FIRST FINANCIAL HOLDINGS INC /DE/ - FORM 8-K - EX-99.1 - EXHIBIT 99.1

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8-K - FORM 8-K - FIRST FINANCIAL HOLDINGS INC /DE/	f8k_072612.htm

Exhibit 99.1

FIRST FINANCIAL HOLDINGS, INC.

FIRST FINANCIAL HOLDINGS, INC. ANNOUNCES SECOND QUARTER EARNINGS

AND DECLARES CASH DIVIDEND

CHARLESTON, SOUTH CAROLINA, July 26, 2012 – First Financial Holdings, Inc. (“First Financial,” NASDAQ: FFCH), the holding company for First Federal Bank (“First Federal”), announced today net income available to common shareholders of $11.6 million for the three months ended June 30, 2012, compared with $770 thousand for the three months ended March 31, 2012 and a net loss of $(44.0) million for the three months ended June 30, 2011. Diluted net income per common share was $0.70 for the quarter ended June 30, 2012, compared with $0.05 for the prior quarter and a net loss of $(2.50) for the same quarter last year. The quarter ended June 30, 2012 included a $9.0 million after-tax gain on the acquisition of Plantation Federal Bank (“Plantation”) and a $3.1 million after-tax net charge related to repositioning the balance sheet, as described below. The quarter ended June 30, 2011 included additional provision for loan losses of $40.1 million after-tax related to the bulk loan sale.

For the six months ended June 30, 2012, net income available to common shareholders was $12.4 million, compared with a net loss of $(45.4) million for the same period of 2011. Diluted net income per common share from continuing operations was $0.75, compared with a net loss of $(2.64) for the first six months of 2011.

“First Financial continues to execute on our strategic priorities and we have completed another eventful and successful quarter,” said R. Wayne Hall, president and chief executive officer of First Financial and First Federal. “Today we reported our fifth consecutive quarter of increased core operating results. These results reflect the positive momentum we have generated as a result of the strategic initiatives implemented. We are pleased with the initial successes of our recent acquisitions and look forward to strengthening our ongoing relationships with our new customers. We believe that the steps taken this quarter to reposition our balance sheet for the future build on the strategies implemented over the last year and will continue to contribute to improved results for our shareholders.”

Highlights for the Quarter

On April 27, 2012, First Federal assumed the deposits and purchased substantially all of the assets of Plantation through a purchase and assumption agreement with the Federal Deposit Insurance Corporation (“FDIC”). This transaction included $278.7 million of loans and $419.9 million of deposits, at fair value, in the Greenville and Myrtle Beach, South Carolina markets and resulted in a gain on the acquisition of $14.6 million ($9.0 million after-tax).

·	First Financial also consummated its acquisition of five branches from Liberty Savings Bank, FSB (“Liberty”) in the Hilton Head, South Carolina market during April. This transaction included $22.2 million of performing loans and $112.9 million of deposits, at fair value.

During the second quarter of 2012, First Financial repositioned its balance sheet by selling $203.6 million of mortgage-backed securities and prepaying $125.0 million of Federal Home Loan Bank (“FHLB”) advances. These actions resulted in a $5.0 million ($3.1 million after-tax) net reduction to earnings for the quarter.

·	Net interest margin remained strong for the quarter ended June 30, 2012 at 4.08%, an increase of 24 basis points over the quarter ended March 31, 2012.

·	Credit metrics remained stable with non-covered nonperforming assets to total assets of 1.45% at June 30, 2012, compared with 1.42% at March 31, 2012.

·	Net charge-offs totaled $6.7 million for the quarter ended June 30, 2012, compared with $9.5 million for the prior quarter, while the provision for loan losses was $4.7 million and $6.7 million for the quarters ended June 30, 2012 and March 31, 2012, respectively.

·	First Financial remains well capitalized at June 30, 2012 with total risk-based capital of 15.16%, Tier 1 risk-based capital of 13.89%, and Tier 1 leverage capital of 9.79%. Tangible common equity to tangible common assets ratio was 6.47% at quarter end.

Balance Sheet Repositioning

In conjunction with the acquisition strategies completed during the second quarter of 2012, First Financial initiated a number of transactions to better position its balance sheet. The repositioning is expected to enhance net interest income, noninterest income, and net interest margin in future periods. First Financial prepaid $125.0 million of long-term FHLB advances with an average rate of 3.15%, incurring a termination charge of $8.5 million ($5.3 million after-tax). To fund the debt prepayment, mortgage-backed securities totaling $203.6 million with an average yield of 1.79% were sold, generating a $3.5 million ($2.2 million after-tax) gain. In aggregate, these transactions resulted in a net charge of $3.1 million after-tax, or $(0.19) per common share. The remaining proceeds from the investment sales will be reinvested during the third quarter of 2012 in assets with higher projected returns for the current interest rate environment and outlook. First Financial believes the balance sheet repositioning is an economically accretive transaction as the net loss is expected to have a breakeven point of less than two years. In addition to the future revenue enhancements, deleveraging the balance sheet created capital capacity to support the recent acquisitions.

First Financial Holdings, Inc.

June 30, 2012 Earnings Release

Page 2

Balance Sheet

Total assets at June 30, 2012 were $3.3 billion, an increase of $158.6 million or 5.0% over March 31, 2012 and an increase of $82.6 million or 2.6% over June 30, 2011. The increases were primarily the result of the Plantation and Liberty acquisitions, partially offset by a decrease in investment securities due to the balance sheet repositioning. Also partially offsetting the increase over June 30, 2011 was the bulk loan sale executed in October 2011, and the sales of First Southeast Insurance Services Inc. and Kimbrell Insurance Group, Inc., both of which occurred during 2011.

Investment securities at June 30, 2012 totaled $293.4 million, a decrease of $206.9 million or 41.4% from March 31, 2012 and a decrease of $185.2 million or 38.7% from June 30, 2011. The decreases were primarily the result of the balance sheet repositioning.

The following table summarizes the loan portfolio by major categories.


LOANS (in thousands)	June 30, 2012		March 31, 2012		December 31, 2011		September 30, 2011		June 30, 2011
Residential loans
Residential 1-4 family	$	1,023,800	$	972,881	$	975,405	$	909,907	$	895,650
Residential construction		19,601		15,501		15,117		16,431		19,603
Residential land		56,073		40,794		41,612		40,725		42,763
Total residential loans		1,099,474		1,029,176		1,032,134		967,063		958,016

Commercial loans
Commercial business		107,804		88,054		83,814		80,871		80,566
Commercial real estate		555,588		447,339		456,541		471,296		482,315
Commercial construction		17,201		16,289		16,477		15,051		16,037
Commercial land		78,011		54,786		61,238		67,432		70,562
Total commercial loans		758,604		606,468		618,070		634,650		649,480

Consumer loans
Home equity		388,534		347,825		357,270		369,213		379,122
Manufactured housing		276,607		275,845		275,275		276,047		274,192
Marine		59,643		50,458		52,590		55,243		57,406
Other consumer		49,621		45,795		50,118		53,064		53,853
Total consumer loans		774,405		719,923		735,253		753,567		764,573
Total loans		2,632,483		2,355,567		2,385,457		2,355,280		2,372,069
Less: Allowance for loan losses		48,799		50,776		53,524		54,333		55,491
Net loans	$	2,583,684	$	2,304,791	$	2,331,933	$	2,300,947	$	2,316,578

Total loans at June 30, 2012 increased $276.9 million or 11.8% over March 31, 2012 and increased $260.4 million or 11.0% over June 30, 2011. The increases were primarily the result of the Plantation and Liberty acquisitions.

