UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Form 10-K
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(Mark One)
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ANNUAL REPORT PURSUANT TO SECTION 13 OR
15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 |
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| For the fiscal year ended December 31, 2001 | ||
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TRANSITION REPORT PURSUANT TO SECTION 13 OR
15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 |
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| For the transition period from to . | ||
Commission File Number -
Packeteer, Inc.
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Delaware
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77-0420107 | |
| (State of incorporation) | (I.R.S. Employer Identification No.) |
10495 North de Anza
Registrants telephone number, including area code: (408) 873-4400
Securities registered pursuant to Section 12(b) of the Act: None
Securities registered pursuant to Section 12(g) of the Act:
Common Stock, $0.001 Par Value
Indicate by check mark whether the Registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days. Yes þ No o
Indicate by check mark if disclosure of delinquent filers pursuant to Item 405 of Regulation S-K is not contained herein, and will not be contained, to the best of the Registrants knowledge, in definitive proxy or information statements incorporated by reference in Part III of this Form 10-K or any amendment to this Form 10-K. o
Based on the closing sale price of the common stock on the Nasdaq National Market System on February 28, 2002 the aggregate market value of the voting stock held by non-affiliates of the Registrant was $154,803,781. Shares of common stock held by each officer and director and by each person known by the Company to own 10% or more of the outstanding common stock have been excluded in that such persons may be deemed to be affiliates. This determination of affiliate status is not necessarily a conclusive determination for other purposes.
The number of shares outstanding of Registrants common stock, $0.001 par value, was 30,043,409 at February 28, 2002.
DOCUMENTS INCORPORATED BY REFERENCE
Information required by Part III of this form 10-K is incorporated by reference from the Companys definitive Proxy Statement for the Registrants 2002 Annual Meeting of Stockholders to be filed with the Securities and Exchange Commission pursuant to Regulation 14A not later than 120 days after December 31, 2001.
TABLE OF CONTENTS
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| PART I | ||||||
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Item 1.
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Business | 1 | ||||
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Item 2.
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Properties | 23 | ||||
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Item 3.
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Legal Proceedings | 23 | ||||
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Item 4.
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Submission of Matters to a Vote of Security Holders | 23 | ||||
| PART II | ||||||
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Item 5.
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Market For Registrants Common Stock and Related Stockholder Matters | 24 | ||||
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Item 6.
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Selected Financial Data | 25 | ||||
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Item 7.
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Managements Discussion and Analysis of Financial Condition and Results of Operations | 26 | ||||
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Item 7a
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Quantitative and Qualitative Disclosures about Market Risk | 34 | ||||
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Item 8.
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Financial Statements and Supplementary Data | 36 | ||||
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Item 9.
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Changes in and Disagreements with Accountants on Accounting and Financial Disclosure | 61 | ||||
| PART III | ||||||
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Item 10.
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Directors and Executive Officers of the Registrant | 61 | ||||
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Item 11.
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Executive Compensation | 61 | ||||
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Item 12.
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Security Ownership of Certain Beneficial Owners and Management | 61 | ||||
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Item 13.
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Certain Relationships and Related Transactions | 61 | ||||
| PART IV | ||||||
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Item 14.
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Exhibits, Financial Statement Schedules and Reports on Form 8-K | 61 | ||||
| Signatures | 62 | |||||
PART I
Item 1. Business
In addition to historical information, this Annual Report on Form 10-K contains forward-looking statements regarding our strategy, financial performance and revenue sources that involve a number of risks and uncertainties, including those discussed below in Risk Factors. Forward-looking statements in this report include, but are not limited to, those relating to our ability to develop multiple applications, our planned introduction of new products and services, the possibility of acquiring complementary businesses, products, services and technologies and our development of relationships with providers of leading Internet technologies. While this outlook represents our current judgment on the future direction of the business, such risks and uncertainties could cause actual results to differ materially from any future performance suggested below. Readers are cautioned not to place undue reliance on the forward-looking statements, which speak only as of the date of this Annual Report. Packeteer undertakes no obligation to publicly release any revisions to forward-looking statements to reflect events or circumstances arising after the date of this document. See Risk Factors.
Overview
Packeteer is a leading provider of application performance infrastructure systems that are designed to provide enterprises and service providers a layer of control for applications delivered across intranets, extranets and the Internet. Packeteers products powered by PacketWise software are designed to ensure end-to-end quality of service (QoS) for networked applications and managed services, enhancing users quality of experience through comprehensive bandwidth, traffic, content, service-level and policy management. Packeteers PacketShaper family of products, the PacketShaper® and AppVantage systems, integrates application discovery, analysis, control and reporting technologies that are required for proactive application performance and bandwidth management. The AppCelera family of Internet acceleration appliances employs secure socket layer (SSL) acceleration and advanced content compression, transformation and caching technologies to improve response times of mission critical enterprise, eBusiness and eCommerce web applications.
Packeteers products are deployed by Global 2000 corporations and service providers, and are sold through an established network of more than 100 resellers, distributors, system-integrators and OEMs in more than 50 countries. Our products are built on hardware platforms based on Intel-compatible microprocessor technologies. In addition, PacketWise software is licensed by several communications industry partners who integrate the software into specific strategic networking solutions. We primarily use indirect channels to leverage the reach of our sales force to obtain worldwide coverage. Our sales force and marketing efforts are used to develop brand awareness and support our indirect channels. We have subsidiaries or branch offices in Hong Kong, Japan, Singapore, Korea, The Netherlands, United Kingdom, Germany, France, Denmark, Australia, Caymans and Canada. To date we have shipped more than 17,000 units.
We were incorporated in Delaware in January 1996 and in February 1997, we began shipping our products. In this report, Company, Packeteer, we, us, and our refer to Packeteer, Inc. and its subsidiaries.
