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8-K - FORM 8-K - METLIFE INC | y93264e8vk.htm |
EX-99.2 - EX-99.2 - METLIFE INC | y93264exv99w2.htm |
Exhibit 99.1
Contacts:
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For Media: | John Calagna | ||
(212) 578-6252 | ||||
For Investors: | John McCallion | |||
(212) 578-7888 |
METLIFE NAMES BETH HIRSCHHORN EXECUTIVE VICE PRESIDENT,
GLOBAL BRAND, MARKETING AND COMMUNICATIONS
GLOBAL BRAND, MARKETING AND COMMUNICATIONS
NEW YORK, October 28, 2011 MetLife, Inc. (NYSE: MET) today announced that Beth Hirschhorn has
been named executive vice president of global brand, marketing and communications, effective
November 1, 2011. Hirschhorn will continue to report to President and Chief Executive Officer
Steven A. Kandarian and become a member of MetLifes executive group. Previously, Hirschhorn was
senior vice president and chief marketing officer.
Beths expanded role reflects the importance I place on continuing MetLifes transformation to
becoming a world-class brand, marketing and customer centric leader. Through her efforts, we will
strengthen MetLifes ability to ensure that customers come to us, stay with us and buy more from
us, Kandarian said. I am confident that Beths experience will add a valuable perspective to the
Executive Group as we strive to make MetLife one of the most admired companies not just within the
insurance industry, but within any industry.
Since joining MetLife in 2002, Hirschhorns primary focus has been growing MetLifes iconic brand,
aligning company strategy with customer values and effectively managing advertising and promotion,
eBusiness, creative services, conferences and events, and the Mature Market Institute
MetLifes thought leadership arm.
Hirschhorn has led key strategic initiatives for the company designed to dramatically improve the
customer experience and strengthen MetLifes reach and market share. Hallmarks of these efforts
include the companys acquisition of naming rights for MetLife Stadium home of New Yorks Jets
and Giants as well as reinvigoration and expansion of MetLifes advertising and blimp marketing
programs internationally.
Prior to being named chief marketing officer, Hirschhorn managed marketing for MetLifes U.S.
individual and institutional businesses. In this role, she was responsible for value proposition
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development, customer and field communications, event marketing, multicultural marketing, sales
planning and incentives, customer insights and market research.
Hirschhorn has 25 years of experience in the financial services industry. Prior to joining
MetLife, she led JP Morgan Chases consumer financial services marketing unit. Her financial
accountabilities included all fee and net interest income generated by the retail product portfolio
as well as product development, customer management functions, and pricing and rate setting in
managing the banks $60 billion deposit and proprietary money market fund portfolios.
Hirschhorn received her undergraduate degree from Cornell University and her MBA from New York
Universitys Stern School of Business.
MetLife, Inc. is a leading global provider of insurance, annuities and employee benefit programs,
serving 90 million customers in over 50 countries. Through its subsidiaries and affiliates,
MetLife holds leading market positions in the United States, Japan, Latin America, Asia Pacific,
Europe and the Middle East. For more information, visit www.metlife.com.
This press release may contain or incorporate by reference information that includes or is
based upon forward-looking statements within the meaning of the Private Securities Litigation
Reform Act of 1995. Forward-looking statements give expectations or forecasts of future events.
These statements can be identified by the fact that they do not relate strictly to historical or
current facts. They use words such as anticipate, estimate, expect, project, intend,
plan, believe and other words and terms of similar meaning in connection with a discussion of
future operating or financial performance. In particular, these include statements relating to
future actions, prospective services or products, future performance or results of current and
anticipated services or products, sales efforts, expenses, the outcome of contingencies such as
legal proceedings, trends in operations and financial results. Any or all forward-looking
statements may turn out to be wrong. They can be affected by inaccurate assumptions or by known or
unknown risks and uncertainties. Many such factors will be important in determining the actual
future results of MetLife, Inc., its subsidiaries and affiliates. These statements are based on
current expectations and the current economic environment. They involve a number of risks and
uncertainties that are difficult to predict. These statements are not guarantees of future
performance. Actual results could differ materially from those expressed or implied in the
forward-looking statements. Risks, uncertainties, and other factors that might cause such
differences include the risks, uncertainties and other factors identified in MetLife, Inc.s most
recent Annual Report on Form 10-K (the Annual Report) filed with the U.S. Securities and Exchange
Commission (the SEC) and Quarterly Reports on Form 10-Q filed by MetLife, Inc. with the SEC after
the date of the Annual Report under the captions Note Regarding Forward-Looking Statements and
Risk Factors, MetLife, Inc.s Current Report on Form 8-K dated March 1, 2011 and other filings
MetLife, Inc. makes with the SEC. MetLife, Inc. does not undertake any obligation to publicly
correct or update any forward-looking statement if we later become aware that such statement is not
likely to be achieved. Please consult any further disclosures MetLife, Inc. makes on related
subjects in reports to the SEC.
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