Attached files

file filename
8-K - FORM 8-K - ONVIA INCd323120d8k.htm


TABLE
OF CONTENTS
Safe Harbor
Proxy Communication Statement
Investment Case for Turnaround Plan
Appendix: Business Summary
*
*
*


This presentation may contain, in addition to historical information, forward-looking statements as defined in the Private Securities Litigation Reform Act
of 1995.  Words such as "believe," "demonstrate," "expect," "estimate," "anticipate," "should" and "likely" and similar expressions identify forward-
looking statements.  In addition, statements that are not historical should also be considered forward-looking statements. Forward-looking statements
contained in this presentation may relate to, but are not limited to, statements regarding Onvia’s future results of operations, the progress to be made by
Onvia’s
turnaround
plan,
the
future
financial
impact
of
Onvia’s
new
business
model,
future
options
for
Onvia
to
maximize
value
for
stockholders,
Onvia’s
future
product
offerings,
and
Onvia’s
ability
to
use
its
net
operating
losses
to
offset
future
taxable
net
income.
Such
forward-looking
statements
are
based on current expectations that involve a number of known and
unknown risks, uncertainties and other factors, which may cause
actual events to be
materially different from those expressed or implied by such forward-looking statements.  The following factors, among others, could cause actual
results to differ materially from those described in the forward-looking statements: Onvia's "targeted accounts" strategy may fail to increase contract
value of new customers; identifying partners to distribute Onvia's content may be slower than expected; client adoption of Onvia's enterprise solutions
may be slower than expected; Onvia's market driven product development process may fail to improve sales penetration and client retention rates; and
Onvia's technology may fail to handle the increased demands on its infrastructure caused by increasing network traffic and the volume of aggregated
data.
Additional
information
on
factors
that
may
impact
these
forward-looking
statements
can
be
found
in
the
"Business,"
"Management's
Discussion
and Analysis of Financial Condition and Results of Operations" and "Risk Factors" sections, as applicable, in Onvia's Annual Report on Form 10-K for
the year December 31, 2010 and Quarterly Report on Form 10-Q for the quarter ended September 30, 2011. 
Although Onvia believes that the expectations reflected in the forward-looking statements are reasonable, you should not rely upon forward-looking
statements as predictions of future events.
Onvia cannot guarantee that future results, levels of activity,
performance or events and circumstances
reflected in the forward-looking statement will be achieved or occur.
The
information
contained
in
this
presentation
is
as
of
the
date
indicated.
Onvia
assumes
no
obligation
(and
expressly
disclaims
any
such
obligation)
to
update
any
forward-looking
statements
contained
in
this
presentation
as
a
result
of
new
information,
future
events
or
developments,
or
otherwise.
SAFE HARBOR
3
*
*


PROXY COMMUNICATIONS STATEMENT
This presentation may be deemed to be solicitation material in respect of the solicitation of
proxies from stockholders in connection with the 2012 annual meeting of stockholders.
Onvia, Inc. (“Onvia”) and its directors and certain executive officers are deemed
participants
in
the
solicitation
of
proxies
from
stockholders
in
connection
with
the
2012
Annual Meeting of Stockholders (the “2012 Annual Meeting”). Onvia plans to file a
preliminary proxy statement with the Securities and Exchange Commission (the “SEC”)
relating to the 2012 Annual Meeting. Information regarding the interests of such
participants will be included in the Preliminary Proxy Statement. WE URGE INVESTORS
TO READ THE PRELIMINARY PROXY STATEMENT (INCLUDING ANY SUPPLEMENTS
THERETO) AND ANY OTHER RELEVANT DOCUMENTS THAT ONVIA WILL FILE WITH
THE SEC WHEN THEY BECOME AVAILABLE BECAUSE THEY WILL CONTAIN
IMPORTANT
INFORMATION.
Stockholders
will
be
able
to
obtain,
free
of
charge,
copies
of
the
Preliminary
Proxy
Statement
and
any
other
documents
filed
by
Onvia
with
the
SEC
in
connection with the 2012 Annual Meeting at the SEC’s website at http://www.sec.gov and
Onvia’s website at http://www.onvia.com.
*
*