Industry Background
| The Emergence of Internet Computing |
Today, both the Internet and its underlying protocol, TCP/ IP, have grown to positions of prominence in enterprise networking. Protocols are predefined mechanisms for computers to communicate over networks. From its origins as a network connecting academic and government institutions, the Internet has evolved into an interactive communications and commerce platform supporting businesses daily operations. Originally intended to accommodate non-interactive traffic such as file transfers and e-mail, the Internet and TCP/ IP were designed with the basic goals of connectivity, versatility and bandwidth exploitation. With the evolution towards Internet computing, TCP/ IP has become the communications fabric, or as it is commonly referred to
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The rapid emergence of Internet computing has had a significant effect on todays enterprise networks and has created new challenges for information technology managers. As more interactive business applications are developed using web-enabled versions of enterprise software platforms, such as SAP R/3, Oracle, PeopleSoft and Baan, the amount of network data is increasing dramatically. eCommerce extends the confines of the enterprise network across the Internet, making application performance difficult to ensure. Enterprise users access graphic-intensive web sites, download large files, view streaming media presentations, monitor news and stock quotes and access other non-critical information over the Internet. The resulting traffic deluge impacts network resources that serve point-of-sale, order processing, enterprise resource planning, supply-chain management and other vital business functions.
Internet computing relies on TCP/ IP as the underlying protocol to support distributed enterprise applications and the delivery of electronic services. The Internet Protocol, or IP, provides for routing of packets across networks that utilize TCP/ IP as their underlying protocol. The Transmission Control Protocol, or TCP, provides flow control for, and reliable ordered delivery of, Internet Protocol packets. Unlike early non-interactive applications that did not require real-time responsiveness, todays enterprise and e-commerce applications depend on timely access to data and real-time transaction responses to ensure productivity and a high quality of experience for end users. The shift toward real-time, delay-sensitive data is accelerating as corporations begin to converge database transactions and multimedia traffic onto their enterprise networks. TCP/ IP is unable to differentiate between traffic types and is designed so that each transmission attempts to consume all available bandwidth. These characteristics, which make TCP/ IP suitable for non-interactive traffic, threaten the performance of todays mission-critical applications.
| The Traffic Bottleneck at the WAN Access Link |
In recent years, the adoption of Fast Ethernet and Gigabit Ethernet technologies has reduced network congestion on the LAN. Simultaneously, the deployment of fiber infrastructure in the service provider backbone has also reduced bandwidth contention in that portion of the network. However, the bridge between the two, the WAN access link, has remained the slow, weak link in the chain, forming a bandwidth bottleneck. WAN access link capacity is often constrained, expensive and difficult to upgrade. When faced with bandwidth contention at the bottleneck, TCP/ IP provides neither a means to give preferential treatment to select applications nor a good mechanism to effectively control data flows because TCP flow control is handled only by end systems. TCP/ IP reacts to network congestion by discarding data packets and sporadically reducing packet transmissions from the host computer. In enterprise networks that are overwhelmed by increasing amounts of both non-critical and mission-critical traffic, unmanaged congestion at the WAN access link undermines application performance and can result in impaired productivity and lost revenues.
Todays enterprise networks require solutions that ensure mission-critical application performance, increase network efficiency, and enable the convergence of data, voice and video traffic. Enterprises are seeking to align their networks with their business priorities by making them adaptive to the unique requirements of the growing mix of mission-critical applications. At the same time, they seek to leverage investments in application software and proactively control recurring network costs by optimizing bandwidth utilization.
Many existing and newly emerging telecommunications service providers are also seeking to address the needs of enterprises that are adopting Internet computing. Service providers have traditionally functioned as WAN bandwidth suppliers, leasing data lines and selling Internet access to businesses and consumers. In the face of heightened competition, service providers are seeking to differentiate themselves by offering tiered services in order to attract and retain customers and increase profitability. These offerings include web hosting,
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| Limitations of Existing Approaches |
Businesses and service providers currently employ several approaches in an attempt to alleviate network congestion at the WAN access link. These approaches include the following:
Adding bandwidth and infrastructure to over-provision the network. This approach requires expensive upgrades to WAN access links and associated network equipment. Moreover, incremental increases in bandwidth only temporarily alleviate network congestion, leaving the following problems unresolved:
| | Over-provisioning results in under-utilization of the network during non-peak periods; | |
| | Increases in bandwidth tend to be consumed quickly by latent demand within LAN and backbone infrastructure; | |
| | Deployment costs and increases in recurring service charges can be prohibitively expensive, especially for networks with many remote sites and for international networks; and | |
| | There is no application performance visibility to enable effective capacity planning. |
Implementing queuing-based features. Queuing technologies provide some degree of prioritization and are frequently incorporated in routers, which are devices that forward data packets from one LAN or WAN to another. These implementations engage only after queues form, and attempt to provide quality of service, or QoS, by reordering packets and then discarding packets when the queues overflow. Router-based approaches typically identify and prioritize traffic based on rudimentary characteristics such as port number, a simplistic mechanism to coordinate the transmission of application data, IP address or protocol type. While these approaches can alleviate some of the bandwidth contention problems, they are inadequate to handle an increasingly complex mix of interactive and real-time mission-critical applications. These limitations include:
| | Queuing-based approaches are reactive in nature and can only address congestion after the fact, rather than preventing it from occurring; | |
| | Congested queues result in packet loss, retransmissions and delays that waste bandwidth and undermine application response times; | |
| | Limited traffic classification capabilities inadequately distinguish between different types of applications, resulting in sub-optimal prioritization of traffic; | |
| | Queuing does not directly control end-to-end application performance; and | |
| | Queuing-based approaches do not control inbound traffic flowing from the WAN to the LAN. |
Installing network-management tools. Several vendors provide software that analyzes and monitors network traffic. While these products enable network administrators to determine how bandwidth is being utilized, thereby identifying where bandwidth management is required, they do not comprise a complete solution for the following reasons:
| | These products only monitor and report application performance and bandwidth utilization, offering no means of fixing or resolving performance problems; and | |
| | Products that detect problems once they occur are reactive and dont proactively prevent similar problems in the future. |
| The Bandwidth Management Opportunity |
As Internet computing is more widely adopted, both businesses and service providers are seeking ways to cost-effectively manage bandwidth, ensure application performance and increase network efficiency. As mission-critical applications compete with bandwidth-hungry non-critical traffic for limited network resources, enterprises require a solution that not only monitors and reports on application performance problems, but also
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The Packeteer Solution
Packeteer is a leading provider of application performance infrastructure systems that are designed to provide enterprises and service providers a layer of control for applications delivered across intranets, extranets and the Internet. Packeteers products powered by PacketWise® software are designed to ensure end-to-end quality of service (QoS) for networked applications and managed services, enhancing users quality of experience through comprehensive bandwidth, traffic, content, service-level and policy management. Packeteers PacketShaper family of products, the PacketShaper® and AppVantage systems, integrates application discovery, analysis, control and reporting technologies that are required for proactive application performance and bandwidth management. The AppCelera family of Internet acceleration appliances employs SSL acceleration and advanced content compression, transformation and caching technologies to improve response times of mission critical enterprise, eBusiness and eCommerce web applications.
