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8-K - FORM 8-K - ADA-ES INCd381904d8k.htm
EX-99.2 - PRESS RELEASE - ADA-ES INCd381904dex992.htm
Creating a Future with
Creating a Future with
Cleaner Coal
Cleaner Coal
Annual Shareholder Meeting
July 19, 2012
NASDAQ:ADES
www.adaes.com
Exhibit 99.1


Please note that this presentation contains forward-looking statements within the meaning of Section 21E of the Securities
Exchange Act of 1934, which provides a "safe harbor" for such statements in certain circumstances.  The forward-looking
statements include, but will not necessarily be limited to, statements or expectations regarding the growth in markets for our
products and services; amount and timing of revenues, earnings, operating income, segment income, cash flows and other
financial measures; timelines for our projects; future operations of refined coal facilities; impact of regulations; future supply and
demand; impact of a restatement and related matters.  These statements are based on current expectations, estimates,
projections, beliefs and assumptions of our management.  Such statements involve significant risks and uncertainties.  Actual
events or results could differ materially from those discussed in the forward-looking statements as a result of various factors,
including but not limited to, changes in laws and regulations, government funding, accounting rules, prices, economic conditions
and market demand; timing of regulations and any legal challenges to them; impact of competition; availability, cost of and
demand for alternative energy sources and other technologies; technical, start-up and operational difficulties; inability to
commercialize
our
technologies
on
favorable
terms;
our
inability
to
ramp
up
operations
to
effectively
address
expected
growth
in
our
target
markets;
additional
risks
related
to
Clean
Coal
Solutions,
LLC
including
failure
of
its
leased
facilities
to
continue
to
produce coal which qualifies for IRS Section 45 tax credits, termination of the leases for such facilities, decreases in the production
of
refined
coal
by
the
lessees,
seasonality
and
failure
to
monetize
new
CyClean
and
M45
facilities;
our
inability
to
negotiate,
execute and close on definitive agreements related to the M45 technology license; availability of raw materials and equipment for
our
businesses;
loss
of
key
personnel;
intellectual
property
infringement
claims
from
third
parties;
and
other
factors
discussed
in
greater detail in our filings with the Securities and Exchange Commission (SEC).  You are cautioned not to place undue reliance on
such statements and to consult our SEC filings for additional risks and uncertainties that may apply to our business and the
ownership of our securities.  Our forward-looking statements are presented as of the date made, and we disclaim any duty to
update such statements unless required by law to do so.
Disclaimer
-2-


ADA provides diverse, low-CAPEX technologies to reduce emissions from       
coal-fired power plants
Significant revenue growth expected in 2012 and 2013 from Refined Coal (RC)
In
2011,
first
two
RC
facilities
generated
$20
mm
in
revenue
and
>
$7
mm
in
segment
income for ADA
26 additional RC facilities placed in service in 2011 
Several additional facilities expected to come on line throughout 2012 to achieve a
segment income run rate of approximately $50 mm by year-end
Remaining RC units expected to be operational in 2013 with opportunity to produce up to
$100 million in segment income annually for 2014 through 2021
EPA’s Mercury and Air Toxics Standard (MATS) became final on April 16, 2012
Requires 1200 power plants to reduce emissions of mercury and acid gases by 2015
EPA predicts this will create a >$9 billion per year market for emissions  control
ADA is the market leader in mercury control technologies
10 million shares outstanding
Investment Highlights
-3-


ADA’s Emissions Solutions
for the Existing Fleet
-4-
Supply emission control technologies based upon minimal
capital cost for new equipment
Doesn’t require 10-20 years of extended plant life needed to justify
large equipment costs
Low CAPEX alternatives trade variable operating expenses
for fixed capital costs
Allows continued operation of the plants that may otherwise be
considered for closure
Examples for a 250 MW Plant:
High CAPEX:  Wet Scrubber $100+ mm
ADA Low CAPEX alternatives
ACI:  $1 mm
DSI:  $3 mm
RC:  Controls mercury at no cost to utility
Enhanced Coal:  No capital equipment; $2-$4 mm per year in
increased fuel costs to the power producer


-5-
ACI System
for Mercury
ADA’s Low CAPEX Approach to Emissions
Control Technology
Emission Control Equipment
(NO
x
, SO
2
, Particulate)


CyClean Is Added Directly to Coal Belts
CONFIDENTIAL
6
Coal on belt
CyClean B
added here
(ppm)
CyClean A
added here
(0.1% wt)


Two RC technologies reduce mercury and
NOx emissions  and qualify for Section 45
Tax Credits
42.5%  stake in Clean Coal Solutions JV
with NexGen & Goldman Sachs
2 CyClean facilities produced $20 MM in
revenue, $7 MM in operating income for
ADA in 2011
Total RC activities capable of producing
$50-100 MM in Segment Income for ADA ,
2014-2021
ADA Segment Overview
-7-
Emissions Control Systems
Technology
MATS expected to create $1 B market for
low-CapEx Technologies
ACI for control of mercury
DSI for control of acid gases
Enhanced coal treatment technology to
reduce mercury emissions
Developing technology to
capture CO
2
from flue gas in
coal-fired boilers
Refined Coal


