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8-K - FORM 8-K - AVON PRODUCTS INCd8k.htm
Exhibit 99.1


Andrea Jung
Chairman and
Chief Executive Officer


This presentation contains forward-looking statements within the meaning of the Private
Securities Litigation Reform Act of 1995.  Words such as “estimate,” “project,” “forecast,”
“plan,” “believe,” “may,” “expect,” “anticipate,” “intend,” “planned,” “potential,” “can,”
“expectation,” and similar expressions, or the negative of those expressions, may identify
forward-looking statements.  Such forward-looking statements are based on management’s
reasonable current assumptions and expectations. Such forward-looking statements
involve risks, uncertainties and other factors, which may cause the actual results, levels of
activity, performance or achievement of Avon to be materially different from any future
results expressed or implied by such forward-looking statements, and there can be no
assurance that actual results will not differ materially from management’s expectations.
Please see our “Risk Factors” in Part I, Item 1A, and “Management’s Discussion and
Analysis of Financial Conditions and Results of Operations” in Part II, Item 7, of Avon’s
Annual Report on Form 10-K for the fiscal year ended December 31, 2010.  We undertake
no obligation to update any forward-looking statements, whether as a result of new
information, future events or otherwise.
Please see the Appendix to this slide presentation which is posted on
www.avoninvestor.com for an explanation and/or reconciliation of certain Non-GAAP
financial measures included in this presentation.


Investor materials, including today’s slides,
can be found at:
http://www.avoninvestor.com


Key Messages
We are committed to delivering sustainable
growth,
with mid-teen
operating margins by 2013
We have restructured
the management team
to
strengthen execution rigor
In 2011, we are squarely focused on top and
bottom-line recovery
in the second half
We remain committed to sustained strategic
investment
in
2011
and
beyond
We have redesigned short and long-term
executive
compensation
to tightly align with
operating margin expansion


Underlying these messages is our intent
to reinforce management accountability
and provide better
visibility
into
our financial objectives


1
2
3
4
5
Management Reorganization
A Look at 2013
More Detail on 2011
Executive Compensation
2011 Priorities
Agenda


1
Management
Reorganization


Implementing a Comprehensive Management
Realignment to Sharpen our Operational Focus
Represents most significant reorganization
since 2005
Entirely new CBU leadership team
Five new regional heads
New leadership in U.S. and Russia
New Developed and Developing Market Group leaders
increases operational oversight
Strengthens management depth
and bench


Developed
Markets
Charles Cramb
Developing
Markets
Charles Herington
Chairman & CEO
Andrea Jung
Latin America
CEE
Asia Pacific & China
North America
WEMEA
Silpada
& Liz Earle
Corporate Strategy


Leveraging Seasoned Internal Talent with
Strategic Hires to Strengthen Execution Rigor
Highly experienced
CBU leadership team
Seasoned direct selling operators
General management experience spanning all regions
Cross-functional experience in Marketing and global
Direct Selling
External searches
underway for CFO and
Latin America CBU leader


2
2011 Priorities


Our 2011 Priorities are Clear
Restore growth in Brazil and Russia
Stabilize North America
Reignite Skincare
Deliver meaningful operating margin expansion


Organic sales growth of mid-single digit (C$)
Low-single-digit growth continues in 1H
Reaccelerate to mid-single digit growth in 2H
FY
adjusted
operating
margin
expansion
of
50-70
bps
Lower in 1H
Significant improvement in 2H
Costing to lower end of mid-single digit sales growth
More Visibility on Goals for 2011


In Brazil, We are Expecting Revenue to Improve
Throughout the Year
Return Service levels to
historical norms
Sustain healthy Avon Field
fundamentals and consumer
demand
Hold or grow Beauty
market share in 2H
How We Would Define Success in 2011


Aggressive Recovery Programs are Underway
in Brazil
Short-term, end-to-end
micro-management
of
service recovery
Mid to long-term investments in
service
infrastructure
Stepped
up
RVP
investment
to address Representative
annoyance factor and retention


In Russia, We are Focusing on Strengthening
Sales Growth in the Second Half
Regain mid-single digit
Active Representative
growth by year-end
Return Skincare and Color to
at-market growth by year-end
Strengthen Field fundamentals
for share gains in 2012 and
beyond
How We Would Define Success in 2011


In Russia, Growth Initiatives are Targeted
Against Field and Category Activation
New Sales Leadership
compensation plan that
increases earning potential
for first year leaders by 25%
Strengthened Skincare
pipeline, expected to pay
dividends in 2H
Higher focus on promotional
activity in Color