PacketWise software is at the core of our bandwidth management solutions and is embedded in Packeteer-manufactured products, basically hardware platforms, based on Intel-compatible microprocessor technologies, that run various configurations of the PacketWise software. Our PacketShaper products provide customers with solutions designed to be deployed easily and cost-effectively without additional investment in or impact to network equipment, software or infrastructure.
As the enterprise network increasingly extends to include the Internet, network managers are challenged with managing the dynamic growth in critical and non-critical traffic. Each particular application and type of traffic such as transactions, file transfers, voice or streaming multimedia requires a tailored management strategy to ensure optimal performance. Our solutions are based on a comprehensive four-step methodology that provides the elements for effective bandwidth management:
| I. Discover and Classify Traffic. Currently, PacketShaper automatically detects and identifies over 350 types of traffic. Network managers can refine traffic categories based on application, protocol, web page, addresses, users and host names. In addition, managers can define criteria to recognize proprietary applications so that PacketShaper automatically classifies the associated traffic. Sophisticated traffic classification enables network managers to understand network congestion and to precisely target bandwidth-allocation policies. | |
| II. Analyze Performance. PacketShaper provides detailed analysis and evaluation of network resources and application performance. PacketShaper tracks traffic levels and trends, measures response times and calculates network efficiency. Network managers can analyze all traffic traversing a particular WAN access link or can focus on an individual application, client, server or traffic type. | |
| III. Control Traffic. PacketShaper allows network managers to control application performance and network resources by defining precise bandwidth-allocation policies. Policies can protect important traffic, cap bandwidth-intensive traffic and guarantee service levels. Network managers can tailor management strategies and bandwidth allocation to suit the requirements of particular applications or traffic, such as voice, video or data. PacketShaper paces both inbound and outbound traffic over the WAN access link to optimize performance and control end-to-end QoS. Our control technology can also prohibit specific applications, such as web-based entertainment or leisure applications, from utilizing any enterprise resources. | |
| IV. Report Performance. PacketShaper provides reports describing current and historical network performance. Comprehensive reports, graphs and tables enable network managers to refine |
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| bandwidth management policies, evaluate efficiency and plan capacity. PacketShaper automatically measures per-transaction response times for each application. Managers can set, enforce and monitor service-level agreements, which quantify desired QoS for a particular application or customer. |
Our dynamic four-step approach to application-adaptive bandwidth management enables businesses and service providers to realize the following key benefits:
| | Gain Network Performance Visibility and Insight. PacketShaper provides valuable historical and real-time information about application performance and network utilization through an easy-to-use browser interface. Network managers gain a better understanding of the nature of traffic running on their networks and the problems and inefficiencies associated with that traffic. | |
| | Ensure Bandwidth to Mission-Critical Applications. Policy-based bandwidth allocation protects bandwidth for mission-critical applications such as SAP R/3, Oracle, PeopleSoft and Baan, preventing disruptions from bandwidth-hungry but less urgent applications such as file transfers, peer-to-peer file sharing or casual web browsing. | |
| | Simplify Deployment. PacketShaper installs easily, and automatically starts to discover, classify and analyze network traffic and suggests policies to optimize performance. It complements the existing network infrastructure, requires no router reconfiguration or desktop changes and is designed not to disrupt network connectivity in the event of software or hardware failure. | |
| | Enable Interactive Services. VoIP, real-time video and other streaming media require guaranteed bandwidth in order to achieve minimum quality requirements. By using PacketShaper to set minimum bandwidth guarantees and explicit delay bounds, network managers and service providers can deliver smooth and predictable performance of these delay-sensitive multimedia services. | |
| | Increase Network Efficiency. PacketShaper improves network efficiency and helps delay expensive capacity upgrades by managing non-critical traffic to reduce retransmission overhead and smooth the variability in bandwidth utilization. | |
| | Facilitate eCommerce. PacketShaper can reserve bandwidth for individual web site customers on a shared WAN connection. PacketShaper can also optimize response time for certain web pages, such as product order and home pages, and redirect users with slower connections to less data-intensive web pages. |
Strategy
Our objective is to be the leading provider of application performance infrastructure systems that give enterprises and service providers a new layer of control for applications delivered across intranets, extranets and the Internet. Key elements of our strategy include:
Focus on Bandwidth Management Needs of Enterprises. We are focused on providing high performance, easy-to-use and cost-effective bandwidth management solutions to enterprises whose businesses are based on Internet computing. For these businesses, managing mission-critical application performance and optimizing the value of the network will continue to be competitive requirements. As the Internet proliferates and new Internet-based applications and services emerge, we believe businesses will continue to adopt Internet computing business models at a rapid rate and that effective bandwidth management will become an increasingly important requirement for maintaining an efficient enterprise network. We believe we have established a differentiated market position based on our comprehensive solution that provides for effective bandwidth management, early market leadership and brand awareness. We intend to continue to direct our development, sales and marketing efforts toward addressing the bandwidth management needs of the Internet computing market.
