statements are often identified by words like: believe, expect, estimate, anticipate, intend, project and similar expressions, or words which, by their nature, refer to future events. You should not place undue reliance on these forward-looking statements, which apply only as of the date of this report. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from historical results or our predictions.


Although we believe the expectations reflected in these forward-looking statements are reasonable, such expectations cannot guarantee future results, levels of activity, performance or other achievements.  All forward-looking statements included in this report and all subsequent written or oral forward-looking statements attributable to us or persons acting on our behalf are expressly qualified in their entirety by these cautionary statements. The forward-looking statements speak only as of the date made, other than as required by law, and we undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.


Results of Operations Q3 FY2012.


For the three months ended June 30, 2012, we incurred a net operating loss of $59,349, as compared with a net operating loss of $49,093 for the same period last year. For the nine months ended June 30, 2012, we incurred a net operating loss of $176,543, as compared with a net operating loss of $211,178 for the same period last year. These are due to lower operating costs at all levels.


In prior periods, our net operating losses consisted principally of product development costs, as well as consulting fees and legal and accounting fees primarily incurred in connection with ongoing SEC filing requirements, as well as OTC Disclosure reporting requirements (from August of 2010 through August of 2011). However, in the past 3-4 quarters, our losses have been trimmed by focusing on the product development costs, with less stock issued for consulting and related services.


Since inception, we have not generated revenue. We intend for our service directory to go live around the fourth quarter of this fiscal year or the first quarter of next fiscal year, at which time we expect to begin generating revenue.


Liquidity and Capital Resources Q3 FY2012.


Our cash at June 30, 2012 was $9,160. Our cash on hand is unlikely to be sufficient capital, in and of itself, to finance our bare administrative costs, let alone our proposed operations, during the next 12 months. No assurance can be given that funding will be available to us, on reasonable terms, if at all.


Net cash used in operating activities in the nine months ended June 30, 2012 was $131,361, compared with $189,680 for the same period last fiscal year. The drop-off in the amount of cash used during the first nine months of this fiscal year as compared with last fiscal year, is due primarily to the lower operating loss, which in turn traces back primarily to our software costs, which were much lower during the first nine months of this fiscal year ($20,916) than the first nine months of last fiscal year ($92,142).



7





Liquidity and Capital Resources Q3 FY2012 (continued)


Net cash used in operating activities from inception through June 30, 2012 was $3,520,884. Net cash provided by financing activities for the nine months ended June 30, 2012 was $91,940, which is much lower than the figure for the same period last year ($183,097) due to the loans from our sole officer and director, Luke LaLonde, totaling $99,001 during the first nine months of last fiscal year, and such loans totaling only $5,000 during the first nine months of this fiscal year. Net cash provided by financing activities from inception through June 30, 2012 was $3,905,858.


Plan of Operation FY2012.


The following discussion of our plan of operation for the next 12 months and our discussion of our liquidity and capital resources should be read in conjunction with our financial statements and notes thereto, and the other financial data included in our previously filed annual report. We are including this Plan of Operation in recognition of the fact that we are a development stage company and have yet to achieve operating revenues.


Our plan of operation for the next twelve months is dependent upon our raising additional capital. As of June 30, 2012, we only had $9,160 in cash available; however, we still believe we can satisfy our basic capital requirements for the fiscal year ending September 30, 2012 from cash on hand, so long as we augment that with private placements of our common stock and/or loans from management. No assurance can be given however, that we will be able to sell shares of our common stock, and no member of our management is under any obligation to loan money to us. During the fiscal year ending September 30, 2012, we will continue to engage consultants to perform human editing services, expanding the quality and size of our searchable directory. As expansion occurs, and as increased user activity places greater demand on the system, more hardware (servers and routers) will be added to manage the increased volume of data stored in the database and presented by the online directory. Except for one or more servers and routers as may be occasioned by large demand for our directory, we do not expect to purchase any significant equipment or make any other capital expenditure. Our major expenditures, should we be successful in raising sufficient capital, will be in human resources as we describe below.


We have been successful in financing our operational and developmental activities to date by selling shares of our common stock and from advances from our President. However, we have no assurance that we will be able to continue in this way, and our current available cash balance as of June 30, 2012 is insufficient to continue development, and will require a significant stock offering and/or continued advances from our President in order to have sufficient capital to continue development until income producing business operations are commenced. We have no plans for other business activities if we are unable to raise required funds. We believe we will need to raise additional capital of approximately $420,000 in order to continue operations for the fiscal year ending September 30, 2012 as well as fully implement our entire business and marketing strategy at all planned levels of activity. Our activities to date have been limited to building our database. The information available through our directory comes from ever changing and growing sources.


We have recently experienced delays in meeting certain target dates related to our business operations. The delays were principally caused by our need to synchronize the capabilities of our existing servers and to install fiber optic lines in our Gatineau, Quebec facilities. Also, in January of 2012, our sole full-time employee, officer and director, Luke LaLonde, had a physical illness which incapacitated him for several weeks, through March 2012. However, we do not presently anticipate any further delays.





8


 

 


We believe that on or about September 2012, we will have a sufficient database to make our website marketable. We currently have 9 directory editors who work on a contract basis, research subjects for our directory, create new categories and add websites to our directory. Our average cost per directory consultant is approximately $1,200 per month. We are currently conducting a training program for our editors to help us to reach the desired efficiency of each editor being able to add approximately 1,800 new links per day into our database.


We currently have five servers in operation two in Watertown, New York at facilities operated by Westelcom, two in Gatineau, Quebec, and one at facilities operated by MCI in Montreal. We plan to install a sixth server at a Westelcom facility in Plattsburgh, New York during September 2012.


