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S-1/A - FORM S-1 - Sahas Technologies LLC | sec8701.txt |
Prospectus
for
Zapaat Context Web Search
(trading as Sahas Technologies LLC)
1. Executive Summary
1.1 Business Concept
Zapaat is a Context Web Search Engine that provides information to users based on Keywords and Context input from Internet users. As the Internet grows in size, it is increasingly important that appropriate Search methods be available to Internet users for conducting searches. Due to the increasing size of the Internet, traditional search methods with only keywords, is becoming deprecated. Traditional search methods are becoming increasingly unable to provide accurate and relevant information to the Internet users.
Zapaat addresses this issue by introducing a context web search engine that collects the context definition as well as keyword from the Internet user to provide the requested information.
1.2 Product
Zapaat is a website for Internet Searches available at http://zapaat.com
Zapaat uses two user inputs:
Keywords : Definition of particular word or phrase being searched within relevant web pages.
Look in Websites about : Definition of the relevant websites that are to be considered.
Connected Word Concept: Zapaat uses connected words concept to accurately collect the phrase that is being searched by the Internet user. This increases the accuracy and relevance of the information provided.
1.3 Customer
The Customers for Zapaat are all global users of the Internet.
1.4 Competitive Advantage
Zapaat introduces a new method for Internet searching by using both Keywords and Context definition from the Internet user, thereby providing accurate and relevant information. As no other Internet search engine provides such a method for Internet searching, Zapaat has a competitive advantage of such innov
ation. A patent is being sought to protect the innovation from being used by competitors.
1.5 Team
The team currently consists of the inventor Syamantak Saha, who is a Data Management consultant with over 12 years experience, providing consultancy to global Organizations in retail, banking/finance, telecommunication and public sector. Other Directors and Officers are to be determined.
1.6 Offer
The company is seeking an initial investment of $75000 for Product development and marketing.
2. Product
Zapaat introduces a new way to search for websites on the Internet. It significantly improves the efficiency of Internet searches, providing relevant information to the Internet user with minimal effort. To conduct Internet searches, Zapaat uses dual inputs from the Internet user:
Keywords
Look in Websites about
Having such a dual input, enables Zapaat to accurately find the requested information on the Internet.
2.1 Keywords Input
In the input for Keywords, the Internet user enters the word or phrase that is being searched on the relevant websites.
2.2 Look in websites about Input
In this input, the Internet user enters the description of the websites that are being considered for the search. This input creates the context for the search, within which the Keywords would be found.
2.3 Improved Efficiency
Due to the dual nature of Input for the Internet Search, there is a two phased processing of information by Zapaat to provide the requested websites. In the first phase, the Context for the Website is captured from the Internet. Next, within the websites that are relevant to the context, the keywords that are being searched, are attempted to be located. When the Keywords are found within the prior captured relevant websites, a match for the user request is found.
The Internet user obtains more precise information by using Zapaat for searches, taking less time per find.
2.4 Connected Word Concept for Zapaat Searches
Zapaat provides a connected word concept for Internet Searching. Using this concept, the user can define the exact word or phrase that is being searched. This further improves the accuracy and relevance of the information provided to the user.
For this, Zapaat uses hyphen to denote connected words. For example, if the phrase searched is 'jazz guitar', then the Keyword entered is:
Keyword : -Jazz Guitar-
This is different to entering:
Keyword : Jazz Guitar
without the hyphen for connected words. This would mean that the Internet user wants to find the word Jazz or the word Guitar in the relevant websites.
2.5 Product Status
Zapaat is now available on the Internet at
http://zapaat.com
2.6 Product Description
The usage of Zapaat is described below.
Main Screen
Zapaat Context Web Search
- Information by Relevance -
Keywords to search :
Look in websites about :
Explanation: Website Screen where Internet user enters search information.
Example Search 1
Zapaat Context Web Search
- Information by Relevance -
Keywords to search : Jazz
Look in websites about : New York
Explanation: User requests websites on New York that have word Jazz.
Information Provided for Example Search 1
The
Official New York City Guide to NYC Attractions, Dining, Hotels and
Things to Do / nycgo.com
http://www.nycgo.com/
..nyc
jazz clubs Big Apple Jazz Tours Jazz at Lincoln Center
New
York City - Wikipedia, the free
encyclopedia
http://en.wikipedia.org/wiki/New_York_City
..The
city was a center of jazz in the 1940s, abstract expressionism in the
1950s and the birthplace of hip hop in the 1970s. The city's punk and
hardcore scenes were influential in the 1970s and 1980s, and the city
has long had a flourishing scene for Jewish American literature. Jazz
at Lincoln Center
Explanation: User is provided websites on New York that have word Jazz.