Expand Presence in Telecommunications Service Provider Market. We are actively pursuing opportunities in the telecommunications service provider market and currently have numerous telecommunications service provider customers, including: AT&T, NTT Corporation, Equant Integration Services, Inc., Singapore Cable, Fujitsu Cable, Hughes Network Systems and New Skies Satellites N. V. We believe service providers
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Expand Presence in the Management Application Services Market. We are actively pursuing opportunities in the application service provider market and currently have numerous application service provider customers, including AT&T, NTT Communications and Equant Integration Services, Inc., that are using our application service provider product, AppVantage. AppVantage is the industrys first policy-based application subscriber management (ASM) system. The AppVantage system provides an application infrastructure that is designed to enable service providers to quickly and cost-effectively deliver secure, measured and performance-assured application services tailored to the needs of specific markets and customers. The system is the first platform to deliver a clearly defined service demarcation point between service providers and their customers and delivery-chain partners; provide and enforce quality of service (QoS) application-specific service level agreements (SLAs); and enable application-specific billing.
Continue to Build Indirect Distribution Channels. We believe we have built a worldwide distribution channel. We currently have over 100 resellers, distributors, systems integrators and OEMs, that sell our products in over 50 countries. These relationships include: Alternative Technology; ACAL Nederlands BV; Adtran, Inc.; Allasso; Equant Integration Services, Inc.; Lan Systems Pty. Ltd.; Macnica, Inc; Nissho Electronics Corporation; and Westcon. We intend to continue to develop and support new reseller and distribution relationships, as well as to establish additional indirect channels with service providers, systems integrators and OEMs. We believe this strategy will enable us to increase the worldwide deployment of our products.
Extend Bandwidth Management Technology Leadership. Our technological leadership is based on our sophisticated traffic classification, flexible policy setting capabilities, precise rate control expertise and ability to measure response time and network performance. We intend to invest our research and development resources to increase performance by handling higher speed WAN connections, functionality by identifying and managing additional applications or traffic types, and modularity by taking individual components of PacketWise together or on a stand-alone basis with our existing bandwidth management solutions and to develop new leading-edge technologies for emerging markets. This includes extending our bandwidth management solutions to incorporate in-depth application-management techniques that will improve performance over the Internet and reduce bandwidth requirements. We plan to extend our current portfolio by offering PacketWise-defined solutions that target the specific needs of three primary market opportunities: application service-level management, enterprise bandwidth management and service provider bandwidth management.
Products
Packeteers products powered by PacketWise® software enable enterprises and service providers to measure, control, accelerate and validate the performance of networked applications and managed application services.
PacketShaper®. PacketShaper is an application-based traffic and bandwidth management system designed to deliver predictable, efficient performance for applications running over the WAN and Internet. The PacketShaper® Enterprise Edition is an application bandwidth management system that provides effective application QoS using state-of-the-art bandwidth, traffic, service-level and policy management technology. The PacketShaper ISP Edition is an Internet bandwidth management platform that enables service providers to create differentiated services through fast and efficient bandwidth provisioning and management. With over 17,000 units shipped worldwide in Global 2000 enterprises and service providers, PacketShaper is the market leader in bandwidth management systems. The PacketShaper product line
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AppVantage. Specifically designed for emerging managed application services, the AppVantage family of Application Service Management (ASM) systems provides the software needed to deliver measured and performance-assured application services. In addition to PacketWise core QoS technologies, which include application-based bandwidth, traffic, performance service-level and policy management, AppVantage incorporates service-level mediation capabilities that allow service providers to define clear service boundaries with customers and create enforceable service-level agreements. It also enables application performance reporting and billing models. AppVantage is ideally suited for service providers who are delivering, hosting or providing infrastructure for managed applications services. These include application service providers (ASPs), hosting service providers (HSPs), management service providers (MSPs) and application infrastructure providers (AIPs). The AppVantage product line currently includes the ASM-30, ASM-50, ASM-70 and ASM-90 Series.
AppCelera. A line of products designed to accelerate the performance of Internet applications, AppCelera ICX (Internet Content Accelerator) is an advanced content acceleration product that can reduce web response-times by up to 50% by accelerating web content delivery all the way to the users desktop. It combines content compression, transformation and caching technologies to improve web application performance across the bandwidth-constrained last mile connections while reducing both server and bandwidth resource consumption. Products include the AppCelera ICX-55, ICX-75 and ICX-75s.
PolicyCenterTM. A directory-based policy management application that enables Packeteers enterprise and service provider customers to broadly deploy, scale and manage application QoS throughout the network, PolicyCenter is an LDAP directory-enabled application running under Windows 2000 or Windows NT that enables customers to centrally administer and update PacketShaper and AppVantage policies, software versions, and device status for Packeteer-based networks.
ReportCenterTM. A software product that aggregates metrics from large deployments and creates organization-wide reports to manage trends and provide support for capacity planning and usage analysis, ReportCenter lowers the cost of ownership for large deployments of PacketWise-enabled appliances, improves the quality of information and eases administrative overhead.
Technology
We differentiate our solution by combining our knowledge of enterprise applications with our expertise in underlying network protocols. We have invested heavily in developing valuable, proprietary software and related technologies. In particular, we have developed expertise and technology in these major areas: sophisticated traffic discovery and classification, flexible policy definition and enforcement, precise rate control, application-based response-time measurement, high-performance packet engines and scaleable configuration. We have tied together these technologies with an easy-to-use, web browser interface in order to insulate the end user from the sophistication of the underlying technology and to allow them to derive the benefits of the technology with minimal effort.
| Sophisticated Traffic Discovery and Classification |
The ability to automatically detect and classify an extensive collection of applications and protocols differentiates PacketShaper from other bandwidth management technologies. Sophisticated traffic classification is crucial to understand network congestion and to target appropriate bandwidth-allocation policies. Network software or devices that claim QoS features typically offer rudimentary solutions because they can identify traffic based only on protocol type or port numbers. This approach limits application-specific QoS capabilities because these products do not recognize the detailed information required to make intelligent classification decisions. PacketShaper discovers and classifies traffic by focusing on content and applications where value to the end user lies.
