Exhibit 99.1

Gaylord Entertainment Announces Secondary Offering

NASHVILLE, Tenn. (August 7, 2012) –– Gaylord Entertainment Company (NYSE: GET) today announced the commencement of an underwritten secondary offering of 5,643,129 shares of its common stock offered by TRT Holdings, Inc. Gaylord Entertainment will not receive any proceeds from sales of common stock by the selling stockholder. Gaylord Entertainment will sell shares in the offering only to the extent that the underwriter exercises its option to purchase additional shares of common stock in the offering.

Deutsche Bank Securities Inc. is acting as the sole underwriter for the offering.

Gaylord Entertainment has filed a registration statement (including a prospectus) with the SEC for the offering to which this communication relates. Before you invest, you should read the prospectus in that registration statement and other documents the Company has filed with the SEC for more complete information about Gaylord Entertainment and this offering. When available, copies of the prospectus and prospectus supplement relating to this offering may be obtained from Deutsche Bank Securities Inc., Attn: Prospectus Group, 60 Wall Street, New York, NY 10005-2836, email: prospectus.CPDG@db.com, telephone: 800-503-4611.

This press release shall not constitute an offer to sell or the solicitation of any offer to buy these securities, nor shall there be any sale of these securities in any state or jurisdiction in which such offer, solicitation or sale is not permitted.

About Gaylord Entertainment

Gaylord Entertainment, a leading hospitality and entertainment company based in Nashville, Tenn., owns and operates Gaylord Hotels (www.gaylordhotels.com), its network of upscale, meetings-focused resorts, and the Grand Ole Opry (www.opry.com), the weekly showcase of country music’s finest performers for more than 80 consecutive years. The Company’s entertainment brands and properties include the Radisson Hotel Opryland, Ryman Auditorium, General Jackson Showboat, Gaylord Springs Golf Links, Wildhorse Saloon, and WSM-AM. For more information about the Company, visit www.GaylordEntertainment.com.