The allowance for loan losses was $48.8 million at June 30, 2012 or 1.85% of total loans, compared with $50.8 million or 2.16% of total loans at March 31, 2012 and $55.5 million or 2.34% of total loans at June 30, 2011. The decrease in the allowance ratio was primarily the result of acquiring loans that are carried at fair value and do not currently have an associated allowance. Excluding the impact related to the loans acquired during the quarter, the allowance for loan losses to total loans was 2.09% and the decreases were primarily the result of the continued improvement in historical loss factors and stable credit metrics since the bulk loan sale in October 2011. The allowance for loan losses at June 30, 2012 was 2.06% of loans excluding loans covered under a purchase and assumption loss share agreement (“loss share agreements”) with the FDIC (“covered loans”), and represented 1.23 times coverage of the non-covered nonperforming loans.

At June 30, 2012, loans held for sale totaled $72.4 million, an increase of $20.1 million or 38.3% over March 31, 2012 and a decrease of $11.9 million or 14.1% from June 30, 2011. The increase over March 31, 2012 was primarily the result of higher levels of residential mortgage loans to be sold in the secondary market due to an expansion of First Federal’s correspondent lending channel. Secondary market sales generally settle in 45 to 60 days. Loans held for sale at June 30, 2011 were comprised of $24.0 million in residential mortgage loans awaiting sale in the secondary market and $60.3 million of loans in the bulk loan sale pool. The decrease from June 30, 2011 was primarily the result of completing the bulk loan sale in October 2011, partially offset by the correspondent lending expansion.

First Financial Holdings, Inc.

June 30, 2012 Earnings Release

Page 3

The FDIC indemnification asset, net at June 30, 2012 was $77.3 million, an increase of $31.0 million or 67.1% over March 31, 2012 and an increase of $18.4 million or 31.2% over June 30, 2011. The increases were primarily the result of the establishment of a $34.3 million indemnification asset due to the Plantation transaction, as well as normal accretion of the existing indemnification asset, partially offset by the receipt of claims reimbursement from the FDIC.

Other assets totaled $106.0 million at June 30, 2012, an increase of $10.2 million or 10.7% over March 31, 2012 and a decrease of $23.4 million or 18.1% from June 30, 2011. The increase over March 31, 2012 was primarily the result of $10.2 million of other real estate owned (“OREO”) acquired in the Plantation transaction. The decrease from June 30, 2011 was primarily the result of current tax adjustments recorded and federal tax refunds received during the twelve month period and a $2.1 million write-down of the state deferred tax asset during the first quarter of 2012 after First Federal’s conversion to a South Carolina state-chartered commercial bank due to a change in South Carolina tax laws for banks versus thrifts.

Core deposits, which include checking, savings, and money market accounts, totaled $1.6 billion at June 30, 2012, an increase of $287.1 million or 22.0% over March 31, 2012 and an increase of $415.6 million or 35.3% over June 30, 2011. The increases were primarily the result of the Plantation and Liberty transactions as well as the introduction of new retail deposit products and sales process during 2011. Time deposits at June 30, 2012 totaled $1.1 billion, an increase of $151.6 million or 15.8% over March 31, 2012 and a decrease of $28.2 million or 2.5% from June 30, 2011. The variances from both prior periods were primarily the result of the Plantation and Liberty transactions, as well as continued planned reductions in maturing high rate retail and wholesale time deposits.

Advances from the FHLB at June 30, 2012 totaled $233.0 million, a decrease of $300.0 million or 56.3% from March 31, 2012 and a decrease of $324.5 million or 58.2% from June 30, 2011. The decreases were primarily the result of the balance sheet repositioning as well as a shift in funding mix due to the organic growth of core deposits and the acquisition of low-cost deposits from Plantation and Liberty.

Shareholders’ equity at June 30, 2012 was $287.3 million, an increase of $9.2 million or 3.3% over March 31, 2012 and an increase of $20.7 million or 7.8% over June 30, 2011. The increases were primarily the result of net operating results, partially offset by a reduction in accumulated other comprehensive income related to investment securities valuations during the last twelve months. Both First Financial’s and First Federal’s regulatory capital ratios are in excess of “well-capitalized” minimums, as presented in the following table.


			For the Quarters Ended
			June 30, 2012			March 31, 2012			December 31, 2011			September 30, 2011			June 30, 2011
First Financial
Equity to assets				8.69	%		8.84	%		8.81	%		8.37	%		8.27	%
Tangible common equity to tangible assets (non-GAAP)				6.47			6.70			6.67			6.27			6.08
Book value per common share			$	13.45		$	12.89		$	12.84		$	12.31		$	12.20
Tangible book value per common share (non-GAAP)				12.91			12.75			12.69			12.16			11.83
Dividends paid per common share, authorized				0.05			0.05			0.05			0.05			0.05
Common shares outstanding, end of period (000s)				16,527			16,527			16,527			16,527			16,527

	Regulatory Minimum for "Well-Capitalized"
Tier 1 leverage capital ratio1	5.00	%		9.79	%		10.22	%
Tier 1 risk-based capital ratio1	6.00			13.89			14.81
Total risk-based capital ratio1	10.00			15.16			16.08

First Federal2
Leverage capital ratio	5.00	%		9.06	%		9.00	%		8.92	%		8.26	%		7.48	%
Tier 1 risk-based capital ratio	6.00			12.86			13.05			12.35			11.26			10.07
Total risk-based capital ratio	10.00			14.13			14.32			13.61			12.53			11.33

The quarter ended March 31, 2012 represented the first period holding company ratios for First Financial were required to be filed with the Federal Reserve Bank included within FR Y-9C, Consolidated Financial Statements for Bank Holding Companies. The capital ratios presented above for the holding company are considered preliminary until the regulatory report is filed with the Federal Reserve Bank.

Capital ratios beginning with the quarter ended March 31, 2012 for First Federal Bank are based on reporting requirements for financial institutions filing FFIEC 041, FDIC Consolidated Reports of Condition and Income (the "Call Report"). Prior period ratios are reported based on superseded regulatory requirements previously issued by the Office of Thrift Supervision.

First Financial Holdings, Inc.

June 30, 2012 Earnings Release

Page 4

Asset Quality

The following tables illustrate the trend in quality and risk inherent in the loan portfolio.


