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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

FORM 10-Q

(Mark One)

x QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended: June 30, 2012

o TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from _____________ to _____________

Commission File Number: 333-176962
 
ChatChing, Inc.
(Exact name of registrant as specified in its charter)
 
Florida
 
8900
 
45-2655248
(State or other jurisdiction
of incorporation or organization)
 
(Primary standard industrial
classification code number)
 
(I.R.S. employer
identification number)

1061 E. INDIANTOWN RD. #400
JUPITER FL  33477
(Address of Principal Executive Offices including Zip Code)

561-316-3867
(Registrant's Telephone Number, including area code)

_______________________________________________________________________
(Former name, former address and former fiscal year, if changed since last report)

Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. 
 
Yes No o

Indicate by check mark whether the registrant has submitted electronically and posted on its corporate Web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).

Yes No o

Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company. See the definitions of “large accelerated filer,” “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

Large accelerated filer
o
Accelerated filer  
o
Non-accelerated filer 
o
Smaller reporting company
x
(Do not check if a smaller reporting company)
     

Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).

Yes No x

The number of shares outstanding of each of the issuer’s classes of common stock, as of July 30, 2012 is as follows:

Class of Securities
Shares Outstanding
Common Stock, no par value
383,095,238



 
 

 
 
TABLE OF CONTENTS
 
      PAGE  
PART I
         
ITEM 1.  
FINANCIAL STATEMENTS
    3  
           
ITEM 2.  
MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
    4  
           
ITEM 3. 
QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
    7  
           
ITEM 4. 
CONTROLS AND PROCEDURES
    7  
           
PART II 
           
ITEM 1.  
LEGAL PROCEEDINGS
    8  
           
ITEM 1A.  
RISK FACTORS
    8  
           
ITEM 2.  
UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS.
    8  
           
ITEM 3. 
DEFAULTS UPON SENIOR SECURITIES.
    9  
           
ITEM 4.  MINE SAFETY DISCLOSURES.     9  
           
ITEM 5.  OTHER INFORMATION     9  
           
ITEM 6.  EXHIBITS     10  
           
SIGNATURES     11  
 
 
2

 

PART I

FINANCIAL INFORMATION

ITEM 1.  FINANCIAL STATEMENTS
 
ChatChing, Inc.
(f/k/a Social Network Marketing, Inc.)
(A Development Stage Company)
 
Condensed Financial Statements
(Unaudited)
 
December 31, 2011
 
 
3

 
 
Table of Contents
 
Condensed Financial Statements:        
         
Condensed Balance Sheets at September 30, 2011 and June 30, 2012 (Unaudited)     F-2  
         
Condensed Statement of Operations for the three- and nine- month periods ended June 30, 2012 and from January 19, 2011 (Inception) to June 30, 2012 (Unaudited)     F-3  
         
Condensed Statement of Changes in Stockholders’ Deficit for the nine-month period ended June 30, 2012 and from January 19, 2011 (Inception) to June 30, 2012 (Unaudited)     F-4  
         
Condensed Statement of Cash Flows for the nine-month period ended June 30, 2012 and from January 19, 2011 (Inception) to June 30 31, 2012 (Unaudited)     F-5  
         
Notes to Condensed Financial Statements     F-6  
 
 
F-1

 
 
CHATCHING, INC. (F/K/A SOCIAL NETWORK MARKETING, INC.) (A DEVELOPMENT STAGE COMPANY)
CONDENSED BALANCE SHEETS
SEPTEMBER 30, 2011 AND JUNE 30, 2012 (Unaudited)
 
ASSETS
   
September 30,
2011
   
June 30,
2012
 
         
(Unaudited)
 
Current assets:
           
Cash
  $ 13,222     $ 52,679  
Total current assets
    13,222       52,679  
                 
Other assets:
               
Website development costs
    128,551       384,207  
Patents and trademarks
    1,608       2,403  
Total other assets
    130,159       386,610  
                 
Total assets
  $ 143,381     $ 439,289  
                 
LIABILITIES AND STOCKHOLDERS' DEFICIT
Current liabilities:
               
Accrued expenses
  $ 89,369     $ -  
Lines of credit - related parties
    232,467       426,964  
Total current liabilities
    321,836       426,964  
                 