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Relying only on more basic traffic classification prevents network managers from discovering important traffic trends and limits policy setting. Sophisticated traffic types such as voice calls over networks based on Internet Protocol, or VoIP, Oracle 8i, TN3270, Citrix, and Microsoft DCOM cannot be identified using rudimentary traffic classification schemes. PacketShaper identifies traffic markers, detects changing or dynamic port assignments and tracks transactions with changing port assignments. This sophisticated traffic classification allows network managers to set policies and control the traffic related to an individual application, session, client, server or traffic type. PacketShaper permits a network manager to isolate each published application running on a centralized server and can also differentiate among various applications using the same port. For example, non-critical applications such as web browsing and music downloading through peer-to-peer applications and mission-critical applications such as Citrix, Oracle or SAP and critical web sites are all assigned to the same TCP port number on a network but can be individually classified using PacketShaper.
PacketShaper needs no assistance from network managers to automatically detect and identify over 350 traffic types. Without a sophisticated identification and classification capability, managers are usually unaware of the diversity of their own network traffic. In addition, managers can define proprietary applications so that their traffic can be recognized and reported. Our PacketShaper technology is differentiated by its ability to recognize older enterprise protocols, such as AppleTalk, DECnet, IPX and SNA. We frequently enhance PacketShapers classification capability to include new traffic types. Any traffic category can be made even more specific by adding more detailed criteria for example, Oracle traffic to or from a particular database. The PacketShaper automatically classifies over 350 different traffic types, some of which are listed below. The traffic types are named either with their associated protocol or application and are grouped according to the class of application that generated that traffic. Each traffic type has an associated protocol that allows it to be recognized on the network.
A recent list of applications PacketShaper automatically detects and classifies includes the following:
Client/ Server
ERP
Internet
Database
Directory Services
E-mail, Collaboration
File Server
Games
Host Access
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Legacy LAN
Messaging
Misc
Multi-Media
Music P2P
Network Management
Push
Routing
Security Protocol
Session
Thin Client or
Voice over IP
| Flexible Policy Definition and Enforcement |
PacketShaper provides network managers flexible tools to tailor solutions for different applications or traffic types. Unlike queuing-based approaches, PacketShaper allows network managers to do more than just prioritize one traffic type over another. Our policy features offer the flexibility required to tune bandwidth to specific applications and dynamically utilize available bandwidth. Our policy features may be used individually or in conjunction with each other. PacketShaper policy features include:
| | Per-session rate policies. These policies enable network managers to limit or guarantee bandwidth to each individual session of an applications traffic. Per-session policies allocate each session an appropriate amount of bandwidth and prevent one large session from inappropriately impacting others. Network managers specify a minimum-guaranteed rate and allow the session scaled access to additional available bandwidth. For example, a bandwidth cap for traffic prevents web browsers from competing for bandwidth required by mission-critical applications. Likewise, a guaranteed rate for audio or video streams ensures that they are not interrupted by traffic that tends to consume any available bandwidth. | |
| | Partitions. Partitions allow the creation of a separate, exclusive channel within a WAN access link. Partitions represent aggregate bandwidth minimums or maximums governing how much of the network can be used by a single application or traffic category. Partitions can be fixed, creating dedicated virtual circuits, or burstable, creating virtual circuits whose unused bandwidth can be shared. |
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| | Dynamic Subscriber Bandwidth Provisioning. Dynamic Subscriber Bandwidth Provisioning allocates bandwidth and enforces QoS policies automatically by mapping a subscribers traffic profile (e.g. source/destination IP address, traffic type, URL, etc.) to a prescribed policy. It is a scaleable and easy-to-deploy solution that actively provisions minimum and maximum bandwidth to up to 20,000 subscribers accessing the network concurrently. Using a 5-to-1 over subscription model, not uncommon in todays service provider market, bandwidth for as many as 100,000 subscribers can be managed with a single PacketShaper. This gives service providers additional revenue opportunities through multi-tiered Internet access services (e.g. bronze, silver, gold) for dial-up, xDSL, cable and wireless subscribers. | |
| | Priority policies. Priorities may be assigned to each application or traffic category. Eight priority levels are available. Priority policies are ideal for traffic that does not burst, non-IP traffic and traffic characterized by small, high-priority flows. | |
| | Admission-control policies. Admission-control determines the response if a bandwidth guarantee cannot be satisfied. Network managers may choose to deny access, accommodate an additional user with less than guaranteed performance, or, for web requests, redirect the request to another server. For example, if an online streaming-video service suffers a high-demand period and all available bandwidth is consumed, an admission-control policy could present a web page explaining that resources are busy. This allows a maximum number of users to receive a targeted service quality without degradation as new users seek to access the service. | |
| | Discard and never-admit policies. These policies intentionally block traffic. Discard policies toss packets without sending feedback to the sender. Never-admit policies are similar to discard policies except that the policy informs the sender that service is blocked. |
| Precise Rate Control |
One of TCP/IPs primary weaknesses is an inability to guarantee QoS. Unlike systems network architecture, or SNA, and asynchronous transfer mode, or ATM, protocols, which have an embedded concept of rate, TCP/IPs attempt to consume all available bandwidth conflicts with the goal of predictable, consistent, mission-critical application performance. PacketShapers standards-based TCP rate control technology overcomes TCP/IPs shortcomings by proactively preventing congestion on both inbound and outbound traffic flows and increasing overall network throughput. Rather than discarding packets from a congested queue, TCP rate control paces packet delivery to prevent congestion. Rate control uses the remote users access speed and real-time network latency to calculate the optimal transmission speed. Evenly paced packet transmissions, instead of packet bursts which consume all available bandwidth, yield significant efficiency gains in the network. TCP rate control is a proactive and precise way to increase network efficiency by avoiding retransmissions and packet loss and it creates a smooth and even flow rate that maximizes throughput. By employing TCP rate control, PacketShaper manages the majority of traffic at the access link before network congestion occurs.