DELINQUENT LOANS	June 30, 2012					March 31, 2012					December 31, 2011					September 30, 2011					June 30, 2011
(30-89 days past due) (dollars in thousands)		$	% of Portfolio				$	% of Portfolio				$	% of Portfolio				$	% of Portfolio				$	% of Portfolio
Residential loans
Residential 1-4 family	$	1,244		0.12	%	$	1,889		0.19	%	$	2,986		0.31	%	$	1,722		0.19	%	$	1,404		0.16	%
Residential construction		---		---			---		---			---		---			---		---			---		---
Residential land		475		0.85			123		0.30			561		1.35			65		0.16			325		0.76
Total residential loans		1,719		0.16			2,012		0.20			3,547		0.34			1,787		0.18			1,729		0.18

Commercial loans
Commercial business		903		0.84			1,677		1.90			908		1.08			868		1.07			2,387		2.96
Commercial real estate		3,014		0.54			3,065		0.69			3,514		0.77			3,394		0.72			2,703		0.56
Commercial construction		---		---			---		---			---		---			595		3.95			---		---
Commercial land		675		0.87			2,271		4.15			1,185		1.94			537		0.80			821		1.16
Total commercial loans		4,592		0.61			7,013		1.16			5,607		0.91			5,394		0.85			5,911		0.91

Consumer loans
Home equity		2,017		0.52			3,315		0.95			4,525		1.27			3,408		0.92			3,266		0.86
Manufactured housing		1,835		0.66			1,502		0.54			3,267		1.19			2,600		0.94			2,298		0.84
Marine		300		0.50			358		0.71			597		1.14			980		1.77			264		0.46
Other consumer		626		1.26			445		0.97			831		1.66			629		1.19			589		1.09
Total consumer loans		4,778		0.62			5,620		0.78			9,220		1.25			7,617		1.01			6,417		0.84
Total delinquent loans	$	11,089		0.42	%	$	14,645		0.62	%	$	18,374		0.77	%	$	14,798		0.63	%	$	14,057		0.59	%

Total delinquent loans at June 30, 2012 decreased $3.6 million or 24.3% from March 31, 2012. The decreases were primarily the result of continued focused collection efforts. Total delinquent loans at June 30, 2012 included $2.9 million in covered loans, as compared with $3.1 million at March 31, 2012.


	June 30, 2012					March 31, 2012					December 31, 2011					September 30, 2011					June 30, 2011
NONPERFORMING ASSETS (dollars in thousands)		$	% of Portfolio				$	% of Portfolio				$	% of Portfolio				$	% of Portfolio				$	% of Portfolio
Residential loans
Residential 1-4 family	$	10,460		1.02	%	$	6,649		0.68	%	$	4,977		0.51	%	$	1,595		0.18	%	$	1,242		0.14	%
Residential construction		---		---			---		---			---		---			---		---			---		---
Residential land		1,423		2.54			1,398		3.43			1,448		3.48			1,140		2.80			451		1.05
Total residential loans		11,883		1.08			8,047		0.78			6,425		0.62			2,735		0.28			1,693		0.18

Commercial loans
Commercial business		1,198		1.11			1,931		2.19			3,665		4.37			4,322		5.34			3,664		4.55
Commercial real estate		15,918		2.87			18,474		4.13			17,160		3.76			18,400		3.90			16,396		3.40
Commercial construction		261		1.52			261		1.60			573		3.48			266		1.77			1,451		9.05
Commercial land		4,577		5.87			5,240		9.56			5,232		8.54			6,310		9.36			5,411		7.67
Total commercial loans		21,954		2.89			25,906		4.27			26,630		4.31			29,298		4.62			26,922		4.15

Consumer loans
Home equity		10,636		2.74			9,779		2.81			8,192		2.29			6,871		1.86			9,165		2.42
Manufactured housing		2,197		0.79			2,648		0.96			3,461		1.26			2,922		1.06			2,953		1.08
Marine		29		0.05			63		0.12			246		0.47			47		0.09			94		0.16
Other consumer		306		0.62			131		0.29			224		0.45			127		0.24			129		0.24
Total consumer loans		13,168		1.70			12,621		1.75			12,123		1.65			9,967		1.32			12,341		1.61
Total nonaccrual loans		47,005		1.79			46,574		1.98			45,178		1.89			42,000		1.78			40,956		1.73
Loans 90+ days still accruing		75					51					121					171					76
Restructured loans, still accruing		2,857					3,276					2,411					734					1,535
Total nonperforming loans		49,937		1.90	%		49,901		2.12	%		47,710		2.00	%		42,905		1.82	%		42,567		1.79	%
Nonperforming loans held for sale		---					---					---					39,412					42,656
Other repossessed assets acquired		28,191					21,818					20,487					26,212					27,812
Total nonperforming assets	$	78,128				$	71,719				$	68,197				$	108,529				$	113,035

Total nonperforming assets at June 30, 2012 increased $6.4 million or 8.9% over March 31, 2012. The increase was primarily the result of $10.2 million of OREO acquired as part of the Plantation transaction, which was partially offset by $3.9 million in OREO reductions due to legacy First Federal OREO sales and write-downs. In addition, the effects of higher nonperforming residential loans due to four accounts totaling $3.1 million and higher nonperforming home equity loans due to two loans totaling $1.2 million were partially by lower nonperforming commercial loans. Covered nonperforming loans decreased $5.3 million from March 31, 2012 to $10.4 million at June 30, 2012. Covered OREO totaled $20.0 million at June 30, 2012, an increase of $8.6 million over March 31, 2012.

First Financial Holdings, Inc.

June 30, 2012 Earnings Release

Page 5

Classified loans at June 30, 2012 totaled $113.4 million, essentially unchanged from $114.4 million at March 31, 2012. Covered classified loans decreased $8.6 million or 29.1% from $29.7 million at March 31, 2012 to $21.1 million at June 30, 2012. Non-covered classified assets to Tier 1 capital and the allowance for loan losses totaled 26.83% at June 30, 2012, compared with 25.53% at March 31, 2012.


	June 30, 2012						March 31, 2012						December 31, 2011						September 30, 2011					June 30, 2011
NET CHARGE-OFFS (dollars in thousands)		$		% of Portfolio*				$		% of Portfolio*				$		% of Portfolio*				$	% of Portfolio*				$	% of Portfolio*
Residential loans
Residential 1-4 family	$	1,070			0.42	%	$	507			0.21	%	$	391			0.16	%	$	414		0.18	%	$	12,177		5.28	%
Residential construction		---			---			---			---			---			---			---		---			---		---
Residential land		78			0.59			701			6.75			532			5.31			165		1.58			4,099		34.79
Total residential loans		1,148			0.42			1,208			0.47			923			0.37			579		0.24			16,276		6.59

Commercial loans
Commercial business		334			1.34			825			3.60			640			3.22			136		0.69			6,826		30.60
Commercial real estate		715			0.54			1,462			1.30			1,417			1.22			433		0.36			41,022		29.15
Commercial construction		(2	)		(0.05	)		(2	)		(0.05	)		(3	)		(0.07	)		635		16.12			3,067		53.06
Commercial land		723			4.00			1,439			9.87			804			4.94			2,052		12.15			33,995		118.23
Total commercial loans		1,770			0.99			3,724			2.41			2,858			1.83			3,256		2.04			84,910		42.98

Consumer loans
Home equity		2,580			2.71			2,264			2.57			2,955			3.26			4,910		5.28			4,725		4.91
Manufactured housing		666			0.97			1,467			2.13			845			1.23			978		1.42			1,049		1.54
Marine		82			0.60			361			2.83			142			1.05			158		1.12			44		0.30
Other consumer		428			3.48			469			3.90			531			4.09			217		1.61			446		3.28
Total consumer loans		3,756			1.98			4,561			2.51			4,473			2.41			6,263		3.31			6,264		3.26
Total net charge-offs	$	6,674			1.04	%	$	9,493			1.60	%	$	8,254			1.39	%	$	10,098		1.71	%	$	107,450		16.87	%

*Represents an annualized rate

The decrease in net charge-offs for the quarter ended June 30, 2012 as compared with the prior quarter was the result of lower charge-offs in all loan categories.