Notes payable
    -       304,108  
                 
Commitments and contingencies
               
                 
Stockholders' deficit:
               
Common stock, no par value; 800,000,000 shares authorized;
               
  383,095,238 shares issued and outstanding
    406       49,649  
Deficit accumulated during development stage
    (178,861 )     (341,432 )
Total stockholders' deficit
    (178,455 )     (291,783 )
                 
Total liabilities and stockholders' deficit
  $ 143,381     $ 439,289  

 
F-2

 

CHATCHING, INC. (F/K/A SOCIAL NETWORK MARKETING, INC.) (A DEVELOPMENT STAGE COMPANY)
CONDENSED STATEMENTS OF OPERATIONS
FROM APRIL 1, 2012 TO JUNE 30, 2012, FROM OCTOBER 1, 2011 TO JUNE, 2012, AND
From JANUARY 19, 2011 (INCEPTION) TO JUNE 30, 2012 (Unaudited)
 
   
(Unaudited)
 
   
Period from
April 1, 2012
to
June 30, 2012
   
Period from
October 1, 2011
to
June 30, 2012
   
Period from
January 19, 2011
(Inception) to
June 30, 2012
 
                   
Revenue
  $ -     $ -     $ -  
                         
Operating expenses:
                       
General and administrative
    11,350       40,161       68,521  
Professional fees
    36,770       98,404       242,591  
Hosting expense
    7,691       20,728       27,042  
Total operating expenses
    55,811       159,293       338,154  
                         
Net loss from operations
    (55,811 )     (159,293 )     (338,154 )
                         
Other
                       
Interest expense
    3,278       3,278       3,278  
                         
Net loss before income taxes
    (59,089 )     (162,571 )     (341,432 )
                         
Income taxes
    -       -       -  
                         
Net Loss
  $ (59,089 )     (162,571 )   $ (341,432 )
                         
Loss per common share
  $ (0.00 )   $ (0.00 )        
                         
Weighted average number of shares outstanding
    377,931,217       342,449,852          

 
F-3

 

CHATCHING, INC. (F/K/A SOCIAL NETWORK MARKETING, INC.) (A DEVELOPMENT STAGE COMPANY)
CONDENSED STATEMENTS OF CHANGES IN STOCKHOLDERS' DEFICIT
FROM JANUARY 19, 2011 (INCEPTION) TO June 30, 2012 (Unaudited)
 
   
Common Stock
          Deficit Accumulated During the Development    
Total 
Stockholders'
 
   
Shares
   
Amount
   
Warrants
   
 Stage
   
Deficit
 
                               
Balance, January 19, 2011 (Inception)
    -     $ -     $ -     $ -     $ -  
                                         
 Issuance of common stock
    325,000,000       406       -       -       406  
                                         
 Net loss
    -       -       -       (178,861 )     (178,861 )
                                         
Balance, September 30, 2011
    325,000,000       406       -       (178,861 )     (178,455 )
                                         
 Issuance of warrants
    -       -       49,170       -       49,170  
                                         
 Issuance of common stock
    58,095,238       49,243       (49,170 )     -       73  
                                         
 Net loss
    -       -       -       (162,571 )     (162,571 )
                                         
Balance, June 30, 2012
    383,095,238     $ 49,649     $ -     $ (341,432 )   $ (291,783 )

 
F-4

 

CHATCHING, INC. (F/K/A SOCIAL NETWORK MARKETING, INC.) (A DEVELOPMENT STAGE COMPANY)
CONDENSED STATEMENTS OF CASH FLOWS
FROM OCTOBER 1, 2011 TO MARCH 31, 2012 AND
FROM JANUARY 19, 2011 (INCEPTION) TO MARCH 31, 2012
 
   
(Unaudited)
 
   
Period from
October 1, 2011
to
June 30, 2012
   
Period from
January 19, 2011
(Inception) to June 30, 2012
 
Cash flows from operating activities:
           
Net loss from operations
  $ (162,571 )   $ (341,432 )
Reconciliation of net loss to net cash used in operating activities:
         
Changes in operating assets and liabilities:
               