For non-TCP-based traffic, such as UDP, alternative rate-based management techniques must be implemented. Typically UDP does not rely on acknowledgments to signal successful receipt of data, and it therefore offers no means for flow control. By directly controlling other TCP flows, however, PacketShaper effectively makes bandwidth available for UDP flows. The combination of per flow rate scheduling and explicit delay bounds removes latency and variability, or jitter, for the UDP flows traversing the WAN access link.
For example, VoIP is a UDP-based application that is particularly latency-sensitive, requiring packets to be evenly spaced to eliminate jitter. PacketShaper enhances VoIP performance in two ways. First, PacketShaper manages competing traffic by using rate control to constrain bursty TCP traffic. In addition, a rate policy for VoIP gives a minimum bandwidth guarantee to each flow, ensuring that each voice stream gets the bandwidth it needs for predictable performance. When there is a lull in the conversation, any unused bandwidth is re-allocated to other traffic.
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| Application-Based Response-Time Measurement |
PacketShapers position in the enterprise network monitoring and controlling all the traffic that passes gives it an opportunity to provide accurate response-time measurements. Because it already handles and classifies every packet, PacketShaper can easily calculate the time traffic spends traveling between a client and a server and the time used by the server itself.
PacketShaper breaks each response-time measurement into network delay, the time spent in transit, and server delay, the time the server is used to process the request. It can highlight clients and servers with the slowest performance. PacketShaper allows network managers to set acceptability standards and then track whether performance adheres to the standards.
| High-Performance Packet Engines |
Sophisticated classification and control of high-speed traffic must be accomplished in an efficient manner. Adding significant delay in the process of managing traffic flows would negate the resulting performance improvements. Packeteer has developed expertise in the development of high-speed, software-based packet engines running on real-time operating systems that can efficiently process thousands of simultaneous high-speed connections with minimal delay. This core-engine software technology scales to take advantage of ever-increasing microprocessor performance to manage faster access links.
| Scaleable Configuration |
Large deployments require tools to ease the process of updating tens or hundreds of PacketShapers that are distributed throughout the network. To address these requirements, Packeteer offers its own centralized management tools, PolicyCenter and ReportCenter. In addition, Packeteer aligns with industry standards and integrates with third-party tools.
Other third party management tools that Packeteer products integrate with include Infovista, Micromuse and HP OpenView.
| Web Server Acceleration |
Our solution includes a software technology, represented by the AppCelera ICX-55, ICX-75 and ICX-75s, that accelerates the transmission and rendering speed of Internet applications by compressing traffic from end-to-end and dynamically increasing the throughput of the low and medium speed connections, and in the case of the ICX-75s, provides the ability to offload secure socket layer (SSL) processing. The software does this using dynamic, static and variant content caching together with content-aware compression and transformation techniques for an increase in performance. The software also determines the type of content, speed of access, and type of browser and automatically optimizes the speed of delivery and rendering of information. By combining caching with compression, this technology accelerates delivery of business content and Internet applications to the user. This approach solves the last mile problem of low to medium speed Internet connections that is not addressed by todays reverse-proxy and network-based caching solutions.
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| Customers |
We sell all of our products primarily through indirect channel partners. The following is a representative list of our indirect channel partners by geographic region:
| Europe, the Middle East | ||||
| North and South America | and Africa | Asia | ||
|
Alternative Technology, Inc.
|
ACAL Nederlands BV | AsiaSoft HK Ltd. | ||
|
Atrion Networking Corporation
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Access Networks AG | Encom Information Systems Co., Ltd. | ||
|
Attachmate Corporation
|
Allasso | Express Data | ||
|
Avaya Inc.
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CDG Europe BV | Kanematsu Electronics Ltd. | ||
|
Combyte USA, Inc
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Centia Ltd. | Lan Systems Pty Ltd. | ||
|
Compaq Computer Corporation
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Computer Links AG | Macnica, Inc. | ||
|
Compunet Engineering, Inc.
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Grupo Antea | Net One Systems Co., Ltd.. | ||
|
Equant Integration Services, Inc.
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IB Solution | Nissho Electronics Corporation | ||
|
SkyStream Networks, Inc.
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Miel | RBR Networks Pte. Ltd. | ||
|
Westcon, Inc.
|
Network Alliance Ltd. | Sunrise Information Co. Ltd. |
The following is a representative list of end users that have deployed multiple PacketShapers:
| Enterprises | ||||
| Service Providers | ||||
|
ABM
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INVESCO | AT&T | ||
|
Accenture
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Liz Claiborne | Equant Integration Services, Inc. | ||
|
AusBulk
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Metalim | Japan Telecom | ||
|
Autodesk
|
Omnitel/ Vodafone | J-Phone | ||
|
Avaya, Inc.
