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8-K - FORM 8-K - Angie's List, Inc.d385196d8k.htm

Exhibit 99.1

 

LOGO

     www.angieslist.com   

 

 

Angie’s List Reports Second Quarter 2012 Results

 

   

Second quarter and year-to-date revenues increased to $36.5 and $67.6 million, up 74% and 75% over the prior year periods

 

   

Second quarter and year-to-date service provider revenue increased to $25.2 and $46.3 million, up 94% and 96% over the prior year periods

 

   

Total paid memberships of 1,431,073 at June 30, 2012, up 74% year-over-year

 

   

Cost per acquisition (“CPA”) in the second quarter was $91, an increase of 2% over the prior year period, despite an increased marketing spend of 52%

Indianapolis, Ind. – July 25, 2012 – Angie’s List (NASDAQ: ANGI) announced today second quarter 2012 financial results for the quarter ended June 30, 2012.

“The business grew very well in the second quarter. We hit new records for membership, service provider revenue and total revenue,” said Angie’s List CEO Bill Oesterle. “Operating metrics were both consistent and strong.”

Three months ended 6/30/2012

 

     6/30/12     6/30/11     Change  

Total paid memberships (end of period)

     1,431,073        821,769        74

Gross paid memberships added (in period)

     305,151        203,966        50

Marketing cost per paid membership acquisition (in period)

   $ 91      $ 89        2

First-year membership renewal rate (in period)

     75     76     -100bp   

Average membership renewal rate (in period)

     77     78     -100bp   

Participating service providers (end of period)

     29,930        19,750        52

Total service provider contract value (end of period, in thousands)

   $ 101,719      $ 55,647        83

Six months ended 6/30/2012

 

     6/30/12     6/30/11     Change  

Gross paid memberships added (in period)

     520,582        316,727        64

Marketing cost per paid membership acquisition (in period)

   $ 87      $ 92        -5

First-year membership renewal rate (in period)

     75     75     flat   

Average membership renewal rate (in period)

     78     78     flat   

Market Cohort Analysis

“In the second quarter we saw very good performance from our cohorts. All of them demonstrated significant membership growth, higher penetration rates and increasing average revenue per market,” Oesterle explained.

 

Cohort

   # of
Markets
     Avg. Revenue/
Market
     Membership
Revenue/Paid
Membership
     Service Provider
Revenue/Paid
Membership
     Avg.
Marketing
Expense/
Market
     Total Paid
Memberships
     Estimated
Penetration
Rate
    Annual
Membership
Growth Rate
 

Pre-2003

     10       $ 3,968,668       $ 47.31       $ 107.55       $ 1,134,690         305,248         7.6     47

2003 - 2007

     35         2,026,991         39.87         77.09         1,166,289         772,832         5.4     76

2008 - 2010

     103         76,949         14.64         17.15         165,811         328,840         5.5     94

Post 2010

     57         5,643         10.29         12.31         50,411         24,153         2.4     *   
  

 

 

                

 

 

      

Total

     205                     1,431,073        

 

Cohort table presents financial and operational data for the twelve months ended 6/30/2012

* Not meaningful

Second Quarter Results

Second quarter 2012 total revenue was $36.5 million, an increase of 74% from $21.0 million in the prior year period. Service provider revenue was the largest component of total revenue at $25.2 million and the fastest growing with a 94% growth rate. Marketing expense was up 52%, or $9.5 million, over the prior year period. Net loss was $23.4 million, with selling expense of $14.3 million and marketing expense of $27.6 million, compared to a net loss of $16.2 million with selling expense of $7.6 million and marketing expense of $18.1 million in the prior year period. Adjusted EBITDA, a non-GAAP financial measure, was a loss of $21.5 million, compared to a loss of $14.2 million in the prior year period.

For the six months ended June 30, 2012, total revenue was $67.6 million, an increase of 75% from $38.6 million in the prior year period. Service provider revenue grew to $46.3 million, up 96% from the prior year period. Marketing expense was up 55%, or $16.0 million, over the prior year period. Net loss was $36.8 million, with selling expense of $26.7 million and marketing expense of $45.2 million, compared to a net loss of $25.8 million with selling expense of $13.7 million and marketing expense of $29.2 million in the prior year period. Adjusted EBITDA, a non-GAAP financial measure, was a loss of $33.3 million, compared to a loss of $21.9 million in the prior year period.