Accrued expenses
    (89,369 )     -  
Amortization of debt discount
    3,278       3,278  
Expenses paid via issuance of common stock
    -       6  
Expenses paid directly via lines of credit - related parties
    194,497       227,305  
Net cash used in operating activities
    (54,165 )     (110,843 )
                 
Cash flows from investing activities:
               
Increase in website development costs
    (255,656 )     (384,207 )
Increase in patents and trademarks
    (795 )     (2,403 )
      (256,451 )     (386,610 )
                 
Cash flows from financing activities:
               
Proceeds from line of credit
    -       199,659  
Proceeds fro  issuance of notes payable
    350,000       350,000  
Proceeds from issuance of common stock
    73       473  
Net cash provided by financing activities
    350,073       550,132  
                 
Net (decrease) increase in cash
    39,457       52,679  
                 
Cash, beginning of period
    13,222       -  
                 
Cash, end of period
  $ 52,679     $ 52,679  
                 
Supplemental disclosure of cash flow information:
               
Cash paid for interest
  $ -     $ -  
Cash paid for taxes
  $ -     $ -  
Capital expenditures funded by lines of credit
  $ 125,742     $ 255,901  

 
F-5

 
 
ChatChing, Inc. (f/k/a Social Network Marketing, Inc.) (A Development Stage Company)
Notes to Condensed Financial Statements


Note 1 – Organization and Basis of Presentation

ChatChing, Inc. (f/k/a Social Network Marketing, Inc.) (the "Company") was incorporated under the laws of the State of Florida on January 19, 2011. On June 30, 2011, the stockholders approved the articles of amendment to change the Company name to ChatChing, Inc., which became effective on July 5, 2011.  The Company is developing a social networking site designed for use by individuals for all socio-economic and demographic backgrounds. The Company is a development-stage company and its planned principal activities are to provide an interactive global community website which enables individuals, groups and businesses to easily connect with their family, social, and business circles.

As a company in the development-stage, the Company has no operating revenues to date. The Company currently is devoting substantially all of its present efforts to securing and establishing a new business.

The accompanying unaudited condensed financial statements and notes have been prepared in accordance with the instructions for Form 10-Q and Article 10 of Regulation S-X of the Securities and Exchange Commission (“SEC”). The September 30, 2011 condensed balance sheet data was derived from audited financial statements but does not include all disclosures required by accounting principles generally accepted in the United States of America.
 
In the opinion of management, the unaudited interim financial statements include all adjustments, consisting only of normal recurring adjustments, necessary to present fairly the financial condition, results of operations and cash flows of the Company as of June 30, 2012 and for all periods presented.

Going Concern
As shown in the accompanying condensed balance sheet, the Company has a working capital deficit of approximately $374,285 at June 30, 2012. The Company is currently in the development stage and has been spending a majority of its time in the development of its website and related trademarks.

Although the Company has been able to obtain funding through issuance of common stock and indebtedness, there is no guarantee that this funding will enable the Company to emerge from the development stage and generate revenues to sustain its operations. These conditions raise substantial doubt about the Company’s ability to continue as a going concern.

The condensed financial statements do not include any adjustments relating to the carrying amounts of recorded assets or the carrying amounts and classification of recorded liabilities that might be necessary if the Company is unable to continue as a going concern.

Note 2 – Summary of Significant Accounting Policies

Use of estimates
The preparation of the financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect certain reported amounts of assets and liabilities, and disclosure of contingent assets and liabilities, at the date of these financial statements and the reported amounts of revenues and expenses during the reporting period. Accordingly, actual results could differ from these estimates.

Cash equivalents
The Company considers all highly liquid instruments purchased with maturity of three months or less from the time of purchase to be cash equivalents. The Company has no cash equivalents at September 30, 2011 and June 30, 2012.
 
 
F-6

 
 
ChatChing, Inc. (f/k/a Social Network Marketing, Inc.) (A Development Stage Company)
Notes to Condensed Financial Statements

 
Note 2 – Summary of Significant Accounting Policies, continued

Long-Lived Assets
The Company reviews its long-lived assets and certain identifiable intangibles held and used for possible impairment whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable.  In evaluating the fair value and future benefits of its intangible assets, management performs an analysis of the anticipated undiscounted future net cash flow of the individual assets over the remaining amortization period.  The Company will recognize an impairment loss if the carrying value of the asset exceeds the expected future cash flows.