Quarterly Results of Operations

First Financial reported net income from continuing operations of $12.6 million for the three months ended June 30, 2012, compared with $1.7 million for the three months ended March 31, 2012 and a net loss of $(40.3) million for the three months ended June 30, 2011. The changes in the key components of net income from continuing operations are discussed below.

Net interest income

Net interest margin, on a fully tax-equivalent basis, was 4.08% for the quarter ended June 30, 2012, as compared with 3.84% for the quarter ended March 31, 2012 and 3.83% for the quarter ended June 30, 2011. The increases over both prior periods were primarily the result of a 14 basis point improvement due to the low-cost core deposits acquired in the Liberty transaction, the balance sheet repositioning, and better performance on the Cape Fear nonperforming loans, as well as a 10 basis point improvement due to the accretion and amortization of purchase accounting adjustments resulting from the Plantation acquisition.

Net interest income for the quarter ended June 30, 2012 was $31.7 million, an increase of $3.5 million or 12.3% over the prior quarter and an increase of $2.3 million or 7.8% over the same quarter last year. The increases were primarily the result of higher levels of average earning assets from the Plantation and Liberty acquisitions.

Provision for loan losses

After determining what First Financial believes is an adequate allowance for loan losses based on the estimated risk inherent in the loan portfolio, the provision for loan losses is calculated based on the net effect of the change in the allowance for loan losses and net charge-offs. The provision for loan losses was $4.7 million for the quarter ended June 30, 2012, compared with $6.7 million for the linked quarter and $77.8 million for the same quarter last year. The decreases from both prior periods were primarily the result of the continued stabilization of historical loss trends and credit metrics through June 30, 2012. Additionally, the decrease from the same quarter last year was due to an additional provision for loan losses of $65.7 million associated with classifying $155.3 million of portfolio loans to loans held for sale in June 2011.

First Financial Holdings, Inc.

June 30, 2012 Earnings Release

Page 6

Noninterest income

Noninterest income totaled $32.5 million for the quarter ended June 30, 2012, an increase of $19.3 million over the prior quarter and an increase of $21.1 million over the same quarter last year. The increases were primarily the result of the $14.6 million gain on the acquisition of Plantation, and a $3.5 million gain on the sale of investment securities related to the balance sheet repositioning. Mortgage and other loan income increased $937 thousand due to a higher volume of residential loans sold into the secondary market during the current quarter as a result of expanding the correspondent lending channel. Service charges on deposit accounts continue to trend upward due to a higher number of transaction accounts.

In addition to the two gains discussed above, the increase over the same quarter last year was primarily the result of higher service charges on deposit accounts ($576 thousand) due to higher transaction-related revenue from increases in both volume and fees, as well as higher mortgage and other loan income ($2.3 million) due to higher residential mortgage origination levels related to the continued low interest rate environment and the addition of correspondent lenders.

Noninterest expense

Noninterest expense totaled $39.3 million for the quarter ended June 30, 2012, an increase of $10.5 million or 36.7% over the prior quarter and an increase of $10.7 million or 37.2% over the same quarter last year. The June 30, 2012 quarter included an $8.5 million termination charge on the prepayment of FHLB advances as part of the balance sheet repositioning. Excluding the termination charge, noninterest expenses for the June 30, 2012 quarter increased $2.0 million or 7.0% over the prior quarter. Increases in salaries related to severance and retention bonuses, as well as regular salaries, for Plantation associates were substantially offset by lower benefits costs as group insurance claims and other benefits decreased from the linked quarter. Occupancy costs increased $666 thousand due to expenses associated with closing four unprofitable in-store branches during the quarter. Professional services increased $385 thousand due primarily to conversion, accounting, consulting, and other expenses related to the Plantation and Liberty acquisitions. Intangible amortization increased $278 thousand due to establishing intangibles related to the Plantation and Liberty acquisitions. Other expense increased $906 thousand due to losses related to FNMA put-back charges ($284 thousand), data processing expenses related to the upcoming conversion of Plantation’s systems ($215 thousand), higher travel and training ($160 thousand) related to the Plantation acquisition and certain annual training programs, and timing of franchise fee payments and accruals ($165 thousand).

In addition to the termination charge on FHLB advances and Plantation expenses, the increase from the same quarter of the prior year was related to occupancy costs ($816 thousand), and professional services ($722 thousand), partially offset by lower OREO expenses, net ($666 thousand) and lower goodwill impairment ($630 thousand). The increase in occupancy costs was primarily the result of expenses associated with closing four unprofitable in-store branches during the current quarter, as well as increased property taxes and insurance. The increase in professional fees was primarily the result of acquisition expenses related to Plantation and Liberty and other strategic initiatives. The decrease in OREO expenses is primarily the result of fewer write-downs of OREO properties, recognition of more gains on the sales of properties, and less OREO related expense. First Financial wrote-off the goodwill associated with its insurance premium financing operations during the second quarter of 2011.

Income Taxes

The income tax expense for the three months ended June 30, 2012 totaled $7.7 million, an increase of $3.5 million over the linked quarter and an increase of $33.0 million over the same quarter last year. The quarter ended June 30, 2012 included the establishment of a $5.6 million deferred tax liability related to the gain on the Plantation acquisition. The quarter ended March 31, 2012 included a $2.1 million write-down of the state deferred tax asset after First Federal’s conversion to a South Carolina state-chartered commercial bank due to a difference in South Carolina tax laws for banks versus thrifts. In addition, the variances from both prior periods were the result of the change in pre-tax income.

Year-to-Date Results of Operations

First Financial reported net income from continuing operations of $14.3 million for the six months ended June 30, 2012, compared with a net loss of $(41.6) million for the six months ended June 30, 2011. The changes in the key components of net income from continuing operations are discussed below.

Net interest income

Net interest margin, on a fully tax-equivalent basis, was 3.96% for the six months ended June 30, 2012, as compared with 3.83% for the same period of 2011. The increase over the same period of 2011 was primarily the result of average rates paid on interest-bearing liabilities declining 34 basis points while interest-earning asset yields declined only 18 basis points. The impact of the acquisitions contributed to the improved margin, as well as organic growth in low-cost core deposits during the twelve month period.

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Net interest income for the six months ended June 30, 2012 was $60.0 million, an increase of $1.3 million or 2.1% over the same period of 2011. The increase was primarily the result of the Plantation and Liberty transactions.