In North America, our Near-Term Goal is to
Stabilize the Top-Line
Stem Active Representative
declines during the
second half
Stabilize average order by
year-end
Maintain steady annual
progress toward double-digit
operating margin
How We Would Define Success in 2011


Initiatives are Underway in the U.S. to Stabilize
Field and Average Order Growth in the Near-Term
$20 million investment to
improve Sales Leadership
earnings
“Believe in Your Success”
program steps up recruiting
and development bonuses
Re-energized Holiday
offers and giftables
New Mom
&
Baby
business in 2H


We are Also Evaluating Significant Changes to
our Sales Leadership Model
More leadership titles and levels
Increased compensation at all levels of Leadership
Higher % of variable vs. fixed sales expense
Even greater focus on Sales Leadership as a
growth driver
Opportunities Under Evaluation


Turning to our Global Beauty Business,
Reigniting Skincare Growth is Critical in 2011
Avon Net Sales Growth, 2010 vs. 2009 (C$)
12%
6%
5%
-3%
Fragrance
Color
Personal Care
Skincare


We are Strengthening
our Skincare
Portfolio with a Compelling
Product Offer
Across Price Tiers


In the Value Tier, We are Launching a New
Global Brand, Avon Care
Value-priced skin
and body
line for Developing
markets


Avon Care Video


In Mass, We are Revitalizing Avon Solutions
Revamped
formula, brand and packaging launching Q2


In Masstige, We are Defending Anew
with
Technology
First-to-Market
Sun Care
Innovation
Q4
Anti-Aging
Breakthrough


First-to-Market Sun Innovation Reverses 50% of
Sun Damage in 24 Hours


In Q4, We Will Continue to Build our Flagship
Anew Brand with an Anti-Aging Breakthrough
Based on 10 years of
groundbreaking
cell
biology research
Uncovers
a
genetic
link
between longevity and
youthful skin


Fountain of Youth Teaser Video


In sum, our execution
focus against the top-line
is clear –
restore growth in Brazil
and Russia,
stabilize the U.S.
and reignite Skincare


On the bottom-line, we are focused on
delivering 50-70
bps of margin
expansion…


…without compromising strategic investments
against Avon’s
long-term health


Our Investment Philosophy is Fully Aligned With
Growth Objectives as We Drive the Bottom-Line
On average, grow
advertising
and
RVP
in line
with sales
Continuously
optimize
mix
based on paybacks
Defend
share
in
priority
markets and categories


In 2011, We are Rebalancing Investment From
Advertising to RVP to Support Field Recovery
A strong Field is a pre-requisite for
effective advertising investment
>10% increase
>10% decline
2011 vs. 2010 Investment Growth
RVP
Advertising


Despite Reduced Overall Advertising Spend,
We Will Maintain Strong Support in Key Markets
2%
5%
Largest, Most
Competitive
Markets
1
All Other
Avon Markets
2011E Advertising Spend as % Beauty Sales
1
Includes: Brazil, Russia, US, Mexico, Turkey, Colombia


50
100
And We Will Focus on Core Beauty Categories
With the Highest Near-Term Paybacks
Core Skincare,
Fragrance, Color
Hair Care
"White Space"
2010 Advertising Payback Index –
Large Market Example
Reducing spend in "white space" categories while
sustaining focus on core Beauty
Source: Brazil 2010 Marketing Mix Model


We Also Remain Committed to our Long-Term
Strategic Growth Agenda
Innovate our
Channel
to drive Representative
productivity
+
Innovate our
Market Basket
to enhance
average order


We are Launching New Advertising to Reinforce
Direct Selling Channel Equity
Designed to promote the benefits of Direct Selling
TV commercial tested significantly above industry
norms
Airing in the U.S. and U.K.


Channel Ad


We are Continuing to e-Enable Representatives...
Doubling geographic coverage
of e-tools
in 2011
Aggressively focusing on activation,
leveraging
pilot market learnings
Actively
monitoring
and
measuring
performance
Avon Leadership Manager
e-Brochure
Intelligent Ordering


...And Early Pilot Market Results are Positive
Intelligent Ordering Example
90%
of Representatives in
Russia, Poland and Ukraine
say
they
are
using
the tool
In Brazil, Representatives
who used Intelligent Ordering 
increased
their
units
per
order
In
8
markets today, rolling out
to
22
by year end


Service Model Transformation Remains a
Key Focus
Redefine core processes
that make up Service
Define required business
requirements
and
capabilities
Redesign and standardize
OMS
Supported by a 60 person
global, cross-functional team
Objectives
Scope
Order Submission
Product Availability
Segmented Service
Fulfillment and Delivery
Settlement/Collections
Returns
Customer Service


To Enhance our Market Basket, We are
Launching Mom and Baby...
Expanding
Avon Baby
in Developing markets
Launching
Tiny Tillia,
starting in the  U.S.