Income Taxes
Income taxes are provided for the tax effects of transactions reported in the financial statements and consist of taxes currently due plus deferred taxes related primarily to differences between the recorded book basis and tax basis of assets and liabilities for financial and income tax reporting. The deferred tax assets and liabilities represent the future tax return consequences of those differences, which will either be taxable or deductible when the assets and liabilities are recovered or settle. Deferred taxes also are recognized for operating losses that are available to offset future taxable income and tax credits that are available to offset future federal income taxes.  The Company establishes a valuation allowance for deferred tax positions which, in the opinion of management, are not “more likely than not” to be used.

The Company records a liability for uncertain tax positions when it is probable that a loss has been incurred and the amount can be reasonably estimated.  At June 30, 2012, the Company has no liabilities for uncertain tax positions.  The Company continually evaluates expiring statutes of limitations, audits, proposed settlements, changes in tax law and new authoritative rulings.

Note 3 – Fair Value of Financial Instruments

The carrying amounts of cash and cash equivalents approximate their fair values due to their short-term nature.

Note 4 – Concentration of Credit Risk

The Company maintains cash balances at a financial institution in the state of Florida.  The balance, at any given time, may exceed Federal Deposit Insurance Corporation (“FDIC”) insurance limits of $250,000 per institution.  The Company’s cash balances at June 30, 2012 were within FDIC insured limits.

Note 5 – Income Taxes

At June 30, 2012, the Company had gross deferred tax assets of approximately $126,000.  The Company determined that it is not more-likely-than-not that such asset will be realized, and as such has established a full valuation allowance at June 30, 2012.  The Company evaluates its ability to realize its deferred tax assets each period and adjusts the amount of its valuation allowance, if necessary.  If there is an ownership change, as defined under Internal Revenue Code Section 382, the use of operating loss and credit carry-forwards may be subject to limitation on use.

The Company’s loss before income taxes of $159,293 for the period from October 1, 2011 to June 30, 2012 is comprised entirely of operations in the United States.  The effective tax rate of 0% differs from the statutory United States federal income tax rate of 34% due primarily to the valuation allowance.  The valuation allowance has increased by $59,458 for the period from October 1, 2011 to June 30, 2012.

 
F-7

 
 
ChatChing, Inc. (f/k/a Social Network Marketing, Inc.) (A Development Stage Company)
Notes to Condensed Financial Statements

 
Note 6 – Commitments and Contingencies
 
From time to time, the Company may become subject to legal proceedings, claims and litigation arising in the ordinary course of its business.  The Company is not currently a party to any material legal proceedings, nor is the Company aware of any other pending or threatened litigation that would have a material adverse effect on the Company’s business, operating results, cash flows or financial condition should such litigation be resolved unfavorably.

Note 7 – Lines of Credit – Related Parties

On March 11, 2011, the Company entered into revolving line of credit agreements with each of its two (2) majority stockholders in the amount of $125,000, aggregating $250,000, to fund development stage operations.  On January 23, 2012, the agreements were amended to increase each of the lines from $125,000 to $250,000, for an aggregate borrowing amount of $500,000.

Note 8 – Notes Payable

On April 2, 2012 the Company issued a $175,000 Note to an accredited investor.  The Note accrues PIK interest at 0.25% per annum, with the principal and PIK interest due at maturity (December 31, 2014).  In connection with the Note, the Company issued warrants to purchase 29,047,619 shares of no-par common stock for $36.  The warrants were recorded at fair value, resulting in the recognition of $24,585 as debt discount.

On April 16, 2012 the Company issued a $175,000 Note to another accredited investor.  The Note also accrues PIK interest at 0.25% per annum, with the principal and PIK interest due at maturity (December 31, 2014).  In connection with the Note, the Company issued warrants to purchase 29,047,619 shares of no-par common stock for $36.  The warrants were recorded at fair value, resulting in the recognition of $24,585 as debt discount.
 
Note 9 – Stockholders’ Equity

From January 19, 2011 (Inception) through June 30, 2011, the Company issued 320,000,000 shares (400,000,000 shares pre-split) of no-par common stock for a total capital contribution of $400.

On June 30, 2011 the Company facilitated a 10:8 reverse stock split which has been given retroactive effect in the financial statements.