“Looking ahead, we will continue to invest in acquiring new members, adding advertising service providers and improving our technology to drive further scale and penetration,” added Angie’s List CFO Bob Millard.

Business Outlook

The Company’s financial and operating expectations for the third quarter of 2012 are as follows:

 

   

Total revenue in the range of $40.3 million to $41.3 million.

 

   

Marketing expense in the range of $26.0 million to $27.0 million.

Conference Call Information

The company will host a conference call at 5:00 PM (ET) / 2:00 PM (PT) to discuss the quarterly financial results with the investment community. A live webcast of the event will be available on the Angie’s List Investor Relations website at http://investor.angieslist.com/

A live domestic dial-in is available at (877) 380-5664 or (253) 237-1143 internationally. An audio replay will be available at (855) 859-2056 domestically or (404) 537-3406 internationally, using Conference ID 10457356 through August 3, 2012.

Live audio webcast of the presentations will be available on Angie’s List Investor Relations website at http://investor.angieslist.com/

About Angie’s List

Angie’s List collects consumer reviews on local service providers ranging from home improvement to healthcare in more than 550 service categories. More than one million paying households in the United States rely upon Angie’s List to help them make the best hiring decisions. Members get unlimited access to local ratings, exclusive discounts, the Angie’s List Magazine and help from the Angie’s List complaint resolution service.

Non-GAAP Financial Measures

In addition to providing financial measurements based on generally accepted accounting principles in the United States (GAAP), Angie’s List has disclosed in this press release financial information that has not been prepared in accordance with GAAP. This information includes non-GAAP Adjusted EBITDA, which Angie’s List defines as earnings before interest, income taxes, depreciation, amortization, and non-cash stock-based compensation. Angie’s List uses Adjusted EBITDA internally in analyzing its financial results and has determined to disclose this measure to investors because it believes it will be useful to them, as a supplement to GAAP measures, in evaluating Angie’s List’s operating performance relative to its industry sector and competitors. Angie’s List believes that the use of Adjusted EBITDA provides additional insight for investors to use in evaluation of ongoing operating results and trends. However, non-GAAP financial measures such as Adjusted EBITDA should not be considered in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. Angie’s List has significant uses of cash flows, including capital expenditures and other contractual commitments, interest payments and income taxes that are not reflected in adjusted EBITDA. Adjusted EBITDA does not consider the potentially dilutive impact of issuing non-cash stock-based compensation to Angie’s List’s management and other employees. It should also be noted that other companies, including companies in the same industry, may calculate adjusted EBITDA in a different manner than Angie’s List. Angie’s List has provided a reconciliation of Adjusted EBITDA measure to the most directly comparable GAAP financial measure.


Forward-Looking and Cautionary Statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding expected revenue, future marketing expense and growth opportunities. These forward-looking statements are based on Angie’s List’s current assumptions, expectations and beliefs and involve substantial risks and uncertainties that may cause results, performance or achievement to materially differ from those expressed or implied by these forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to: our ability to accurately measure and predict revenue per paid membership, membership acquisition costs or costs associated with servicing our members; our ability to protect our brand and maintain our reputation among consumers and local service providers; our ability to attract and retain local service providers to advertise on our service; our ability to increase our pricing on memberships and service provider contracts as we increase our market penetration; our ability to replicate our business model in our less penetrated markets; our success in converting consumers and local service providers into paid memberships and participating service providers; competitive factors; our ability to stay abreast of modified or new laws and regulations applying to our business, including those regarding sales or transaction taxes and privacy regulation; our ability to adequately protect our intellectual property; our ability to manage our growth; and general economic conditions worldwide.

Further information on these factors and other risks that may affect our business is included in filings we make with the Securities and Exchange Commission from time to time, including Angie’s List’s Annual Report on Form 10-K and its subsequent Quarterly Reports on Form 10-Q and Current Reports on Form 8-K.

These documents are or will be available online from the SEC or on the SEC Filings section of the Investor Relations section of our website at http://investor.angieslist.com. Information on our website is not part of this release. All forward-looking statements in this press release are based on information currently available to us, and we assume no obligation to update these forward-looking statements in light of new information or future events.

CONTACT:

Investor Relations at Angie’s List

888-619-2655

investorrelations@angieslist.com

Or

Brinlea Johnson

The Blueshirt Group for Angie’s List

212-331-8424

brinlea@blueshirtgroup.com


Angie’s List, Inc.