...And We are Extending our Focus on
Higher-Tier Direct Selling
Liz Earle
to begin global
expansion in 2012
Silpada
primarily focused in
North America, now in U.K.


In
sum,
we
will
continue
to
invest
in our
brand and channel for the long-term as
we deliver
operating margin
expansion


3
Executive
Compensation


From
50%
Operating Profit
50% Revenue Growth
To
60%
Operating Margin
40% Revenue Growth
Business
Objectives
2011 Annual Incentive Plan is Tied to:
Mid-single digit sales growth
12% adjusted operating margin
Annual Incentive Plan Shifts Focus From
Operating Profit to Operating Margin


New Long-Term Incentive Plan Drives Alignment
with Operating Margin Goals
Significant margin expansion
is
required
over the
three year period to trigger payout
Achievement of both
Cumulative Economic Profit and
Revenue Growth determine payout percentage
Use of a payout “matrix”
ensures tradeoffs
between
revenue growth
and
profitability/margin
are
considered


Economic Profit is a Key Component of the Plan
Rewards management for both profitability
and
efficient asset management
Economic
Profit
Capital Charge
X
Assets
Employed
Revenue
X
Operating
Margin


Long-Term Incentive Plan Payout is Based on
a Matrix
Revenue Growth
Low
High
14% Margin


Payout is Tied to 14% Operating Margin
by 2013
Revenue Growth
Target
(MSD)
Low
High
14%
14%
14%
14%
14%
100%
payout
14%
14% Margin


Payout Can Exceed 100% Only If We Deliver
Operating Margin Above 14% in 2013
Revenue Growth
Target
(MSD)
Low
High
14%
14%
14%
14%
14%
100%
payout
14%
14% Margin


There is No Payout if Operating Margin is Less
Than 13.5% and Economic Profit is Below Target
Revenue Growth
Target
(MSD)
Low
14%
14%
14%
14%
14%
Margins too
Low –
0%
Payout
100%
payout
14%
High


New Incentive Programs –
Summary
Tightly aligned to 2013 14% operating margin
Annual
and
Long
Term
Plan
work
in
tandem
to:
Realize both revenue growth
and margin expansion
Effectively manage cash
and capital
100%
of senior management long-term incentive
compensation is at risk
70% Performance RSUs
30% Performance cash


4
More Detail
on 2011


Chuck Cramb
Vice Chairman,
Chief Finance and Strategy Officer
56


4
More Detail
on 2011


A Look at 2011 Revenue Growth
We are costing to the lower end of mid-single digit
sales growth


A Look at 2011 Revenue Growth
We are costing to the lower end of mid-single digit
sales growth
First-half organic sales likely to be in low-single digit
range
Need to regain momentum
1Q expected to be similar to 4Q 2010
Some improvement in 2Q


A Look at 2011 Revenue Growth
We are costing to the lower end of mid-single digit
sales growth
First-half organic sales likely to be in low-single digit
range
Need to regain momentum
1Q expected to be similar to 4Q 2010
Some improvement in 2Q
Acquisitions expected to add approximately 2pts to
1H growth


A Look at 2011 Revenue Growth
We are costing to the lower end of mid-single digit
sales growth
First-half organic sales likely to be in low-single digit
range
Need to regain momentum
1Q expected to be similar to 4Q 2010
Some improvement in 2Q
Acquisitions expected to add approximately 2pts to
1H growth
Expect return to mid-single digit range in second half
Minimal impact from acquisitions


A Look at 2011 Revenue Growth
Gradual recovery in Brazil
Shorts should return to historical norms
Representative annoyance dissipates


A Look at 2011 Revenue Growth
Gradual recovery in Brazil
Shorts should return to historical norms
Representative annoyance dissipates
Gradual recovery in Russia
New compensation scheme takes hold
Macro and competitive pressures remain


A Look at 2011 Revenue Growth
Gradual recovery in Brazil
Shorts should return to historical norms
Representative annoyance dissipates
Gradual recovery in Russia
New compensation scheme takes hold
Macro and competitive pressures remain
North America remains in transition
Rolling out changes to redesigned Sales Leadership
model
Expect signs of stabilization by year-end