On July 1, 2011 the Company issued 5,000,000 shares of no-par common stock to an individual for services at a fair value ($6).

On April 2, 2012 the Company issued 29,047,619 shares of no-par common stock to an individual for cash upon exercise of a warrant ($36).

On April 16, 2012 the Company issued 29,047,619 shares of no-par common stock to an individual for cash upon exercise of a warrant ($36).
 
 
F-8

 
 
ITEM 2.  MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS
 
CAUTIONARY STATEMENT
 
The following discussion of our financial condition and results of operations should be read in conjunction with our financial statements and the related notes, and other financial information included in this Form 10-Q.

Our Management’s Discussion and Analysis contains not only statements that are historical facts, but also statements that are forward-looking.  Forward-looking statements are, by their very nature, uncertain and risky.  These risks and uncertainties include international, national, and local general economic and market conditions; our ability to sustain, manage, or forecast growth; our ability to successfully make and integrate acquisitions; new product development and introduction; existing government regulations and changes in, or the failure to comply with, government regulations; adverse publicity; competition; the loss of significant customers or suppliers; fluctuations and difficulty in forecasting operating results; change in business strategy or development plans; business disruptions; the ability to attract and retain qualified personnel; the ability to protect technology; the risk of foreign currency exchange rate; and other risks that might be detailed from time to time in our filings with the Securities and Exchange Commission.
 
Although the forward-looking statements in this Report reflect the good faith judgment of our management, such statements can only be based on facts and factors currently known by them.  Consequently, and because forward-looking statements are inherently subject to risks and uncertainties, the actual results and outcomes may differ materially from the results and outcomes discussed in the forward-looking statements.  You are urged to carefully review and consider the various disclosures made by us in this report as we attempt to advise interested parties of the risks and factors that may affect our business, financial condition, and results of operations and prospects.

SPECIAL INFORMATION REGARDING FORWARD LOOKING STATEMENTS
 
The Management’s Discussion and Analysis of Financial Condition and Results of Operations and Plan of Operation (“MD&A”) should be read in conjunction with our unaudited consolidated financial statements for the quarter ended June 30, 2012 and 2011.  The discussion also includes subsequent activities up to July 30, 2012.  These financial statements have been prepared in accordance with generally accepted accounting policies in the United States (“GAAP”).   

The following discussion and analysis should be read in conjunction with our financial statements and related notes appearing elsewhere in this Report. In addition to historical information, this discussion and analysis contains forward-looking statements that involve risks, uncertainties, and assumptions. Our actual results may differ materially from those anticipated in these forward-looking statements as a result of certain factor set forth in this Report.

Management’s Discussion and Analysis of Financial Condition and Results of Operations is based upon our financial statements, which have been prepared in accordance with accounting principles generally accepted in the United States of America. The preparation of these financial statements requires us to make estimates and assumptions that affect the reported amounts of assets, liabilities, revenues, and expenses, and related disclosure of contingent assets and liabilities. On an ongoing basis, we evaluate our estimates and assumptions. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates and assumptions.
 
 
4

 
 
Critical Accounting Policies and Estimates
 
Critical accounting policies are those we believe are most important to portraying our financial conditions and results of operations and also require the greatest amount of subjective or complex judgments by management. Judgments and uncertainties regarding the application of these policies may result in materially different amounts being reported under various conditions or using different assumptions. There have been no material changes to the critical accounting policies previously disclosed in our Audited Report on Form S1/A (Amendment 5) for the fiscal year ended September 30, 2011.

Overview
 
We plan to operate a social networking website. We have designed our website to enable users to connect and communicate with each other, share information and user-generated content.  We plan to generate revenues from online advertising at our website. We plan to offer a wide range of online advertising formats and solutions, including display advertising, social advertisements, promoted news feed items, and fan/brand pages.

We are in the development stage, and we have not generated or realized any revenues from our business operations.

Plan of Operations

We incurred $178,861 in expenses from inception to fiscal year end September 30, 2011. In our third three month period of fiscal year 2012, ended June 30, 2012, we incurred an additional $55,811 in expenses. These expenses in the aggregate consist primarily of general and administrative costs of $11,500, professional fees primarily in connection with our registration statement of $36,770 and website hosting expenses of $7,541.  For the six month period of fiscal year 2012 ended June 30, 2012, we incurred an additional aggregate of $129,807 in expenses.  These expenses in the aggregate consist primarily of general and administrative costs of $26,138, professional fees primarily in connection with our registration statement of $89,843 and website hosting expenses of $13,826.
 