Scrubber
Additive
Filter or ESP
SCR
DeNOx
Air
Preheater
Steam
Generator
Flue Gas Desulfurization
(FGD) Scrubber
Coal
Bunker
Emission Control Solutions
Enhanced Coal
Refined Coal
Flue Gas
Conditioning
Dry Sorbent
Injection (DSI)
Activated
Carbon
Injection
(ACI)
CEMS


Refined Coal is Provided through JV
Clean Coal Solutions, LLC


Clean Coal Solutions (CCS)
Clean Coal Solutions (CCS) :  ADA JV with NexGen Refined Coal LLC
Goldman Sachs affiliate bought 15% interest in May 2011 for $60 mm.  Their investment
will be recorded as Temporary Equity on the balance sheet.
CCS markets two coal pre-combustion technologies developed by ADA that qualify for
IRS Section 45 RC tax credits of $6.47 per ton of RC for ten years
Reduces mercury emissions by >40% and NOx emissions by >20%
Third-parties lease RC facilities from CCS converting tax credits to revenues
In 2011, first two RC facilities generated $20mm in revenues and
$7mm in segment
income for ADA
-10-


CCS Project Monetization
Overview
-11-
Tax
benefits
42.5%
42.5%
15.0%
$6.47/ton tax credit plus
accelerated depreciation
Unprocessed
coal
Refined
coal
$1/ton
produced
CCS, LLC
CCSS, LLC
(50%NG/50% ADA)
not consolidated
Term Sheet:
Monetization Rate:  $/$ of TC
Pre-Paid Rent:  $/ton
Tax Financing
Partner
Utility
Plant
Operator
Nex
Gen(NG)
ADA
Goldman
Sachs


In December 2010 Congress extended deadline to install new RC facilities until       
year-end 2011
CCS installed and operated 26 new RC facilities ahead of the year-end deadline
New facilities are expected to begin operating full-time in 2012 and 2013 after:
Operating permits obtained from each relevant state
Contracts negotiated and signed among CCS, financial institutions and power companies
Working with multiple monetizers for new systems
By the end of 2012, new and existing facilities leased to others
are expected to:
Create >$100 mm in revenue per year for ADA through 2021
Produce up to $50 mm in segment income per year for ADA through 2021
Some facilities will be operated by CCS to reduce tax burden from RC profits
Remaining facilities expected to be put into operation in 2013 that will have the
potential to double RC generated revenues and cash flows from the end of 2012
projections stated above
-12-
2011 Refined Coal Facilities


Currently 7 facilities are in full-time operation, treating coal for 14 boilers that
cumulatively  average over 20 million tons per year
3 facilities
that
treat
an
average
of
9
million
tons
per
year
are
fully
permitted
and
monetized
3
facilities
treating
10
million
tons
per
year
are
currently
being
operated
by
Clean
Coal,
generating tax credits for its own use.  In the next few weeks to months, these 3 facilities are
expected to be leased and monetized
1 facility is expected to be monetized by existing monetizer
2 facilities are expected to be monetized by two new monetizers
The 7
th
facility expected to be operated by Clean Coal for the long-term to generate tax
credits for its own use
An 8
facility treating 3 million tons per year has finalized monetization contracts and
permit  has been granted; waiting for PLR and PUC approval before full-time operation
Negotiation on monetization of several other facilities in progress
Progress being made on several fronts that have the potential to
expand the market
2 M-45 systems currently in operation on Gulf Coast Lignite
1 CyClean system currently  in operation on North Dakota Lignite
Progress in modifying technology for bituminous coal that could expand market for both M-
45 and CyClean
-13-
Update on RC Activities
th


During the quarter, Refined Coal was produced at seven facilities now
running full time
Three
facilities
that
are
fully
monetized
produced
~
$10
million
in
rent
revenue
More than double the 2Q 2011 RC rent revenues
During the quarter, four facilities currently being operated by CCS
generated:
~ $7.5 million in Tax Credits that can be used to offset future tax expenses
~$38 million in revenues for coal sales (offset by $38 million in coal costs)
~ $3.5 million Operating costs
Progress on year-end goal of achieving a run rate of $50 million in RC
segment income
By the end of Q3, we expect to have 8 facilities operating, with
7 of them fully
monetized representing  approximately 70% of our year-end goal
-14-
Guidance on 2Q 2012
RC Segment Financials


Emissions Control Systems


ADA Commercial ACI Systems
> 20 GW Sold for Mercury Control
Installed/installing ACI systems on 55
boilers at coal-fired power plants
Over 35% market share of 159 boilers served
for mercury control from power plants
-16-