Example Search 2
Zapaat Context Web Search
- Information by Relevance -
Keywords to search : Jazz
Look in websites about : Kolkata
Explanation: User requests websites on Kolkata that have word Jazz.
Information returned from Example Search 2
Kolkata:
Facts, Discussion Forum, and Encyclopedia Article
http://www.absoluteastronomy.com/topics/Kolkata
..
.. From the early 1990s, there has been an emergence of new genres of
music, including fusions of BaulBaulBaul are a group of mystic
minstrels from ..
Home
- U.S. Consulate General Kolkata,
India
http://kolkata.usconsulate.gov/
..
.. Consul General in a "New York state of mind, on
Indian Standard Time" at the Kolkata Autumn Music Festival 2010 On
September 2 ..
Explanation: User is provided websites on Kolkata that have word Jazz.
Example Search 3
Zapaat Context Web Search
- Information by Relevance -
Keywords to search : -Bass Guitar-
Look in websites about : New York
Explanation:
User requests websites on New York that have term -Bass
Guitar-
Information provided for Example Search 3
New
York Bass Guitar player Wanted,. Find Local Bass Guitar players on
Bandmix.com
http://www.bandmix.com/new-york/bass-guitar/
New
York Bass Guitar player Wanted,. Find Local Bass Guitar players on
Bandmix.com .. .. New York Bass Guitar player Wanted,. Find Local
Bass Guitar players on Bandmix.com Bass Guitar Players in New York
BandMix.com connects ..
Electric
Guitars
http://www.giftedartistmusic.com/electric-guitars/
cheap
electric guitars, electric guitars for sale .. .. * Bass Guitars *
Guitar Pics 2 Sided Guitar $950.00 New York Pro Electric Guitar -
Jazz Box $299.95 New York Pro 4 String Bass Guitar $219.95 New Y ..
Electric
Jazz Box Guitar at Professional Music
Equipment.
http://www.professionalmusicequipment.com/content-product_info/product_id-1199/new_york_pro_electric_jazz_box_guitar.html
New
York Pro electric jazz box guitar, electric guitar, guitar, guitars,
beginner guitar, buy guitars, electric jazz box guitar at
Professional Music Equipment. Shop securely. ..
Explanation: User is provided websites on New York that have term -Bass Guitar- or word Jazz.
Example Search 4
Zapaat Context Web Search
- Information by Relevance -
Keywords to search : -Bass Guitar- Jazz
Look in websites about : Kolkata
Explanation: User requests websites on Kolkata that have term -Bass Guitar- or word Jazz.
Information provided for Example Search 4
First
Rock Concert Remembering Mohiner Ghoraguli - Wikipedia, the
free
encyclopedia
http://en.wikipedia.org/wiki/First_Rock_Concert_%E2%80%93_Remembering_Mohiner_Ghoraguli
..
.. The Baul Jazz fusion was the piece de resistance of the evening.
It was presented by Tamojit Roy and Divya Mukhopadhyay on vocals,
Pradip Chattopadhya ..
Kendraka
on MySpace Music - Free Streaming MP3s, Pictures & Music
Downloads
http://www.myspace.com/kendraka
MySpace
Music profile for Kendraka. Download Kendraka Fusion / Jazz /
Progressive music singles, watch music videos, listen to free
streaming mp3s, & read Kendraka's blog. ..
School
of Everything | Learn guitar near
Kolkata
http://schoolofeverything.com/subject/guitar/kolkata/teaching
Learn
guitar in Kolkata on School of Everything ..Kolkata, IndiaShowing
members tagged as guitar near Kolkata. Also showing: Acoustic Guitar
Guitar Teacher guitar classes Guitar lessons Bass rock piano Acoustic
Music blues Electric Drums Electric Guitar music theory jazz Bass
Guitar Violin Voice Classical Flute
Kolkata
Bangla Band | Suspended Fifth | WBRi Exclusive Feature | Washington
Bangla Radio
USA
http://www.washingtonbanglaradio.com/content/kolkata-bangla-band-suspended-fifth-wbri-exclusive-feature
Visit our website & contact us to get featured on WBRi. Suspended Fifth Kolkata Bangla Band Calcutta Listen to Kolkata Bangla Rock Band songs online & read all about Suspended Fifth - the latest new Calcutta Bangla Band. WBRi Exclusive ..