We anticipate taking the following steps to implement our business plan in the next 12 months.  Our capital requirements for implementation of these steps is estimated at $120,000, as set forth in the table below.

Milestone or Step
 
Expected Manner of Occurrence or Method of Achievement
 
Date When Step Should be Accomplished
 
Cost of Completion
 
                 
Remaining Pre-Launch Activities
 
Final Development of the Website and costs associated with going public, including additional estimated legal and accounting fees of $25,000
 
By the end of August 2012
  $ 25,000  
                 
Launch and Promote Web Site
 
Launch Web Site with promotional activities. Includes PR activity, limited and targeted web based advertising, and internet blogging activity by a specialized team.  Also, finalize translations of site in key 16 languages aside from English.  Additional trademarks to be added/defended as needed.
 
1 – 3 months after the launch of service.
  $ 25,000  
                 
Continues Service
 
Initial Growth.
 
Year 1 following launch.
  $ 25,000  
 
 
5

 
 
Liquidity and Capital Resources

In addition to our estimated capital requirements of $75,000 in the next 12 months as described above, we will incur other costs payable to non-affiliated third parties irrespective of our business development activities, including bank service fees and those costs associated with SEC requirements associated with going and staying public, estimated to be less than $50,000 for the next 12 months. Accordingly, we estimate our capital requirements for the next 12 months to be approximately $125,000.
 
June 30, 2012, we had only $52,679 in our bank account.  We anticipate our monthly burn rate for the next 12 months to be approximately $14,166 per month.  As of July 6, 2012, Steven Pfirman, our President, Secretary and Director and Nicholas Palin, a Director, loaned $433,465.06, $201,102.56 by Mr. Pfirman and $232,362.50 by Mr. Palin, to fund development stage operations. The loans are binding legal obligations as they were made under identical Credit Line Agreements and related Credit Line Promissory Notes with Mr. Pfirman and Mr. Palin amended and restated in their entirety on January 23, 2012 to be in the amount of $250,000 each, aggregating $500,000, bearing interest at zero percent due on December 31, 2012.  The Credit Line Agreements contain provisions concerning default and remedies in the event of default as well as other provisions related to these loans.  The loans are secured by Security Agreements pledging all assets of the Company as security for the loans.  

In April 2012, we secured additional loans of an aggregate of $175,000 from two non-affiliated third parties, $175,000 from one and $175,000 from another, both due December 31, 2014. Interest on these loans accrues at one quarter percent (.25%) per annum, the applicable federal rate for transactions of this type as of the date of the note.  The principal and accrued interest on these loans are not due and payable until December 31, 2014.  The principal balance on these loans may be prepaid at any time and from time to time. In addition, there is $73,036 remaining upon the Credit Lines from our officers and directors.

In connection with the additional loans from the two non-affiliated third parties, we sold the two lenders who were Accredited Investors an aggregate of 58,095,238 additional shares of common stock at a price of $.00000125 per share for an aggregate of $72.62.
 
On May 8, 2012, the Company issued options to the aforementioned accredited investors to acquire 20,952,381 shares of common stock each from the Company at a price of $.00000125 for aggregate consideration of $26.19. The Options can only be exercised upon the funding of additional loans in the amount of $90,000 with simple interest of .25% per annum, all principal and interest due February 28, 2015 and in connection therewith receive the promissory notes of Company similar in form and substance to that issued in connection with the loans described above. The options expire 10 days after the first date the Company's website becomes operational.

Accordingly, we now have sufficient funding to complete development, launch service and provide service for more than one year.
 
In order to become profitable we may still need to secure additional debt or equity funding. We hope to be able to raise additional funds from an offering of our stock in the future. However, this offering may not occur, or if it occurs, may not raise the required funding. Further, it is likely that any future financing efforts may be hindered as a result of our plans to issue a large number of shares to consultants in exchange for non-cash consideration as described in “Business,” above will be funded by loans from management under the Credit Line Agreements as set forth above. If we fail to meet these requirements, we will be unable to use or continue to use this registration statement to continue to issue stock under our  Employee/Consultant Benefit Plan.