A Look at 2011 Revenue Growth
Gradual recovery in Brazil
Shorts should return to historical norms
Representative annoyance dissipates
Gradual recovery in Russia
New compensation scheme takes hold
Macro and competitive pressures remain
North America remains in transition
Rolling out changes to redesigned Sales Leadership
model
Expect signs of stabilization by year-end
Mid-single
digit
revenue
growth


A Look at 2011 Operating Margin
Key elements of our plan
Overall mid-single digit sales growth
Significant gross margin improvement
RVP and advertising grow roughly in line with sales, with a shift
more towards RVP
Recalibrate the pace of incremental strategic investments
Duplicate distribution costs to taper off in second half
Overhead to grow slower than sales


A Look at 2011 Operating Margin
Key elements of our plan
Overall mid-single digit sales growth
Significant gross margin improvement
RVP and advertising grow roughly in line with sales, with a shift
more towards RVP
Recalibrate the pace of incremental strategic investments
Duplicate distribution costs to taper off in second half
Overhead to grow slower than sales
Recognize potential headwinds
Significant commodity cost increases
Timing of major market recoveries and stabilizations
Venezuela uncertainties


A Look at 2011 Operating Margin
Key elements of our plan
Overall mid-single digit sales growth
Significant gross margin improvement
RVP and advertising grow roughly in line with sales, with a shift
more towards RVP
Recalibrate the pace of incremental strategic investments
Duplicate distribution costs to taper off in second half
Overhead to grow slower than sales
Recognize potential headwinds
Significant commodity cost increases
Timing of major market recoveries and stabilizations
Venezuela uncertainties
Lower margins in 1H and improvement in 2H


A Look at 2011 Operating Margin
Key elements of our plan
Overall mid-single digit sales growth
Significant gross margin improvement
RVP and advertising grow roughly in line with sales, with a shift
more towards RVP
Recalibrate the pace of incremental strategic investments
Duplicate distribution costs to taper off in second half
Overhead to grow slower than sales
Recognize potential headwinds
Significant commodity cost increases
Timing of major market recoveries and stabilizations
Venezuela uncertainties
Leads to a 50-70bps margin improvement


2011 Cash Flow Expected to be Similar to
Prior Year


2011 Cash Flow Expected to be Similar to
Prior Year
Key Assumptions
Mid-single digit revenue growth
Achieve margin target for compensation
Restructuring of $0.09 (~$65MM)
No major Venezuela disruption


Key Swing Factors to 2011 Cash Flow
Higher net income
Mid-single digit revenue growth and target margins
Lower restructuring


Key Swing Factors to 2011 Cash Flow
Higher net income
Mid-single digit revenue growth and target margins
Lower restructuring
Offset by lower non-cash items
2010 impacted by Venezuela $60MM
Lower obsolescence and bad debt provisions


Key Swing Factors to 2011 Cash Flow
Higher net income
Mid-single digit revenue growth and target margins
Lower restructuring
Offset by lower non-cash items
2010 impacted by Venezuela $60MM
Lower obsolescence and bad debt provisions
Results in higher cash-related earnings


Key Swing Factors to 2011 Cash Flow
Cash flow will further benefit from
Inventory improvements of 3 to 5 days
Lower income and other taxes
Primarily $60MM unfavorable 2010 timing


Key Swing Factors to 2011 Cash Flow
Cash flow will further benefit from
Inventory improvements of 3 to 5 days
Lower income and other taxes
Primarily $60MM unfavorable 2010 timing
These gains offset by
Higher accounts receivable (follows revenue increases)
Lower A/P and Accruals
Unfavorable CTI mismatch of $40MM in 2011 vs. $30MM
favorable mismatch in 2010
Payout of 3 year Long-term Incentive cash plan
Incremental pension contribution of $75MM


Key Swing Factors to 2011 Cash Flow
Cash flow will further benefit from
Inventory improvements of 3 to 5 days
Lower income and other taxes
Primarily $60MM unfavorable 2010 timing
These gains offset by
Higher accounts receivable (follows revenue increases)
Lower A/P and Accruals
Unfavorable CTI mismatch of $40MM in 2011 vs. $30MM
favorable mismatch in 2010
Payout of 3 year Long-term Incentive cash plan
Incremental pension contribution of $75MM
Net result operating cash flow roughly equal to 2010


