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EXHIBIT 99.1
LATITUDE SOLUTIONS, INC. ANNOUNCES ADDITION OF INDEPENDENT DIRECTOR JOHN PAUL
DEJORIA TO BOARD OF DIRECTORS
Boca Raton, Florida-- (October 26, 2011) - Latitude Solutions, Inc. ("LSI" or
the "Company"), trading symbol OTC: LATI.QB announced today the addition of
international business executive and philanthropist John Paul DeJoria as an
independent director. Latitude Solutions, Inc.'s Chairman & CEO, Harvey Kaye
stated "The addition of John Paul DeJoria to the Board of Latitude Solutions
brings the experience of a world renowned entrepreneur and philanthropist who
has created highly successful international companies such as John Paul Mitchell
Systems and Petron Tequila. Mr. DeJoria adds enormous experience in
transitioning companies to full domestic and international operations and also
brings unique experience in marketing, corporate positioning and operations to
our Company."
John Paul DeJoria stated, "Latitude's Electro PrecipitationTM, Integrated Water
SystemsTM technology is the enabling technology to provide sustainable solutions
to allow for the remediation of huge amounts of industrial waters, particularly
Oil/Gas hydrofracking waters as well as mining and food processing contaminated
waters, thereby preserving vast amounts of water for human needs. I am pleased
to be a part of this forward looking, environmentally conscious company."
About Latitude Solutions, Inc.
Latitude Solutions, Inc. is a holding company for four subsidiaries which
provide products, processes and solutions for contaminated water applications.
The Company's proprietary clean water Electro PrecipitationTM, Integrated Water
SystemsTM technologies reside in its wholly owned subsidiary, Latitude Clean
Technology Group, Inc. The marketing, operation and deployment of its
technologies are conducted through its other three operating subsidiaries.
Latitude Energy Services, LLC provides marketing, operation and service of the
Company's clean water technologies to the oil and gas industry.
Latitude Industrial Water Solutions, Inc. markets services the Mining, Food
Processing, Agriculture, Livestock management, Public Utilities Water Usage and
others industrial applications and Latitude Maritime Solutions, Inc.'s principal
area of focus is the marketing and implementation of LSI's propriety
technologies for the maritime industry. LSI has offices and/or operations in
Boca Raton, Florida; Colorado Springs, Colorado; New York and Brightwaters, New
York, Chicago, Illinois and Searcy, Arkansas. The Company's products and
solutions can be viewed on www.latitudesolutions.net.
This press release may contain certain forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933, as amended, and Section
21E of the Securities Exchange Act of 1934, as amended. Investors are cautioned
that such forward-looking statements involve risks and uncertainties, including
without limitation, acceptance of the Company's products, increased levels of
competition for the Company, new products and technological changes, the
Company's dependence on third-party suppliers, and other risks detailed from
time to time in the Company's periodic reports filed with the Securities and
Exchange