Our independent auditor’s report expresses substantial doubt about our ability to continue as a going concern.   We do not have any plans or specific agreements for new sources of funding, except for the anticipated loans from management as described above, or any planned material acquisitions.

 
6

 
 
ITEM 3.  QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK

Not required

ITEM 4.  CONTROLS AND PROCEDURES

Evaluation of Disclosure Controls and Procedures

The Company has established disclosure controls and procedures to ensure that information required to be disclosed in this quarterly report on Form 10-Q was properly recorded, processed, summarized and reported within the time periods specified in the Commission's rules and forms.  The Company’s controls and procedures are designed to ensure that information required to be disclosed by the Company in the reports that it files or submits under the Act is accumulated and communicated to the Company’s management, including its principal executive and principal financial officers to allow timely decisions regarding required disclosure.

We carried out an evaluation of the effectiveness of the design and operation of our disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) at June 30, 2012 based on the evaluation of these controls and procedures required by paragraph (b) of Rule 13a-15 or Rule 15d-15 under the Exchange Act.  This evaluation was carried out under the supervision and with the participation of our Chief Executive Officer and Chief Financial Officer. Based upon that evaluation, our Chief Executive Officer and Chief Financial Officer concluded that, at June 30, 2012, our disclosure controls and procedures are effective.

Changes in Internal Control over Financial Reporting

There have been no changes in the Company's internal control over financial reporting that occurred during the Company's last fiscal quarter that has materially affected, or is reasonably likely to materially affect, the Company's internal control over financial reporting.
 
 
7

 

PART II 

OTHER INFORMATION

ITEM 1.  LEGAL PROCEEDINGS
 
We are not aware of any pending or threatened legal proceedings in which we are involved. 

ITEM 1A.  RISK FACTORS
 
Not required
 
ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS.

In April 2012, we secured an additional loans of an aggregate of $175,000 from two non-affiliated third parties, $175,000 from one and $175,000 from another, both due December 31, 2014. Interest on these loans accrues at one quarter percent (.25%) per annum, the applicable federal rate for transactions of this type as of the date of the note. The principal and accrued interest on these loans are not due and payable until December 31, 2014. The principal balance on these loans may be prepaid at any time and from time to time. In addition, there is $73,036 remaining upon the Credit Lines from our officers and directors.

In connection with the additional loans from the two non-affiliated third parties, we sold the two lenders who were Accredited Investors an aggregate of 58,095,238 additional shares of common stock at a price of $.00000125 per share for an aggregate of $72.62.
 
On May 8, 2012, the Company issued options to the aforementioned accredited investors to acquire 20,952,381 shares of common stock each from the Company at a price of $.00000125 for aggregate consideration of $26.19. The Options can only be exercised upon the funding of additional loans in the amount of $90,000 with simple interest of .25% per annum, all principal and interest due February 28, 2015 and in connection therewith receive the promissory notes of Company similar in form and substance to that issued in connection with the loans described above. The options expire 10 days after the first date the Company's website becomes operational.

The offer and sale of these securities were made in reliance on the exemption from registration provided by Section 4(2) of the Securities Act of 1933, as amended.
 
 
8

 
 
 
We believed that Section 4(2) of the Securities Act of 1933 was available because:

None of these issuances involved underwriters, underwriting discounts or commissions.
Restrictive legends were and will be placed on all certificates issued as described above.
The distribution did not involve general solicitation or advertising.
The distributions were made only to investors who were sophisticated enough to evaluate the risks of the investment.

In connection with the above transactions, we provided the following to all investors:

Access to all our books and records.
Access to all material contracts and documents relating to our operations.
The opportunity to obtain any additional information, to the extent we possessed such information, necessary to verify the accuracy of the information to which the investors were given access.

Prospective investors were invited to review at our offices at any reasonable hour, after reasonable advance notice, any materials available to us concerning our business. Prospective Investors were also invited to visit our offices.
 
ITEM 3. DEFAULTS UPON SENIOR SECURITIES.

None.

ITEM 4. MINE SAFETY DISCLOSURES.