2011 Capital Expenditures Expected to Be in
$300-315MM Range
Shifting from Supply Chain to higher IT investments
(US$ Millions)
2008A
2009A
2010A
2011E
$377
$296
$331
$300-315
IT
Supply Chain
Other


2011 Free Cash Flow Expected to Cover
Dividends
Free Cash Flow
>
$395
MM
Current Dividend
~ $395
MM


5
A Look at
2013


$135
$200
$300
$40
$120
$230
$270
$300
$350
$390
$430
$430
$15
$80
$120
$150
$200
$300+
$300+
$300+
$15
$200+
$200+
$200+
$200+
2007
2008
2009
2010
2011
2012
2013+
SSI
PLS
2005 Program
2009 Program
We Have and Expect to Continue to Deliver on
our Restructuring and Strategic Initiatives
Projected Savings and Benefits ($MM)
$1,130MM+
+$80
+$70
+$50
$930MM+


However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs


11.4%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs


11.4%
4.2%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs


11.4%
4.2%
3.1%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs


11.4%
-0.6%
-0.9%
-2.4%
3.1%
4.2%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs
-3.9%


11.4%
-0.9%
-0.6%
-0.9%
-2.4%
3.1%
4.2%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs
-3.9%


11.4%
-1.6%
-0.9%
-0.6%
-0.9%
-2.4%
3.1%
4.2%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs
-3.9%


11.4%
-0.9%
-1.6%
-0.9%
-0.6%
-0.9%
-2.4%
3.1%
4.2%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs
-3.9%
Freight
Bad Debt


11.4%
11.4%
-0.9%
-1.6%
-0.9%
-0.6%
-0.9%
-2.4%
3.1%
4.2%
However, Savings and Benefits Have Been More than
Offset by Planned Investments and Unanticipated Costs
-3.9%


As Promised, We Reinvested for Future Growth…
$430MM
Restructuring
Savings
Advertising
$265MM
Strategic
Investments
$23MM
RVP
$400MM
Incremental Investments 2005 vs. 2010


A Look at 2013 Margin
Revenue growth
Gross margin improvement
SG&A savings


A Look at 2013 Margin
Revenue Growth


Our Business Fundamentals Should Drive
Mid-Single Digit Growth
Beauty market is growing
Direct-selling channel remains strong
68% of business in emerging and developing markets


64%
56%
17%
15%
14%
13%
11%
10%
10%
South
Africa
India
Central
America
Turkey
Ukraine
Italy
Argentina
Colombia
Philippines
Don’t Underestimate Growth Potential of Some of
the Smaller Markets
2010 Revenue Growth (C$)
2010 Revenue
~20%
of
Sales from
DD Growers


Geographic Mix Will be Beneficial
Key market recovery
Brazil and Russia
Stabilization and then return to growth
U.S. and China
Growth from emerging and developing markets
Higher margin businesses


A Look at 2013 Margin
Gross Margin Improvement


Continue Improvement in Gross Margin
2010 Gross Margin
63.5%
Pricing
+
Product Mix
+
Supply Chain Productivity
+
Continued Restructuring Savings
+
Commodity Increases
-
2013
Gross Margin
++


As Skincare Returns to Growth, We Expect to
Benefit From its Strong Margins
Skincare
Color
Fragrance
Jewelry
Personal Care
Hair Care
Home
1.3x


3-4% Annual Supply Chain Productivity Savings
by Focusing on…
Strategic sourcing
Directs: raw materials and components
Indirects: maintenance & repair, and logistics
Distribution
New facilities come online (Brazil and Colombia)
Automation and efficiency improvements of old facilities
Greater leverage of our global manufacturing footprint
Closure of Springdale and Germany factories (2012)
Consolidating production into remaining facilities
Increasing Beauty outsourcing from 10-15% to 30-35%


…with the Goal of Offsetting Some Inflationary
and Commodity Pressures
Inflationary labor costs, mainly in LATAM & CEE
Pricing pressure on our oil based derivatives
Resins
Chemicals
Transportation
As well as impact of cotton prices on our Non-Beauty
business


And our Highest Margin Markets
Should Lead the Growth
2010 Adjusted Operating Margin
~60%
of our
portfolio
19%
15%
12%
12%
9%
-5%
CEE
LATAM
WEMEA
AP
NA
China


A Look at 2013 Margin
SG&A Savings


SG&A Savings
Overhead to grow slower than sales
-
Restructuring savings
-
ZOG philosophy
Advertising and RVP together, to
grow in line with sales
New facilities
Higher Average Order size
Advertising
RVP
Distribution
Overhead