INVESTMENT CASE FOR TURNAROUND PLAN
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*
*


KEY POINTS
Developing a high value added, proprietary database
Significant progress made against turnaround plan, operating risks mitigated
Continual value creation for clients and stockholders
Risks are manageable
Execution of turnaround plan will maximize stockholder value
Onvia Board and stockholder interests are aligned
*
*
*


DEVELOPING A HIGH VALUE ADDED PROPRIETARY
DATABASE
Database and decision
analytics company
Proprietary content
Significant barriers to
entry
“Must have”
solutions
Pricing power based on
value delivered
Strong customer loyalty/
retention
Best in class consultative
selling organization
Exceptional domain
knowledge
Profitable, sustainable growth
Highly predictable financial
performance
Strong operating leverage
Potential for 30%
EBITDA margins
95% of EBITDA
converts to net income
Generates free cash flow
Significant investment
in infrastructure in
2008-2010
No federal income taxes
Compelling options to
maximize stockholder value in
the next few years: 
Sale: go private with
strategic or financial
buyer
Sale: public buyer
Stay public: build scale
with acquisitions and
organic growth
*


SIGNIFICANT PROGRESS MADE, OPERATING
RISKS MITIGATED
Onvia Attributes
January 2011
March 2012
Culture
Insular
Customer-Centric
Target Market
Poorly Defined
Low Lifetime Value
New
client
ACVC
-
$3,900
Targeted Accounts
High Lifetime Value
New
Client
ACVC
nearly
doubled
to
$6,800
Business Model
Transactional
Growth without Profit
Solution-Based
Monetize Added Value
Sales Process
Lack of Repeatable Process
SMB is Disciplined and Effective
Imposing Same Process on Enterprise
Database Platform
Difficult to Use
Onvia 5 Launched 2/12
Database Strategy
No Value-Add
Data Not Normalized
Low Barrier to Entry
Adding Enhanced, Differentiated Content
Data Normalization Initiated
Increasing Barriers
Value Proposition
Sales Leads Only
Commodity Vendor
Product Roadmap Expands Client Value
Becoming a High Value Business Partner
Financial Results
EBITDA -
$1.8MM
Net Loss –
($805k)
EBTIDA -
$3.8MM
Net Income –
$1.6MM
8


CONTINUAL VALUE CREATION FOR CLIENTS
AND STOCKHOLDERS
9
*


RISKS ARE MANAGEABLE
Execution Risk
Magnitude
Mitigation Strategy
Content Expansion
Low
Core Competency
Taxonomy
Low
Hired Skillset in 2011
Data Normalization
Medium
Using Third Party Tools
Develop Decision Analytics
Medium
Content Capture 2012
Third Party Applications
Sell Analytics
Low
Market Validation Complete
Solution Selling Successful in H2 2011
Delay in Execution of
Strategy
Medium
Leverage Third Party Tools
**
**


EXECUTION OF TURNAROUND PLAN WILL
MAXIMIZE STOCKHOLDER VALUE
Moving to a Business Model with Higher Stockholder Value
Higher valuations for Database vs. Lead Generation companies
Scalable business model with significant operating leverage
Value Creation at Each Stage of Turnaround Plan
Continued increases in EBITDA, Cash and Net Income in each year of
turnaround
Leverage Significant Technology Investment from  2008-2010 with Right
Strategy, Leadership, Organization and Culture
*


EXECUTION OF TURNAROUND PLAN WILL
MAXIMIZE STOCKHOLDER VALUE
Market Validation for Product Roadmap
Doubled ACVC in 2011
Management Team Has Proven It Can Execute Successfully in 18 Months
Defined Strategy and Product Roadmap
Aligned Organization to Execute Strategy
Institutionalized Customer-Centric Culture
Redefined Market
Moved from Transactional to Solutions Selling
Executed Phase One of Roadmap (Onvia 5)
Began to Normalize Data (Public Sector Agencies)
Board of Directors In Alignment with Stockholders
*