Explanation: User is provided websites on Kolkata that have term -Bass Guitar- or word Jazz.
Example Search 5
Zapaat Context Web Search
- Information by Relevance -
Keywords to search : Kolkata -New York-
Look in websites about : Jazz
Explanation: User requests websites on Jazz that have word Kolkata or term -New York-
Example provided for Example Search 5
Jazz
- Wikipedia, the free
encyclopedia
http://en.wikipedia.org/wiki/Jazz
..
.. There have long been debates in the jazz community over the
definition and the boundaries of jazz. Although
alteration or transformation of jazz ..
THE
OFFICIAL SITE OF THE UTAH JAZZ
http://www.nba.com/jazz/
Official
site of the Utah Jazz provides information on players, coaches,
stats, schedules and tickets. The Utah Jazz play at EnergySolutions
Arena and are part of the NBA. ..New York
Jazz
- AllAboutJazz.com
http://www.allaboutjazz.com/
Jazz
reviews, interviews, news, forums, videos, downloads, photos, clubs,
calendar and much more. ..New York, NY New York, NY New York, NY New
York, NY New York, NY University of the Streets' October Concert
Series Curated by Wayne Horvitz University of the Streets (New York,
NY) New York, NY New York, NY The NEW YORK VOICES Festival
Jazz
Online
http://www.jazzonline.com/
The
Voice of Jazz ..The Traneumentary journey started summer
2006 with a visit with McCoy Tyner after a performance at New
York famed Blue Note jazz club. After McCoys first
set, I met him in his dressing room and presented an overview of this
series and asked if he would be interested in participating. Read
more ..
Explanation: User is provided websites on Jazz that have word Kolkata or term -New York-
3. Company Direction
3.1 Mission Statement
Zapaat aims to provide the highest quality website search engine for Internet users.
3.2 Strategic Vision
Zapaat envisions to globally provide an Internet information management system, that improves the usage and experience of Internet users.
4. Objectives
4.1 Financial Objectives
The financial objectives for the next 2-3 years is as follows:
Raise $75000 at the end of year 1.
Raise $150000 at the end of year 2.
Raise $200000 at the end of year 3.
4.2 Strategic Objectives
Year 1
Complete hardware and software configurations for global usage.
Ready Website for trials at pilot locations.
Market website at pilot locations.
Apply for patent on product.
Develop revenue features for software.
Obtain customers.
Year 2
Improve Software features.
Increase locations of availability.
Formalize patent for product.
Refine revenue features for software.
Obtain customers.
Year 3
Complete availability of software at all locations.
Add new features to the software.
Improve hardware capability.
Increase customers.
Year 4
Increase revenue from product.
Refine software features.
Obtain more customers.
Year 5
Establish research and development center for the Internet.
5. Research and Analysis
5.1 Internet Search Engine Analysis
There are existing search engines for Internet users that use Keywords to provide Websites to the user. However, the limitations of such search engines are that the information provided is not always according to the search request of the Internet user. This is mainly due to the extensive growth that the Internet has experienced over the last several years, which has rendered existing Search methods unable to cope with the variety of websites that are now available. The limitations of current search engines are:
Insufficient human expression contained in the input text box.
Insufficient differentiation of words and phrases in the entered text.
Irrelevant information provided to user.
Time-consuming to find the required information.
Zapaat addresses all of the above limitations of Internet searching, providing the Internet user with accurate and relevant information that improves user's Internet usage experience.
5.2 Zapaat Market Size
The target market for Zapaat are the global users of the Internet.
5.3 Zapaat Market Segment
The market segments for Zapaat are:
Internet Users
Businesses with Internet Websites.
5.4 Major Competitors
The major competitors for Zapaat are:
Microsoft Bing
Google
Yahoo
However, all of the above search engines provide the traditional method of Internet Searching, unable to provide an accurate and relevant information requested by the Internet user.
As the such traditional Search engines have been exhausted with the ever increasing Internet size, over time, such traditional search methods would become deprecated.
5.5 Competitive Analysis
The majors competitors for Internet searching provide traditional and legacy method of Internet searching. Such methods are increasingly inefficient with accurate search information with the growth of the Internet. As a result, the user experience of the Internet user globally is being reduced, which is a threat to the Internet technology.
Zapaat replaces the traditional method of Internet searching with updated and latest technologies that efficiently deal with the ever-increasing size of the Internet. There is an urgent need to revive the search experience of the Internet user, which the traditional and legacy search methods are unable to provide.