Provision for loan losses

The provision for loan losses was $11.4 million for the six months ended June 30, 2012, compared with $90.5 million for the same period of 2011. The decrease was primarily the result of $65.7 million recorded in 2011 related to the reclassification of loans to loans held for sale, as well as continued stabilization of historical loss trends and credit metrics through June 30, 2012.

Noninterest income

Noninterest income totaled $45.7 million for the six months ended June 30, 2012, an increase of $23.0 million over the same period of 2011. The increase was primarily the result of the $14.6 million gain on the Plantation acquisition and the $3.5 million gain on the sale of investment securities related to the balance sheet repositioning strategy. In addition, mortgage and other loan income increased $4.6 million and service charges on deposit accounts increased $1.5 million, as discussed above.

Noninterest expense

Noninterest expense totaled $68.0 million for the six months ended June 30, 2012, an increase of $9.2 million or 15.7% over the same period of 2011. The increase was primarily the result of the $8.5 million FHLB termination charge related to the balance sheet repositioning strategy. Other significant variances included higher occupancy costs ($875 thousand), professional services ($827 thousand), other loan expense ($610 thousand), and other expenses ($1.8 million), partially offset by lower salaries and employee benefits ($2.4 million), FDIC insurance and regulatory fees ($587 thousand), and the goodwill impairment ($630 thousand). The increase in other loan expenses was primarily the result of higher foreclosure related expenses, and loan origination and servicing costs. The increase in other expenses was primarily the result of increases in deposit rewards management expenses ($808 thousand) which resulted from higher customer debit card usage. The decrease in salaries and employee benefits was primarily the result of compensation agreements entered into during the prior year. The decrease in FDIC insurance and regulatory fees was primarily the result of the new assessment methodology implemented by the FDIC during 2011. The variances in the other categories were primarily the result of the factors discussed above in the quarterly analysis.

Income Taxes

The income tax expense for the six months ended June 30, 2012 totaled $12.0 million, an increase of $38.2 million over the prior year. The increase was primarily the result of the change in pre-tax income, a $2.1 million write-down of the state deferred tax asset in the first quarter of 2012, and the establishment of a $5.6 million deferred tax liability related to the gain on the Plantation acquisition in the second quarter of 2012.

Cash Dividend Declared

On July 26, 2012, First Financial declared a quarterly cash dividend of $12.50 per share on its Fixed Rate Cumulative Perpetual Preferred Stock, Series A, payable on August 15, 2012 to preferred shareholders of record as of August 3, 2012. First Financial also declared a quarterly cash dividend of $0.05 per common share, payable on August 23, 2012 to shareholders of record as of August 9, 2012.

Conference Call

R. Wayne Hall, president and CEO; Blaise B. Bettendorf, EVP and CFO; and Joseph W. Amy, EVP and CCO; will review the quarter’s results in a conference call at 9:00 am (ET), July 27, 2012. The live audio webcast is available on First Financial’s website at www.firstfinancialholdings.com and will be available for 90 days.

About First Financial

First Financial Holdings, Inc. (“First Financial”, NASDAQ: FFCH) is a Charleston, South Carolina financial services provider with $3.3 billion in total assets as of June 30, 2012. First Financial offers integrated financial solutions, including personal, business, and wealth management services. First Federal Bank (“First Federal”), which was founded in 1934 and is the primary subsidiary, serves individuals and businesses throughout coastal South Carolina, Florence, and Greenville, South Carolina, and Wilmington, North Carolina. First Financial subsidiaries include: First Federal; First Southeast Investor Services, Inc., a registered broker-dealer; and First Southeast 401(k) Fiduciaries, Inc., a registered investment advisor. First Federal is the largest financial institution headquartered in the Charleston, South Carolina metropolitan area and the third largest financial institution headquartered in South Carolina, based on asset size. Additional information about First Financial is available at www.firstfinancialholdings.com.

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Discontinued Operations Financial Statement Presentation

As a result of First Financial’s sales of its insurance agency subsidiary, First Southeast Insurance Services, Inc., which was completed on June 1, 2011, and its managing general insurance agency subsidiary, Kimbrell Insurance Group, Inc., which was completed on September 30, 2011, the financial condition, operating results, and the gain or loss on the sales, net of transaction costs and taxes, for these subsidiaries have been segregated from the financial condition and operating results of First Financial’s continuing operations throughout this release and, as such, are presented as discontinued operations. While all prior periods have been revised retrospectively to align with this treatment, these changes do not affect First Financial’s reported consolidated financial condition or operating results for any of the prior periods.

Non-GAAP Financial Information

In addition to results presented in accordance with U.S. generally accepted accounting principles (“GAAP”), this press release includes non-GAAP financial measures such as the efficiency ratio, the tangible common equity to tangible assets ratio, tangible common book value per share, and pre-tax pre-provision earnings. First Financial believes these non-GAAP financial measures provide additional information that is useful to investors in understanding its underlying performance, business, and performance trends and such measures help facilitate performance comparisons with others in the banking industry. Non-GAAP measures have inherent limitations, are not required to be uniformly applied, and are not audited. Readers should be aware of these limitations and should be cautious to their use of such measures. To mitigate these limitations, First Financial has procedures in place to ensure that these measures are calculated using the appropriate GAAP or regulatory components in their entirety and to ensure that its performance is properly reflected to facilitate consistent period-to-period comparisons. Although management believes the above non-GAAP financial measures enhance investors’ understanding of First Financial’s business and performance, these non-GAAP measures should not be considered in isolation, or as a substitute for GAAP basis financial measures.

In accordance with industry standards, certain designated net interest income amounts are presented on a taxable equivalent basis, including the calculation used in the efficiency ratio.

First Financial believes the exclusion of goodwill and other intangible assets facilitates the comparison of results for ongoing business operations. The tangible common equity (“TCE”) ratio and tangible book value per common share (“TBV”) have become a focus of some investors, analysts and banking regulators. Management believes these measures may assist investors in analyzing First Financial’s capital position absent the effects of intangible assets and preferred stock. Because TCE and TBV are not formally defined by GAAP or codified in the federal banking regulations, these measures are considered to be non-GAAP financial measures. However, analysts and banking regulators may assess First Financial’s capital adequacy using TCE or TBV, therefore, management believes that it is useful to provide investors the ability to assess its capital adequacy on the same basis.

First Financial believes that pre-tax, pre-provision earnings are a useful measure in assessing its core operating performance, particularly during times of economic stress. This measurement, as defined by management, represents total revenue (net interest income plus noninterest income) less noninterest expense. As recent results for the banking industry demonstrate, credit write-downs, loan charge-offs, and related provisions for loan losses can vary significantly from period to period, making a measure that helps isolate the impact of credit costs on profitability important to investors.

Please refer to the Selected Financial Information table and the Non-GAAP Reconciliation table later in this release for additional information.