ONVIA BOARD AND STOCKHOLDER INTERESTS
ARE ALIGNED
Our Board, consistent with its fiduciary duties, remains receptive to
any option that would maximize value for ALL our stockholders but
believes
that
any
sale
of
Onvia
now
would
likely
be
a
“fire
sale”
that
would deprive our stockholders of the opportunity to share in the
future growth and profitability of Onvia
*


BUSINESS SUMMARY
*
*
*
*
*
*
*
*


TABLE
OF CONTENTS
Business Overview
Products
Financial Results
Tax Benefit Preservation Plan
Board of Directors
Corporate Governance
*
*


$23 million revenue provider of solutions that connects businesses to
government agency buyers, primarily within the highly decentralized state and
local government marketplace
Focused on a very targeted market of companies with a strategic,
long-term
interest in the public sector
Strong business intelligence for actionable sales and marketing activities,
expanding into data and analytics for enterprise-wide strategic planning
Solutions are organized around targeted industries
Architecture, Engineering, Construction
IT Telecom
Operations and Transportation
Business Information Services
ONVIA OVERVIEW


Onvia Database
Annual subscription
Categorized 89,000 government agencies, 275,000
company profiles, & 700,000 government personnel
Applications within the Onvia Database
Project Center
Included in core database subscription
Identify and qualify projects for specific goods and
services
Refine target markets and identify new
markets/buyers
Identify and monitor potential competitors
Evaluate awards for pricing information
CURRENT PRODUCTS
17


Applications within the Onvia Database (cont)
Agency Center
Included in core database subscription
Provides insight into buying patterns, projects and
competition at the government agency level
Spending Forecast Center
Annual subscription (additional to base price)
Database of capital improvement plans, budget
documents
Used for strategic  planning, such as demand
forecasting, resource allocation
CURRENT PRODUCTS
18


Onvia Guide
Annual subscription
Daily sales leads from “real time”
market events
Custom Management Reports
Target upcoming contract renewals, identify
agency buyers, and inform the proposal
development process
Term contracts, contact lists, winning proposals
CURRENT PRODUCTS (CONT)
19


2011 RESULTS HIGHLIGHTS
Revenue: Decreased 14% to $23.2MM
Annual Contract Value (ACV): Decreased 16% to $18.5MM
Gross margin: Stable at 85%
Adjusted EBITDA: Increased 105% to $3.8MM vs. adjusted EBITDA
of $1.8MM
Net Income: Increased to $1.6MM vs. net loss of ($806k) in 2010
Cash: $11.5MM or $1.36 per share
Year ended December 31, 2011 vs. 2010
20


21
INCOME STATEMENTS
(IN THOUSANDS)
*2007 results include $2.7MM gain on impaired office lease
**2010 results include $967k loss on impaired capitalized software costs


REVENUES
Growth Rates are Down but Improving Sequentially
0.9%


ADJUSTED EBITDA
Record Adjusted EBITDA in 2011 despite declining revenues


ANNUAL CONTRACT VALUE PER CLIENT
We are acquiring and retaining our best clients


25
BALANCE SHEETS
(IN THOUSANDS)
Assets
2009A
2010A
2011A
Cash and Equivalents
14,279
$      
10,883
$      
11,527
$      
Current Assets
2,974
           
2,765
           
2,355
           
Fixed Assets
1,226
           
1,419
           
1,275
           
Internal Use Software
6,615
           
6,587
           
6,175
           
Total Assets
25,094
$      
21,654
$      
21,332
$      
Liabilities
Current Liabilities
2,859
$         
2,164
$         
1,461
$         
Unearned Revenue
11,545
         
10,010
         
8,488
           
Deferred Rent
920
               
832
               
714
               
Total Liabilities
15,324
         
13,005
         
10,663
         
Stockholders Equity
9,770
           
8,649
           
10,669
         
Total Liab and SE
25,094
$      
21,654
$      
21,332
$      
As of December 31,


