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8-K - CHINA BROADBAND INC 8-K 2-7-2011 - IDEANOMICS, INC.form8k.htm

EXHIBIT 99.1
FIRST NATIONAL PAY-PER-VIEW
 AND VIDEO ON-DEMAND
 PLATFORM IN CHINA
 
 

 
1
YOU On Demand
 
 

 
Safe Harbor Statement
YOU On Demand
2
This presentation contains forward-looking statements within the meaning of the Private Litigation Reform Act of 1995. These forward-
looking statements are based on current expectations or beliefs, including, but not limited to, statements concerning the company’s
operations and financial performance and condition. For this purpose, statements that are not statements of historical fact may be
deemed to be forward-looking statements. The Company cautions that these statements by their nature involve risks and
uncertainties, and actual results may differ materially depending on a variety of important factors beyond the control of YOU On
Demand.
The following factors, among others, could cause actual results to differ materially from the anticipated results or other expectations
expressed in the forward-looking statements. Additional factors that could cause YOU On Demands’ results to differ materially from
those described in the forward-looking statements can be found in filings that the Company makes with the U.S. Securities and
Exchange Commission. The information set forth herein speaks only as of the date hereof, and YOU On Demand disclaims any
intention or obligation to update any forward-looking statements as a result of developments occurring after the date of this
presentation.
 
 

 
 YOU On Demand is the first national Pay-Per-View and
Video On Demand platform in China 
 Offering high quality movies to television viewers across
China through its Near Video On Demand (NVOD), Video On
Demand (VOD), Subscription Video on Demand (SVOD),
and Pay Channel services
 Strategic alliances with leading media operators including
CCTV-6, CHC and CITIC Research
 Comprehensive end-to-end content and exclusive billing
solutions
 Highly experienced management team in Cable,
Television, Media and Telecom
YOU On Demand
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Company Overview
Selected Financials (CBBD.OB)
Current Price (2/04/2011)
$0.07
Shares Outstanding
833.0M
Public Float
271.0M
Market Cap
$58.3M
 
 

 
Weicheng Liu
Kevin Xin
Shane McMahon
Ben Long
 Chairman and CEO, YOU On Demand Holdings, Inc.
 Former Executive Vice President of Global Media at World Wrestling Entertainment
 Launched the WWE brand internationally in over 145 countries and 23 languages
 Managed international TV production and distribution, Pay-Per-View & live event bookings, marketing
 & advertising sales, digital media, consumer products & licensing, publishing and home video
 CEO, YOU On Demand, China
 20 years in telecom and networking fields
 Senior positions with Nortel, TCSI, DSET, TollBridge
 Co-Founder and CEO of Codent Networks Inc., UBQNet, Agtech Media
 Holds Ph.D. in system engineering (Waterloo), M.Sc. (Jiaotong), B.Sc. (Tsinghua)
 President, YOU On Demand, China
 12 years in digital broadcasting and interactive TV field
 Former CTO of DVN Holdings (HK0500)
 Former CEO of CITIC Research
 Vice President, YOU On Demand, China
 20 years in Media, Internet and IPTV fields
 Former VP and Chief Editor of BesTV, the largest IPTV operator in China
 Former VP and Chief Editor of 21CN.com, the largest internet portal in southern China;
 Former Chief Editor of Jinan Evening News
YOU On Demand
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Highly Experienced Management Team
in Cable, TV, Media and Telecom
 
 

 
Population: 1.3 Billion
Largest country by population
 Total Households (HH): 442M
 TV Households (TVHH): 414M (94%)
 Cable TV HHs: 178M
 Digital HHs: 83M
 Internet Homes: 384M
 Mobile Users: 750M
 Literacy: 90%
YOU On Demand
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Geography
3rd largest country by area
 Municipalities: 4
 (Beijing, Shanghai,
 Tianjin, Chongqing)
 Provinces: 28
 (including Taiwan)
 Bureau Cities: 283
 Small Cities: 374
 Towns: 1,636
Country and TV Profile
Economy
 Annual GDP Growth: 8.7%
 GDP Per Capita (PPP):
 $6,100
 Recently passed Japan
 as 2nd largest economy
 in the world (GDP), behind
 the United States
 
 

 
Cable TV
 China is the largest cable TV market worldwide
 with 178 million cable TV households
 China still has large ARPU growth opportunity with
 average monthly subscription fee per user is
 $3.00, equivalent to 0.4% of average household
 income, as compared with that of 1.5% in the U.S.
 Premium content still missing from market and a
 key opportunity for ARPU growth
 Revenue: Total cable TV revenue over $10 billion
Digital TV
 China targets completion of full digital migration by
 2015 by government mandate
 Digital cable TV households will grow 20% year-
 over-year in 2011 and 2012
 China’s Next Generation Broadcasting Initiative
 (NGB) expected to power 215 million digital cable
 customers with High Definition, Internet and two-
 way interactive services capability by 2020
The Largest Market in the World Has an
Untapped Potential Premium Content
Cable and Digital TV in China
Millions of users
YOU On Demand
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China Will Be 2X the Size of
the United States in Digital HH by 2015
Digital TV in China and US
Millions of digital households
Source: Media Partners Asia.
 Cable data: SNL Kagan “Cable TV Projections 2009 -2020” report 7/28/10.
 DBS data: SNL Kagan “U.S. DBS Industry Subscriber Projections” report 8/26/10.
 Telco data: SNL Kagan “Telco Video Projections 2009 -2020” report 6/21/10.
YOU On Demand
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 Increasing middle class resulting in greater
 disposable income and demand for entertainment
 (e.g., movies, concerts, sporting events)
 Consumers paying $4.00 for Starbucks coffee
 Only 20 foreign films allowed into China each year
 for theatrical release
 Box office receipts projected to exceed $1.5 billion in
 2011
 Consumer paying up to $10 for single movie ticket
 Flat screen TV sales exploding—LCD TVs expected
 to grow to over 40M
YOU On Demand
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Demand for Premium Content
 