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PriceWaterhouseCoopers | NTT | ||
|
Barclays Global Investors
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Stanford University | Sonera | ||
|
Beckman Coulter
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Sumitomo Trust Bank | Telus | ||
|
Catholic Department of Education, Victoria
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Synopsys | WorldCom | ||
|
Charter Communications
|
UK Ministry of Defense | |||
|
Exxon Mobil
|
University of California, Berkeley | |||
|
Fujitsu
|
Verisign | |||
|
Honda
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Yamanuchi | |||
In 2001 and 2000, one customer, Alternative Technology, Inc., accounted for 22% and 12% of net revenues, respectively. No other customer accounted for 10% or more of revenues in 2001 or 2000. No one customer accounted for 10% or more of 1999 net revenues. Sales to the top 10 indirect channel partners accounted for 59%, 46% and 37% of net revenues for the years ended December 31, 2001, 2000 and 1999, respectively.
| Manufacturing |
We outsource all of our manufacturing, including warranty repair, to one contract manufacturer, SMTC Manufacturing Corporation (SMTC) located in San Jose, California. The manufacturing processes and procedures for this manufacturer are ISO 9002 certified. Outsourcing our manufacturing enables us to reduce fixed costs and to provide flexibility in meeting market demand.
We design and develop the key components of our products, including printed circuit boards and software. In addition, we determine the components that are incorporated into our products and select the appropriate suppliers of these components. Product testing and burn-in is performed by our contract manufacturer using tests and automated testing equipment that we specify. We also use inspection testing and statistical process controls to assure the quality and reliability of our products.
We use a rolling seven-month forecast based on anticipated product orders to determine our material requirements. Lead times for the materials and components we order vary significantly and depend on factors
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| Marketing and Sales |
We target our marketing and sales efforts at enterprises and service providers. Marketing and sales activities focus on reaching the corporate application network managers responsible for the performance of mission-critical applications in the enterprise. They also focus on reaching service providers that provide valued-added service offerings, such as web hosting, application outsourcing and application service-level management.
Our marketing programs support the sale and distribution of our products and educate existing and potential enterprise and service provider customers about the benefits of our application performance infrastructure systems. Our marketing efforts include the following:
| | publication of technical, educational and business articles in industry magazines; | |
| | public speaking opportunities at international tradeshows, conferences and analyst events; | |
| | electronic marketing including web site-based communication programs, eNewsletters and on-line end-user seminars; | |
| | industry tradeshows, technical conferences and technology seminars; and | |
| | focused advertising, direct mail, public relations and analyst outreach. |
We classify our distribution channels in the following categories:
| | Solutions Partners. We have established an indirect distribution channel, which is comprised of a network of over 100 resellers, distributors and systems integrators that sell our solutions in over 50 countries. These solutions partners sell PacketShapers and other products that are complementary to our application performance infrastructure systems. | |
| | Technology Partners. Technology partners are OEMs and companies with whom we have established joint development relationships in support of joint business opportunities. These partners license our PacketWise software for integration into their networking products. For example, we established a relationship with InfoVista to enhance the InfoVista product to report on PacketShaper data through its interface. | |
| | Alliance Partners. We have developed a marketing alliance program to establish new marketing relationships, as well as enhance existing relationships, with hardware, software and systems vendors. We believe that we can build brand awareness by working with alliance partners to identify the needs of specific customer environments. For example, we formed an alliance with Citrix to identify and enhance the performance of individual applications within the Citrix MetaFrame and WinFrame environments. We work with alliance partners on various joint marketing initiatives, including product literature, direct mailings and seminars. Some of these partners include Great Plains, Sales Logix and Compaq Computer Corporation. |
As of December 31, 2001, our worldwide sales and marketing organization consisted of 78 individuals, including managers, sales representatives and technical and administrative support personnel. We have domestic sales offices located in California, Florida, Georgia, Illinois, Maryland, New Jersey and Texas. In addition, we have international sales offices located in Australia, Canada, Denmark, England, France, Germany, Hong Kong, Japan, Korea, Singapore and The Netherlands.
We believe there is a strong international market for our bandwidth management solutions. Our international sales are conducted primarily through our overseas offices. Sales to customers outside of North America accounted for 55%, 54% and 55% of our net revenues in 2001, 2000 and 1999, respectively.
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| Research and Development |
As of December 31, 2001, our research and development organization consisted of 62 employees providing expertise in different areas of our software: core engineering, classification, configuration and reporting management, user interface and platform engineering. Since inception, we have focused our research and development efforts on developing and enhancing our application performance solutions.
| Customer Service and Technical Support |
Our customer service and support organization provides both product maintenance and technical support services. Our technical support staff is strategically located in five regional service centers: California, Hong Kong, Japan, Australia and The Netherlands. Our indirect channel partners offer similar support services for all of our products that they sell. These services are typically sold as a one-year contract to our resellers and end users. These services are not provided without a maintenance contract.
| Competition |
We compete in a new, rapidly evolving and highly competitive sector of the Internet application infrastructure system market. We expect competition to persist and intensify in the future from a number of different sources. Increased competition could result in reduced prices and gross margins for our products and could require increased spending by us on research and development, any of which could harm our business. We compete with Cisco, CheckPoint and several small private companies that sell products that utilize competing technologies to provide bandwidth management. In addition, our products and technology compete for information technology budget allocations with products that offer monitoring technologies, such as probes and related software. Lastly, we face indirect competition from companies that offer enterprises and service providers increased bandwidth and infrastructure upgrades that increase the capacity of their networks, and thereby may lessen or delay the need for bandwidth management.