A patent on the Search method is being sought, which would legally deter any search engines to profit from the innovation of Zapaat. Therefore, the context based search method introduced by Zapaat is protected from such competitors, ensuring Zapaat's presence with such traditional Search engines.
6. SWOT Analysis
6.1 Strengths
Low cost of providing per Internet User
Information provided to Internet User is of higher quality, relevance and accuracy.
Vast opportunities for expansions, due to scalability.
Sought patent for product, leading to its exclusivity.
6.2 Weaknesses
Startup Company with limited funds and resources.
New entrant to the Internet Search Engine market.
Limited financial experience and network.
6.3 Opportunities
Use of Product at global markets.
Enhancement of product with several further new features.
Increasing use of the Internet.
Patents for new features and related Products.
6.4 Threats
Aggressive takeover bid from Legacy and Traditional Search engine operators.
7. Key Success Factors
The key success factors for Zapaat are as follows:
7.1 Accuracy and Relevance of Information provided
Zapaat provides accurate and relevant information to the Internet user, greatly improving the user's experience for Internet searches.
7.2 Scalability
Zapaat is a scalable search engine with the ever increasing size of the Internet. As the Internet grows, the appeal and usage of Zapaat would increase in comparison to traditional search methods.
7.3 Patents
Patents are being sought for Zapaat Context Web Search to prevent competitors profiting from the innovation of Zapaat.
7.4 Global Product
Zapaat is envisaged to be a global search engine, providing to its various customers at different geographic locations.
7.5 Replace Traditional Methods
Zapaat replaces the traditional method of conducting Internet searches.
7.6 Ease of Use
Zapaat is very easy to use, enabling Internet users to benefit from its usage without a high learning time.
8. Strategic Plan
8.1 Marketing Plan
Zapaat is planned to be marketed to all Internet Users. The marketing theme would be to highlight the context relevance of Zapaat for Internet searches. This would be achieved through several channels such as:
Online advertising
Advertise at various popular websites to draw customers to Zapaat.
Posters and handouts
Handout marketing pamphlets to Internet users. Hang posters at locations visited by Internet users.
9. Operations Plan
Zapaat is an Internet software development firm and would employ software engineers to develop the product. Offices for Zapaat would be located at several locations as:
9.1 Head Office
USA : Responsible for all corporate decisions. Manage and deliver solutions for the needs of the North American market.
9.2 Global Offices
Initially, the company plans to open offices at the following locations:
Germany : Offices to manage and deliver the European operations for Zapaat. Tailor software solutions and features for the needs of the European markets.
China : Offices to manage and deliver the Chinese operations for Zapaat. Tailor software solutions and features for the needs of the Chinese market.
India : Offices to manage and deliver the Indian operations for Zapaat. Tailor software solutions and features for the needs of the Indian market.
10. Technical Plan
10.1 Hardware Plan
Several hardwares are needed for the global implementation of Zapaat. At each global location, the following hardware has to be configured and implemented:
Servers
The servers that host Zapaat website has to be configured.
Network
Network providers for Zapaat website has to be identified and managed to connect Zapaat to the Internet with high availability.
Desktops and Laptops
Desktop and/or Laptops for employees of Zapaat needs to be procured for operations management.
10.2 Software Plan
Operating Systems for Server
Operating Systems for Zapaat server needs to be procured and configured.
Install Website
The Zapaat software has to be installed on the server.
Operating System for Desktops
The Operating System for Desktops have to be configured to connect and manage Zapaat website.
11. Organizational Plan
The owners of Zapaat comprise the inventor of Zapaat technology, the management team and its investors. At each round of funding, the shareholder equity would be diluted accordingly. Current equity holdings are as follows:
Inventor : 100%
Management Team : 0%
Investors : 0%
Currently, there is one person in Management Team and no other shareholders for Zapaat.
The equivalent dollar amount for the time and resources expended on Zapaat by the Inventor till date is:
Inventor : $25,000
Management Team : $0
Investors : $0
11.1 Board of Directors
Executive Director (Chairman)
Syamantak Saha is the inventor of Zapaat and has been a Software Consultant for over 12 years, providing data management consultancy to organizations in the retail, banking/finance, telecommunications and public sector. He has a Master Degree in Engineering and is working on his PhD in Decision Science for Global Businesses. He is a member of IEEE and INFORMS.
