Attached files
EXHIBIT 99.1
30DC ANNOUNCES SUCCESSFUL TEST OF - MAGCAST - DIGITAL PUBLISHING PLATFORM
93% OF TEST SUBSCRIBERS GAVE PERMISSION FOR APPLE NEWSSTAND TO SHARE USER DATA
WITH 30 DC, INC.
New York, NY, June 4, 2012 - 30 DC, Inc., (Pink Sheets: TDCH), founder of the
online Internet marketing course THE CHALLENGE -announced the design and trial
run of a new magazine publishing platform, MagCast, designed to revolutionize
the magazine publishing industry using Apple's marketplace for digital media
subscriptions, Newsstand a standard feature of Apple's latest mobile operating
system iOS 5 for iPad, iPhone, and iPod touch. MagCast offers an apps
development and maintenance tool for any publisher, large or small, who wants to
publish digital content on a single issue or subscription basis.
MagCast utilizes Newsstand as the customer interface which provides electronic
distribution and collects revenue as well as customer contact information. Apple
requires customers to authorize release of their contact information 93% of whom
authorized during the MagCast platform test.
Since its launch last fall, Newsstand has resulted in a surge of magazine and
newspaper app downloads and subscriptions but has predominantly been used by
large well-known publications capable of absorbing the significant expense
associated with custom mobile application development and maintenance. MagCast
is intended to offer a cost-effective digital publishing solution and the
interactive ability of the digital magazine format to the masses, including
small and niche publications.
Newsstand's centralized distribution and customer-friendly interface is changing
the publication industry in the same way that iTunes changed the music industry.
MagCast's design provides a roadmap and tools for content creators worldwide to
generate magazine apps which may utilize Newsstand's power to access a large
database of potential customers.
During the MagCast trial run for DM Magazine, 93% of users agreed to let Apple
pass on their subscription information, which management believes validates the
Magcast platform approach to reaching an interested audience, potential
customers, and allaying fears that Newsstand users would not wish to share data
with publishers.
When asked why users were so willing to submit their personal contact
information, 30DC CEO Edward Dale replied, "Most of the content providers using
Newsstand at the moment are traditional publishers accustomed to the
1-issue-per-30-day model; but it doesn't have to be like that. MagCast enables
publishers to create interactive and customized content in a timelier manner,
which is far more suited to the digital medium of web-based reading. We believe
customers are happy to pass their information on to receive updates from
publishers of rich, awesome, niche content that cater to their specific areas of
interest."
MagCast is a collaboration of 30DC and Netbloo Media Ltd., who jointly developed
the concept and design of the platform. MagCast is scheduled for full release in
early June 2012.
About 30DC, Inc. (http://www.30dcinc.com)
30DC, Inc. was created in 2005 by Edward Dale to build, acquire and manage
international web-based sales and marketing companies. 30DC, offers the
Challenge (formerly the 30 Day Challenge) - a free module-based training program
designed for individuals to learn about internet marketing at their own pace and
anyone looking to make money online, including novices which can be accessed
online at www.challenge.co. To date the education program has schooled more than
175,000 individuals, and currently has approximately 100,000 active online
members. 30DC also offers the Immediate Edge - a membership program designed for
hardcore Internet marketers to stay up-to-date with the latest industry trends
on Internet Marketing and learn the most innovative ways of making money online.
The Immediate Ed ge offers a blog, courses, training, newsletters, a library,
tools, and a private forum; more information can be found at
www.immediateedge.com.
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About Netbloo Media Ltd (http://www.marketpromax.com)
Netbloo Media Ltd is a Digital Marketing agency based in Asia Pacific with
clients around the world. Netbloo Media Ltd helps online startups as well as big
corporate players by providing custom Digital Marketing solutions including
product Launch consulting, mobile Apps development, targeted web applications
and media campaigns. Netbloo Media Ltd is responsible for some of the most "game
changing" products including, Market Pro Max and The MagCast Publishing
Platform.
This press release contains "forward-looking statements" within the meaning of
various provisions of the safe harbor provisions of the Private Securities
Litigation Reform Act of 1995, commonly identified by such terms as "believes,"
"looking ahead," "anticipates," "estimates" and other terms with similar
meaning. Specifically, statements about the Company's plans for accelerated
growth, improved profitability, future business partners, M&A activity, new
service offerings and pursuit of new markets are forward looking statements.
Although the company believes that the assumptions upon which its
forward-looking statements are based are reasonable, it can give no assurance
that these assumptions will prove to be correct. Such forward-looking statements
should not be construed as fact. The information contained in such statements is
beyond the ability of the Company to control, and in many cases the Company
cannot predict what factors would cause results to differ materiall y from those
indicated in such statements. All forward-looking statements in the press
release are expressly qualified by these cautionary statements and by reference
to the underlying assumptions.
FOR ADDITIONAL:
Ted Greenberg, CFO
30DC, Inc.
Phone: 917-670-6678
E-mail: ted.greenberg@30dcinc.com
Or visit http://www.30dcinc.com
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