Forward-Looking Statements

Statements in this release that are not statements of historical fact, including without limitation, statements that include terms such as “believes,” “expects,” “anticipates,” “estimates,” “forecasts,” “intends,” “plans,” “targets,” “potentially,” “probably,” “projects,” “outlook,” or similar expressions or future conditional verbs such as “may,” “will,” “should,” “would,” or “could” constitute forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements regarding First Financial’s future financial and operating results, plans, objectives, expectations and intentions involve risks and uncertainties, many of which are beyond First Financial’s control or are subject to change. No forward-looking statement is a guarantee of future performance and actual results could differ materially from those anticipated by the forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to, the general business environment, general economic conditions nationally and in the States of North and South Carolina, interest rates, the North and South Carolina real estate markets, the demand for

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mortgage loans, the credit risk of lending activities, including changes in the level and trend of delinquent and nonperforming loans and charge-offs, changes in First Federal’s allowance for loan losses and provision for loan losses that may be affected by deterioration in the housing and real estate markets; results of examinations by banking regulators, including the possibility that any such regulatory authority may, among other things, require First Federal to increase its allowance for loan losses, write-down assets, change First Federal’s regulatory capital position or affect its ability to borrow funds or maintain or increase deposits, which could adversely affect liquidity and earnings; First Financial’s ability to control operating costs and expenses, First Financial’s ability to successfully integrate any assets, liabilities, customers, systems, and management personnel acquired or may in the future acquire into its operations and its ability to realize related revenue synergies and cost savings within expected time frames and any goodwill charges related thereto, competitive conditions between banks and non-bank financial services providers, and regulatory changes including the Dodd-Frank Wall Street Reform and Consumer Protection Act. Other risks are also detailed in First Financial’s Annual Report on Form 10-K, Quarterly Reports on Form 10-Q and current reports on Form 8-K filings with the Securities and Exchange Commission (“SEC”), which are available at the SEC’s website www.sec.gov. Other factors not currently anticipated may also materially and adversely affect First Financial’s results of operations, financial position, and cash flows. There can be no assurance that future results will meet expectations. While First Financial believes that the forward-looking statements in this release are reasonable, the reader should not place undue reliance on any forward-looking statement. In addition, these statements speak only as of the date made. First Financial does not undertake, and expressly disclaims any obligation to update or alter any statements, whether as a result of new information, future events or otherwise, except as required by applicable law.

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FIRST FINANCIAL HOLDINGS, INC.
CONSOLIDATED BALANCE SHEETS (Unaudited)

(in thousands)	June 30, 2012			March 31, 2012			December 31, 2011			September 30, 2011			June 30, 2011

ASSETS
Cash and due from banks	$	62,831		$	57,645		$	61,400		$	54,307		$	60,905
Interest-bearing deposits with banks		7,270			5,879			15,275			31,630			4,094
Total cash and cash equivalents		70,101			63,524			76,675			85,937			64,999
Investment securities
Securities available for sale, at fair value		244,059			442,531			404,550			412,108			418,967
Securities held to maturity, at amortized cost		20,014			19,835			20,486			21,671			21,977
Nonmarketable securities		29,327			37,965			32,694			35,782			37,626
Total investment securities		293,400			500,331			457,730			469,561			478,570
Loans		2,632,483			2,355,567			2,385,457			2,355,280			2,372,069
Less: Allowance for loan losses		48,799			50,776			53,524			54,333			55,491
Net loans		2,583,684			2,304,791			2,331,933			2,300,947			2,316,578
Loans held for sale		72,402			52,339			48,303			94,872			84,288
FDIC indemnification asset, net		77,311			46,272			51,021			50,465			58,926
Premises and equipment, net		82,394			80,237			79,979			80,477			81,001
Other intangible assets, net		8,931			2,310			2,401			2,491			2,571
Bank owned life insurance		10,000			---			---			---			---
Other assets		105,951			95,734			98,922			121,560			129,332
Assets of discontinued operations		---			---			---			---			5,279
Total assets	$	3,304,174		$	3,145,538		$	3,146,964		$	3,206,310		$	3,221,544

LIABILITIES
Deposits
Noninterest-bearing checking	$	359,553		$	308,007		$	279,519		$	279,151		$	234,478
Interest-bearing checking		502,530			435,063			429,698			440,377			437,179
Savings and money market		731,428			563,344			522,496			505,059			506,236
Retail time deposits		934,245			753,481			791,544			824,875			854,202
Wholesale time deposits		175,446			204,594			215,941			253,395			283,650
Total deposits		2,703,202			2,264,489			2,239,198			2,302,857			2,315,745
Advances from FHLB		233,000			533,000			561,000			558,000			557,500
Long-term debt		47,204			47,204			47,204			47,204			47,204
Other liabilities		33,504			22,802			22,384			29,743			29,432
Liabilities of discontinued operations		---			---			---			---			5,099
Total liabilities		3,016,910			2,867,495			2,869,786			2,937,804			2,954,980

SHAREHOLDERS' EQUITY
Preferred stock		1			1			1			1			1
Common stock		215			215			215			215			215
Additional paid-in capital		196,409			196,204			196,002			195,790			195,597
Treasury stock, at cost		(103,563	)		(103,563	)		(103,563	)		(103,563	)		(103,563	)
Retained earnings		198,100			187,311			187,367			173,587			174,300
Accumulated other comprehensive (loss) income		(3,898	)		(2,125	)		(2,844	)		2,476			14
Total shareholders’ equity		287,264			278,043			277,178			268,506			266,564
Total liabilities and shareholders' equity	$	3,304,174		$	3,145,538		$	3,146,964		$	3,206,310		$	3,221,544

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FIRST FINANCIAL HOLDINGS, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS (Unaudited)

	Three Months Ended															Six Months Ended
(in thousands, except per share data)	June 30, 2012			March 31, 2012			December 31, 2011			September 30, 2011			June 30, 2011			June 30, 2012			June 30, 2011