11.2 Organizational Structure
Chief Executive Officer
Syamantak Saha would be responsible for the day-to-day operations of the firm, including supervision of staff, software development and all negotiations.
Chief Technical Officer
Would be responsible for the technology implementation of Zapaat globally.
Chief Financial Officer
Would be responsible for the financial management of Zapaat globally.
Business Development Manager
Would be responsible for marketing and selling Zapaat globally.
Technical Expertise
Information Technology Consultants and Contractors would be engaged by the Company to execute technical solutions.
Other Officer positions are to be decided.
12. Financial Plan
12.1 Initial Costs
The initial costs to launch a pilot for Zapaat is as follows:
Cost for Product Development = $80000
Cost for Marketing = $20000
Total initial Cost = $100000
12.2 Revenue Strategy
Customers for Zapaat are the Organizations with websites who are to be listed by Zapaat Context Web Search. The revenue for Zapaat is collected from such Organizations for their listings on Zapaat. Revenue is also collected from advertisements on Zapaat webpages that the Customer traverses to obtain the required information.
12.3 Listing Revenue
The pricing strategy for Zapaat is that customers are billed on the listing position for their website. Therefore, the higher the website is placed in the presented information to the Internet user, the higher would be the price for the Organization's listing. The prices for the listing are as follows:
Price per Day
Guaranteed First Page Listing = $20
Guaranteed First Page First Position = $40
Guaranteed First Page minimum Second Position = $35
Guaranteed First Page minimum Third Position = $30
Guaranteed First Page minimum Fourth Position = $25
Guaranteed First Page minimum Fifth Position = $23
Bold Listing = $10
The positions would be allocated on a first come first serve daily basis.
12.4 Advertising Revenue
Advertising Space would be available to Organizations who would like to advertise with Zapaat. Such advertisements would be displayed prior to rendering the requested information on an interim web page. The advertisements would be theme based, different to the listing revenue described above. The price for such advertisements are as follows:
Price per Day per Theme = $20
12.5 Expected Revenue
It is expected that Zapaat would have the following customers in the first year:
Listing Customers:
Guaranteed First Page Listing = 500
Guaranteed First Page First Position = 50
Guaranteed First Page minimum Second Position = 50
Guaranteed First Page minimum Third Position = 50
Guaranteed First Page minimum Fourth Position = 50
Guaranteed First Page minimum Fifth Position = 50
Bold Listing = 50
Revenue Generated from Listings
= (500 * 20) + (40 * 50) + (35 * 50) + (30 * 50) + (25 * 50) + (23 * 50) + (10 * 50)
= 10000 + 2000 + 1750 + 1500 + 1250 + 1150 + 500
= $ 18150
Advertisement Customers = 500
Revenue from Advertisement = 500 * 20
= $10000
Total Revenue in first Year = $28150
Initial Shortfall = Initial Cost - Expected Revenue
= 100000 - 28150
= $71850
In this, the Inventor has already invested $25000 towards initial product development.
Ongoing Costs:
Technology expertise = $20000
Rent = $8150
Total Ongoing Costs = $28150
Outstanding Funds requirement = Initial Shortfall - Initial Investment + Ongoing Costs
= $71850 - $25000 + $28150
= $75000
13. The Offer
The Company is seeking an initial investment of $75000 for product development and marketing. The company plans to do so by offering shares of the company to the public.
The Offer Plan
Total Shares Available = 7500000
Cost per Share = $1.00
Total offered Shares = 75000
Total investment raised through Shares = $75000
The Company will pass the profits earned to the Shareholders.
14. Financial Statements
For previous Financial Year Ending December 2010
Revenue:
Financing = $25000
Total Revenue = $25000
Cost:
Services = $10000
Sales = $1000
Total Cost = $11000
Gross Profit = $14000
Expenses:
Research and Engineering = $5000
General and Administrative = $2000
Intellectual Property = $1000
Total Expense = $8000
Net Income:
Income before Income tax = $6000
Provision for Income taxes = $1200
Net Income = $4800
Assets:
Current Assets:
Cash and Cash Equivalent = $5000
Marketable Securities = $75000
Total Current Assets = $80000
Plant, rental machines
and other property = $5000
Total Assets = $85000
Liabilities:
Current liabilities:
Taxes = $0
Compensation and Benefits = $6500
Total Liabilities = $6500
Cash Flow from operating activities
Net Income = $25000
Net cash provided from operating activities = $25000
Cash flow from investing activities
Payment for machines = $5000
Investment in software = $10000
Net cash used in investing activities = $15000