 

 
MSO Target List
Cable TV User Coverage
Millions
Size of
Cablevision
YOU On Demand
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 YOD owns the proprietary technology that bridges
 the cable networks control access with mobile
 operators billing system
 Remote control-like ordering at anytime or anyplace
 Seamless integration with the On Demand platform
 Efficiency in payment collections with unique real
 time money collection
 Supports flexible transactional options
 Available for all payment options, including credit
 cards and telephone billing
 Web-based interface
 Pre-paid cards
 Consumer data is captured and stored for
 promotional opportunities
We Have Solved the Billing Issue
YOU On Demand
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CCTV-6
 CCTV-6 self-censorship board available to its affiliates CHC & YOU On
 Demand (as well as CCTV-6)
 National China movie channel
 Largest movie library in China
 Covers over 400 million households and reaches over 1.24 billion viewers
CHC
 National Pay movie arm of CCTV-6
 Covers over 50 Million cable homes
 
CITIC Research
 Cable technology arm of CITIC Group
 Largest owner of cable assets
 Service delivery platform for open virtual network
 Full access to CITIC research for continued R&D
YOU On Demand
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Strategic Partners
 
 

 
Government Approval
12
YOU On Demand has an exclusive 20-year joint venture with CCTV-6
and China Home Cinema (CHC) to become the first national Pay-Per-
View and Video On Demand platform in China (PRC). YOU On
Demand will operate under a national government license obtained by
CCTV-6 and CHC to serve as their exclusive agent in the PRC, for
operating and marketing Video On Demand (VOD), Pay-Per-View
(PPV), Subscription Video On Demand (SVOD) and Near Video On
Demand (NVOD), and related Value Added Services (VAS).
YOU On Demand
 
 

 
 Chinese government to support anti-piracy
 enforcement
 State Press & Publishing Administration has
 indicated increased willingness to pursue cases
 of copyright infringement
 Dedicated staff to eliminate illegal use of our
 partner’s content
 Government crackdown on piracy: in 2009 CCTV-
 6 filed 10 lawsuits against top channels in China
 and won every case
 The Motion Picture industry loses billions of dollars
 annually to pirated DVDs in China


YOU On Demand
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Significant Piracy Issues:
Copyright Crackdown
 
 

 
The Future of YOU
Any Content, Any Platform
YOU On Demand
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 Currently pilot testing in 3 million homes in China
 Access to premium content
 Growth in subscriber base through rapid digital conversion of cable television
 The continuation to build state-of-the-art delivery network infrastructure
 Leveraging our national license in the PRC
 Revenue diversification to increase content offerings
 - Sports
 - Events
 - Entertainment
 - Music
 Additional platform offerings
 - IPTV/Online
 - Mobile
 - Hotels
 - Airlines
 Other lines of business
 - Magazines
 - Research and Data
 - Linear Entertainment shows
Growth Strategy
YOU On Demand
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Capital Structure
         
Insider Shares
 
 
 
 
Public Float
   
 
 
 
   
 
 
 
 
 
 
 
YOU On Demand
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Comparable Company Analysis
YOU On Demand
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Name
 
Stock
Price
 
Enterprise
Value
($mm)
EV/EBITDA
P/E
EV/Sales
EPS
 
EBITDA
Margin
   
TTM
2011E
   
TTM
2011E
Netflix
NFLX
 184.09
9.4B
9,349.55
 40.70x
 20.50x
 67.87x
 95.22x
 4.65x
 3.20x
 1.98
 3.85
 6.9%
14.8%
YouKu.com Inc.
YOKU
 38.15
4.1B
4,204.04
NM
NM
NM
NM
 96.64x
NM
-1.35
 0.00
-118.7%
-38.9%
KIT Digital
KITD
 16.27
544M
501.62
 27.40x
 14.50x
 59.80x
 24.70x
 5.95x
 3.60x
 -3.03
 0.67
-42.2%
13.0%
KU6 Media Company Ltd
KUTV
 4.77
153M
111.60
NM
NM
NM
NM
 7.28x
NM
NM
NM
NM
NM
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Mean
 34.05x
 17.50x
 63.83x
 59.96x
 28.63x
 3.40x
 -0.80x
 1.50x
-51.3%
-3.7%
 
 
 
 
Median
 34.05x
 17.50x
 63.83x
 59.96x
 6.62x
 3.40x
 -1.35x
 0.67x
-42.2%
13.0%
 
 

 
 Positioned as the first national PPV and
 VOD service provider
 Strategic Alliances with leading operators in
 U.S. and China
 Trading at a significant discount to industry
 peers
 Tremendous market opportunity to invest in
 China’s media landscape
 NASDAQ listing in 2011
Investment Highlights
18
YOU On Demand
 
 

 
A JOURNEY OF A THOUSAND MILES
 BEGINS WITH A SINGLE STEP
千里之行,始於足下
  Lao-tzu
YOU On Demand
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Contact Information
YOU On Demand, NYC
212-206-1216
ir@YOUOnDemandChina.com
www.YOUOnDemandChina.com
YOU On Demand
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Thank You!