Condensed Consolidated Balance Sheet

(in thousands)

 

     June 30,
2012
    December 31,
2011
 
     (Unaudited)        

Assets

    

Cash

   $ 76,547      $ 88,607   

Restricted cash

     50        300   

Accounts receivable, net

     5,508        3,937   

Prepaid expenses and other current assets

     18,791        11,835   
  

 

 

   

 

 

 

Total current assets

     100,896        104,679   

Property and equipment, net

     5,371        3,883   

Goodwill

     415        415   

Amortizable intangible assets, net

     2,569        1,555   

Deferred financing fees, net

     753        866   
  

 

 

   

 

 

 

Total assets

   $ 110,004      $ 111,398   
  

 

 

   

 

 

 

Liabilities and shareholders’ deficit

    

Accounts payable

   $ 8,010      $ 5,266   

Accrued liabilities

     23,293        10,532   

Deferred membership revenue

     22,778        17,153   

Deferred advertising revenue

     17,527        13,643   
  

 

 

   

 

 

 

Total current liabilities

     71,608        46,594   

Long-term debt, including accrued interest

     14,844        14,820   

Deferred membership revenue, noncurrent

     4,158        3,751   

Deferred advertising revenue, noncurrent

     138        239   

Deferred income taxes

     158        158   
  

 

 

   

 

 

 

Total liabilities

     90,906        65,562   

Shareholders’ equity:

    

Common stock

     66        65   

Additional paid-in-capital

     246,048        235,950   

Treasury stock

     (23,719     (23,719

Accumulated deficit

     (203,297     (166,460
  

 

 

   

 

 

 

Total shareholders’ equity

     19,098        45,836   
  

 

 

   

 

 

 

Total liabilities and shareholders’ equity

   $ 110,004      $ 111,398   
  

 

 

   

 

 

 


Angie’s List, Inc.

Consolidated Statements of Operations

(in thousands, except share and per share data)

 

     Three Months Ended June 30,     Six Months Ended June 30  
     2012     2011     2012     2011  
     (Unaudited)     (Unaudited)  

Revenue

        

Membership

   $ 11,292      $ 7,940      $ 21,267      $ 14,973   

Service provider

     25,212        13,018        46,331        23,613   
  

 

 

   

 

 

   

 

 

   

 

 

 

Total revenue

     36,504        20,958        67,598        38,586   

Operating expenses

        

Operations and support

     6,716        4,198        12,491        7,597   

Selling

     14,325        7,572        26,734        13,656   

Marketing

     27,622        18,132        45,228        29,231   

Technology

     4,191        1,883        7,318        3,726   

General and administrative

     6,580        4,461        11,751        8,365   
  

 

 

   

 

 

   

 

 

   

 

 

 

Operating loss

     (22,930     (15,288     (35,924     (23,989

Interest expense

     457        872        913        1,807   
  

 

 

   

 

 

   

 

 

   

 

 

 

Loss before income taxes

     (23,387     (16,160     (36,837     (25,796

Income tax expense

     —          —          —          —     
  

 

 

   

 

 

   

 

 

   

 

 

 

Net loss

   $ (23,387   $ (16,160   $ (36,837   $ (25,796
  

 

 

   

 

 

   

 

 

   

 

 

 

Net loss per common share—basic and diluted

   $ (0.41   $ (0.60   $ (0.64   $ (0.93
  

 

 

   

 

 

   

 

 

   

 

 

 

Weighted average number of common shares outstanding—basic and diluted

     57,372,232        26,913,827        57,167,929        27,626,059   

Non-cash stock-based compensation

        

Technology

   $ 192      $ 62      $ 338      $ 300   

General and administrative

     571        641        1,105        996   
  

 

 

   

 

 

   

 

 

   

 

 

 

Total non-cash stock-based compensation

   $ 763      $ 703      $ 1,443      $ 1,296   
  

 

 

   

 

 

   

 

 

   

 

 

 

Reconciliation of adjusted EBITDA to net loss

        

Net loss:

   $ (23,387   $ (16,160   $ (36,837   $ (25,796

Income tax expense

     —          —          —          —     

Interest expense

     457        872        913        1,807   

Depreciation and amortization

     690        396        1,219        766   

Non-cash stock-based compensation

     763        703        1,443        1,296   
  

 

 

   

 

 

   

 

 

   

 

 

 

Adjusted EBITDA loss

   $ (21,477   $ (14,189   $ (33,262   $ (21,927