In October 2012, we intend to start building an administrative staff that will be needed to manage our business as we prepare to move from a developmental to operational mode. In this regard, we plan to add approximately six administrative personnel and expect to begin to incur related payroll costs of approximately $15,000 per month.


By October 2012, we anticipate that we will have sufficiently developed our database to the point where we can offer a product that will be receptive to potential customers. At that time, although we will continue to add to our database, we intend to start adding marketing personnel to develop and implement a plan to bring our product into the marketplace. We plan to add 2 marketing personnel per month beginning in October 2012 until we reach a total of 10 at an approximate monthly payroll cost of $2,750 per such employee.


We expect that our marketing team will be fully assembled by September 2012. At that point, much of the effort of our marketing team will be directed to developing a national marketing effort and formulating a plan and cost projection to carry it out. Our national marketing effort is not expected to commence until after November 2012. The feasibility of our national marketing plan will be dependent on our ability to raise additional capital and we have no assurances that this can be accomplished. However, it is not vital to our operations and we will implement it only when and if we have sufficient funds. We have no present plans for any other business.


A major portion of our anticipated revenues is expected to come from Pay Per Click fees which we expect will commence on or before September 30, 2012. We are presently generating 245,000 clicks per month and we have no agreements in place at this time to convert clicks to cash. Our rate structure will be a flat $0.25 per click compared to an average of $0.92 per click for Google and Yahoo, the most measurable in our industry who generate more than 2,000,000 clicks per day. We expect to increase our monthly click rate as our marketing activities increase.


Banners will be sold on an annual basis, starting as soon as possible after October 2012 when we will attempt to convert all present (trial basis) free-banner sites to paid sites. The program has not commenced, no transactions have been recorded and no sums raised or fees received.


We intend to introduce a fixed price per click (as opposed to the highest bid strategy employed by all known competitors) which we expect to yield a following dedicated to true content matching rather than a ranking based on price. This plan will be modified to offer discounts to sites producing the highest click ratings. We believe this strategy is not yet in wide use and will require a series of modifications to test and prove the concept. In the opinion of management, the bidding concept for key words is not the proper, customer-centric way to determine the priority order of websites to be shown in search results. We believe that showing the most frequently accessed sites at the top of the results list produces a more practical result for users/searchers.


9




Off-Balance Sheet Arrangements.


We have no off-balance sheet arrangements.


Critical Accounting Policies.


We believe the following critical accounting policies affect our more significant judgments and estimates used in the preparation of our financial statements.


Development Stage Activities


The Company was incorporated in the state of Delaware on November 15, 1999, and re-domiciled in the state of Wyoming on August 25, 2010. Activities to date have been directed at developing a searchable directory of selected contents from the Internet and raising capital through the issuance of the Companys capital stock.


Stock-Based Compensation


The Company measures and recognizes compensation expense for all share-based payment awards made to employees, consultants and directors based on their grant-date estimated fair values over the period in which the share-based awards are expected to vest.


Use of Estimates


The preparation of financial statements requires us to make assumptions, estimates and judgments that affect the reported amounts of assets, liabilities, revenues and expenses and disclosures of contingent assets and liabilities as of the date of the financial statements. On an ongoing basis, we evaluate our estimates, including those related to reserves; impairment of website development cost, value of our stock issued to consultants for services and deferred taxes. We base our estimates on assumptions that we believe to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying value of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions; however, we believe that our estimates, including those for the above-described items are reasonable.


CONTROLS AND PROCEDURES


Evaluation of Our Disclosure Controls.

Under the supervision and with the participation of our management, including our principal executive officer and principal financial officer, we conducted an evaluation of our disclosure controls and procedures, as such term is defined under Rule 13a-15(e) and Rule 15d-15(e) promulgated under the Securities Exchange Act of 1934 as amended (Exchange Act), as of June 30, 2012. Based on this evaluation, our principal executive officer and principal financial officer have concluded that our disclosure controls and procedures were not effective to ensure that information required to be disclosed by us in the reports we file or submit under the Exchange Act is recorded, processed, summarized, and reported within the time periods specified in the Securities and Exchange Commissions rules and forms and that our disclosure and controls are designed to ensure that information required to be disclosed by us in the reports that we file or submit under the Exchange Act is accumulated and communicated to our management, including our principal executive and principal financial officers, or persons performing similar functions, as appropriate to allow timely decisions regarding required disclosures.


10


 

 

 



Changes in Internal Control Over Financial Reporting.


There have been no changes in our internal control over financial reporting that occurred during the quarter ended June 30, 2012 that have materially affected or are reasonably likely to materially affect our internal control over financial reporting.


LEGAL PROCEEDINGS


In the ordinary course of our business, we may from time to time become subject to routine litigation or administrative proceedings which are incidental to our business. We are not a party to nor are we aware of any existing, pending or threatened lawsuits or other legal actions involving us.


UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

None.


EXHIBITS

The following exhibits are included as part of this report:

Exhibit No.


Description

 




31.1 / 31.2


Rule 13(a)-14(a)/15(d)-14(a) Certification of Principal Executive and Financial Officer




32.1 / 32.2


Rule 1350 Certification of Chief Executive and Financial Officer




SIGNATURES

In accordance with the requirements of the Securities Exchange Act of 1934, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

Date: October 3, 2012

Super Directories, Inc.


By:

/s/ Luke Lalonde


 


Luke Lalonde, President, Principal Executive Officer, Treasurer and Principal Financial Officer


 




11