Not Applicable.

ITEM 5. OTHER INFORMATION

We have no information to disclose that was required to be in a report on Form 8-K during the period covered by this report, but was not reported. There have been no material changes to the procedures by which security holders may recommend nominees to our board of directors.
 
 
9

 
 
ITEM 6.  EXHIBITS
 
Exhibit No.
 
Document Description
     
31.1
 
CERTIFICATION of CEO/CFO PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002.
     
32.1 *
 
CERTIFICATION of CEO/CFO PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO SECTION 906 OF THE SARBANES-OXLEYACT OF 2002
 
Exhibit 101 
 
Interactive data files formatted in XBRL (eXtensible Business Reporting Language): (i) the Consolidated Balance Sheets, (ii) the Consolidated Statements of Operations, (iii) the Consolidated Statements of Cash Flows, and (iv) the Notes to the Consolidated Financial Statements.**
     
101.INS  
XBRL Instance Document**
     
101.SCH  
XBRL Taxonomy Extension Schema Document**
     
101.CAL  
XBRL Taxonomy Extension Calculation Linkbase Document**
     
101.DEF  
XBRL Taxonomy Extension Definition Linkbase Document**
     
101.LAB  
XBRL Taxonomy Extension Label Linkbase Document**
     
101.PRE  
XBRL Taxonomy Extension Presentation Linkbase Document**
______
*  This exhibit shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934 or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933 of the Securities Exchange Act of 1934, whether made before or after the date hereof and irrespective of any general incorporation language in any filings.

** XBRL (Extensible Business Reporting Language) information is furnished and not filed or a part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933, as amended, is deemed not filed for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, and otherwise is not subject to liability under these sections.
 
 
10

 
 
SIGNATURES

In accordance with the requirements of the Exchange Act, the registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

ChatChing, Inc., a Florida corporation

 
CHATCHING INC.
 
       
July 30, 2012
By:
/s/ Steve Pfirman
 
   
Steve Pfirman,
 
   
President
 
 
Pursuant to the requirements of the Securities Act of 1933, this Registration Statement has been signed by the following persons in the capacities and on the date indicated.
 
SIGNATURE
 
NAME
 
TITLE
 
DATE
             
/s/ Steve Pfirman
 
Steve Pfirman
 
Chief Executive Officer, Principal Financial Officer,
 
July 30, 2012
       
Principal Accounting Officer, Director
   
             
/s/ Nick Palin
 
Nick Palin
 
Director
 
July 30, 2012

 
11

 
 
EXHIBIT INDEX
 
Exhibit No.
 
Document Description
     
31.1
 
CERTIFICATION of CEO/CFO PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO SECTION 302 OF THE SARBANES-OXLEY ACT OF 2002.
     
32.1 *
 
CERTIFICATION of CEO/CFO PURSUANT TO 18 U.S.C. SECTION 1350, AS ADOPTED PURSUANT TO SECTION 906 OF THE SARBANES-OXLEYACT OF 2002
 
Exhibit 101 
 
Interactive data files formatted in XBRL (eXtensible Business Reporting Language): (i) the Consolidated Balance Sheets, (ii) the Consolidated Statements of Operations, (iii) the Consolidated Statements of Cash Flows, and (iv) the Notes to the Consolidated Financial Statements.**
     
101.INS  
XBRL Instance Document**
     
101.SCH  
XBRL Taxonomy Extension Schema Document**
     
101.CAL  
XBRL Taxonomy Extension Calculation Linkbase Document**
     
101.DEF  
XBRL Taxonomy Extension Definition Linkbase Document**
     
101.LAB  
XBRL Taxonomy Extension Label Linkbase Document**
     
101.PRE  
XBRL Taxonomy Extension Presentation Linkbase Document**
______
*  This exhibit shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934 or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933 of the Securities Exchange Act of 1934, whether made before or after the date hereof and irrespective of any general incorporation language in any filings.

** XBRL (Extensible Business Reporting Language) information is furnished and not filed or a part of a registration statement or prospectus for purposes of Sections 11 or 12 of the Securities Act of 1933, as amended, is deemed not filed for purposes of Section 18 of the Securities Exchange Act of 1934, as amended, and otherwise is not subject to liability under these sections.
 
 
 
12