We believe the principal competitive factors in the bandwidth management solutions market are:
| | expertise and in-depth knowledge of applications; | |
| | timeliness of new product introductions; | |
| | ability to integrate in the existing network architecture without requiring network reconfigurations or desktop changes; | |
| | ability to ensure end-user performance in addition to aggregate performance of the WAN access link; | |
| | compatibility with industry standards; | |
| | products that do not increase latency and packet loss; | |
| | size and scope of distribution network; | |
| | brand name; and | |
| | access to customers and size of installed customer base. |
| Intellectual Property |
We rely on a combination of patent, copyright and trademark laws, and on trade secrets, confidentiality provisions and other contractual provisions to protect our proprietary rights. These measures afford only limited protection. As of December 31, 2001 we have eight issued U.S. patents and twenty-two pending patent applications. We cannot assure you that our means of protecting our proprietary rights in the U.S. or abroad will be adequate or that competitors will not independently develop similar technologies. Our future success depends in part on our ability to protect our proprietary rights to the technologies used in our principal products. Despite our efforts to protect our proprietary rights, unauthorized parties may attempt to copy aspects of our products or to obtain and use trade secrets or other information that we regard as proprietary. In addition, the laws of some foreign countries do not protect our proprietary rights as fully as do the laws of the
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From time to time, third parties, including our competitors, have asserted patent, copyright and other intellectual property rights to technologies that are important to us. We expect that we will increasingly be subject to infringement claims as the number of products and competitors in the application-adaptive bandwidth management market grows and the functionality of products overlaps. The results of any litigation matter are inherently uncertain. In the event of an adverse result in any litigation with third parties that could arise in the future, we could be required to pay substantial damages, including treble damages if we are held to have willfully infringed, to cease the manufacture, use and sale of infringing products, to expend significant resources to develop non-infringing technology, or to obtain licenses to the infringing technology. Licenses may not be available from any third party that asserts intellectual property claims against us on commercially reasonable terms, or at all. In addition, litigation frequently involves substantial expenditures and can require significant management attention, even if we ultimately prevail.
| Employees |
As of December 31, 2001, Packeteer employed a total of 195 full-time employees. Of the total number of employees, 62 were in research and development, 58 in sales and customer service, 20 in marketing, 29 in operations and 26 in administration. Our employees are not represented by any collective bargaining agreement with respect to their employment by Packeteer.
RISK FACTORS
You should carefully consider the risks described below before making an investment decision. If any of the following risks actually occur, our business, financial condition or results of operations could be materially and adversely affected. In such case, the trading price of our common stock could decline, and you may lose all or part of your investment.
Our Limited Operating History and the Rapidly Evolving Market We Serve Makes Evaluating Our Business Prospects Difficult
We were incorporated in January 1996 and began shipping our products commercially in February 1997. Because of our limited operating history and the uncertain nature of the rapidly changing market that we serve, we believe the prediction of future results of operations is difficult. As an investor in our common stock, you should consider the risks and difficulties that we face as an early stage company in a new and rapidly evolving market. Some of the specific risks we face include our ability to:
| | execute our sales and marketing strategy; | |
| | maintain current and develop new relationships with key resellers, distributors, systems integrators and original equipment manufacturers, or OEMs; and | |
| | expand our domestic and international sales efforts. |
We Have a History of Losses and Profitability Will Be Difficult to Achieve and Sustain
We have incurred losses since we commenced operations in 1996 and profitability will be difficult to achieve and sustain. We may not generate a sufficient level of revenues to offset our expenditures or be able to adjust spending in a timely manner to respond to any unanticipated decline in revenues. We incurred net losses of $71.0, $9.4 and $10.9 million in 2001, 2000 and 1999 respectively. As of December 31, 2001, we had an accumulated deficit of $107.2 million. Although our revenues have continued to grow, we cannot be certain when or if we will realize sufficient revenues to achieve and sustain profitability. If revenues grow slower than we anticipate or if operating expenditures exceed our expectations or cannot be adjusted accordingly, we may experience additional losses on a quarterly and annual basis.
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The Average Selling Prices of Our Products Could Decrease Rapidly Which May Negatively Impact Gross Margins and Revenues
We may experience substantial period-to-period fluctuations in future operating results due to the erosion of our average selling prices. The average selling prices of our products could decrease in the future in response to competitive pricing pressures, increased sales discounts, new product introductions by us or our competitors or other factors. Therefore, to maintain our gross margins, we must develop and introduce on a timely basis new products and product enhancements and continually reduce our product costs. Our failure to do so would cause our revenue and gross margins to decline.
Our Future Operating Results May Not Meet Analysts Expectations and May Fluctuate Significantly, Which Could Adversely Affect Our Stock Price
We believe that period-to-period comparisons of our operating results cannot be relied upon as an indicator of our future performance. Our operating results may be below the expectations of public market analysts or investors in some future quarter. If this occurs, the price of our common stock would likely decrease. Our operating results are likely to fluctuate in the future on both a quarterly and an annual basis due to a number of factors, many of which are outside our control. Factors that could cause our operating results to fluctuate include variations in:
| | the timing and size of orders and shipments of our products; | |
| | the amount and timing of revenues from OEMs; | |
| | the mix of products we sell; | |
| | the mix of channels through which those products are sold; | |
| | the average selling prices of our products; and | |
| | the amount and timing of our operating expenses. |
In the past, we have experienced fluctuations in operating results. These fluctuations resulted primarily from variations in the mix of products sold and variations in channels through which products were sold. Research and development expenses have fluctuated due to increased prototype expenses and consulting fees related to the launch of new products and increased personnel expenses. Sales and marketing expenses have fluctuated due to increased personnel expenses, expenditures related to trade shows and the launch of new products. See Managements Discussion and Analysis of Financial Condition and Results of Operations for detailed information on our annual operating results.
If the Application Traffic and Bandwidth Management Solutions Market Fails to Grow, Our Business Will Fail
The market for application performance infrastructure solutions is in an early stage of development and its success is not guaranteed. Therefore, we cannot accurately assess the size of the market, the products needed to address the market, the optimal distribution strategy, or the competitive environment that will develop. In order for us to be successful, our potential customers must recognize the value of more sophisticated bandwidth management solutions, decide to invest in the management of their networks and the performance of important business software applications and, in particular, adopt our bandwidth management solutions. The growth of the bandwidth management solutions market also depends upon a number of factors, including the availability of inexpensive bandwidth, especially in international markets, and the growth of wide area networks.
If Our International Sales Efforts Are Unsuccessful, Our Business Will Fail to Grow
The failure of our indirect partners to sell our products internationally will harm our business. Sales to customers outside of North America accounted for 55% and 54% of our total net revenues in fiscal 2001 and 2000, respectively. Our ability to grow will depend in part on the expansion of international sales, which will