Emission Control:
Growth Expected in ACI Equipment
MATS is expected to create $500+ MM market for ACI
Procurement activities have commenced and ADA is
responding to several fleet bids
E
-17-


Control of Acid Gases
HCl, SO
2
, SO
3
New environmental regulations creating
demand for control of acid gases such
as HCI, SO
3
, and SO
2
ADA provides dry sorbent injection (DSI)
systems as a low-cost option to wet
scrubbers
Equipment costs $2-3 mm for average
size plants
EPA predicts over 200 systems will be
needed by 2015
ADA awarded first contract for DSI       
in 2012
-18-


Mercury Control: Enhanced Coal
Designed to enable Western coals to burn with lower
emissions of mercury
U.S. burns up to 600 MTs of Western Coal per year
$1.00-4.00/ton in benefits to customer
Technology has been licensed to Arch Coal to apply to
their PRB coals at the mine
Royalty
agreement
payments
to
ADA
of
up
to
$1.00/ton
based on a portion of the premium paid on Enhanced Coal
sales
ADA maintained rights to apply technology at power
plants
Initial market will be in states with mercury
regulations already in place
Expanded market expected to develop by 2015 as a
result of the MATS
-19-


Technology


CO
2
Capture
Developing solid sorbent capture technology
to capture CO
2
from flue gas in conventional
coal-fired boilers
DOE and industry funding:
Phase I -
$3.8 mm R&D at 1 KW pilot plant
Phase II -
$19 mm, 51-month contract to scale-up
technology to 1 MW
Advantages over competing technologies:
For customer: lower cost and less parasitic energy
For ADA: continuous revenues from sale of
proprietary chemical sorbents


Financial


Summary of Recent Financial Results
1  Qtr. Ended
3/31/12
1  Qtr. Ended
3/31/11
Year Ended
12/31/11
Year Ended
12/31/10
Total Revenues
$18.2 MM
$8.5 MM
$53.3 MM
$22.3 MM
Gross Margin
22%
85%
46%
61%
Gross Margin
Excluding Rev.
and Cost related
to retained tons
71%
85%
73%
61%
Operating Income
(Loss)*
($1.2)MM
$1.9 MM
$3.0 MM
($21.0) MM
-23-
st
st
On a simplified basis, the consolidated statement of operations shows an operating loss of $1.2 million for the quarter. Adding back $1 million in depreciation
charges included in that amount results in a deficit of approximately $200,000, which apart from timing considerations with other operating assets and liabilities
is an indication of a “burn-rate” for the first quarter of 2012. We would not expect that “rate” to increase but to decrease as more RC facilities transition to full time
operations. The foregoing non-GAAP financial measure should not be considered as a substitute for any related financial measure under GAAP; however, we
believe that our presentation of this measure provides investors with greater transparency with respect to our results of operations and that it is useful for period-
to-period comparisons of results. 
NOTE: We expect that the financial results shown above  and on the following page will not be impacted or changed as a result of any restatement.


Balance Sheet Highlights
As of 3/31/12
As of 12/31/11
Cash & Cash Equivalents
$28.3 MM
$40.9 MM
Cash & Cash Equivalents
per Share
$2.83
$4.09
Shares Outstanding
10.0 MM
10.0 MM
-24-


1.
Any restatements will have no cash impact to the Company.
2.
The investment by Goldman Sachs for a 15% equity ownership in Clean Coal
Solutions in May 2011 will be reclassified to “Temporary Equity”
a)
Impact on our balance sheet will include new Temporary Equity line that is now
embedded in Non-controlling interest and Stockholders’
Equity.
3.
If conclusion reached that allowances for our net deferred tax assets (DTAs)
should have been provided in 2010 and 2011
a)
Impact on 2010 financials will include a $15.7 million increase in net loss for the
year and corresponding decrease in assets for an allowance.
b)
Impact on 2011 financials will include a $3.0 million increase in net loss for the
year and a corresponding decrease in assets for an additional allowance.
c)
The NOLs  and tax credits that comprise the bulk of our DTAs would still be
available for the Company to use in the future.  In future periods, the Company
would record a lower tax expense or additional tax benefits related to the
reversal of the allowances on the DTAs that would no longer be required.
-25-
Restatements of 2010
and 2011 Financials


Summary
RC opportunities expected to provide significant growth in
revenues, profits and cash flows in 2012 and 2013
MATS compliance requirements are driving expected >$300
million total equipment revenues for ADA for next 3-4 years
Enhanced coal royalty opportunity expected to add additional
growth in 2013 to 2015 and beyond
Developing solid sorbent capture technology to capture CO
2
from flue gas in conventional coal-fired boilers
Available cash on balance sheet and expected cash flows from
RC provides us with the resources to execute on future
opportunities
-26-


A Leader in Clean Coal Technology
©
Copyright 2012 ADA-ES, Inc.  All rights reserved.
NASDAQ:ADES