INTEREST INCOME
Interest and fees on loans	$	35,643		$	32,476		$	33,460		$	33,828		$	34,497		$	68,119		$	69,341
Interest and dividends on investments		3,538			3,867			3,859			4,390			4,527			7,405			9,301
Other		162			16			293			338			448			178			1,014
Total interest income		39,343			36,359			37,612			38,556			39,472			75,702			79,656
INTEREST EXPENSE
Interest on deposits		3,981			3,951			4,554			5,323			5,929			7,932			12,808
Interest on borrowed money		3,649			4,156			4,159			4,169			4,127			7,805			8,145
Total interest expense		7,630			8,107			8,713			9,492			10,056			15,737			20,953
NET INTEREST INCOME		31,713			28,252			28,899			29,064			29,416			59,965			58,703
Provision for loan losses		4,697			6,745			7,445			8,940			77,803			11,442			90,478
Net interest income (loss) after provision for loan losses		27,016			21,507			21,454			20,124			(48,387	)		48,523			(31,775	)
NONINTEREST INCOME
Service charges on deposit accounts		7,558			7,302			7,099			7,196			6,982			14,860			13,363
Mortgage and other loan income		4,372			3,435			2,681			2,743			2,051			7,807			3,175
Trust and plan administration		1,078			1,081			1,192			1,333			1,116			2,159			2,228
Brokerage fees		875			664			532			588			657			1,539			1,323
Other		699			769			650			647			670			1,468			1,345
Other-than-temporary impairment on investment securities		(145	)		(69	)		(180	)		(169	)		(54	)		(214	)		(176	)
Gain on acquisition		14,550			---			---			---			---			14,550			---
Gain on sale of investment securities		3,543			---			---			---			---			3,543			1,419
Gain on sold loan pool, net		---			---			20,796			1,900			---			---			---
Total noninterest income		32,530			13,182			32,770			14,238			11,422			45,712			22,677
NONINTEREST EXPENSE
Salaries and employee benefits		15,212			15,142			14,511			14,672			15,373			30,354			32,769
Occupancy costs		2,933			2,267			2,144			2,188			2,117			5,200			4,325
Furniture and equipment		1,893			1,809			1,870			1,725			1,769			3,702			3,594
Other real estate owned, net		134			530			1,541			3,115			800			664			667
FDIC insurance and regulatory fees		761			986			830			576			850			1,747			2,334
Professional services		1,816			1,431			1,019			1,521			1,094			3,247			2,420
Advertising and marketing		972			656			792			868			810			1,628			1,803
Other loan expense		1,283			1,351			1,043			990			1,099			2,634			2,024
Intangible amortization		368			90			90			79			82			458			164
Other expense		5,353			4,447			5,046			3,854			3,976			9,800			8,015
FHLB prepayment penalty		8,525			---			---			---			---			8,525			---
Goodwill impairment		---			---			---			---			630			---			630
Total noninterest expense		39,250			28,709			28,886			29,588			28,600			67,959			58,745
Income (loss) from continuing operations before taxes		20,296			5,980			25,338			4,774			(65,565	)		26,276			(67,843	)
Income tax expense (benefit) from continuing operations		7,712			4,241			9,766			1,893			(25,288	)		11,953			(26,201	)
NET INCOME (LOSS) FROM CONTINUING OPERATIONS		12,584			1,739			15,572			2,881			(40,277	)		14,323			(41,642	)
Loss from discontinued operations, net of tax		---			---			---			(1,804	)		(2,724	)		---			(1,789	)
NET INCOME (LOSS)	$	12,584		$	1,739		$	15,572		$	1,077		$	(43,001	)	$	14,323		$	(43,431	)
Preferred stock dividends		812			813			813			813			813			1,625			1,625
Accretion on preferred stock discount		158			156			153			151			149			314			295
NET INCOME (LOSS) AVAILABLE TO COMMON SHAREHOLDERS	$	11,614		$	770		$	14,606		$	113		$	(43,963	)	$	12,384		$	(45,351	)

Net income (loss) per common share from continuing operations
Basic	$	0.70		$	0.05		$	0.88		$	0.12		$	(2.50	)	$	0.75		$	(2.64	)
Diluted		0.70			0.05			0.88			0.12			(2.50	)		0.75			(2.64	)

Net loss per common share from discontinued operations
Basic		---			---			---			(0.11	)		(0.16	)		---			(0.11	)
Diluted		---			---			---			(0.11	)		(0.16	)		---			(0.11	)

Net income (loss) per common share
Basic		0.70			0.05			0.88			0.01			(2.66	)		0.75			(2.74	)
Diluted		0.70			0.05			0.88			0.01			(2.66	)		0.75			(2.74	)

Average common shares outstanding
Basic		16,527			16,527			16,527			16,527			16,527			16,527			16,527
Diluted		16,528			16,528			16,527			16,527			16,527			16,528			16,527

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FIRST FINANCIAL HOLDINGS, INC.
NET INTEREST MARGIN ANALYSIS (Unaudited)
	For the Quarters Ended
(dollars in thousands)	June 30, 2012							June 30, 2011							Change in
	Average Balance		Interest		Average Rate			Average Balance		Interest		Average Rate			Average Balance			Interest			Basis Points
Earning assets
Interest-bearing deposits with banks	$	10,191	$	19		0.75	%	$	4,258	$	1		0.09	%	$	5,933		$	18			66
Investment securities1		443,181		3,538		3.40			464,277		4,527		4.04			(21,096	)		(989	)		(64	)
Loans2		2,619,409		35,643		5.46			2,566,827		34,497		5.39			52,582			1,146			7
FDIC indemnification asset		69,816		143		0.82			61,261		447		2.93			8,555			(304	)		(211	)
Total earning assets		3,142,597		39,343		5.05			3,096,623		39,472		5.13			45,974			(129	)		(8	)
Interest-bearing liabilities
Deposits		2,254,290		3,981		0.71			2,116,276		5,929		1.12			138,014			(1,948	)		(41	)
Borrowings		428,505		3,649		3.43			593,103		4,127		2.79			(164,598	)		(478	)		64
Total interest-bearing liabilities		2,682,795		7,630		1.14			2,709,379		10,056		1.49			(26,584	)		(2,426	)		(35	)

Net interest income			$	31,713						$	29,416							$	2,297

Net interest margin						4.08	%						3.83	%								25

1	Interest income used in the average rate calculation includes the tax equivalent adjustment of $226 thousand, and $144 thousand for the quarters ended June 30, 2012 and 2011, respectively, calculated based on a federal tax rate of 35%.

2	Average loans include loans held for sale and nonaccrual loans. Loan fees, which are not material for any of the periods, have been included in loan interest income for the rate calculation.

	For the Six Months Ended
(dollars in thousands)	June 30, 2012							June 30, 2011							Change in
	Average Balance		Interest		Average Rate			Average Balance		Interest		Average Rate			Average Balance			Interest			Basis Points
Earning Assets
Interest-bearing deposits with banks	$	9,337	$	20		0.43	%	$	4,996	$	3		0.12	%	$	4,341		$	17			31
Investment securities1		466,769		7,405		3.35			450,002		9,301		4.27			16,767			(1,896	)		(92	)
Loans2		2,519,705		68,119		5.43			2,587,000		69,341		5.39			(67,295	)		(1,222	)		4
FDIC indemnification asset		59,295		158		0.54			63,461		1,011		3.21			(4,166	)		(853	)		(267	)
Total Earning Assets		3,055,106		75,702		5.00			3,105,459		79,656		5.18			(50,353	)		(3,954	)		(18	)
Interest-bearing liabilities
Deposits		2,099,364		7,932		0.76			2,144,164		12,808		1.20			(44,800	)		(4,876	)		(44	)
Borrowings		519,085		7,805		3.02			574,520		8,145		2.86			(55,435	)		(340	)		16
Total interest-bearing liabilities		2,618,449		15,737		1.21			2,718,684		20,953		1.55			(100,235	)		(5,216	)		(34	)

Net interest income			$	59,965						$	58,703							$	1,262

Net interest margin						3.96	%						3.83	%								13

1	Interest income used in the average rate calculation includes the tax equivalent adjustment of $408 thousand, and $288 thousand for the six months ended June 30, 2012, and 2011, respectively, calculated based on a federal tax rate of 35%.

2	Average loans include loans held for sale and nonaccrual loans. Loan fees, which are not material for any of the periods, have been included in loan interest income for the rate calculation.