26
PRESERVATION OF NOLS IS IN BEST
INTERESTS OF ALL STOCKHOLDERS
Company has $73MM in net operating losses (“NOLs”) to offset future taxable
net income
NOLS expire beginning 2021 through 2031 –
a long-term asset
IRS rules limit the use of NOLs if there is an ownership change (greater than
50% increase involving 5% shareholders) over a three-year rolling period. This
is different than a change-in-control for other legal purposes.
Tax Benefit Preservation Plan enacted in March 2011 to protect this long-term,
significant asset from being impaired due to such ownership changes
Board of Directors retains sole discretion to exempt any stockholder from the
penalties imposed by the Rights Plan
All new 5% positions and >1% changes for existing 5% shareholders   


BOARD OF DIRECTORS
Insiders own ~8% of the Company (more with stock options)
Directors have been buying stock in the market
Board is paid primarily in stock options (total cash compensation $20-$30k
annually depending on responsibility). 
Focus is realizing value not collecting fees
Independent Board with significant, relevant experience
Two Directors recommended by large stockholders
Former senior executives at major information companies (Lexis,
Experian, Harte Hanks, Ziff Davis)


28
BOARD OF DIRECTORS


CORPORATE GOVERNANCE
Six of seven current directors are independent
Separate Chairman and CEO positions with independent Chairman
Audit, Compensation, Governance and Nominating Committees comprised
solely of independent directors and meet regularly in executive sessions
without management
No related-party transactions
*


Hank
Riner,
President
&
CEO
Cameron
Way,
Chief
Financial
Officer
CONTACTS
Onvia Headquarters
509 Olive Way, Suite 400
Seattle, WA 98101
Tel 206.282.5170 •
Fax 206.373.8961
www.Onvia.com
30


Adjusted
EBITDA:
Adjusted
EBITDA
is
not
a
financial
measure
calculated
and
presented
in
accordance with U.S. generally accepted accounting principles (“GAAP”) and should not be
considered as an alternative to net income, operating income or any other financial measures so
calculated and presented, nor as an alternative to cash flow from operating activities as a measure of
the
company’s
liquidity.
Onvia
defines
Adjusted
EBITDA
as
net
income
before
interest
expense
and
other non-cash financing costs; taxes; depreciation; amortization; and non-cash stock-based
compensation.  Other companies (including the company’s competitors) may define adjusted
EBITDA differently.  The company presents Adjusted EBITDA because it believes Adjusted EBITDA
to be an important supplemental measure of performance that is commonly used by securities
analysts, investors and other interested parties in the evaluation of companies in similar industries
and size. Management also uses this information internally for forecasting and budgeting.  It may not
be indicative of the historical operating results of Onvia nor is it intended to be predictive of potential
future results.  Investors should not consider Adjusted EBITDA in isolation or as a substitute for
analysis of results as reported under GAAP.
GLOSSARY
31


Annual
Contract
Value
(ACV):
ACV
represents
the
annualized
aggregate
revenue
value
of
all
subscription contracts as of the end of the quarter.
ACV
is
driven
by
Annual
Contract
Value
per
Client
(ACVC)
and
the
growth
in
the
number
of
clients. Most of the company’s revenues are generated from subscription contracts, which are
typically prepaid and have a minimum term of one year, with revenues recognized ratably over the
term of the subscription.
The company also receives revenues from multi-year content reseller licenses, management
reports, document download services, and list rental services, which are not included in the
calculation of ACV.
ACV is not a financial measure calculated and presented in accordance with U.S. generally
accepted accounting principles (“GAAP”) and should not be considered as an alternative to
revenue or any other financial measures so calculated. Management uses this information as a
basis for planning and forecasting core business activity for future periods and believes it is useful
in understanding the results of its operations.
GLOSSARY
32
*


END PRESENTATION
*
*
*
*
*
*
*
*