Impact of Actions on 2013 Operating Margin
2010 Operating Margin
11.4%
GM Improvement
++
Advertising & RVP
=
Distribution Costs
+
Overhead Leverage
+
Geographic Mix
+
2013 Operating Margin
Mid-Teens


There Will Still be Some Mismatch Between
Net Income and Cash Flow
2011
LTI
Pension
Restructuring
$40M
mismatch
2012
Closing 2
Factories
Restructuring
$50M
mismatch
2013
No mismatch


Other Cash Flow Drivers
Capital Expenditures to remain in $300-350MM range
Target 3-5 day annual reduction in Inventory
Continue to improve Accounts Payable terms
Remain committed to competitive dividend


We Expect Continued Improvement in
Cash Flow…
Driven by net income growth
Benefit from working capital improvements
End of restructuring programs
Will Improve to $1B+ Annual
Cash Flow from Operations


Closing Remarks…


In Summary…
We
have
reorganized
to
strengthen
operational
oversight
and
execution
rigor
We
have
redesigned
short
and
long-term
executive
compensation
to tightly align with operating margin
expansion
We
remain
squarely
focused
against
:
Restore sustainable top-line growth
Deliver mid-teen operating margins by 2013
two priorities



Appendix


Non-GAAP Financial Measures
To supplement our financial results presented in accordance with US GAAP, we disclose operating
results that have been adjusted to exclude the impact of changes due to the translation of foreign
currencies into U.S. dollars. We refer to these adjusted growth rates as Constant $ growth, which is
a non-GAAP financial measure. We believe this measure provides investors an additional
perspective on trends.  To exclude the impact of changes due to the translation of foreign currencies
into U.S. dollars, we calculate current year results and prior year results at a constant exchange rate.
Currency impact is determined as the difference between actual growth rates and constant currency
growth rates.
We present gross margin and operating margin on a non-GAAP basis.  The discussion of our
segments presents operating margin on a non-GAAP basis.  We have provided a quantitative
reconciliation of the difference between the non-GAAP financial measure and the financial measure
calculated and reported in accordance with GAAP.  These non-GAAP measures should not be
considered in isolation, or as a substitute for, or superior to, financial measures calculated in
accordance with GAAP.  The Company uses non-GAAP financial measures to evaluate its operating
performance and believes that it is meaningful for investors to be made aware of, on a period to
period basis, the impacts of 1) costs to implement (“CTI”) restructuring initiatives and 2) costs and
charges related to Venezuela being designated as a highly inflationary economy and the subsequent
devaluation of its currency in January 2010 (“Venezuelan special items”).  The Venezuelan special
items include the impact on the Statement of Income caused by the devaluation of the Venezuelan
currency on monetary assets and liabilities, such as cash, receivables and payables; deferred tax
assets and liabilities; and nonmonetary assets, such as inventory and prepaid expenses.  For
nonmonetary assets, the Venezuelan special items include the earnings impact caused by the
difference between the historical cost of the assets at the previous official exchange rate of 2.15 and
the revised exchange rate of 4.30.


AVON PRODUCTS, INC.
SUPPLEMENTAL SCHEDULE
NON-GAAP FINANCIAL MEASURES
(Unaudited)
Reported
(GAAP)
CTI
restructuring
initiatives
Venezuelan
special items
Rounding
Adjusted
(Non-GAAP)
62.8%
0.1
0.6
63.5%
13.2%
0.4
1.8
15.4%
6.9%
1.8
0.0
0.1
8.8%
18.8%
0.3
0.0
19.1%
12.1%
0.1
0.0
12.2%
12.4%
0.0
0.0
12.4%
(4.7)%
0.0
0.0
(0.1)
(4.8)%
0.0%
0.0
0.0
   0.0%
Total
9.9%
0.7
0.7
0.1
11.4%
Asia Pacific
China
Global and other
Latin America
North America
Central & Eastern Europe
Western Europe, Middle East & Africa
SEGMENT OPERATING MARGIN
Gross margin
$ in Millions (except per share data)
TWELVE MONTHS ENDED 12/31/10


GAAP and C$ Growth Rates
10%
15%
Philippines
10%
25%
Colombia
11%
6%
Argentina
Fragrance
11%
12%
Color
7%
6%
Personal Care
5%
5%
Skincare
-3%
-3%
South Africa
82%
64%
India
65%
56%
Central America
16%
17%
Turkey
17%
15%
Ukraine
12%
14%
Italy
7%
13%
GAAP
Constant $