First Financial Holdings, Inc.

June 30, 2012 Earnings Release

Page 13



FIRST FINANCIAL HOLDINGS, INC.
SELECTED FINANCIAL INFORMATION (Unaudited)	For the Quarters Ended
(dollars in thousands)	June 30, 2012			March 31, 2012			December 31, 2011			September 30, 2011			June 30, 2011
Average for the Quarter
Total assets	$	3,339,705		$	3,151,385		$	3,153,286		$	3,201,416		$	3,294,350
Investment securities		443,181			490,356			469,925			468,360			464,277
Loans		2,619,409			2,420,000			2,428,743			2,442,071			2,566,827
Allowance for loan losses		50,547			52,282			54,178			55,503			81,025
Deposits		2,596,642			2,228,613			2,272,035			2,302,518			2,360,572
Borrowings		428,505			609,665			565,114			595,508			593,103
Shareholders' equity		285,672			277,390			279,066			267,404			302,996

Performance Metrics from Continuing Operations
Return on average assets		1.51	%		0.22	%		1.98	%		0.36	%		(4.89	)%
Return on average shareholders' equity		17.62			2.51			22.32			4.31			(53.17	)
Net interest margin (FTE)1		4.08			3.84			3.91			3.87			3.83
Efficiency ratio (non-GAAP)		84.37			68.87			70.12			70.90			69.69
Pre-tax pre-provision earnings (non-GAAP)	$	24,993		$	12,725		$	32,783		$	13,714		$	12,238

Performance Metrics From Consolidated Operations
Return on average assets		1.51	%		0.22	%		1.98	%		0.13	%		(5.22	)%
Return on average shareholders' equity		17.62			2.51			22.32			1.61			(56.77	)

Asset Quality Metrics
Allowance for loan losses as a percent of loans		1.85	%		2.16	%		2.24	%		2.31	%		2.34	%
Allowance for loan losses as a percent of nonperforming loans		97.72			101.75			112.19			126.64			130.36
Nonperforming loans as a percent of loans		1.90			2.12			2.00			1.82			1.79
Nonperforming assets as a percent of loans and other repossessed assets acquired2		2.94			3.02			2.83			4.48			4.63
Nonperforming assets as a percent of total assets		2.36			2.28			2.17			3.38			3.51
Net loans charged-off as a percent of average loans (annualized)		1.04			1.60			1.39			1.71			16.87
Net loans charged-off	$	6,674		$	9,493		$	8,254		$	10,098		$	107,450

Asset Quality Metrics Excluding Covered Loans
Allowance for loan losses as a percent of non-covered loans		2.06	%		2.28	%		2.39	%		2.47	%		2.51	%
Allowance for loan losses as a percent of non-covered nonperforming loans		123.61			148.22			177.35			227.09			216.35
Nonperforming loans as a percent of non-covered loans		1.67			1.54			1.34			1.09			1.16
Nonperforming assets as a percent of non-covered loans and other repossessed assets acquired2		2.01			2.00			1.91			3.58			3.91
Nonperforming assets as a percent of total assets		1.45			1.42			1.37			2.52			2.76

1	Net interest margin is presented on an annual basis, includes taxable equivalent adjustments to interest income and is based on a federal tax rate of 35%.

2	Nonperforming loans held for sale in the amount of $39,412, and $42,656 thousand is included in loans at September 30, 2011 and June 30, 2011, respectively.

First Financial Holdings, Inc.

June 30, 2012 Earnings Release

Page 14



FIRST FINANCIAL HOLDINGS, INC.
NON-GAAP RECONCILIATION (UNAUDITED)	For the Quarters Ended
(dollars in thousands, except per share data)	June 30, 2012			March 31, 2012			December 31, 2011			September 30, 2011			June 30, 2011
Efficiency Ratio from Continuing Operations
Net interest income (A)	$	31,713		$	28,252		$	28,899		$	29,064		$	29,416
Taxable equivalent adjustment (B)		226			182			145			159			144
Noninterest income (C)		32,530			13,182			32,770			14,238			11,422
Gain on sold loan pool, net (D)		---			---			20,796			1,900			---
Gain on acquisition (E)		14,550			---			---			---			---
Net securities gains (losses) (F)		3,398			(69	)		(180	)		(169	)		(54	)
Noninterest expense (G)		39,250			28,709			28,886			29,588			28,600
Efficiency Ratio: G/(A+B+C-D-E-F) (non-GAAP)		84.37	%		68.87	%		70.12	%		70.90	%		69.69	%

Tangible Assets and Tangible Common Equity
Total assets	$	3,304,174		$	3,145,538		$	3,146,964		$	3,206,310		$	3,221,544
Goodwill1		---			---			---			---			(3,250	)
Other intangible assets, net2		(8,931	)		(2,310	)		(2,401	)		(2,491	)		(2,776	)
Tangible assets (non-GAAP)	$	3,295,243		$	3,143,228		$	3,144,563		$	3,203,819		$	3,215,518

Total shareholders' equity	$	287,264		$	278,043		$	277,178		$	268,506		$	266,564
Preferred stock		(65,000	)		(65,000	)		(65,000	)		(65,000	)		(65,000	)
Goodwill1		---			---			---			---			(3,250	)
Other intangible assets, net2		(8,931	)		(2,310	)		(2,401	)		(2,491	)		(2,776	)
Tangible common equity (non-GAAP)	$	213,333		$	210,733		$	209,777		$	201,015		$	195,538

Shares outstanding, end of period (000s)		16,527			16,527			16,527			16,527			16,527

Tangible common equity to tangible assets (non-GAAP)		6.47	%		6.70	%		6.67	%		6.27	%		6.08	%
Book value per common share	$	13.45		$	12.89		$	12.84		$	12.31		$	12.20
Tangible book value per common share (non-GAAP)		12.91			12.75			12.69			12.16			11.83

Pre-tax Pre-provision Earnings from Continuing Operations
Income (loss) before income taxes	$	20,296		$	5,980		$	25,338		$	4,774		$	(65,565	)
Provision for loan losses		4,697			6,745			7,445			8,940			77,803
Pre-tax pre-provision earnings (non-GAAP)	$	24,993		$	12,725		$	32,783		$	13,714		$	12,238

1	Goodwill represents goodwill for Continuing Operations, as shown on the balance sheet, and includes goodwill for Discontinued Operations of $3,250 for the quarter ended June 30, 2011.

2	Intangible assets represents intangible assets for Continuing Operations, as shown on the balance sheet, and includes intangible assets for Discontinued Operations of $205 for the quarter ended June 30, 2011.

Contact

First Financial Holdings, Inc.

Blaise B. Bettendorf

Executive Vice President and Chief Financial Officer

(843) 529-5931 or (843) 529-5456

investorrelations@firstfinancialholdings.com

bbettendorf@firstfinancialholdings.com

FIRST FINANCIAL HOLDINGS INC /DE/ - FORM 8-K - EX-99.1 - EXHIBIT 99.1 - July 26, 2012

Attached files

FIRST FINANCIAL HOLDINGS INC /DE/ Reports